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(Deadline)   Box office frowns turn upside down thanks to Smile's $19 million #1 opening, knocking Don't Worry Darling to #2 with $7.5 million. The Woman King slips to #3 with $6 million as Bros opens at #4 with $4.5 million, and Smurfgully pulled in $4 million   (deadline.com) divider line
    More: Followup, Horror film, Film, Saturday, such movies, horror pic, M. Night Shyamalan, Week-day names, M likes  
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298 clicks; posted to Entertainment » on 02 Oct 2022 at 12:02 PM (9 weeks ago)   |   Favorite    |   share:  Share on Twitter share via Email Share on Facebook



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View Voting Results: Smartest and Funniest
 
2022-10-02 12:03:43 PM  
I can't believe I see Billy Eichner in ads on TV and he's not screaming at the top of his lungs.
 
2022-10-02 12:15:42 PM  
Saw Bros light night. Maybe 8 people in the theater. It was nothing but white women and me. I'm pretty sure I was the only one laughing during the movie as a lot of the humor is really specific to the gay community (and even a certain segment of said community). Weirdly tame movie. Like, guys keeping their underwear on the whole time a moment where two guys are having sex like straight missionary style that logistically wouldn't work.
 
2022-10-02 12:19:46 PM  
JUMP SCARE!
 
2022-10-02 12:21:50 PM  

This Honkey Grandma Be Trippin': the whole time a moment where two guys are having sex like straight missionary style that logistically wouldn't work


It barely works with straight sex; panties scraping up and down the side of your penis doesn't take long to get more irritating than it's worth. I mean sure, you're horny, you're impatient, there's a quick opportunity... I'm pretty sure most of us have done it.  But you'd better be a 2-pump chump if you're going to go that way regularly.

It really bugs me in movies when they do a sex scene and everyone has sex with their underwear on, and then they roll over and pass out, waking up comfortable and dry in the morning.  Sex is wet and messy, if you're smart you've already taken a moment to throw a towel down first, and you're stupid if you don't spend a minute on post-coital cleanup.
 
2022-10-02 12:41:35 PM  

Unsung_Hero: This Honkey Grandma Be Trippin': the whole time a moment where two guys are having sex like straight missionary style that logistically wouldn't work

It barely works with straight sex; panties scraping up and down the side of your penis doesn't take long to get more irritating than it's worth. I mean sure, you're horny, you're impatient, there's a quick opportunity... I'm pretty sure most of us have done it.  But you'd better be a 2-pump chump if you're going to go that way regularly.

It really bugs me in movies when they do a sex scene and everyone has sex with their underwear on, and then they roll over and pass out, waking up comfortable and dry in the morning.  Sex is wet and messy, if you're smart you've already taken a moment to throw a towel down first, and you're stupid if you don't spend a minute on post-coital cleanup.


You never hear the "boot stuck in the mud" sounds you get with summer sex in the movies.
 
2022-10-02 12:42:03 PM  
Also... is a $4m weekend for a re-issue of Avatar good or bad?  I feel like it should be bad, that's a pretty low number, but considering the production budget is effectively zero as it was already made and already had it's original theatrical run that might be pretty good.
 
2022-10-02 12:48:42 PM  

Unsung_Hero: Also... is a $4m weekend for a re-issue of Avatar good or bad?  I feel like it should be bad, that's a pretty low number, but considering the production budget is effectively zero as it was already made and already had it's original theatrical run that might be pretty good.


Considering it's the second weekend of the re-release and last week it made $30 million worldwide, I would say $4 million this week is what should have been expected. The movie was available on Disney+ until just this past August and people know it's going to be added back before Avatar 2: Waterlogged Boogaloo.
 
2022-10-02 12:57:46 PM  

Raider_dad: You never hear the "boot stuck in the mud" sounds you get with summer sex in the movies.


Do they actually hire foley artists for porn movies?
 
2022-10-02 1:02:10 PM  

Trocadero: Raider_dad: You never hear the "boot stuck in the mud" sounds you get with summer sex in the movies.

Do they actually hire foley artists for porn movies?


Considering how often you hear the crew, traffic outside, echos from hard studio walls, etc... I'm going to say... er... no, no idea, I've never seen this 'porn' you speak of.  What is it?
 
