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(NPR)   American whiskies ready to storm ashore in Europe. Here comes the pitch   (npr.org) divider line
    More: Cool, European Union, International trade, Europe, Amir Peay, American whiskey, high hopes, United States, United Kingdom  
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812 clicks; posted to Business » and Food » on 27 Nov 2021 at 6:50 PM (7 weeks ago)   |   Favorite    |   share:  Share on Twitter share via Email Share on Facebook



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View Voting Results: Smartest and Funniest
 
2021-11-27 3:57:43 PM  
"We thought we could really grow our business over there," says Peay. "That is, of course, until June of 2018 when, out of the blue, American whiskey got dragged into a trade war."

Europe is a major importer of American spirits, yet distillers saw a 53% decline in American whiskey exports to the U.K. and a 37% decline to the E.U. while the tariffs were in place, resulting in over $300 million in lost revenue, according to the Distilled Spirits Council.


Thanks, Dump**

What a farking imbecile.
 
2021-11-27 4:38:52 PM  
Gone too will be the tariffs on U.S. motorcycles and denim, all levied during....

[Iseewhatyoudidthere.jpg]
 
2021-11-27 6:42:19 PM  

markie_farkie: Thanks, Dump**

What a farking imbecile.


Oh, sure.

I suppose commies like yourself are just fine with them Europeans importing 'murikan wiskeys, depriving the farmers, children, and widows of 'murika of their share, but some of us won't stand for that U-rin-trash drinking our booze!

/next thing ya know, they will come for our Bud and our Coors
 
2021-11-27 7:02:33 PM  
American whiskies?

Fark user imageView Full Size
 
2021-11-27 7:07:16 PM  

Dr.Fey: markie_farkie: Thanks, Dump**

What a farking imbecile.

Oh, sure.

I suppose commies like yourself are just fine with them Europeans importing 'murikan wiskeys, depriving the farmers, children, and widows of 'murika of their share, but some of us won't stand for that U-rin-trash drinking our booze!

/next thing ya know, they will come for our Bud and our Coors


Yeah, they'd use Bud and Coors to wash out horse stalls, bottle the runoff, and sell it back as Warsteiner Lager!
 
2021-11-27 7:31:18 PM  
CSB: Back when I was stationed in Germany, a buddy of mine would hook up a Bulgarian dude that ran a restaurant with a bottle of Jack Daniels.l from time to time. Apparently it's a big hit in Bulgaria or something.
 
2021-11-27 7:49:45 PM  

Dr.Fey: /next thing ya know, they will come for our Bud and our Coors


And on that day, we will reluctantly surrender, and allow them to make off with every bit of it.  We will then invade Germany for it's extensive natural resources
 
2021-11-27 7:56:47 PM  

markie_farkie: "We thought we could really grow our business over there," says Peay. "That is, of course, until June of 2018 when, out of the blue, American whiskey got dragged into a trade war."

Europe is a major importer of American spirits, yet distillers saw a 53% decline in American whiskey exports to the U.K. and a 37% decline to the E.U. while the tariffs were in place, resulting in over $300 million in lost revenue, according to the Distilled Spirits Council.

Thanks, Dump**

What a farking imbecile.


I found this particular tariff perplexing since Mitch and Rand did a lot of legwork for him least he could do was not cut one of their highest profile exports off at the knees.
 
2021-11-27 8:27:07 PM  
I will trade them Jack Daniels one-for-one for The Macallan.
 
2021-11-27 8:32:02 PM  

baronbloodbath: CSB: Back when I was stationed in Germany, a buddy of mine would hook up a Bulgarian dude that ran a restaurant with a bottle of Jack Daniels.l from time to time. Apparently it's a big hit in Bulgaria or something.


And Romania back in the day.  For five cartons of Camels, twelve bottles of rye, and eight bottles of Jack I got $20k of PCs and networking gear out of a customs warehouse.  I was hooked on Chesterfields at the time but Boian thought they were candy cigarettes.
 
2021-11-27 8:34:45 PM  

Ken VeryBigLiar: markie_farkie: "We thought we could really grow our business over there," says Peay. "That is, of course, until June of 2018 when, out of the blue, American whiskey got dragged into a trade war."

Europe is a major importer of American spirits, yet distillers saw a 53% decline in American whiskey exports to the U.K. and a 37% decline to the E.U. while the tariffs were in place, resulting in over $300 million in lost revenue, according to the Distilled Spirits Council.

Thanks, Dump**

What a farking imbecile.

