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(News.com.au)   "The term 'fat melts away' is clearly a marketing term ... We do not believe that the average consumer would interpret this phrase as meaning the product literally melts fat"   ( news.com.au) divider line
    More: Asinine, Therapeutic Products Advertising Complaints, Australian Companies, University of New South Wales, La Trobe University, duty of care  
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6929 clicks; posted to Main » on 17 Dec 2012 at 2:38 AM (5 years ago)   |   Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»

Voting Results (Funniest)
View Voting Results: Smartest and Funniest

2012-12-17 01:25:27 AM  
7 votes:
Melt away or run away?

houseofgeekery.files.wordpress.comView Full Size
2012-12-17 03:15:49 AM  
4 votes:
I used Calgon, and it left me just where I was!
2012-12-17 02:54:09 AM  
2 votes:

/"I won't cum in your mouth" ducks for cover....
2012-12-17 02:50:54 AM  
2 votes:
moviesmedia.ign.comView Full Size
2012-12-17 08:34:49 AM  
1 vote:
Okay, I confess I DNRTFA before I said that thing just now.

South Australian company Brazcomm Imports distributes Scala Shapewear undergarments and say the underwear contains "ActiveBioCrystals" that "emit Far Infra Red" energy rays. The ads say the rays "kick-start what is known as the BioPromise effect". One ad says this can reduce signs of cellulite and "melt fat away".

Seems legit.

Why am I thinking of the old-timey 50s ads that describe how Lucky Strike smoke promotes enzymes in your Q-zone, or something?
2012-12-17 08:17:25 AM  
1 vote:

Baryogenesis: This nation clearly has a problem with understanding the difference between figurative and literal.

Gyrfalcon: There are instructions on Campbell's soup, ffs.

You don't think it's possible someone doesn't know what condensed means? Any product should be made with the lowest common denominator in mind and In light of the fact many canned soups come ready to eat I could see someone making a mistake with Campbell's.

The instructions on this can of Campbells soup read, basically, "Make it hot and then eat it. If you don't eat it all, put the rest in the fridge." They are necessary because there genuinely are some people out there who don't have the mental capacity to know what to do with a soup can. These same people think payday loans are a good idea, feed magnets and laundry soap to their children and are too dumb to know how to use basic household objects. No way they'd figure out that not everything they see on TV is really real. These are people who bought them taco bell dogs because they thought they could talk ffs.
2012-12-17 06:42:16 AM  
1 vote:

puffy999: I like the term "melt" when it comes to weight loss.

"The fat grills away."
"The fat is seared away."
"The fat is baked at 350F, and topped with cheese within 10 minutes of completion."

3.bp.blogspot.comView Full Size
2012-12-17 05:40:06 AM  
1 vote:
I know a guy whose wife believes all those last night infomercials.My wife (a pharmacist) once tried to confront her about some nebulous supplement claim & the woman said "But it was on TV!"

We don't see them very often.
2012-12-17 05:02:19 AM  
1 vote:
"People usually talk about different sorts of emissions from underpants."

That's what the BioCrystals are for!

pet-dog-cat-supply-store.comView Full Size
2012-12-17 03:22:58 AM  
1 vote:
This thread is making me hungry.
2012-12-17 03:19:33 AM  
1 vote:
I think dipping you in hexane might work to melt away the fat, but the stuff isn't very selective about which lipids it dissolves.
2012-12-17 03:13:53 AM  
1 vote:
I like the term "melt" when it comes to weight loss.

"The fat grills away."
"The fat is seared away."
"The fat is baked at 350F, and topped with cheese within 10 minutes of completion."
2012-12-17 02:57:11 AM  
1 vote:
*scans headline* 

media.tumblr.comView Full Size
2012-12-17 02:54:44 AM  
1 vote:
I met a guy who worked for the company who makes the "2,000 Flushes" toilet cleaner who told me that they occasionally get letters from people who counted the flushes until a table t was used up and complained that they got less than 2,000.
2012-12-17 02:42:28 AM  
1 vote:
FTFA: "People usually talk about different sorts of emissions from underpants."

Onya Kerryn.
2012-12-17 02:16:23 AM  
1 vote:
The marketing terms I would use to describe people in marketing would likely lead to misinterpretation.
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