2022-10-02 1:05:23 PM  
Smiling make Gen Y and X scared
Blumhouse's Truth or Dare - Official Trailer [HD]
Youtube BjRNY3u3bUw
 
2022-10-02 1:05:57 PM  

drjekel_mrhyde: Smiling make Gen Y and X scared
[Youtube-video https://www.youtube.com/embed/BjRNY3u3bUw]


Forgot about Z
 
2022-10-02 1:07:07 PM  
Has anyone seen "Smile"? Is it any good?

My daughter wants to go see it, and her boyfriend has no interest in it, so I told her I'd go with her. How drunk should I get beforehand?
 
2022-10-02 1:11:14 PM  
The only way the Avatar sequel makes sense is if the corporation comes back, nukes the planet from orbit until all the Unobtanium is vaporized, and then just electromagnetically gathers the now already refined antigrav mineral as it rises up to orbit.  Planet sterilized, crust mixed, what else did you expect?

The first movie needed to end with a demonstration that the aliens were right, and their Holy Tree was, in fact, a big deal -- a much-bigger-below-the-surface at least semi-sapient organism that could reach up and destroy a large spaceship in orbit, never mind destroying the corporate infantry, etc.  And that would've been a worthwhile spectacle.

Instead, it ended with the aliens winning only because (A) a white guy was instantly a better native than the natives (jeez, has that been done before, and is it in any way problematic?) and (B) the bad guys were so stupid they would've accidentally killed themselves, anyway, if no one had interfered.

The Final Fantasy movie was far better, even though it also had a dud We Couldn't Really Think Of Anything ending and had nothing to do with its alleged source material.
 
2022-10-02 1:28:14 PM  

Unsung_Hero: Also... is a $4m weekend for a re-issue of Avatar good or bad?  I feel like it should be bad, that's a pretty low number, but considering the production budget is effectively zero as it was already made and already had it's original theatrical run that might be pretty good.


It's hard to gauge the success of a re-release. Jaws recently returned to theaters, and it only made about $5mil worldwide despite being a beloved classic. But Spider-Man: No Way Home also had a re-release, and it's made about $70mil so far. (And we can ignore the re-release of Morbius, which only happened because the Internet successfully pranked Sony into further embarrassing themselves.)

Hollywood is still a ways off from returning to pre-Covid production levels, so we don't have the usual number of big effects blockbusters in theaters right now competing with each other. I expect Avatar 2 will do good business so long as it provides enough eye candy, but the mild interest in the first one doesn't indicate a huge swell of excitement for it. I think the average moviegoer is neither for or against the idea of Avatar sequels, they're just waiting to see if the reviews are any good.
 
2022-10-02 1:29:38 PM  
Caught Avatar yday for the first time in 3D and enjoyed it a lot more than previous times.  A lot of the imagery is gonna stick in my memory that hadn't before.

The one thing Cameron better not do with the sequels is waste so much time on merely showing us Pandora.  Thin plots and characters aren't served better by making us watch them for longer stretches of times.
 
2022-10-02 1:30:53 PM  
The Avatar re-release is a box-office embarrassment.
 
2022-10-02 1:43:05 PM  

Bslim: The Avatar re-release is a box-office embarrassment.


Are we supposed to think they're doing it specifically and solely to get every dollar imaginable or as a trifling-effort courtesy to people that want to refresh their memories - or take their kids to a movie they never had a chance to see in the theater - before the new one comes?

Studios do this routinely when there's a long gap between flicks.

I'm not seeing grounds to call it a failure when their goal wasn't ALL THE MONSTER PROFITS anyway.
 
2022-10-02 2:04:18 PM  

AdrienVeidt: Bslim: The Avatar re-release is a box-office embarrassment.

Are we supposed to think they're doing it specifically and solely to get every dollar imaginable or as a trifling-effort courtesy to people that want to refresh their memories - or take their kids to a movie they never had a chance to see in the theater - before the new one comes?

Studios do this routinely when there's a long gap between flicks.

I'm not seeing grounds to call it a failure when their goal wasn't ALL THE MONSTER PROFITS anyway.


It's definitely part of the pre-release hype, and just another way of trying to keep the Avatar name on everyone's radar. I doubt they expected to make huge money, especially when the movie's already been re-released many times before to very little fanfare.