I found this particular tariff perplexing since Mitch and Rand did a lot of legwork for him least he could do was not cut one of their highest profile exports off at the knees.


It was retaliation for our tariffs on the EU's steel.

They knew it would disproportionately affect Yertle's constituents, and yet he remained silent on Dump's idiocy and ham-fisted policies.

And his idiot constituents still vote for him.
 
2021-11-27 9:18:43 PM  

markie_farkie: Ken VeryBigLiar: markie_farkie: "We thought we could really grow our business over there," says Peay. "That is, of course, until June of 2018 when, out of the blue, American whiskey got dragged into a trade war."

Europe is a major importer of American spirits, yet distillers saw a 53% decline in American whiskey exports to the U.K. and a 37% decline to the E.U. while the tariffs were in place, resulting in over $300 million in lost revenue, according to the Distilled Spirits Council.

Thanks, Dump**

What a farking imbecile.

I found this particular tariff perplexing since Mitch and Rand did a lot of legwork for him least he could do was not cut one of their highest profile exports off at the knees.

It was retaliation for our tariffs on the EU's steel.

They knew it would disproportionately affect Yertle's constituents, and yet he remained silent on Dump's idiocy and ham-fisted policies.

And his idiot constituents still vote for him.


It was even dumber than steel, it was over Boeing and Airbus's years long spat over subsidies from their respective governments.  It should tell you how much of a symbolic gesture it was that the tariffs targeted single malts only, when the vast majority of the American market is blended scotches.
 
2021-11-27 9:29:28 PM  

Dr.Fey: I suppose commies like yourself are just fine with them Europeans importing 'murikan wiskeys, depriving the farmers, children, and widows of 'murika of their share, but some of us won't stand for that U-rin-trash drinking our booze!

/next thing ya know, they will come for our Bud and our Coors


Fark user imageView Full Size
 
2021-11-27 9:29:30 PM  

markie_farkie: Dr.Fey: markie_farkie: Thanks, Dump**

What a farking imbecile.

Oh, sure.

I suppose commies like yourself are just fine with them Europeans importing 'murikan wiskeys, depriving the farmers, children, and widows of 'murika of their share, but some of us won't stand for that U-rin-trash drinking our booze!

/next thing ya know, they will come for our Bud and our Coors

Yeah, they'd use Bud and Coors to wash out horse stalls, bottle the runoff, and sell it back as Warsteiner Lager!


Hey, I happen to like Warsteiner!  It's what Bud and Coors dream of being one day.
 
2021-11-27 9:46:31 PM  

Thosw: I will trade them Jack Daniels one-for-one for The Macallan.


18?
 
2021-11-27 9:48:25 PM  
Amir Peay had high hopes when he salvaged the abandoned 140-year-old James E. Pepper Distillery near the heart of Lexington, Kentucky. After years of planning and renovations, it was finally ready to produce whiskey on site in 2017. But Peay's hopes were dashed a few months later, as the European Union imposed tariffs on American whiskey.

And here we have the biggest problem with American whiskey in a nutshell - a complete dedication to short term monetisation over long term investments in quality. The thing that makes whiskies in Scotland and Ireland different from oneanother is the unique production and aging techniques employed by each distiller. In USA, this is all ignored; what matters is brand first and foremost.

Some nobody distillery will pop up like this in 2017, and in 2021 will be selling "ten year aged whiskey." How is this possible, you ask? They just buy from the same macrodistillery in Indiana as everyone else and slap their own label on it. Worse are the macrodistillers themselves, who make up for the lack of time in the barrel with fake additives and flavourings. Enough blending and the plebes won't be able to tell the difference.

The only American whiskey worth drinking says "bottled in bond" on the label, and that almost never makes it overseas.
 
2021-11-27 10:27:41 PM  

Deathbymeteor: markie_farkie: Dr.Fey: markie_farkie: Thanks, Dump**

What a farking imbecile.

Oh, sure.

I suppose commies like yourself are just fine with them Europeans importing 'murikan wiskeys, depriving the farmers, children, and widows of 'murika of their share, but some of us won't stand for that U-rin-trash drinking our booze!

/next thing ya know, they will come for our Bud and our Coors

Yeah, they'd use Bud and Coors to wash out horse stalls, bottle the runoff, and sell it back as Warsteiner Lager!

Hey, I happen to like Warsteiner!  It's what Bud and Coors dream of being one day.


Compared to its namesake, Budvar, Budweiser is urine-flavored corn water.

