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(Brand Eating)   Arby's testing fancy grilled "artisan melt" sandwiches in undiscriminating market of Evansville, Indiana. Would you like curly fries or potato cakes with that Steak & Portabella, sir?   (brandeating.com) divider line 38
    More: Amusing, Arby, Evansville, curly fries, Grilled Artisan Melts, product innovation, sandwiches, test the market, cakes  
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700 clicks; posted to Business » on 04 May 2014 at 4:13 PM (19 weeks ago)   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



38 Comments   (+0 »)
   
View Voting Results: Smartest and Funniest
 
2014-05-04 03:54:33 PM
"Artisan melt" brings to mind the screeching of a smithy as he comes to a fiery end in his own forge.
 
2014-05-04 04:17:39 PM
That $15 minimum wage hike in Seattle sounds like a good idea at first, but if minimum wage is increased in a similar fashion across the US, it is possible more and more corporations will use it as just another reason to ship even more jobs over to India, China or Guatemala...

US corporations that ship jobs overseas should be punished financially. Severely punished... In fact, US corporations that participate in this practice should take on the majority of the US tax burden. They can afford it.

Paying people $0.15 per hour in sweatshops overseas so that executives can take home fatter paychecks is an unconscionable act. One could say it's almost criminal... Corporate executives that participate in this practice don't care about people overseas. They care about personal wealth, greed and maximizing profits for themselves. This is all at the expense of the people that make them money: consumers who need jobs and the labor force.

It's incredibly doubtful profits sustained from this type of practice are passed on to shareholders... I wouldn't put my money on it.

So many corporations and corporate executives that ship jobs overseas hide behind small businesses and small business owners to seek as many tax breaks and deregulation as possible from the US government. These same companies consistently raise the prices, year after year, of the services and products they provide, which inflate their actual value and worth.

If the American public continues to let this practice continue, we won't have much of an economy left to save.

Shipping jobs away from our country to pay people as little as possible in other countries to maximize profits for corporate executives is not a 'pro-business' act. It's a crime. Or at least - it should be...

What exactly does a 'free market' system entail? Shipping jobs overseas without consequence? Raising prices and over-inflating the actual worth and value of goods and services? Hiding money in offshore accounts to avoid paying a fair share in US taxes? Moving companies to other countries to avoid paying people a fair wage? When will people see through the bullshiat and wakeup? Why do the middle class in the US consistently vote for the interests of the rich and against their own?

This is not a free market system. This is a chipping away of the US economy, bit by bit, year after year, by corporations... Corporations and small business should NOT be grouped together.

The American people should be wise enough to know the difference between what is in the best interest of a small business owner and what is in the best interest of a corporate executive, but sadly, many people listen to multimillionaires and billionaires and their ideas on how a 'free market' system should work and behave, and think they are also voting in their interests when they vote for the super-rich...

IT DOESN'T BENEFIT MOST PEOPLE TO HAVE AS LITTLE REGULATION AS POSSIBLE FOR INCREDIBLY LARGE CORPORATIONS. ALSO, TAX BREAKS SHOULD BE GIVEN TO BUSINESSES THAT ACTUALLY NEED THEM: SMALL BUSINESS OWNERS THAT KEEP JOBS IN THE US.

If the public will not set boundaries with corporations and executives and learn to separate emotions from facts, this practice will most likely continue. Enough is enough.

I have 3 words regarding the US economy: UNSUSTAINABLE BUSINESS MODEL

http://www.bloomberg.com/news/2014-04-29/pfizer-bids-for-u-k-address -a s-u-s-tax-revamp-stalls.html


/end thread jack
 
2014-05-04 04:25:11 PM

OOBE Juan Kenobi: That $15 minimum wage hike in Seattle sounds like a good idea at first, but if minimum wage is increased in a similar fashion across the US, it is possible more and more corporations will use it as just another reason to ship even more jobs over to India, China or Guatemala...

US corporations that ship jobs overseas should be punished financially. Severely punished... In fact, US corporations that participate in this practice should take on the majority of the US tax burden. They can afford it.

Paying people $0.15 per hour in sweatshops overseas so that executives can take home fatter paychecks is an unconscionable act. One could say it's almost criminal... Corporate executives that participate in this practice don't care about people overseas. They care about personal wealth, greed and maximizing profits for themselves. This is all at the expense of the people that make them money: consumers who need jobs and the labor force.

It's incredibly doubtful profits sustained from this type of practice are passed on to shareholders... I wouldn't put my money on it.

So many corporations and corporate executives that ship jobs overseas hide behind small businesses and small business owners to seek as many tax breaks and deregulation as possible from the US government. These same companies consistently raise the prices, year after year, of the services and products they provide, which inflate their actual value and worth.