I almost wish I did have some tiny smoldering spark of excitement for the sequel. I can't think of any upcoming movies that I'm all that jazzed about, and I miss the days when James Cameron's name on a poster was a draw. But Avatar was just too flat and soulless to see the appeal in getting more. Valerian and the City of a Thousand Planets was terrible, but at least you could sense how much the director loved the material.
 
2022-10-02 2:07:56 PM  

WhippingBoi: Has anyone seen "Smile"? Is it any good?

My daughter wants to go see it, and her boyfriend has no interest in it, so I told her I'd go with her. How drunk should I get beforehand?


I heard it holds up well and has been compared to It Follows and The Ring.
 
2022-10-02 2:35:38 PM  

EdgeRunner: Unsung_Hero: Also... is a $4m weekend for a re-issue of Avatar good or bad?  I feel like it should be bad, that's a pretty low number, but considering the production budget is effectively zero as it was already made and already had it's original theatrical run that might be pretty good.

It's hard to gauge the success of a re-release. Jaws recently returned to theaters, and it only made about $5mil worldwide despite being a beloved classic. But Spider-Man: No Way Home also had a re-release, and it's made about $70mil so far. (And we can ignore the re-release of Morbius, which only happened because the Internet successfully pranked Sony into further embarrassing themselves.)

Hollywood is still a ways off from returning to pre-Covid production levels, so we don't have the usual number of big effects blockbusters in theaters right now competing with each other. I expect Avatar 2 will do good business so long as it provides enough eye candy, but the mild interest in the first one doesn't indicate a huge swell of excitement for it. I think the average moviegoer is neither for or against the idea of Avatar sequels, they're just waiting to see if the reviews are any good.


The problem with the Avatar rerelease is they took their sweet time with the sequel, and people moved on in the meantime.

Spider-Man is a long established IP, but Avatar isn't, so the fanbase they built aged out, and now they have to build it all over again.

They could just not make another Spider-Man movie for 30 years and they'd still have a significant fan base, because current fans will share what's there with their kids (and grandkids). Avatar just doesn't have that advantage.
 
2022-10-02 2:46:08 PM  
I am shocked, shocked, there aren't any Avatar defenders in this thread.
 
2022-10-02 2:53:27 PM  
Damn, I know August was a dead zone for movies but Jesus.
 
2022-10-02 3:00:28 PM  
And I'm sorry the gay guy movie wasn't a hit. If it was the same film with Allison Brie and Brie Larson, it would have rivaled Avengers: Endgame.

I don't make the rules, I just abide by them.
 
2022-10-02 3:09:25 PM  

Bslim: The Avatar re-release is a box-office embarrassment.


No shiat. It's unlikely that they'll even make back their production costs.
 
2022-10-02 3:27:17 PM  

Mugato: Damn, I know August was a dead zone for movies but Jesus.


... I've got some news for you
 
2022-10-02 4:00:36 PM  

cannibalparrot: EdgeRunner: Unsung_Hero: Also... is a $4m weekend for a re-issue of Avatar good or bad?  I feel like it should be bad, that's a pretty low number, but considering the production budget is effectively zero as it was already made and already had it's original theatrical run that might be pretty good.

It's hard to gauge the success of a re-release. Jaws recently returned to theaters, and it only made about $5mil worldwide despite being a beloved classic. But Spider-Man: No Way Home also had a re-release, and it's made about $70mil so far. (And we can ignore the re-release of Morbius, which only happened because the Internet successfully pranked Sony into further embarrassing themselves.)

Hollywood is still a ways off from returning to pre-Covid production levels, so we don't have the usual number of big effects blockbusters in theaters right now competing with each other. I expect Avatar 2 will do good business so long as it provides enough eye candy, but the mild interest in the first one doesn't indicate a huge swell of excitement for it. I think the average moviegoer is neither for or against the idea of Avatar sequels, they're just waiting to see if the reviews are any good.

The problem with the Avatar rerelease is they took their sweet time with the sequel, and people moved on in the meantime.

Spider-Man is a long established IP, but Avatar isn't, so the fanbase they built aged out, and now they have to build it all over again.

They could just not make another Spider-Man movie for 30 years and they'd still have a significant fan base, because current fans will share what's there with their kids (and grandkids). Avatar just doesn't have that advantage.