Budvar is a quality lager, even makes Bitburger seem like swill.
 
2021-11-27 11:05:34 PM  

Shaggy_C: Amir Peay had high hopes when he salvaged the abandoned 140-year-old James E. Pepper Distillery near the heart of Lexington, Kentucky. After years of planning and renovations, it was finally ready to produce whiskey on site in 2017. But Peay's hopes were dashed a few months later, as the European Union imposed tariffs on American whiskey.

And here we have the biggest problem with American whiskey in a nutshell - a complete dedication to short term monetisation over long term investments in quality. The thing that makes whiskies in Scotland and Ireland different from oneanother is the unique production and aging techniques employed by each distiller. In USA, this is all ignored; what matters is brand first and foremost.

Some nobody distillery will pop up like this in 2017, and in 2021 will be selling "ten year aged whiskey." How is this possible, you ask? They just buy from the same macrodistillery in Indiana as everyone else and slap their own label on it. Worse are the macrodistillers themselves, who make up for the lack of time in the barrel with fake additives and flavourings. Enough blending and the plebes won't be able to tell the difference.

The only American whiskey worth drinking says "bottled in bond" on the label, and that almost never makes it overseas.


If you went after everyone who used MGP for their "juice" you'd have a lot of "established" brands in there too.  The other approach is what Bardstown Distillery did.  Build a shiate ton of rickhouses and act as everyone else's landlord until your stuff is ready.
 
2021-11-27 11:22:15 PM  

Shaggy_C: Amir Peay had high hopes when he salvaged the abandoned 140-year-old James E. Pepper Distillery near the heart of Lexington, Kentucky. After years of planning and renovations, it was finally ready to produce whiskey on site in 2017. But Peay's hopes were dashed a few months later, as the European Union imposed tariffs on American whiskey.

And here we have the biggest problem with American whiskey in a nutshell - a complete dedication to short term monetisation over long term investments in quality. The thing that makes whiskies in Scotland and Ireland different from oneanother is the unique production and aging techniques employed by each distiller. In USA, this is all ignored; what matters is brand first and foremost.

Some nobody distillery will pop up like this in 2017, and in 2021 will be selling "ten year aged whiskey." How is this possible, you ask? They just buy from the same macrodistillery in Indiana as everyone else and slap their own label on it. Worse are the macrodistillers themselves, who make up for the lack of time in the barrel with fake additives and flavourings. Enough blending and the plebes won't be able to tell the difference.

The only American whiskey worth drinking says "bottled in bond" on the label, and that almost never makes it overseas.


You are aware that the Irish (puke) and Scottish whisk(e)y are blended with kegs of different ages, which is done to maintain a specific flavor profile for their products.  Which bottled in bond specifically prohibits.  So huzzah marketing gimmick?
 
2021-11-27 11:33:01 PM  

Ken VeryBigLiar: If you went after everyone who used MGP for their "juice" you'd have a lot of "established" brands in there too. The other approach is what Bardstown Distillery did. Build a shiate ton of rickhouses and act as everyone else's landlord until your stuff is ready.


Yep - which is why I effectively boycott American stuff. Unless I can independently verify the distiller, I assume the worst.

Ashelth: You are aware that the Irish (puke) and Scottish whisk(e)y are blended with kegs of different ages, which is done to maintain a specific flavor profile for their products. Which bottled in bond specifically prohibits. So huzzah marketing gimmick?


If it says "blend" on it, yes...But no one ever claimed that anything made by Whyte and Mackay was a high-end spirit. Thing is, finding a single malt in USA is nigh on impossible, while in Britain and Ireland it's pretty much the standard after you get out of the swill range.
 
2021-11-28 12:05:12 AM  
Maybe Europeans decided to not drink during covid?
 
2021-11-28 12:26:27 AM  

tdyak: Maybe Europeans decided to not drink during covid?


Yes, much like Farkers they are well known teetotalers in the face of adversity
 
2021-11-28 4:22:53 AM  

AverageJoe77: Thosw: I will trade them Jack Daniels one-for-one for The Macallan.

18?


That, or Enigma.
 
2021-11-28 7:35:24 AM  

Shaggy_C: Amir Peay had high hopes when he salvaged the abandoned 140-year-old James E. Pepper Distillery near the heart of Lexington, Kentucky. After years of planning and renovations, it was finally ready to produce whiskey on site in 2017. But Peay's hopes were dashed a few months later, as the European Union imposed tariffs on American whiskey.

