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(USA Today)   More and more companies are finding an easy excuse to justify spending less on advertising   (usatoday.com) divider line
    More: Followup, Mark Zuckerberg, Facebook, Hershey Company, Fresh Express garden salad mixes, Facebook CEO Mark Zuckerberg, sheet cakes, civil rights groups, StopHateforProfitcampaign  
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1160 clicks; posted to Business » on 28 Jun 2020 at 1:05 PM (2 weeks ago)   |   Favorite    |   share:  Share on Twitter share via Email Share on Facebook



32 Comments     (+0 »)
 
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2020-06-28 10:25:37 AM  
They've all known for a while that it's a huge waste of money to spend their ad dollars at Facebook... and facebook ads keep getting more expensive.

Everyone was just looking for a reason to stop that wouldn't make them look bad.

I predict half the companies will come back in August and say they lost nothing and won't return to Facebook.
 
2020-06-28 10:34:10 AM  
Now go after Procter & Gamble, AT&T, Sprint, T-Mobile, Xfinity, Best Buy, SiriusXM, & ADT
 
2020-06-28 10:38:41 AM  
 
2020-06-28 10:39:46 AM  
They don't have to anymore. You all do exactly what they want you to, and you think that it was YOUR idea.
They're spending more than ever, you just don't notice it. You've been assimilated.

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2020-06-28 1:22:25 PM  
The media is the message.
 
2020-06-28 1:22:57 PM  
I've never bought or considered buying anything I have seen advertised on Facebook. Any political ad that pops up I flag as "misleading or scam".
 
2020-06-28 1:39:33 PM  

Harry Wagstaff: I've never bought or considered buying anything I have seen advertised on Facebook. Any political ad that pops up I flag as "misleading or scam".


I've bought some products I've seen on Facebook.  Of course, I bought them somewhere else at 1/4 the cost.
 
2020-06-28 1:39:39 PM  

Harry Wagstaff: I've never bought or considered buying anything I have seen advertised on Facebook. Any political ad that pops up I flag as "misleading or scam".


Yep. Almost anything I see advertised that isn't a common household item makes me think SCAM instantly.
 
2020-06-28 2:00:39 PM  
usually already successful companies advertise to keep their share and prevent upstart from stealing their biz , nobody is really starting a biz in this climate and staying afloat is the new competition. so not much need for publicity.
 
2020-06-28 2:03:23 PM  

cryinoutloud: They don't have to anymore. You all do exactly what they want you to, and you think that it was YOUR idea.
They're spending more than ever, you just don't notice it. You've been assimilated.

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I call foul on the claim of  "buying nearly 66 garments", and even the most fashionable guys I know don't purchase +7 pairs of shoes in one year, nor own 14 pairs total (assuming shoes last +2 years).
 
2020-06-28 2:27:32 PM  

Cubansaltyballs: They've all known for a while that it's a huge waste of money to spend their ad dollars at Facebook... and facebook ads keep getting more expensive.

Everyone was just looking for a reason to stop that wouldn't make them look bad.

I predict half the companies will come back in August and say they lost nothing and won't return to Facebook.


I am sure you are right. Half at the very least, I hope.
 
2020-06-28 2:30:34 PM  
Some of these companies make you wonder why they advertise. Like Starbucks - I mean, aside from new product announcements, why would they advertise? You already know what Starbucks is.

And walmart. They're open. The giant 50,000 sqft warehouse store that's the main attraction in a small town should have told ya.
 
2020-06-28 2:37:14 PM  

Somaticasual: Some of these companies make you wonder why they advertise. Like Starbucks - I mean, aside from new product announcements, why would they advertise? You already know what Starbucks is.

And walmart. They're open. The giant 50,000 sqft warehouse store that's the main attraction in a small town should have told ya.


Walmart advertises to let you know that you really don't have to get all dressed up to come there.
 
2020-06-28 2:43:58 PM  

ChicagoKev: cryinoutloud: They don't have to anymore. You all do exactly what they want you to, and you think that it was YOUR idea.
They're spending more than ever, you just don't notice it. You've been assimilated.
[Fark user image 500x231]
I call foul on the claim of  "buying nearly 66 garments", and even the most fashionable guys I know don't purchase +7 pairs of shoes in one year, nor own 14 pairs total (assuming shoes last +2 years).


The trick to cryin getting outraged is taking averages, which include wasteful billionaires and probably surplus superbowl junk, and claiming everyone does it.  I haven't purchased any clothing yet this year. I purchased 4 shirts and some underwear last year, because either the TSA robbed me (doubtful) or I left shiat in my hotel room at the end of a business trip.

In total shoes I own:
2 dress shoes.
4 boots.
2 sneakers
4 sandals.

a few of those are pretty old and relegated to yard work, the extra sandals are crap but guests on my boat borrow them from time to time. My last purchased sandals were 5+ years ago, and the overall collection goes beyond the 10 year mark.  The dress shoes, all my dress clothing and non-casual business stuff, I wish I didn't own at all, but society just doesn't accept me running around in cargo shorts at business meetings, funerals, or court appearances.

