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(USA Today)   Silly rabbit, Trix are for kids and Millennials   ( usatoday.com) divider line
    More: Obvious, Honey Nut Cheerios, Breakfast cereal, Froot Loops, breakfast cereal makers, Breakfast, cereals overall. Cereal, Yellow Box Cheerios, research firm NPD  
•       •       •

6836 clicks; posted to Main » on 18 Jun 2017 at 3:42 PM (17 weeks ago)   |   Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



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2017-06-18 02:21:07 PM  
I have been assured millennials don't eat cereal because they're too lazy to clean the bowl afterwards.

"Cereal has ground to morning foods like eggs and pancakes."

Yeah, ok, whatever you say, USA Today.
 
2017-06-18 02:37:29 PM  
When you are my age, anyone younger than me is a kid.......
 
2017-06-18 03:44:45 PM  
Millennials "eat Froot Loops and they eat it when they want to and we are here to embrace that and tell them that that's great and that it's an awesome snack," said Chris Stolsky, the Kellogg's associate director who handles Froot Loops.

Can we stop polishing the turd that is modern socioeconomics?
 
2017-06-18 03:49:34 PM  
Also world class assassins.

i.imgur.com
 
2017-06-18 03:49:51 PM  
When my girlfriend and I first moved in together, we bought a huge box of Lucky Charms. I think she ate two or three bowls of it and I never touched it. We through it out a year later when we cleaned out the cupboards and the closest we've come to buying "breakfast cereal" since is some oatmeal.
 
2017-06-18 03:51:47 PM  

Bith Set Me Up: Millennials "eat Froot Loops and they eat it when they want to and we are here to embrace that and tell them that that's great and that it's an awesome snack," said Chris Stolsky, the Kellogg's associate director who handles Froot Loops.

Can we stop polishing the turd that is modern socioeconomics?


The "Center for Generational Kinetics" says that polished turds are the latest trendy gemstones.
 
2017-06-18 03:53:35 PM  
Last time I looked at cereal, it was something like $5 for a box that probably had what, 4-5? bowls in it.

As a snack - I can buy two boxes of cookies for that.
As breakfast - again, two boxes of cereal bars (16 servings) for the same price.

Maybe lower the price?
 
2017-06-18 03:53:54 PM  
I'm technically considered a millenial I think, but I've already hit that age where a bowl of that sugar-concoction they call breakfast leaves me a little queasy.
 
2017-06-18 03:56:50 PM  
Fruit loops are quite disgusting. Never liked them as a kid.
 
2017-06-18 03:58:40 PM  
I still buy cereal...usually something like museli or honey bunches of oats.  And it's just for a small snack, like a few spoonfuls with milk.  I can't remember the last time I actually ate a whole bowl of cereal...that sounds nasty.
 
2017-06-18 03:59:05 PM  
Real food is cheaper and better for you.
 
2017-06-18 04:00:51 PM  
This just in:  company realizes their product has a sizable secondary market and wishes to capitalize on that market instead of ignoring it.  Film at 11.
 
2017-06-18 04:02:11 PM  
Rick and Morty - Strawberry Smiggles
Youtube iVgMFY1JFGU

Not Safe for Work or sanity.
 
2017-06-18 04:02:26 PM  
They should make them organic, sold only in artisanal cereal stores found only in quaint towns or high end city food stores and mark up the price 150%  Now they have captured the millennial market.
 
2017-06-18 04:03:17 PM  

trialpha: Last time I looked at cereal, it was something like $5 for a box that probably had what, 4-5? bowls in it.

As a snack - I can buy two boxes of cookies for that.
As breakfast - again, two boxes of cereal bars (16 servings) for the same price.

Maybe lower the price?


If cookies and cereal bars are a regular part of your diet, you're probably not healthy.
 
2017-06-18 04:09:40 PM  

Delta1212: When my girlfriend and I first moved in together, we bought a huge box of Lucky Charms. I think she ate two or three bowls of it and I never touched it. We through it out a year later when we cleaned out the cupboards and the closest we've come to buying "breakfast cereal" since is some oatmeal.


Yep. I like oatmeal. I eat a piece of fruit and some coffee for breakfast too. I haven't bought cereal in a while.
 
2017-06-18 04:09:44 PM  
Froot Loops
The official cereal of Archie Bunker

s13.postimg.org

/Follow yer nose.
 
2017-06-18 04:10:20 PM  
EMPOWERING Millenials to PROACTIVELY and BOLDLY Eat Cereal at ANY TIME While Instagraming it For HUNGER IN AFRICA Like the ENLIGHTENED Social Conscious GO GETTERS They Are.

Gotta love those marketing guys.
 