And here we have the biggest problem with American whiskey in a nutshell - a complete dedication to short term monetisation over long term investments in quality. The thing that makes whiskies in Scotland and Ireland different from oneanother is the unique production and aging techniques employed by each distiller. In USA, this is all ignored; what matters is brand first and foremost.

Some nobody distillery will pop up like this in 2017, and in 2021 will be selling "ten year aged whiskey." How is this possible, you ask? They just buy from the same macrodistillery in Indiana as everyone else and slap their own label on it. Worse are the macrodistillers themselves, who make up for the lack of time in the barrel with fake additives and flavourings. Enough blending and the plebes won't be able to tell the difference.

The only American whiskey worth drinking says "bottled in bond" on the label, and that almost never makes it overseas.


I was finally able to find a McHennas 10-yr B-in-B, last week for the first time in a couple years. It wasn't even marked up, just hidden such that people didn't buy all of them at once.
 
2021-11-28 9:06:51 AM  
Hey, goddammit, where are you going? We need that shiat here !
 
2021-11-28 10:30:33 AM  

Nick Nostril: Hey, goddammit, where are you going? We need that shiat here !


Exactly. Allocated whiskies are already rare in the US, now we are going to have to compete with European consumers? Fark off you.
 
2021-11-28 10:34:01 AM  

Dr.Fey: markie_farkie: Thanks, Dump**

What a farking imbecile.

Oh, sure.

I suppose commies like yourself are just fine with them Europeans importing 'murikan wiskeys, depriving the farmers, children, and widows of 'murika of their share, but some of us won't stand for that U-rin-trash drinking our booze!

/next thing ya know, they will come for our Bud and our Coors


Bourbon is nice

It must be the extra congeners and fusel oils.  Best hangovers too.
 
2021-11-28 10:34:59 AM  

markie_farkie: Dr.Fey: markie_farkie: Thanks, Dump**

What a farking imbecile.

Oh, sure.

I suppose commies like yourself are just fine with them Europeans importing 'murikan wiskeys, depriving the farmers, children, and widows of 'murika of their share, but some of us won't stand for that U-rin-trash drinking our booze!

/next thing ya know, they will come for our Bud and our Coors

Yeah, they'd use Bud and Coors to wash out horse stalls, bottle the runoff, and sell it back as Warsteiner Lager!


The best quality beer is import.

Sam adams is good though
 
2021-11-28 10:35:59 AM  

baronbloodbath: CSB: Back when I was stationed in Germany, a buddy of mine would hook up a Bulgarian dude that ran a restaurant with a bottle of Jack Daniels.l from time to time. Apparently it's a big hit in Bulgaria or something.


Its the extra congeners and fusel oils.  Plus you get a better hangover
 
2021-11-28 10:38:03 AM  

Shaggy_C: Amir Peay had high hopes when he salvaged the abandoned 140-year-old James E. Pepper Distillery near the heart of Lexington, Kentucky. After years of planning and renovations, it was finally ready to produce whiskey on site in 2017. But Peay's hopes were dashed a few months later, as the European Union imposed tariffs on American whiskey.

And here we have the biggest problem with American whiskey in a nutshell - a complete dedication to short term monetisation over long term investments in quality. The thing that makes whiskies in Scotland and Ireland different from oneanother is the unique production and aging techniques employed by each distiller. In USA, this is all ignored; what matters is brand first and foremost.

Some nobody distillery will pop up like this in 2017, and in 2021 will be selling "ten year aged whiskey." How is this possible, you ask? They just buy from the same macrodistillery in Indiana as everyone else and slap their own label on it. Worse are the macrodistillers themselves, who make up for the lack of time in the barrel with fake additives and flavourings. Enough blending and the plebes won't be able to tell the difference.

The only American whiskey worth drinking says "bottled in bond" on the label, and that almost never makes it overseas.


Absolut vodka
Beefeater Gin

The rest is a mixed bag
 
2021-11-28 10:38:59 AM  

baronbloodbath: Deathbymeteor: markie_farkie: Dr.Fey: markie_farkie: Thanks, Dump**

What a farking imbecile.

Oh, sure.

I suppose commies like yourself are just fine with them Europeans importing 'murikan wiskeys, depriving the farmers, children, and widows of 'murika of their share, but some of us won't stand for that U-rin-trash drinking our booze!

/next thing ya know, they will come for our Bud and our Coors

Yeah, they'd use Bud and Coors to wash out horse stalls, bottle the runoff, and sell it back as Warsteiner Lager!

Hey, I happen to like Warsteiner!  It's what Bud and Coors dream of being one day.