That doesn't really apply. Avatar wasn't an established IP back in the day either, but it still ended up being the top box office hit of all time. It pretty much coasted on effects rather than story, which is why the characters didn't linger in pop culture. Audiences responded to the experience, not the narrative, and its overall IP was far less important than the art design and the technical wizardry that made it dance.

For Avatar 2 to be as successful as 1, it either has to wow viewers in a similar fashion with its visuals, or it needs to actually make its story something worth getting invested in. Thanks to the MCU constantly raising the bar on special effects, we're spoiled to the point of inundation with cinema spectaculars, so Avatar 2 will have a tough time thrilling the crowds with its looks alone. It'll have to weave a more involving tale to grab everyone, but Cameron's challenged himself with the same obstacle he failed to clear with the first one: trying to make Sam Worthington interesting.

The movie itself doesn't interest me, but Cameron's hutzpah in trying to recapture the right-time-right-place lottery win of the original has been interesting to follow, and I'm curious to hear what new gimmick he'll try to boost this one with. The latest word is that he's been toying with increased frame rates, something that hasn't worked for others but a tech head like Cameron could feasibly perfect, but that in itself won't be enough to get me to buy a ticket. If the technique succeeds, someone else will improve on it and use it for a movie I'm actually interested in.
 
2022-10-02 4:24:22 PM  
I watched Rob Zombie's Munsters reboot on Netflix. The first half hour or so is pretty bad, but then I ended up liking it. The movie isn't great. It's just harmless and goofy and fun.
 
2022-10-02 4:34:01 PM  
Saw the Woman Warrior (or whatever it's called), typical 2+ hour movie where they have the grand finale, then 20-30 minutes of bullshiat.  The movie is over, the bad guy is dead, my ass is sore, my drink is empty, end it now.

But what I hated was the preview for Till.  Heard about this movie months ago, wanted to watch it.  Saw the preview, it was "we're woke", then "we're more woke than them", and finally "we're wokest of all of them".

Talk about a preview turning someone against seeing a movie they wanted to see.  I'll either catch it for free on some streaming platform, or get the DVD from the library.  I fur shure won't be paying money to see this.

But I did like Woman King, I'd give it a 3 out of 5.  Mostly because it should have been rated R and after the main biggie got killed it just went on.  And on.  And on.
 
2022-10-02 4:50:51 PM  

EdgeRunner: cannibalparrot: EdgeRunner: Unsung_Hero: Also... is a $4m weekend for a re-issue of Avatar good or bad?  I feel like it should be bad, that's a pretty low number, but considering the production budget is effectively zero as it was already made and already had it's original theatrical run that might be pretty good.

It's hard to gauge the success of a re-release. Jaws recently returned to theaters, and it only made about $5mil worldwide despite being a beloved classic. But Spider-Man: No Way Home also had a re-release, and it's made about $70mil so far. (And we can ignore the re-release of Morbius, which only happened because the Internet successfully pranked Sony into further embarrassing themselves.)

Hollywood is still a ways off from returning to pre-Covid production levels, so we don't have the usual number of big effects blockbusters in theaters right now competing with each other. I expect Avatar 2 will do good business so long as it provides enough eye candy, but the mild interest in the first one doesn't indicate a huge swell of excitement for it. I think the average moviegoer is neither for or against the idea of Avatar sequels, they're just waiting to see if the reviews are any good.

The problem with the Avatar rerelease is they took their sweet time with the sequel, and people moved on in the meantime.

Spider-Man is a long established IP, but Avatar isn't, so the fanbase they built aged out, and now they have to build it all over again.

They could just not make another Spider-Man movie for 30 years and they'd still have a significant fan base, because current fans will share what's there with their kids (and grandkids). Avatar just doesn't have that advantage.

That doesn't really apply. Avatar wasn't an established IP back in the day either, but it still ended up being the top box office hit of all time. It pretty much coasted on effects rather than story, which is why the characters didn't linger in pop culture. Audiences responded to the experience, not the narrative, and its overall IP was far less important than the art design and the technical wizardry that made it dance.

