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(The Korea Times)   Citing awkward experience of both fighting and supplying Apple in smartphones, Samsung halts initiative to make its own EVs and compete with similar frenemies   (koreatimes.co.kr) divider line
    More: Obvious, Samsung Group, Tesla Motors, Samsung Electronics, Samsung Town, Lee Kun-hee, Tesla Model S, Tesla Roadster, Chaebol  
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257 clicks; posted to Business » on 17 May 2022 at 1:20 AM (7 weeks ago)   |   Favorite    |   share:  Share on Twitter share via Email Share on Facebook



8 Comments     (+0 »)
View Voting Results: Smartest and Funniest
 
2022-05-17 3:58:36 AM  
I think this might be article in question.

/not subby
 
2022-05-17 5:51:42 AM  
It is not surprising at all. It is a harbinger however, so it is worth looking at a little.

First of all.... ooooh yeah. It is going to get worse. I remember when everyone was announcing that they were going in whole hog on battery cars. Peugeot, VW, GM, Ford, BMW and others. Why bother on any other vehicles anyway? Tell all your lobbyists to crank up the bans on ICE vehicles, cancel all the product lines, except for your big trucks, if you are Ford and GM, and just "hit the gas" er "depress the accelerator" and leave the dinosaurs behind.

And here we are with all of them designing the same car for the same market, producing them poorly, getting slammed with delays and recalls, and facing extreme difficulty getting parts and supplies and particularly batteries enough to make these vehicles. They keep increasing the prices and pushing out delivery dates and they don't even have markets. Earnings warnings are flashing red on Ford and GM. The former can't produce its E-trucks; the latter can't keep its products on the road. The European companies are walking wounded. After emasculating themselves and taking the big risks, the rug has been pulled out from under them. Peugeot lost 10% of its entire market volume in Russia, and it is already a wholly owned subsidiary of Macron Inc. VW and BMW should start making tanks, I guess. They gave up doing what they used to do and can't do what they planned to do. Limbo.

Second? Samsung is a SUPPLIER for heaven's sake. If any company could come in and compete, wouldn't it be a company that makes batteries, the most expensive and valuable, essential part of an EV? No? If not, then why not? Probably because supply is going to be so strained for so long that Samsung stands to make a lot more money squeezing manufacturers than competing with them.

EVs were supposed to be so easy and cheap to produce. Customers would snap them up. Fewer moving parts. Just outsource everything to China. Do what Tesla did. It's easy. Even Sony and Samsung and Apple are getting into it.

The truth is different. It is going to be a slog competing against desperate competitors with high costs but willing to sell below costs. Tesla in particular will have free capital and can keep it up longer than the others. The companies that never entered the market will give up first. The wholly committed ones, Peugeot and VW, are going to disappear if they do not make this work. Ford and GM will be limping.

Maybe Samsung will come in someday and prop them up.

At some point long ago, I was thinking that all of these monster companies would just beat the heck out of each other for the same market niche. I was wrong. They are executing so poorly that it is a lame slap fight, and the companies that are still making money are doing it with proven products and reliable technology.
 
2022-05-17 6:23:19 AM  
In a related matter, I had a chance to pitch Elon Musk's Tesla vehicles to my extended family today in the US, and I did. Certain Farkers might be proud of me.

A family member will probably never drive again, but has a strong need for mobility in a rural area with very little traffic. HEY! Could a Tesla product fill the bill? I left it an open question. Nope. There are no superchargers, said one. Autopilot is unreliable, said another. Too expensive, said another. I did my best to counter with information I have gained from Fark, and others.

Apparently, there is no safe reliable driverless vehicle that can take a person at a decent speed from point A to point B, more or less 10 miles along country roads with few intersections. I wish someone had been trying to make THAT vehicle rather than one that can go from 0-60 in 1.2 seconds and go 300 miles bumping through San Francisco traffic. Who knows what the future will bring, but I get to watch this family member lose mobility in a place with no public transportation.  Nobody bothered to make a simple reliable product for people like him.

With more or less unlimited capital, I wonder if rural taxi services would be something Tesla could take a stab at. A licensed driver at minimum wage to touch the steering wheel every thirty seconds would be enough to avoid "trouble." Maybe?
 
2022-05-17 8:27:49 AM  

2fardownthread: It is not surprising at all. It is a harbinger however, so it is worth looking at a little.

First of all.... ooooh yeah. It is going to get worse. I remember when everyone was announcing that they were going in whole hog on battery cars. Peugeot, VW, GM, Ford, BMW and others. Why bother on any other vehicles anyway? Tell all your lobbyists to crank up the bans on ICE vehicles, cancel all the product lines, except for your big trucks, if you are Ford and GM, and just "hit the gas" er "depress the accelerator" and leave the dinosaurs behind.