Compared to its namesake, Budvar, Budweiser is urine-flavored corn water.

Budvar is a quality lager, even makes Bitburger seem like swill.


Bud is about as bad as murcan beer gets
And that is a low bar
 
2021-11-28 10:45:13 AM  

Linux_Yes: The best quality beer is import.


lol. You should get out and try microbrews more often. America has a great brewing scene and unless you are just dying for a German Pilsner or something, you can find whatever comes from Europe done in smaller, better, batches.
 
2021-11-28 11:11:59 AM  

phimuskapsi: Linux_Yes: The best quality beer is import.

lol. You should get out and try microbrews more often. America has a great brewing scene and unless you are just dying for a German Pilsner or something, you can find whatever comes from Europe done in smaller, better, batches.


True

But the majors imports beat murcas majors.
 
2021-11-28 11:19:20 AM  

Linux_Yes: phimuskapsi: Linux_Yes: The best quality beer is import.

lol. You should get out and try microbrews more often. America has a great brewing scene and unless you are just dying for a German Pilsner or something, you can find whatever comes from Europe done in smaller, better, batches.

True

But the majors imports beat murcas majors.


I mostly agree with that, though some of the American majors have been buying up some of the micros.
 
2021-11-28 12:13:18 PM  

Carter Pewterschmidt: Dr.Fey: I suppose commies like yourself are just fine with them Europeans importing 'murikan wiskeys, depriving the farmers, children, and widows of 'murika of their share, but some of us won't stand for that U-rin-trash drinking our booze!

/next thing ya know, they will come for our Bud and our Coors

[Fark user image image 481x656]


We can get Blue Moon brewed in Prague here in CZ.

Budweiser is not available because of the whole Budvar/Czechvar lawsuit. I can get an imported can of it for about $4 in some speciality shops, however.
 
2021-11-28 12:14:19 PM  
I can get Buffalo Trace on a regular basis for about $25usd, if you want to take a couple bucks off that, I'm all for it.
 
2021-11-28 1:07:33 PM  

Cajnik: I can get Buffalo Trace on a regular basis for about $25usd, if you want to take a couple bucks off that, I'm all for it.


I hate you. 

It sells for 2-3x that in NYS.
 
2021-11-28 2:03:41 PM  

phimuskapsi: Cajnik: I can get Buffalo Trace on a regular basis for about $25usd, if you want to take a couple bucks off that, I'm all for it.

I hate you.

It sells for 2-3x that in NYS.


I bought a bottle of Buffalo Trace a little over a year ago for $30. Now, I can't even find a single bottle on the shelves at my locals here in CT at all.
Going through a Wild Turkey 101 now instead. Quite nice and the chances of it disappearing from the shelves is much, much lower.
 
2021-11-28 3:03:09 PM  

AverageJoe77: Thosw: I will trade them Jack Daniels one-for-one for The Macallan.

18?


24
 
2021-11-28 3:03:38 PM  

Night Night Cream Puff: phimuskapsi: Cajnik: I can get Buffalo Trace on a regular basis for about $25usd, if you want to take a couple bucks off that, I'm all for it.

I hate you.

It sells for 2-3x that in NYS.

I bought a bottle of Buffalo Trace a little over a year ago for $30. Now, I can't even find a single bottle on the shelves at my locals here in CT at all.
Going through a Wild Turkey 101 now instead. Quite nice and the chances of it disappearing from the shelves is much, much lower.


I had heard that it's a bit of a rare find, stores maybe have 1-2 and I knew it was a bit more than what I'm paying (in the EU, the whole point of TFA).

Maybe I got lucky with my online shop because it's been this way for a few years. I rarely see in on the shelf in bars, it's almost always Jack (or some version of Jack). I'm trying to spread the gospel, at least within my circle.
 
2021-11-28 3:06:51 PM  

Linux_Yes: markie_farkie: Dr.Fey: markie_farkie: Thanks, Dump**

What a farking imbecile.

Oh, sure.

I suppose commies like yourself are just fine with them Europeans importing 'murikan wiskeys, depriving the farmers, children, and widows of 'murika of their share, but some of us won't stand for that U-rin-trash drinking our booze!

/next thing ya know, they will come for our Bud and our Coors

Yeah, they'd use Bud and Coors to wash out horse stalls, bottle the runoff, and sell it back as Warsteiner Lager!

The best quality beer is import.

Sam adams is good though


Best beer is Pseudo Sue from Iowa of all places.
 
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