For Avatar 2 to be as successful as 1, it either has to wow viewers in a similar fashion with its visuals, or it needs to actually make its story something worth getting invested in. Thanks to the MCU constantly raising the bar on special effects, we're spoiled to the point of inundation with cinema spectaculars, so Avatar 2 will have a tough time thrilling the crowds with its looks alone. It'll have to weave a more involving tale to grab everyone, but Cameron's challenged himself with the same obstacle he failed to clear with the first one: trying to make Sam Worthington interesting.

The movie itself doesn't interest me, but Cameron's hutzpah in trying to recapture the right-time-right-place lottery win of the original has been interesting to follow, and I'm curious to hear what new gimmick he'll try to boost this one with. The latest word is that he's been toying with increased frame rates, something that hasn't worked for others but a tech head like Cameron could feasibly perfect, but that in itself won't be enough to get me to buy a ticket. If the technique succeeds, someone else will improve on it and use it for a movie I'm actually interested in.


I want to note this again, as I always do (not that it matters): I really, really don't like the movie.  There are times when it's aggressively dumb.  There's nothing interesting there.

But people who say it has been visually rivaled in the years since its release are just wrong.  There's still nothing that looks that good in 3D, no one has even made a real attempt at rivaling it in that regard.  I took my 11 year old to see it, laser IMAX theater, 3D, it still looks incredible.

It's less a movie than an exhibition.  People don't need to go to the theater for movies, but they do have to go to the theater for this experience because they can't recreate it home.  That's exactly why it made so much money last time.

They showed a sneak peek of Way of Water, a scene where not much really happens, and it was almost dreamlike. It's going to print money, for the same reasons as the last one.  People will tell others that it demands to be seen in the theater, that home viewing can't capture this, just like last time.  People will go multiple times, the same way they get off a roller coaster and go immediately to get in line again, just like last time.

Cameron knows exactly what he's doing.  Theater is only completely necessary as an exhibition space.  If you want people to go to one, you're going to have to create something that they can't get at home.  Just based on the sneak peek, and the original movie, I think he has created an impressive exhibition.  Another mediocre-to-lousy movie, probably another script so awful that its badness will almost piss me off, but probably an amazing exhibition.
 
2022-10-02 5:36:06 PM  

Snotnose: Saw the Woman Warrior (or whatever it's called), typical 2+ hour movie where they have the grand finale, then 20-30 minutes of bullshiat.  The movie is over, the bad guy is dead, my ass is sore, my drink is empty, end it now.

But what I hated was the preview for Till.  Heard about this movie months ago, wanted to watch it.  Saw the preview, it was "we're woke", then "we're more woke than them", and finally "we're wokest of all of them".

Talk about a preview turning someone against seeing a movie they wanted to see.  I'll either catch it for free on some streaming platform, or get the DVD from the library.  I fur shure won't be paying money to see this.

But I did like Woman King, I'd give it a 3 out of 5.  Mostly because it should have been rated R and after the main biggie got killed it just went on.  And on.  And on.


Your saying they really dragged the trailer for Till out eh?
 
2022-10-02 6:08:24 PM  
Kinda late to ask, but was Barbarian any good, grading it on a horror movie grading curve?
 
2022-10-02 6:40:23 PM  

CNichols: Kinda late to ask, but was Barbarian any good, grading it on a horror movie grading curve?


I thought it was great, 9/10.

/Pearl is also excellent
 
2022-10-02 6:55:16 PM  
I think the discussion regarding Avatar has to include that it's four upcoming movies, not just one. I still haven't seen the first one and have no interest, but we're talking about somewhere between 12-15 hours of material for this story now. Even the most ardent lovers of this movie/franchise will say how weak and paper-thin the story and characters are. Investing a full waking day's time for a 3D tech demo does not seem like a good waste of my time and I delight in wasting my time. Farker in previous Avatar thread mentioned that Cameron really just needs to use this tech for IMAX nature documentaries and that sounds infinitely more appealing than 15 hours of Ferngully.
 
2022-10-02 6:56:46 PM  

Lumbar Puncture: Snotnose: Saw the Woman Warrior (or whatever it's called), typical 2+ hour movie where they have the grand finale, then 20-30 minutes of bullshiat.  The movie is over, the bad guy is dead, my ass is sore, my drink is empty, end it now.

