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(Breaking News (Ireland))   For all the fellas who think a woman's place is in the kitchen, and for the women who resent that   ( breakingnews.ie) divider line
    More: Silly, Gender role, photographer Eli Rezkallah, extremely sexist advertising, gender roles, stereotypical gender roles, shockingly misogynistic adverts, latest photo series, Gender  
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2480 clicks; posted to Business » on 20 Jan 2018 at 12:56 AM (25 weeks ago)   |   Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



47 Comments     (+0 »)
 
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2018-01-19 10:47:31 PM  
Sexist ads?

all-that-is-interesting.comView Full Size


all-that-is-interesting.comView Full Size


Well I'm shocked.
 
2018-01-19 10:56:29 PM  

davidphogan: Sexist ads?

[all-that-is-interesting.com image 600x803]

[all-that-is-interesting.com image 600x750]

Well I'm shocked.


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img.fark.netView Full Size
 
2018-01-20 01:14:46 AM  
breakingnews.ieView Full Size

I'm not sure he thought this one through all the way...
 
2018-01-20 02:06:36 AM  
Brilliant.
 
2018-01-20 02:47:53 AM  
Meh, I cook the meals because my wife is a terrible (in comparison) cook. She bakes, because I am probably one of the worst bakers (except for Lemon Meringue Pie) on the farking planet.

How bad is my wife at cooking? In our house, the cook doesn't do the dishes. She volunteered to do the dishes by hand, for years before dishwashers became common, because she didn't like her own cooking.
 
2018-01-20 02:58:42 AM  
media.boingboing.netView Full Size
 
2018-01-20 02:59:09 AM  
i.pinimg.comView Full Size
 
2018-01-20 03:28:44 AM  
VINTAGE 1980 80'S ENJOLI PERFUME COMMERCIAL CAUSE I'M A WOMAN
Youtube k0_uhUhqrbk
 
2018-01-20 04:04:06 AM  
Sometimes reversing the gender of people involved is a real eye opener, but this is not one of those cases.  I've seen enough ads where Dad has messed up somehow and Mom has to set him right that this doesn't phase me.  In fact, reversing the gender in the old vintage ads seems so much like a typical sensible Mom ad, I wonder if the old ads aren't as sexist as they look.

(I just wonder, I don't go all to way to think that.)
 
2018-01-20 04:23:53 AM  
Might have been more effective if she would have used a masculine looking guy.
 
2018-01-20 04:23:57 AM  
In another old advert a lady looked shocked next to a ketchup bottle with the words, "You mean a woman can open it?"

Reminds me that the show Mad Men had a female character say (of a new office machine [IBM Selectric typewriter maybe?]), "Even a woman can use it". I actually remember adverts like that. I wonder what present things future generations will point to and say, "Can you believe they really DID that?"
 
2018-01-20 04:30:06 AM  

aerojockey: Sometimes reversing the gender of people involved is a real eye opener, but this is not one of those cases.  I've seen enough ads where Dad has messed up somehow and Mom has to set him right that this doesn't phase me.  In fact, reversing the gender in the old vintage ads seems so much like a typical sensible Mom ad, I wonder if the old ads aren't as sexist as they look.

(I just wonder, I don't go all to way to think that.)


I recall there was a long-standing tradition in TV at that time of depicting husbands as bumbling stooges when it came to domestic things like operating household appliances or cooking. It wasn't solely a case of "women = stupid," it was more like if you stepped outside your gender's assigned role you'd screw it up.
 
2018-01-20 04:55:32 AM  
 
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2018-01-20 04:57:03 AM  
 
2018-01-20 04:58:16 AM  
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2018-01-20 06:24:48 AM  

iron_city_ap: Might have been more effective if she would have used a masculine looking guy.


That's what I came here to say
 
2018-01-20 06:34:58 AM  
I'm in the kitchen right now. I'm an early riser, anyways. So, on the weekends I almost always pull breakfast duty.
Today it's just bacon, cheesy hashbrowns  and scrambled eggs mixed with some leftover chicken and veggies from last night.
 
2018-01-20 09:32:03 AM  
Vintage old 1960's P&G Ivory Dish Soap Commercial
Youtube XtsAITO1Gtc


MAGA MAGA
 
2018-01-20 09:41:19 AM  

jjorsett: In another old advert a lady looked shocked next to a ketchup bottle with the words, "You mean a woman can open it?"