If the American public continues to let this practice continue, we won't have much of an economy left to save.

Shipping jobs away from our country to pay people as little as possible in other countries to maximize profits for corporate executives is not a 'pro-business' act. It's a crime. Or at least - it should be...

What exactly does a 'free market' system entail? Shipping jobs overseas without consequence? Raising prices and over-inflating the actual worth and value of goods and services? Hiding money in offshore accounts to avoid paying a fair sha ...


But did you like the melt?
 
2014-05-04 04:31:04 PM
The answer is ALWAYS curly fries.

/with Arby sauce
 
2014-05-04 04:32:15 PM
Our local Chili's restaurant has gone all "artisanal" with their sammiches.
It's kind of annoying.

I mean annoying in that they do weird things with spices and avacados and etc.
There's too much of many things in the sauces, like garlic and chopped peppers and all that and it's a shame they can't do something as simple and solid as a great burger or cheeseburger.
 
2014-05-04 04:33:19 PM

HawgWild: The answer is ALWAYS curly fries.

/with Arby sauce


Pretty much this.
I never eat Arby's anymore, but those damned curly fries will live forever in my sweet sweet memories.
 
2014-05-04 04:45:39 PM

HawgWild: The answer is ALWAYS curly fries.

/with Horsey sauce


FTFY
 
2014-05-04 04:51:24 PM

HotIgneous Intruder: HawgWild: The answer is ALWAYS curly fries.

/with Arby sauce

Pretty much this.
I never eat Arby's anymore, but those damned curly fries will live forever in my sweet sweet memories.


You realize you can buy them from a grocery store in the frozen fry section, right? Seriously, they sell Arby's curly fries in baggies right alongside Ore-ida and the like.
 
2014-05-04 04:54:32 PM
"Artisanal" is the new trendy buzzword, just like "Angus" was a few years ago.
 
2014-05-04 05:00:05 PM
Keep the 'artisanal' sandwich, just get me a Jamocha shake.
 
2014-05-04 05:02:42 PM
Having grown up in Evansville, I can only imagine what the taciturn German farmer types on the city's West side think about this.

"It's a bit too fancified for my tastes.  I just want my simple Protestant RB.  Maybe some Horsey Sauce if I'm feeling frisky."
 
2014-05-04 05:22:24 PM

StrikitRich: Keep the 'artisanal' sandwich, just get me a Jamocha shake.


Arti's Anal
 
2014-05-04 06:12:07 PM

TheThighsofTorgo: Having grown up in Evansville, I can only imagine what the taciturn German farmer types on the city's West side think about this.

"It's a bit too fancified for my tastes.  I just want my simple Protestant RB.  Maybe some Horsey Sauce if I'm feeling frisky."


Every food concept is tested by the bigs in Evansville first. In my franchise business class we talked about it some.  No one is 100% sure what the deal is with Evansville but the food marketing guys think it's because of it's distance from the next closest major city in several directions make it nearly optimal for grabbing a bite while on the interstate.  The research I saw said the locals don't even eat out more than anyone else in the country.  No matter what the cause, it's one of the key test locations for new food concepts before making regional or national rollouts.  If your crappy cheese burger can't make it in Evansville, it can't make it anywhere.
 
2014-05-04 06:27:32 PM
He has had already alot of things to say regarding the misuse of the word "Artisan" by corporations and their marketing staff.

www.takepart.com

"Oh what a surprise, a Trust Fund Hipster talking out of his ass!"
 
2014-05-04 06:45:31 PM

StrikitRich: Keep the 'artisanal' sandwich, just get me a Jamocha shake.


how about a jicama shake instead
 
2014-05-04 06:59:35 PM

HotIgneous Intruder: HawgWild: The answer is ALWAYS curly fries.

/with Arby sauce

Pretty much this.
I never eat Arby's anymore, but those damned curly fries will live forever in my sweet sweet memories.


They sell them at the grocery store.  They're actually better since they aren't sitting under a heat lamp for 2hrs.
 
2014-05-04 07:05:45 PM

DarkSoulNoHope: He has had already alot of things to say regarding the misuse of the word "Artisan" by corporations and their marketing staff.

[www.takepart.com image 464x321]

"Oh what a surprise, a Trust Fund Hipster talking out of his ass!"


I'd like to point out that "Fred the Donut Maker" was an artisan. Bain Capital got rid of all the Freds in order to switch to centrally produced donuts.
 
2014-05-04 07:07:34 PM
The Artisan melt is in my pants.

/scoop it.
 
2014-05-04 07:45:35 PM
little late to the party.  every other fast food chain has "high end" sandwiches on their menu that only a couple people order but at $7 a sandwich it's mostly profit.  That said just gimme a couple of their basic roast beef sandwiches and those fries and I'm in heaven.  Do not give me that nasty imitation cheesesauce or your life is forfeit.
 
