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(The Consumerist)   Outdoor apparel manufacturer L.L. Bean runs full-page ad that can only be read in sunlight   ( consumerist.com) divider line
    More: Spiffy, full-page newspaper ad, Little Orphan Annie, L.L. Bean, awww-neat childhood memories, outdoor lifestyle brand, special photochromic ink, Marketing, Orphan Annie decoder  
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3932 clicks; posted to Business » on 23 Sep 2017 at 2:29 AM (12 weeks ago)   |   Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



23 Comments     (+0 »)
 
View Voting Results: Smartest and Funniest
 
2017-09-23 01:40:46 AM  
You know who else found something you need UV light to read?

application.denofgeek.comView Full Size
 
2017-09-23 02:53:03 AM  
What's the reward for taking the extra effort to read the ad in sunlight? Getting to look at an advertisement! Yay!
 
2017-09-23 04:24:25 AM  

Marksrevenge: What's the reward for taking the extra effort to read the ad in sunlight? Getting to look at an advertisement! Yay!


"Drink your ovaltine"?
 
2017-09-23 04:36:59 AM  
Done in 3. 'Nite y'all.
 
2017-09-23 09:30:57 AM  

seelorq: Done in 3. 'Nite y'all.


Stolen from the bottom of the article. I declare this done voided.
 
2017-09-23 10:09:05 AM  
Below is an ad for Charmin using "similar" technology.
 
2017-09-23 10:40:27 AM  
Typical anti-British company. We will never be able to see this ad :(
 
2017-09-23 10:44:46 AM  
I didn't think L.L. Bean even could recognize sunlight, being based in Maine and all.
 
2017-09-23 11:03:37 AM  
Aren't they owned by Sears who are going bankrupt?
 
2017-09-23 11:05:50 AM  

Far Cough: Aren't they owned by Sears who are going bankrupt?


Ah no.  I was thinking of Lands' End.
 
2017-09-23 11:45:42 AM  
fark LL Bean. if you're not within their thin and not too tall genre they won't have a damn thing that will fit you.
 
2017-09-23 12:03:14 PM  

sinko swimo: fark LL Bean. if you're not within their thin and not too tall genre they won't have a damn thing that will fit you.


And don't get me started on their "unshrinkable" tees.
 
2017-09-23 12:48:05 PM  

sinko swimo: fark LL Bean. if you're not within their thin and not too tall genre they won't have a damn thing that will fit you.


That's why all their stuff fits me.
 
2017-09-23 12:57:27 PM  

sinko swimo: fark LL Bean. if you're not within their thin and not too tall genre they won't have a damn thing that will fit you.


The yoga pants seemed to fit the girl in the video pretty well.
 
2017-09-23 03:31:40 PM  
 
2017-09-23 03:33:52 PM  
img.fark.netView Full Size
 
2017-09-23 03:58:34 PM  
Does it also contain a second, more cryptic message that can only be read by the light of a crescent moon on Mid-summer's Eve?
 
2017-09-23 04:04:42 PM  
And on Durin's Day, the last light shall shine upon the keyhole.

/nah, more like drink you Ovaltine
//not sure what I would recommend
///Maybe something like "show the kids how to go outside an play.  They need it."
 
2017-09-23 05:21:03 PM  

mutterfark: Does it also contain a second, more cryptic message that can only be read by the light of a crescent moon on Mid-summer's Eve?


Actually all you need is to visit the house of Pass and Stow to see the treasured past.
 
2017-09-23 08:17:27 PM  

mutterfark: Does it also contain a second, more cryptic message that can only be read by the light of a crescent moon on Mid-summer's Eve?


Douche.
 
2017-09-23 09:33:16 PM  
Guess which popular outfitting company is not selling a lot of merchandise in Seattle or Sunny Vancouver, BC?
 
2017-09-24 11:23:49 AM  

Far Cough: Far Cough: Aren't they owned by Sears who are going bankrupt?

Ah no.  I was thinking of Lands' End.


They sold Lands' End years ago.  It's an independent company again.
 
2017-09-24 04:11:37 PM  
Big deal. The secret message says "We Were A Good Company Back When Banana Republic Was, Too."

I guess it's kind of impressive they're still in business.
 
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