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(The Register)   Today's focus-group-led WTFarkery - Doritos for women. Smaller than the men's size but, naturally, will cost more   ( theregister.co.uk) divider line
    More: Facepalm, Potato chip, little broken pieces, young guys, Indra Nooyi, delicate lady crisp, man snack muncher, lady crisps, separate tote bag  
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691 clicks; posted to Business » on 05 Feb 2018 at 3:20 PM (23 weeks ago)   |   Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



20 Comments     (+0 »)
 
View Voting Results: Smartest and Funniest
 
2018-02-05 02:32:34 PM  
I love the poll at the end of TFA.
 
2018-02-05 02:34:33 PM  
And it'll take them an hour to open the bag, AMIRITE GUYS?!?
 
2018-02-05 02:37:17 PM  
What a bunch of sexist nonsense.
 
2018-02-05 02:39:05 PM  
Proof that anyone can make it in marketing.
 
2018-02-05 02:57:13 PM  

BizarreMan: I love the poll at the end of TFA.


The odd part is that the whole point of the article is "making sexist business decisions apparently based on focus groups is bad", then turns the readership of the goddamned article into a farking focus group.
 
2018-02-05 02:57:20 PM  
If you start both bags at the same time, the men's will finish first?
 
2018-02-05 03:00:09 PM  
static.businessinsider.comView Full Size

/the pen is mightier
 
2018-02-05 03:04:43 PM  
I once had a girlfriend who was completely grossed out by the sound of people eating, to the point where we would have to change tables in a restaurant if there was a noisy eater close by.

/Don't get me started about how she dealt with theaters and popcorn eaters.
 
2018-02-05 03:16:45 PM  
When I read the headline I thought Subby meant that the chips would be smaller, not the bag.
 
2018-02-05 03:26:45 PM  
Someone want to tell them it's 2018?
 
2018-02-05 03:28:21 PM  

BizarreMan: I love the poll at the end of TFA.


I don't care because I'm a clean-eating vegan and would never allow such a thing to pass my lips

Mouth or vulva?
 
2018-02-05 03:33:28 PM  

fly_gal: When I read the headline I thought Subby meant that the chips would be smaller, not the bag.


Meh, size doesn't matter.
 
2018-02-05 03:35:06 PM  

Equilibrist: I once had a girlfriend who was completely grossed out by the sound of people eating, to the point where we would have to change tables in a restaurant if there was a noisy eater close by.

/Don't get me started about how she dealt with theaters and popcorn eaters.


twistedsifter.files.wordpress.comView Full Size
 
2018-02-05 03:35:19 PM  
Let me guess. They're going to be in pastel bags, include kale as an ingredient, trumpet that they have fewer calories (solely because of a smaller portion size), and the ads will feature women laughing and sitting around a trendy living room with white couches. Don't make me puke.
 
2018-02-05 03:47:25 PM  
If i mentioned something of a larger chip to satisfy a giant mouth, would i be chased out of town on a skid?

Asking for a buddy of mine
 
2018-02-05 03:56:27 PM  
LOL, no, the "focus group" didn't lead this. Some marketing asshole came up with this genius idea to sell more Doritos. It's one of several "strategies" to sell more of something that doesn't require making the product better or cheaper.

As someone who works in advertising, I'd love to scorn this as the transparently greedy bullshiat that it is, but 2016 happened, as well as decades of this kind of marketing shiat, so ... it works, LOL.

You people are farking gullible.
 
2018-02-05 04:50:34 PM  
Snacks flavorful enough for a man, but PH balanced for women.
Also
Flight Of The Conchords~Femident Toothpaste
Youtube K2G1vgeD16w
 
2018-02-05 05:28:18 PM  
img.fark.netView Full Size
 
2018-02-06 06:40:38 PM  
Maybe they're making up for Dr. Pepper Ten...

Dr Pepper TEN action commercial
Youtube Zza3GqEL5B0

/It's not for women!
 
2018-02-06 06:42:58 PM  

Smelly Pirate Hooker: LOL, no, the "focus group" didn't lead this. Some marketing asshole came up with this genius idea to sell more Doritos. It's one of several "strategies" to sell more of something that doesn't require making the product better or cheaper.

As someone who works in advertising, I'd love to scorn this as the transparently greedy bullshiat that it is, but 2016 happened, as well as decades of this kind of marketing shiat, so ... it works, LOL.

You people are farking gullible.


Well, we have to be. The alternative is being misogynist. Just ask anyone who didn't like the Ghostbusters remake...
 
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