2017-06-18 04:11:27 PM  
Here's what I see has happened to cereal. I ate a ton as a kid, more than I should have been allowed to eat. Around age 20, I realized it was terrible for me as I started to actually pay attention to what I was eating. Went years without it after that, but now at 32 I've got kids of my own, so we buy the occasional Cinnamon Toast Crunch or Golden Grahams.

They've cut the sugar pretty drastically on most of he big name cereals in response to people not wanting to feed their children a bowl of sugar every day. Consequently, all the favorites of my youth are pretty bland now. My kids don't really like cereal because it's not quite the sugar bomb it was in the 90's, but it's still nowhere near the point where it can be considered good for you. So there isn't much of a niche for it at our house.

Basically I'll usually eat mediocre stuff if it's good for me, and I'll occasionally eat grossly unhealthy stuff if it's delicious. Most cereals are neither.
 
2017-06-18 04:12:16 PM  

LordOfThePings: I have been assured millennials don't eat cereal because they're too lazy to clean the bowl afterwards.


This makes no sense - you just leave the bowl out and Mom gets it.
 
2017-06-18 04:19:39 PM  
img.fark.net
 
2017-06-18 04:24:46 PM  
It would be nice if they marketed more to Gen X.
3.bp.blogspot.com
 
2017-06-18 04:24:52 PM  
I'll occasionally buy a box of cereal as a snack from CVS ($2 on sale), but that is kind of a sugary indulgence.  The fun stuff is really quite bad for you.  My daughter gets cheerios and the occasional single serving of Froot Loops.
 
2017-06-18 04:26:37 PM  
Trix is specifically a terrible example of Millenial nostalgia. It was brightly colored and shaped like fruit when I was growing up. Now it's dull (in color), bland and just round balls like Kix.

Anyway, guilty as charged. I'm always looking for extra calories, I'm skinny like the freaking Crypt Keeper.
 
2017-06-18 04:27:13 PM  
"Whatever Froots your loops"?  WTH is that even supposed to mean?  Unless they're going absurdist like Skittles' "Taste the Rainbow".  But that's still the difference between a snack and what's supposed to be a meal.  Maybe they don't eat cereal because it's a bowl of soggy bread crumbs w/sugar swimming a lot of expensive milk.  Plus, it's just easier and faster to grab a bar and eat it on the way to work.
 
2017-06-18 04:27:32 PM  

trialpha: Last time I looked at cereal, it was something like $5 for a box that probably had what, 4-5? bowls in it.

As a snack - I can buy two boxes of cookies for that.
As breakfast - again, two boxes of cereal bars (16 servings) for the same price.

Maybe lower the price?


Always buy generic.  It's closer to $2.
If you buy the kind in the sack it's $1.
 
2017-06-18 04:28:46 PM  

Olthoi: If cookies and cereal bars are a regular part of your diet, you're probably not healthy.


Not any worse than those eating Fruit Loops / Cocoa Puffs / other cereals mentioned in TFA.
 
2017-06-18 04:29:27 PM  
"If I have an early dinner, or if I am really busy"

STFU you are not that busy
 
2017-06-18 04:34:13 PM  

4seasons85!: Delta1212: When my girlfriend and I first moved in together, we bought a huge box of Lucky Charms. I think she ate two or three bowls of it and I never touched it. We through it out a year later when we cleaned out the cupboards and the closest we've come to buying "breakfast cereal" since is some oatmeal.

Yep. I like oatmeal. I eat a piece of fruit and some coffee for breakfast too. I haven't bought cereal in a while.


Oats with raisins and brown sugar. Best breakfast you can get in North America.

Waakye and coffee in Africa for me
 
2017-06-18 04:37:12 PM  
FTFA: tagline "whatever froots your loops"

No one wants to know what froots my loops - ever.

That being said, cereal is for a bedtime snack. Never for the morning. Morning is for savory protein.
 
2017-06-18 04:41:02 PM  
But, the media told me that Millennials are eating $12 avocado toast so they never have to own a house.
 
2017-06-18 04:43:31 PM  

Bith Set Me Up: Millennials "eat Froot Loops and they eat it when they want to and we are here to embrace that and tell them that that's great and that it's an awesome snack," said Chris Stolsky, the Kellogg's associate director who handles Froot Loops.

Can we stop polishing the turd that is modern socioeconomics?


That's an employee of the company who manufactures this ad disguised as an article. He's speaking like someone from marketing. He's trying to sell his product, not discussing the results of some sort of legitimate research.

That article was an ad.
 
2017-06-18 04:44:04 PM  
img.fark.net

...then Mother Church came along and turned us all into saints and trolls and fairies. General Mills did the rest.
 