And here we are with all of them designing the same car for the same market, producing them poorly, getting slammed with delays and recalls, and facing extreme difficulty getting parts and supplies and particularly batteries enough to make these vehicles. They keep increasing the prices and pushing out delivery dates and they don't even have markets. Earnings warnings are flashing red on Ford and GM. The former can't produce its E-trucks; the latter can't keep its products on the road. The European companies are walking wounded. After emasculating themselves and taking the big risks, the rug has been pulled out from under them. Peugeot lost 10% of its entire market volume in Russia, and it is already a wholly owned subsidiary of Macron Inc. VW and BMW should start making tanks, I guess. They gave up doing what they used to do and can't do what they planned to do. Limbo.

Second? Samsung is a SUPPLIER for heaven's sake. If any company could come in and compete, wouldn't it be a company that makes batteries, the most expensive and valuable, essential part of an EV? No? If not, then why not? Probably because supply is going to be so strained for so long that Samsung stands to make a lot more money squeezing manufacturers than competing with them.

EVs were supposed to be so easy and cheap to produce. Customers would snap them up. Fewer moving parts. Just outsource everything to China. Do what Tesla did. It's easy. Even Sony and Samsung and Apple are getting into it.

The truth is different. It is going to be a slog competing against desperate competitors with high costs but willing to sell below costs. Tesla in particular will have free capital and can keep it up longer than the others. The companies that never entered the market will give up first. The wholly committed ones, Peugeot and VW, are going to disappear if they do not make this work. Ford and GM will be limping.

Maybe Samsung will come in someday and prop them up.

At some point long ago, I was thinking that all of these monster companies would just beat the heck out of each other for the same market niche. I was wrong. They are executing so poorly that it is a lame slap fight, and the companies that are still making money are doing it with proven products and reliable technology.


What in the farkshiat is this. There's misinformation and then there's disinformation. This is absolutely, positively the latter.

You even contradict yourself at a few points. Do you just slam a bunch of OneCups and fart out angry Fark posts?
 
2022-05-17 9:14:36 AM  

Likwit: What in the farkshiat is this. There's misinformation and then there's disinformation. This is absolutely, positively the latter.

You even contradict yourself at a few points. Do you just slam a bunch of OneCups and fart out angry Fark posts?


It's pretty obvious which of the two comments has never been outside a filthy rat-infested stinking city, and which understands how the world works. For those curious, the deluded city dweller would appear to be the one quoted here.
 
2022-05-17 9:15:45 AM  

zgrizz: Likwit: What in the farkshiat is this. There's misinformation and then there's disinformation. This is absolutely, positively the latter.

You even contradict yourself at a few points. Do you just slam a bunch of OneCups and fart out angry Fark posts?

It's pretty obvious which of the two comments has never been outside a filthy rat-infested stinking city, and which understands how the world works. For those curious, the deluded city dweller would appear to be the one quoted here.


What? Lol
 
2022-05-17 11:24:12 AM  
I think Samsung's accountants have calculated that they can make more money at less risk as a supplier than as an EV manufacturer.
 
2022-05-17 2:22:29 PM  

2fardownthread: In a related matter, I had a chance to pitch Elon Musk's Tesla vehicles to my extended family today in the US, and I did. Certain Farkers might be proud of me.

A family member will probably never drive again, but has a strong need for mobility in a rural area with very little traffic. HEY! Could a Tesla product fill the bill? I left it an open question. Nope. There are no superchargers, said one. Autopilot is unreliable, said another. Too expensive, said another. I did my best to counter with information I have gained from Fark, and others.

Apparently, there is no safe reliable driverless vehicle that can take a person at a decent speed from point A to point B, more or less 10 miles along country roads with few intersections. I wish someone had been trying to make THAT vehicle rather than one that can go from 0-60 in 1.2 seconds and go 300 miles bumping through San Francisco traffic. Who knows what the future will bring, but I get to watch this family member lose mobility in a place with no public transportation.  Nobody bothered to make a simple reliable product for people like him.

With more or less unlimited capital, I wonder if rural taxi services would be something Tesla could take a stab at. A licensed driver at minimum wage to touch the steering wheel every thirty seconds would be enough to avoid "trouble." Maybe?


It's unfortunate that your relative has found themselves in such a situation. I'm assuming there is no Uber/Lyft service in their area. Perhaps there's a neighbor or fellow churchgoer with whom they could arrange regular rides wherever they need to go. Ultimately, they may need to consider moving to a less rural area to take advantage of the kinds of services like taxis and rideshare apps, if not honest to goodness mass transit, that come with a greater population density.

Ultimately, it's a problem that is probably going to get worse over time as rural populations shrink, both in number and as a percentage of the population.

Fark user imageView Full Size


There may be resources available to your relative's rural area. Maybe they should contact their elected officials about what can be done through the National Center for Mobility Management.
 
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