Reminds me that the show Mad Men had a female character say (of a new office machine [IBM Selectric typewriter maybe?]), "Even a woman can use it". I actually remember adverts like that. I wonder what present things future generations will point to and say, "Can you believe they really DID that?"


the election comes to mind
 
ZAZ [TotalFark]
2018-01-20 10:18:08 AM  
some of the most shockingly misogynistic adverts from the Forties and Fifties

"Shockingly?" Was everybody involved in this article like 20 years old? I thought it was well known that until the 1950s or 1960s a woman's place in America was in the kitchen. It took WW2 to start getting a lot of women into the workforce, and decades after that to give them decent jobs.

According to the graph I'm looking at it was only in the late 1970s when "women's labor force participation rate" rose over 50% in the USA. (Same in Canada, much later in Europe except earlier in Sweden.) https://www.bls.gov/spotlight/2011/wom​en/pdf/women_bls_spotlight.pdf
 
2018-01-20 10:31:00 AM  

ZAZ: some of the most shockingly misogynistic adverts from the Forties and Fifties


I suspect most of the people who were adults when these ads were created are dead. What makes the gender swap relevant today?
 
2018-01-20 10:42:04 AM  

natazha: ZAZ: some of the most shockingly misogynistic adverts from the Forties and Fifties

I suspect most of the people who were adults when these ads were created are dead. What makes the gender swap relevant today?


They're bravely fighting the patriarchy!  These problematic microaggressions will not stand!
 
2018-01-20 11:15:09 AM  

inglixthemad: Meh, I cook the meals because my wife is a terrible (in comparison) cook. She bakes, because I am probably one of the worst bakers (except for Lemon Meringue Pie) on the farking planet.

How bad is my wife at cooking? In our house, the cook doesn't do the dishes. She volunteered to do the dishes by hand, for years before dishwashers became common, because she didn't like her own cooking.


Holy shiat, how old is your wife? 90?
 
2018-01-20 11:33:38 AM  
Women: Know Your Limits! Harry Enfield - BBC comedy
Youtube LS37SNYjg8w

https://www.youtube.com/watch?v=JZ0jR​u​ASVEQ
 
2018-01-20 12:52:17 PM  

natazha: ZAZ: some of the most shockingly misogynistic adverts from the Forties and Fifties

I suspect most of the people who were adults when these ads were created are dead. What makes the gender swap relevant today?


Plenty of children who saw those ads are alive and playing at running the country.
 
2018-01-20 01:06:08 PM  

iron_city_ap: Might have been more effective if she would have used a masculine looking guy.


Might be more effective if they acknowledged the fact most men today can cook, clean, do their own laundry, et al., while most women could burn water.

Why is that some parents had an aversion to teaching their daughters basic life skills?
 
2018-01-20 01:50:36 PM  

inglixthemad: iron_city_ap: Might have been more effective if she would have used a masculine looking guy.

Might be more effective if they acknowledged the fact most men today can cook, clean, do their own laundry, et al., while most women could burn water.

Why is that some parents had an aversion to teaching their daughters basic life skills?


not aversion, just incomplete lessons.  They raised their daughters telling them "the don't have to do dishes or their husbands laundry..."  which is fine and good; one partner doesn't have to do specific chores do to gender BUT someone has to do the dishes at the end of the day.

I have seen shows, movies and culture embrace the idea of men helping around the house and with kids; where there is a problem is all the chores "men' did still need done too.  I haven't really seen many sitcoms with the mothers mowing lawns or taking out the trash.
 
2018-01-20 02:56:59 PM  

iron_city_ap: Might have been more effective if she would have used a masculine looking guy.


Yeaaah, that. I mean, satirizing something that's already widely viewed as absurd is just lazy; "OMG look at these ridiculously sexist ads from yesteryear!" is practically an internet staple. But...that guy somehow makes the images almost credible :/

/then again, ask any grizzled, 40-something dude if he wants a new vacuum, and see if he doesn't get legitimately psyched
//meh
 
2018-01-20 03:09:44 PM  

Hyjamon: inglixthemad: iron_city_ap: Might have been more effective if she would have used a masculine looking guy.