2017-06-18 04:45:08 PM  

brigid_fitch: "Whatever Froots your loops"?  WTH is that even supposed to mean?  Unless they're going absurdist like Skittles' "Taste the Rainbow".  But that's still the difference between a snack and what's supposed to be a meal.  Maybe they don't eat cereal because it's a bowl of soggy bread crumbs w/sugar swimming a lot of expensive milk.  Plus, it's just easier and faster to grab a bar and eat it on the way to work.


To me it sounded like a slogan my grandpa would think young people would like.
 
2017-06-18 04:48:59 PM  
"Millennials are still buying for nostalgia," said Jason Dorsey, the founder of the Austin-based Center for Generational Kinetics. They are saying things like, I am "longing for my youth now that I'm oh so old at 28."

Fark you.  I don't eat that crap because I don't want to be a tub of lard.
 
2017-06-18 04:51:26 PM  
Grape Nuts is the only cereal I ever (rarely) buy. I'm not under any illusion it's good for me, but at least it's not quite a bowl of pure diabeetus like Froot Loops.
 
2017-06-18 04:56:45 PM  
Oh FFS, I have never bought into this whole "generational warfare" thing.  In life, moderation of all things is the key for my family & myself.  That being said, Hypoglycemia runs in both sides of the family, so a little sugar-loaded cereal probably will not kill us (yet).  Being almost 54 (the wife & I), we always have had these types of cereal in the household.  Raised 6 daughters...still have this type of cereal in the household...for when one, or all of the 7 grandkids are over.  We also always have eggs, bacon and scads of other "proteins" in the house, too.  Again...moderation

/still remember the joke, "Silly rabbit, kicks are for trids"
//Get off my sugary lawn!
 
2017-06-18 04:56:49 PM  
Companies market based on demographics?

Groundbreaking news, Romano.
 
2017-06-18 05:00:53 PM  

PleaseHamletDon'tHurtEm: "Millennials are still buying for nostalgia," said Jason Dorsey, the founder of the Austin-based Center for Generational Kinetics. They are saying things like, I am "longing for my youth now that I'm oh so old at 28."

Fark you.  I don't eat that crap because I don't want to be a tub of lard.


Well, yeah. Sales of those cereals are declining. So the boys and gals from marketing are going to say stuff like that in order to try and move public opinion, or at least convince the most impressionable among us that it's true, even if it's not.

They paid to have this article written, so they get to fill it with crap like that if they want.
 
2017-06-18 05:01:30 PM  

BullBearMS: [img.fark.net image 600x337]

...then Mother Church came along and turned us all into saints and trolls and fairies. General Mills did the rest.


Dude...Ginger Alert!?

/Irish
//Approves
///Happy Pappy Slashies
 
2017-06-18 05:09:51 PM  

trialpha: Last time I looked at cereal, it was something like $5 for a box that probably had what, 4-5? bowls in it.

As a snack - I can buy two boxes of cookies for that.
As breakfast - again, two boxes of cereal bars (16 servings) for the same price.

Maybe lower the price?


Cheerios, on sale, can be $2-3 for a medium box.
 
2017-06-18 05:11:28 PM  
Gen X here, I'm generally a eggs and oatmeal man, but throw some Boo Berry or Franken Fruity on the shelf and I'll make an exception. Even more rarely I'll just crave one of the other brand-name cereals and get it.
 
2017-06-18 05:11:50 PM  

Chuck87: It would be nice if they marketed more to Gen X.
[3.bp.blogspot.com image 692x960]


s-media-cache-ak0.pinimg.com

/off lawn
 
2017-06-18 05:17:29 PM  
It was on sale today, 4 for 9 bucks and a free gallon of milk. Bite me.

/Reeses, Cheerios, ETC, and HBoO
//should last me 6 months
 
2017-06-18 05:28:03 PM  
fark that shiat! For breakfast you should only be eating freshly killed beef from your local bullring.
 
2017-06-18 05:29:26 PM  

Olthoi: trialpha: Last time I looked at cereal, it was something like $5 for a box that probably had what, 4-5? bowls in it.

As a snack - I can buy two boxes of cookies for that.
As breakfast - again, two boxes of cereal bars (16 servings) for the same price.

Maybe lower the price?

If cookies and cereal bars are a regular part of your diet, you're probably not healthy.


Money is money, whether it comes from healthy consumers or not.
 
2017-06-18 05:33:55 PM  
wac.450f.edgecastcdn.net
 
2017-06-18 05:35:05 PM  
You only eat the cereal you're going to instagram and then you need to consider your audience and if you're going for ironic or a literal or a laugh. Breakfast cereal is a big deal and it sets up the rest of your social media day.
 
2017-06-18 05:35:39 PM  
Should go over great w/ the men's romper crowd.

esq.h-cdn.co
 
2017-06-18 05:37:37 PM  

LordOfThePings: I have been assured millennials don't eat cereal because they're too lazy to clean the bowl afterwards...
---


hmsource.supply
 
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