2014-05-04 07:55:22 PM

OOBE Juan Kenobi: That $15 minimum wage hike in Seattle sounds like a good idea at first, but if minimum wage is increased in a similar fashion across the US, it is possible more and more corporations will use it as just another reason to ship even more jobs over to India, China or Guatemala...

US corporations that ship jobs overseas should be punished financially. Severely punished... In fact, US corporations that participate in this practice should take on the majority of the US tax burden. They can afford it.

Paying people $0.15 per hour in sweatshops overseas so that executives can take home fatter paychecks is an unconscionable act. One could say it's almost criminal... Corporate executives that participate in this practice don't care about people overseas. They care about personal wealth, greed and maximizing profits for themselves. This is all at the expense of the people that make them money: consumers who need jobs and the labor force.

It's incredibly doubtful profits sustained from this type of practice are passed on to shareholders... I wouldn't put my money on it.

So many corporations and corporate executives that ship jobs overseas hide behind small businesses and small business owners to seek as many tax breaks and deregulation as possible from the US government. These same companies consistently raise the prices, year after year, of the services and products they provide, which inflate their actual value and worth.

If the American public continues to let this practice continue, we won't have much of an economy left to save.

Shipping jobs away from our country to pay people as little as possible in other countries to maximize profits for corporate executives is not a 'pro-business' act. It's a crime. Or at least - it should be...

What exactly does a 'free market' system entail? Shipping jobs overseas without consequence? Raising prices and over-inflating the actual worth and value of goods and services? Hiding money in offshore accounts to avoid paying a fair share in US taxes? Moving companies to other countries to avoid paying people a fair wage? When will people see through the bullshiat and wakeup? Why do the middle class in the US consistently vote for the interests of the rich and against their own?

This is not a free market system. This is a chipping away of the US economy, bit by bit, year after year, by corporations... Corporations and small business should NOT be grouped together.

The American people should be wise enough to know the difference between what is in the best interest of a small business owner and what is in the best interest of a corporate executive, but sadly, many people listen to multimillionaires and billionaires and their ideas on how a 'free market' system should work and behave, and think they are also voting in their interests when they vote for the super-rich...

IT DOESN'T BENEFIT MOST PEOPLE TO HAVE AS LITTLE REGULATION AS POSSIBLE FOR INCREDIBLY LARGE CORPORATIONS. ALSO, TAX BREAKS SHOULD BE GIVEN TO BUSINESSES THAT ACTUALLY NEED THEM: SMALL BUSINESS OWNERS THAT KEEP JOBS IN THE US.

If the public will not set boundaries with corporations and executives and learn to separate emotions from facts, this practice will most likely continue. Enough is enough.

I have 3 words regarding the US economy: UNSUSTAINABLE BUSINESS MODEL

http://www.bloomberg.com/news/2014-04-29/pfizer-bids-for-u-k-address -a s-u-s-tax-revamp-stalls.html


/end thread jack


Please tell us how you really feel.
 
2014-05-04 08:20:53 PM

Iczer: HotIgneous Intruder: HawgWild: The answer is ALWAYS curly fries.

/with Arby sauce

Pretty much this.
I never eat Arby's anymore, but those damned curly fries will live forever in my sweet sweet memories.

You realize you can buy them from a grocery store in the frozen fry section, right? Seriously, they sell Arby's curly fries in baggies right alongside Ore-ida and the like.


Yeah, but I don't buy that kind of crap from the supermarket either.
Ditto with the girl scout cookies you can buy by other names from the Keelber shelves.
I just don't do it.
Eating like that is a young (fat) man's game.
 
2014-05-04 08:58:44 PM
They used to have some non-grilled deli-style sandwiches some years ago. They had nice meat and cheese on fancyish bread. It was the only thing that was remotely edible at Arby's.
 
2014-05-04 09:34:08 PM

Optimus Norris: HawgWild: The answer is ALWAYS curly fries.

/with Horsey sauce

FTFY


The debate is always whether to alternate dipping the curly fries in the Arby's sauce and the Horsey sauce, or to mix the two sauces together.
 
2014-05-04 11:10:03 PM

ricbach229: TheThighsofTorgo: Having grown up in Evansville, I can only imagine what the taciturn German farmer types on the city's West side think about this.

"It's a bit too fancified for my tastes.  I just want my simple Protestant RB.  Maybe some Horsey Sauce if I'm feeling frisky."

Every food concept is tested by the bigs in Evansville first. In my franchise business class we talked about it some.  No one is 100% sure what the deal is with Evansville but the food marketing guys think it's because of it's distance from the next closest major city in several directions make it nearly optimal for grabbing a bite while on the interstate.  The research I saw said the locals don't even eat out more than anyone else in the country.  No matter what the cause, it's one of the key test locations for new food concepts before making regional or national rollouts.  If your crappy cheese burger can't make it in Evansville, it can't make it anywhere.