But what I hated was the preview for Till.  Heard about this movie months ago, wanted to watch it.  Saw the preview, it was "we're woke", then "we're more woke than them", and finally "we're wokest of all of them".

Talk about a preview turning someone against seeing a movie they wanted to see.  I'll either catch it for free on some streaming platform, or get the DVD from the library.  I fur shure won't be paying money to see this.

But I did like Woman King, I'd give it a 3 out of 5.  Mostly because it should have been rated R and after the main biggie got killed it just went on.  And on.  And on.

Your saying they really dragged the trailer for Till out eh?


That hurt. But ever since I tried to watch that Netflix "documentary" about weed I can't take them seriously as cultural input. Netflix is trash.
 
2022-10-02 7:10:50 PM  

Snotnose: But what I hated was the preview for Till.  Heard about this movie months ago, wanted to watch it.  Saw the preview, it was "we're woke", then "we're more woke than them", and finally "we're wokest of all of them".



You're expecting a movie about Emmett Till's death to somehow not be quote-unquote woke? Isn't that more of a you problem?'

It's like saying you're excited for a Transformers movie until you found out there were going to be robots in it
 
2022-10-02 7:25:40 PM  

WhippingBoi: Bslim: The Avatar re-release is a box-office embarrassment.

No shiat. It's unlikely that they'll even make back their production costs.


Is this sarcasm?  What production costs?  Did they change the film at all?
 
2022-10-02 7:29:35 PM  

CNichols: Kinda late to ask, but was Barbarian any good, grading it on a horror movie grading curve?


I enjoyed it a lot. The less you know about it, the better.
 
2022-10-03 9:26:13 AM  

WhippingBoi: Has anyone seen "Smile"? Is it any good?

My daughter wants to go see it, and her boyfriend has no interest in it, so I told her I'd go with her. How drunk should I get beforehand?


I would suggest a little less than normal, especially if you are driving.
 
2022-10-03 3:05:56 PM  

Unsung_Hero: Also... is a $4m weekend for a re-issue of Avatar good or bad?  I feel like it should be bad, that's a pretty low number, but considering the production budget is effectively zero as it was already made and already had it's original theatrical run that might be pretty good.


The Lion King rerelease in 2011 made $94 million domestically and a total of $185 million globally, so Avatar's performance is unimpressive.
 
2022-10-03 3:15:19 PM  

EdgeRunner: Unsung_Hero: Also... is a $4m weekend for a re-issue of Avatar good or bad?  I feel like it should be bad, that's a pretty low number, but considering the production budget is effectively zero as it was already made and already had it's original theatrical run that might be pretty good.

It's hard to gauge the success of a re-release. Jaws recently returned to theaters, and it only made about $5mil worldwide despite being a beloved classic. But Spider-Man: No Way Home also had a re-release, and it's made about $70mil so far. (And we can ignore the re-release of Morbius, which only happened because the Internet successfully pranked Sony into further embarrassing themselves.)

Hollywood is still a ways off from returning to pre-Covid production levels, so we don't have the usual number of big effects blockbusters in theaters right now competing with each other. I expect Avatar 2 will do good business so long as it provides enough eye candy, but the mild interest in the first one doesn't indicate a huge swell of excitement for it. I think the average moviegoer is neither for or against the idea of Avatar sequels, they're just waiting to see if the reviews are any good.


Stop, just stop repeating that talking point from Hollywood PR departments.

Top Gun 2 is the 5th highest grossing movie, Spider-Man: No Way Home the 3rd; COVID is no longer keeping people out of theaters.

The reason why the box office returns were soft this summer was because many of the tentpole movies were simply not very good, and audiences passed on seeing them in the theater. It wasn't COVID that kept people away from Lightyear, Morbius, Fantastic Beasts, etc.
 
2022-10-03 3:20:27 PM  

This Honkey Grandma Be Trippin': Saw Bros light night. Maybe 8 people in the theater. It was nothing but white women and me. I'm pretty sure I was the only one laughing during the movie as a lot of the humor is really specific to the gay community (and even a certain segment of said community). Weirdly tame movie. Like, guys keeping their underwear on the whole time a moment where two guys are having sex like straight missionary style that logistically wouldn't work


I think the movie's insistence that it was a movie for everyone, but just about gay people with an all-gay cast, backfired. It reminds me how in the 1970s and 1980s, marketers would take a TV ad script, shoot it with an all-white cast, then an all-Black cast, air the Black version on TV shows watched by Blacks, and then confounded when the products flopped with Black consumers even though the TV script tested so well with white customers.
 