Might be more effective if they acknowledged the fact most men today can cook, clean, do their own laundry, et al., while most women could burn water.

Why is that some parents had an aversion to teaching their daughters basic life skills?

not aversion, just incomplete lessons.  They raised their daughters telling them "the don't have to do dishes or their husbands laundry..."  which is fine and good; one partner doesn't have to do specific chores do to gender BUT someone has to do the dishes at the end of the day.

I have seen shows, movies and culture embrace the idea of men helping around the house and with kids; where there is a problem is all the chores "men' did still need done too.  I haven't really seen many sitcoms with the mothers mowing lawns or taking out the trash.


Well said
 
2018-01-20 03:25:52 PM  

jjorsett: In another old advert a lady looked shocked next to a ketchup bottle with the words, "You mean a woman can open it?"

Reminds me that the show Mad Men had a female character say (of a new office machine [IBM Selectric typewriter maybe?]), "Even a woman can use it". I actually remember adverts like that. I wonder what present things future generations will point to and say, "Can you believe they really DID that?"


Im Gen X and when I see ads like the ones posted here I honestly dont know if they are real or a parody.  The 50s and early 60s must have been a strange time.

/also the Schlitz ad in tfa made me legit LOL.
 
ZAZ [TotalFark]
2018-01-20 03:53:19 PM  
Reminds me that the show Mad Men had a female character say (of a new office machine [IBM Selectric typewriter maybe?]), "Even a woman can use it".

I remember somebody posting on usenet 2-3 decades ago about how the secretaries at his office loved ed + nroff on the office's Unix system, in the days before everybody did word processing on a computer.
 
2018-01-20 05:15:01 PM  
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2018-01-20 06:37:58 PM  

Bud Ward: [breakingnews.ie image 600x798]
I'm not sure he thought this one through all the way...


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2018-01-20 08:39:23 PM  
Okay, I take issue with this one:

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Because there is actually  a bioliogical reason why men have an advantage when opening jars.

img.fark.netView Full Size


The collagen bonds in the skin in a man's hands are crossed (as opposed to straight and singular, in women), and therefore give a man better grip and skin strength when dealing with things like opening jars.

Bottom line: Men's skin is very different from women's and there is some actual truth to the suggestion that men are better at opening tightly-sealed jars than women. It's not a sexist thing at all. It's physics.

So the artist is just off-base with that one. It would be no different than having an ad talking about a man's inability to menstruate or have babies, or his extreme disadvantage in breast-feeding.
 
2018-01-20 08:40:44 PM  
WilderKWight: Argh. "Bioliogical." Brilliant.

Of course, I meant "biological", or just "scientific" if you want to be generic.
 
2018-01-20 08:41:41 PM  

Fano: Hyjamon: inglixthemad: iron_city_ap: Might have been more effective if she would have used a masculine looking guy.

Might be more effective if they acknowledged the fact most men today can cook, clean, do their own laundry, et al., while most women could burn water.

Why is that some parents had an aversion to teaching their daughters basic life skills?

not aversion, just incomplete lessons.  They raised their daughters telling them "the don't have to do dishes or their husbands laundry..."  which is fine and good; one partner doesn't have to do specific chores do to gender BUT someone has to do the dishes at the end of the day.

I have seen shows, movies and culture embrace the idea of men helping around the house and with kids; where there is a problem is all the chores "men' did still need done too.  I haven't really seen many sitcoms with the mothers mowing lawns or taking out the trash.

Well said


The problem being it isn't just incomplete, they flat out can't do some basic things like cook simple meal. Most young women can barely do their own laundry properly, or much of anything else around the house. I was raised well before grrl power and 2nd wave feminism, I can tell you my parents made dang sure I knew how to take care of myself.
 
zez
2018-01-20 08:48:47 PM  
as a stay at home dad I'm getting a kick out of these replies
 
2018-01-20 09:03:58 PM  

inglixthemad: Fano: Hyjamon: inglixthemad: iron_city_ap: Might have been more effective if she would have used a masculine looking guy.

Might be more effective if they acknowledged the fact most men today can cook, clean, do their own laundry, et al., while most women could burn water.