But cryin has posted fairly deceptive numbers and comparisons in the past, so I'd take anything presented by her with a huge grain of crazy. Relying on screenshots instead of links is never indicative of an honest presentation of information.
 
2020-06-28 2:52:32 PM  

Cubansaltyballs: They've all known for a while that it's a huge waste of money to spend their ad dollars at Facebook... and facebook ads keep getting more expensive.

Everyone was just looking for a reason to stop that wouldn't make them look bad.

I predict half the companies will come back in August and say they lost nothing and won't return to Facebook.


Very much this. Most of the content is bots responding to bots and the only consumers are old people.  It's a waste of money.
 
2020-06-28 3:05:32 PM  
It's just a coincidence that lots of stories are out in the last week about the "Conservative New Social Media" that's only two years old.  It's called Pander or Parler or something.  Like the Russians, it's offering a bounty for bringing in liberals.
 
2020-06-28 3:39:38 PM  

Al Tsheimers: Somaticasual: Some of these companies make you wonder why they advertise. Like Starbucks - I mean, aside from new product announcements, why would they advertise? You already know what Starbucks is.

And walmart. They're open. The giant 50,000 sqft warehouse store that's the main attraction in a small town should have told ya.

Walmart advertises to let you know that you really don't have to get all dressed up to come there.


I usually get undressed before I cum anywhere
 
2020-06-28 3:51:39 PM  
I think companies are not advertising on social media b/c it's a no win situation. Something tragic happens and they say nothing their racist. Or say something and get accused of pandering.
 
2020-06-28 4:10:33 PM  

cryinoutloud: They don't have to anymore. You all do exactly what they want you to, and you think that it was YOUR idea.
They're spending more than ever, you just don't notice it. You've been assimilated.

[Fark user image image 449x181]

[Fark user image image 500x231]


Don't worry, these techniques and methods where developed by behavioral psychologists in the 70s and 80s. All they needed was the speed and cold calculation of computers.
 
2020-06-28 5:09:09 PM  
Do they need to come up with an excuse, at all?
 
2020-06-28 5:35:30 PM  
Only advertising I pay attention to is for movies otherwise I don't care if crazy Ernie clubs that baby Seal to make a deal.

I get more info from word of mouth than any ads I might see
 
2020-06-28 5:35:40 PM  
Most ads on Facebook are scams. Yeah, I'm really sure I can get the ENTIRE DeWalt XR cordless 20v collection for $60. Right.
 
2020-06-28 5:43:00 PM  

ChicagoKev: cryinoutloud: They don't have to anymore. You all do exactly what they want you to, and you think that it was YOUR idea.
They're spending more than ever, you just don't notice it. You've been assimilated.
[Fark user image image 500x231]
I call foul on the claim of  "buying nearly 66 garments", and even the most fashionable guys I know don't purchase +7 pairs of shoes in one year, nor own 14 pairs total (assuming shoes last +2 years).


I haven't bought 14 pairs in 25 YEARS.
 
2020-06-28 5:45:24 PM  

Somaticasual: Some of these companies make you wonder why they advertise. Like Starbucks - I mean, aside from new product announcements, why would they advertise? You already know what Starbucks is.

And walmart. They're open. The giant 50,000 sqft warehouse store that's the main attraction in a small town should have told ya.


The average Walmart is over 3 times that size, most over 185K and many going up to 225K. Try to keep up.
 
2020-06-28 6:35:51 PM  
People actually buy things from ads? Ads for the most part always seemed like a stupid waste of money, especially online where I find them easy to ignore/tune out.
 
2020-06-28 6:47:10 PM  

MBZ321: People actually buy things from ads? Ads for the most part always seemed like a stupid waste of money, especially online where I find them easy to ignore/tune out.


I tried a new pizza place once because it looked tasty as I pitched my junk mail.
 
2020-06-28 7:24:15 PM  

ChicagoKev: I call foul on the claim of  "buying nearly 66 garments", and even the most fashionable guys I know don't purchase +7 pairs of shoes in one year, nor own 14 pairs total (assuming shoes last +2 years).


Buy guys do you mean men?
Men buy far less clothing the women.
If garment includes accessories, socks, stockings, and underwear than 66 is not an unreasonably high nomber.
 
2020-06-28 10:55:10 PM  
I started clicking on the most annoying facebook ads so the advertisers would have to pay for the click-throughs. I don't do it as much as I planned to because it really harshes my cyber surf.
 
2020-06-28 11:03:33 PM  
Sadly all I see this accomplishing is increasing the relative volume of trash on FB.
 
2020-06-29 3:34:21 AM  

MBZ321: People actually buy things from ads? Ads for the most part always seemed like a stupid waste of money, especially online where I find them easy to ignore/tune out.


You've undoubtably been influenced by advertising whether you realize it or not.
 
2020-06-29 6:50:21 AM  
Well, they can get the ads back by owning up to being a publisher.  What could go wrong with that?
 
2020-06-29 8:42:18 AM  
The biggest issue is that most people don't want whatever people are selling. When you want a car, go buy Car & Driver, and pick one. I don't need luxury cars with giant bows on them from the 6 luxury car companies every damn December.  


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