2022-10-03 4:35:52 PM  

thornhill: EdgeRunner: Unsung_Hero: Also... is a $4m weekend for a re-issue of Avatar good or bad?  I feel like it should be bad, that's a pretty low number, but considering the production budget is effectively zero as it was already made and already had it's original theatrical run that might be pretty good.

It's hard to gauge the success of a re-release. Jaws recently returned to theaters, and it only made about $5mil worldwide despite being a beloved classic. But Spider-Man: No Way Home also had a re-release, and it's made about $70mil so far. (And we can ignore the re-release of Morbius, which only happened because the Internet successfully pranked Sony into further embarrassing themselves.)

Hollywood is still a ways off from returning to pre-Covid production levels, so we don't have the usual number of big effects blockbusters in theaters right now competing with each other. I expect Avatar 2 will do good business so long as it provides enough eye candy, but the mild interest in the first one doesn't indicate a huge swell of excitement for it. I think the average moviegoer is neither for or against the idea of Avatar sequels, they're just waiting to see if the reviews are any good.

Stop, just stop repeating that talking point from Hollywood PR departments.

Top Gun 2 is the 5th highest grossing movie, Spider-Man: No Way Home the 3rd; COVID is no longer keeping people out of theaters.

The reason why the box office returns were soft this summer was because many of the tentpole movies were simply not very good, and audiences passed on seeing them in the theater. It wasn't COVID that kept people away from Lightyear, Morbius, Fantastic Beasts, etc.


Yes and no.  There is a new normal. Covid made people realize that not every film needs or deserves to be seen in a theater.  Top gun is a movie that is better in a theater.  Oddly enough the same with comedies.  Dramas, mysteries, horror? Big screen adds little.
 
2022-10-03 5:13:11 PM  

mjbok: thornhill: EdgeRunner: Unsung_Hero: Also... is a $4m weekend for a re-issue of Avatar good or bad?  I feel like it should be bad, that's a pretty low number, but considering the production budget is effectively zero as it was already made and already had it's original theatrical run that might be pretty good.

It's hard to gauge the success of a re-release. Jaws recently returned to theaters, and it only made about $5mil worldwide despite being a beloved classic. But Spider-Man: No Way Home also had a re-release, and it's made about $70mil so far. (And we can ignore the re-release of Morbius, which only happened because the Internet successfully pranked Sony into further embarrassing themselves.)

Hollywood is still a ways off from returning to pre-Covid production levels, so we don't have the usual number of big effects blockbusters in theaters right now competing with each other. I expect Avatar 2 will do good business so long as it provides enough eye candy, but the mild interest in the first one doesn't indicate a huge swell of excitement for it. I think the average moviegoer is neither for or against the idea of Avatar sequels, they're just waiting to see if the reviews are any good.

Stop, just stop repeating that talking point from Hollywood PR departments.

Top Gun 2 is the 5th highest grossing movie, Spider-Man: No Way Home the 3rd; COVID is no longer keeping people out of theaters.

The reason why the box office returns were soft this summer was because many of the tentpole movies were simply not very good, and audiences passed on seeing them in the theater. It wasn't COVID that kept people away from Lightyear, Morbius, Fantastic Beasts, etc.

Yes and no.  There is a new normal. Covid made people realize that not every film needs or deserves to be seen in a theater.  Top gun is a movie that is better in a theater.  Oddly enough the same with comedies.  Dramas, mysteries, horror? Big screen adds little.


Movie ticket sales have been in decline since 2002; 2019 had the fewest sales since 1995. With ticket sales dropping by an average of 20.4 million per year, 2022 isn't going to finish that far off the trend line. Some will claim that the fact that it's below the trend line has something to do with COVID, but if so many tentpole movies hadn't fizzled because of mediocre reviews, notably Lightyear, we'd be at the trend line.
 
2022-10-03 6:06:09 PM  

thornhill: Movie ticket sales have been in decline since 2002; 2019 had the fewest sales since 1995. With ticket sales dropping by an average of 20.4 million per year, 2022 isn't going to finish that far off the trend line. Some will claim that the fact that it's below the trend line has something to do with COVID, but if so many tentpole movies hadn't fizzled because of mediocre reviews, notably Lightyear, we'd be at the trend line.


