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(The Atlantic)   Expectant couple shocked to learn that somehow, companies knew of their impending parenthood and began sending them baby product catalogs   ( theatlantic.com) divider line
    More: Scary, astronomical catalog, real evidence  
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6782 clicks; posted to Main » on 18 Apr 2013 at 10:55 PM (5 years ago)   |   Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»

Voting Results (Smartest)
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2013-04-18 10:58:41 PM  
4 votes:
Old news...Target did this to a teen mom before she told her parents.   (Hint: pay cash for vitamins)
2013-04-18 09:58:47 PM  
4 votes:
It's not necessarily the government I fear, it is the corporations.

/they know everything
//and will sell you out in a heartbeat
2013-04-19 12:18:16 AM  
1 vote:
Just use cash a lot.

Oh, and if you've already got a car, house, and are set financially, just declare bankruptcy.  (People are frequently denied jobs or even promotions at their job based on background checks, in which a bankruptcy will appear.)

Off-my-lawn story:  I recall telling many people around 1995-2000 that they should use a fake phone number, especially for "loyalty" cards.  They didn't link it to a phone number for your convenience, I said.  Continuing, I'd say that this was because a phone number is a unique identifier, which they just wanted for consumer-profile correlation purposes, because stores are (or were) legally forbidden from storing your credit card number, which is also a pretty unique identifier.  I also recall every single person that I told this, many of them highly educated, that I was just being paranoid.  Oh, the good old days. . .
2013-04-18 11:36:42 PM  
1 vote:
Only time I've run into this sort of thing was shortly after my divorce paperwork was filed, I started getting junk mail for divorce attorneys and "resources for divorcés."  I thought it was kind of funny since I probably had the most drama-free divorce in the history of the world.  It was basically:

Her: "We're just not working.  We fight too much, and we really just want different things from a spouse."
Me: "You're right.  Divorce?"
Her: "Yup.  I'll pick up the forms and such from the courthouse tomorrow."
Me: "Alright.  Let me know what the fees will be and we'll split it."

The actual process got a little complicated because we have a kid, but we're much better friends now that we're divorced than we ever were as a couple.
2013-04-18 11:33:28 PM  
1 vote:

ZackDanger: Am I the only person that doesn't have a problem with this?

It's nice to live in a time when content (of any type, even marketing) is specifically targeted towards where my interests lie.

I'd much rather a corporation track my habits with the information that I am clearly giving up, then receive ads or promotions for things I'm *never* going to use.

The question is, who else are they selling that data to?
Your health insurance provider?

"Well...lets see. In the last 3 months, ZackD has stopped buying condoms, and has moved in with Shaelyn the stripper."
The insurance premium algorithm requires an 18% price increase.
2013-04-18 11:25:37 PM  
1 vote:
Looks like SOME doctor is sending word back to his pharma company overlords in violation of doctor-patient confidentiality.
2013-04-18 11:25:28 PM  
1 vote:

Faarkieboy: Abort it, that'll show em

No, that's just step one. In order to reach profit, you have to claim emotional distress when the catalogs continue to arrive.
2013-04-18 11:21:42 PM  
1 vote:
2013-04-18 11:16:01 PM  
1 vote:
FTFA:Right Start and Marketing Genetics lucked out. We're not parents (yet), but we've looked like them on paper in data since the last holiday season. And it just so happens that we are now in the market for baby stuff.

If they had gotten the same catalog three months earlier, they would have just thrown it out and not thought twice about it.

That was a very long way to say "there is no story here"
2013-04-18 11:06:07 PM  
1 vote:
pay cash for the basic stuff and put only your really weird purchases on your credit card.
2013-04-18 11:05:25 PM  
1 vote:
What amazes me is that people are just catching on that we are walking bar codes.  Your credit card purchasing history is sold to marketing companies, as is your Amazon account, your Walmart account, your Google browsing habits, even the seemingly innocuous (but annoying) 'what is your zip code/phone number' at a retailer.  All that info builds a profile on you and it is sold regularly.  Sometimes it doesn't work though.  I keep getting coupons for penis pump lube and I don't even own one.  It's not my bag, baby.
2013-04-18 08:22:49 PM  
1 vote:
Why aren't these wizards working with the FBI to solve the Boston Marathon case?
2013-04-18 08:09:06 PM  
1 vote:
Somehow companies are able to track your behavior and purchases using data, that you are so willingly able to give up, to predict future buying habits and marketing directly to them.
Wow, what a surprising development.....

*goes back to predicting incremental customer growth from permission marketing campaigns*

\honestly I'm pretty surprised they gave up their methods so easily.
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