Why is that some parents had an aversion to teaching their daughters basic life skills?

not aversion, just incomplete lessons.  They raised their daughters telling them "the don't have to do dishes or their husbands laundry..."  which is fine and good; one partner doesn't have to do specific chores do to gender BUT someone has to do the dishes at the end of the day.

I have seen shows, movies and culture embrace the idea of men helping around the house and with kids; where there is a problem is all the chores "men' did still need done too.  I haven't really seen many sitcoms with the mothers mowing lawns or taking out the trash.

Well said

The problem being it isn't just incomplete, they flat out can't do some basic things like cook simple meal. Most young women can barely do their own laundry properly, or much of anything else around the house. I was raised well before grrl power and 2nd wave feminism, I can tell you my parents made dang sure I knew how to take care of myself.


yea, won't touch that with a 10 ft pole, but as a close colleague has recently gone thru divorce, he ran into this problem of the "princess" he married being unable to do basic chores or duties...she wanted to buy enough kids clothes so she could do laundry once a month, and almost missed a filing deadline where the family (more importantly) the kids would have been without health insurance.

/she comes from privileged where daddy-warbucks always handled things.  He is just on the other side of the two year time-table needed to move on.
 
2018-01-20 09:21:02 PM  

zez: as a stay at home dad I'm getting a kick out of these replies


me too. cultures evolve, so let's all mock different times
 
2018-01-20 09:58:30 PM  

WilderKWight: The collagen bonds in the skin in a man's hands are crossed (as opposed to straight and singular, in women), and therefore give a man better grip and skin strength when dealing with things like opening jars.


That's because those collagen bonds are sexist.
 
2018-01-21 08:36:45 AM  

inglixthemad: The problem being it isn't just incomplete, they flat out can't do some basic things like cook simple meal. Most young women can barely do their own laundry properly, or much of anything else around the house. I was raised well before grrl power and 2nd wave feminism, I can tell you my parents made dang sure I knew how to take care of myself.


No, that isn't feminism that is the Princess Syndrome. It isn't about gender, I've seen it in both sexes. For girls it is the fathers telling their precious little girl that they are better than everyone else and they get spoiled from an early age. They don't even try to discipline them or make them do chores and wait on them hand and foot. They never get taught the basics because they are too high on a pedestal. Both parents treat the kids like toys rather than people that need to be prepared to live in society. (See also helicopter parents and afflunenza)
 
2018-01-21 09:11:31 AM  

The_Philosopher_King: inglixthemad: The problem being it isn't just incomplete, they flat out can't do some basic things like cook simple meal. Most young women can barely do their own laundry properly, or much of anything else around the house. I was raised well before grrl power and 2nd wave feminism, I can tell you my parents made dang sure I knew how to take care of myself.

No, that isn't feminism that is the Princess Syndrome. It isn't about gender, I've seen it in both sexes. For girls it is the fathers telling their precious little girl that they are better than everyone else and they get spoiled from an early age. They don't even try to discipline them or make them do chores and wait on them hand and foot. They never get taught the basics because they are too high on a pedestal. Both parents treat the kids like toys rather than people that need to be prepared to live in society. (See also helicopter parents and afflunenza)


LOL, next you'll be telling us that snake and Eve were not feminists either
 
2018-01-21 09:23:15 AM  
Yeah, whatever try starting another farking topic on /r/kitchenconfidential
 
2018-01-21 09:47:18 AM  

inglixthemad: iron_city_ap: Might have been more effective if she would have used a masculine looking guy.

Might be more effective if they acknowledged the fact most men today can cook, clean, do their own laundry, et al., while most women could burn water.

Why is that some parents had an aversion to teaching their daughters basic life skills?


Isn't the whole point of this thread that stereotyping genders is stupid and offensive?
 
2018-01-21 10:37:02 AM  
Happier with a Hoover does seem to take on new meaning.
 
2018-01-21 12:16:07 PM  

ski9600: Yeah, whatever try starting another farking topic on /r/kitchenconfidential


img.fark.netView Full Size
 
2018-01-21 02:27:54 PM  

The_Philosopher_King: [img.fark.net image 800x499]


No surprises there if you've seen the comics he drew for his own private collection.

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img.fark.netView Full Size
 
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