It used to be "hey, we're not doing anything, let's go to a movie" to it having to be a reason to go.  When I was in high school (late 80s), movies were a typical date.  One night a week you'd go to a movie, one night you'd do something else.
 
2022-10-03 6:14:22 PM  

thornhill: 2019 had the fewest sales since 1995


or 2017:  https://www.the-numbers.com/market/

thornhill: With ticket sales dropping by an average of 20.4 million per year


2010 to 2019 pretty much went up then down and the average is not that far off.  If you go from 2009 your 2009 to 2019 drop is there, but it fluctuates year to year and 2009 was a high year.
 
2022-10-03 6:52:32 PM  

thornhill: EdgeRunner: Unsung_Hero: Also... is a $4m weekend for a re-issue of Avatar good or bad?  I feel like it should be bad, that's a pretty low number, but considering the production budget is effectively zero as it was already made and already had it's original theatrical run that might be pretty good.

It's hard to gauge the success of a re-release. Jaws recently returned to theaters, and it only made about $5mil worldwide despite being a beloved classic. But Spider-Man: No Way Home also had a re-release, and it's made about $70mil so far. (And we can ignore the re-release of Morbius, which only happened because the Internet successfully pranked Sony into further embarrassing themselves.)

Hollywood is still a ways off from returning to pre-Covid production levels, so we don't have the usual number of big effects blockbusters in theaters right now competing with each other. I expect Avatar 2 will do good business so long as it provides enough eye candy, but the mild interest in the first one doesn't indicate a huge swell of excitement for it. I think the average moviegoer is neither for or against the idea of Avatar sequels, they're just waiting to see if the reviews are any good.

Stop, just stop repeating that talking point from Hollywood PR departments.

Top Gun 2 is the 5th highest grossing movie, Spider-Man: No Way Home the 3rd; COVID is no longer keeping people out of theaters.

The reason why the box office returns were soft this summer was because many of the tentpole movies were simply not very good, and audiences passed on seeing them in the theater. It wasn't COVID that kept people away from Lightyear, Morbius, Fantastic Beasts, etc.


WTF does movie production have to do with movie attendance?
 
2022-10-03 6:59:47 PM  

thornhill: EdgeRunner: Unsung_Hero: Also... is a $4m weekend for a re-issue of Avatar good or bad?  I feel like it should be bad, that's a pretty low number, but considering the production budget is effectively zero as it was already made and already had it's original theatrical run that might be pretty good.

It's hard to gauge the success of a re-release. Jaws recently returned to theaters, and it only made about $5mil worldwide despite being a beloved classic. But Spider-Man: No Way Home also had a re-release, and it's made about $70mil so far. (And we can ignore the re-release of Morbius, which only happened because the Internet successfully pranked Sony into further embarrassing themselves.)

Hollywood is still a ways off from returning to pre-Covid production levels, so we don't have the usual number of big effects blockbusters in theaters right now competing with each other. I expect Avatar 2 will do good business so long as it provides enough eye candy, but the mild interest in the first one doesn't indicate a huge swell of excitement for it. I think the average moviegoer is neither for or against the idea of Avatar sequels, they're just waiting to see if the reviews are any good.

Stop, just stop repeating that talking point from Hollywood PR departments.

Top Gun 2 is the 5th highest grossing movie, Spider-Man: No Way Home the 3rd; COVID is no longer keeping people out of theaters.

The reason why the box office returns were soft this summer was because many of the tentpole movies were simply not very good, and audiences passed on seeing them in the theater. It wasn't COVID that kept people away from Lightyear, Morbius, Fantastic Beasts, etc.


I wasn't talking about the box office. I said production.

Because of all the Covid-related shutdowns and delays, there haven't been as many effects-heavy blockbusters lined up to premiere this year. That helps ticket sales for movies like Avatar 2, because there's less competition in the big spectacle department. Normally we'd be anticipating at least two or three major Christmas releases, but this year Avatar 2 has the room all to itself.

Unless you think Puss in Boots 2 is going to be the runaway hit of the holidays, that is.
 
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