I came in here to say most of this. It's funny some of the stuff we've seen advertised here that doesn't ever make it. A friend of mine has been in several national commercials since we have the stuff here before it goes national. It is odd to say the least.
 
2014-05-04 11:44:12 PM

OOBE Juan Kenobi: That $15 minimum wage hike in Seattle sounds like a good idea at first, but if minimum wage is increased in a similar fashion across the US, it is possible more and more corporations will use it as just another reason to ship even more jobs over to India, China or Guatemala...

US corporations that ship jobs overseas should be punished financially. Severely punished... In fact, US corporations that participate in this practice should take on the majority of the US tax burden. They can afford it.

Paying people $0.15 per hour in sweatshops overseas so that executives can take home fatter paychecks is an unconscionable act. One could say it's almost criminal... Corporate executives that participate in this practice don't care about people overseas. They care about personal wealth, greed and maximizing profits for themselves. This is all at the expense of the people that make them money: consumers who need jobs and the labor force.

It's incredibly doubtful profits sustained from this type of practice are passed on to shareholders... I wouldn't put my money on it.

So many corporations and corporate executives that ship jobs overseas hide behind small businesses and small business owners to seek as many tax breaks and deregulation as possible from the US government. These same companies consistently raise the prices, year after year, of the services and products they provide, which inflate their actual value and worth.

If the American public continues to let this practice continue, we won't have much of an economy left to save.

Shipping jobs away from our country to pay people as little as possible in other countries to maximize profits for corporate executives is not a 'pro-business' act. It's a crime. Or at least - it should be...

What exactly does a 'free market' system entail? Shipping jobs overseas without consequence? Raising prices and over-inflating the actual worth and value of goods and services? Hiding money in offshore accounts to avoid paying a fair sha ...


An Arby's career might be considered a dead end job, but maybe they'll be able to afford higher wages if they sell more artisanal sandwiches.
 
2014-05-05 12:17:58 AM

OOBE Juan Kenobi: That $15 minimum wage hike in Seattle sounds like a good idea at first, but if minimum wage is increased in a similar fashion across the US, it is possible more and more corporations will use it as just another reason to ship even more jobs over to India, China or Guatemala...


Is your copypasta whole grain?
 
2014-05-05 12:23:38 AM

DarkSoulNoHope: He has had already alot of things to say regarding the misuse of the word "Artisan" by corporations and their marketing staff.

[www.takepart.com image 464x321]

"Oh what a surprise, a Trust Fund Hipster talking out of his ass!"


Lewis Black is angry about something?
 
2014-05-05 12:47:44 AM
Very artisan
 
2014-05-05 01:03:00 AM
Arbys has been tasteless  disgusting processed pig slop from the beginning.  I don't know why it's successful.
 
2014-05-05 01:09:02 AM

HawgWild: The answer is ALWAYS curly fries.

/with Arby sauce


No no no, potato cakes all the way.  They're like giant tater tots.

Mmmmm...tots.
 
2014-05-05 06:56:07 AM

TheThighsofTorgo: Having grown up in Evansville, I can only imagine what the taciturn German farmer types on the city's West side think about this.

"It's a bit too fancified for my tastes.  I just want my simple Protestant RB.  Maybe some Horsey Sauce if I'm feeling frisky."


Yea, the same salt-of-the-earth types that eat Brain sandwiches and Burgoo at the Fall Festival.

\yea, I went there
\\North siders REPRESENT
 
2014-05-05 06:57:56 AM

ricbach229: TheThighsofTorgo: Having grown up in Evansville, I can only imagine what the taciturn German farmer types on the city's West side think about this.

"It's a bit too fancified for my tastes.  I just want my simple Protestant RB.  Maybe some Horsey Sauce if I'm feeling frisky."

Every food concept is tested by the bigs in Evansville first. In my franchise business class we talked about it some.  No one is 100% sure what the deal is with Evansville but the food marketing guys think it's because of it's distance from the next closest major city in several directions make it nearly optimal for grabbing a bite while on the interstate.  The research I saw said the locals don't even eat out more than anyone else in the country.  No matter what the cause, it's one of the key test locations for new food concepts before making regional or national rollouts.  If your crappy cheese burger can't make it in Evansville, it can't make it anywhere.


I have no Idea how long ago this was, but I had the McDonalds Pizza when they were test-marketing it

I kept the box for a long time afterwards. To prove such a thing existed, and because the box was tastier than the pizza.
 
2014-05-05 07:00:26 AM

slepygryhnd: ricbach229: TheThighsofTorgo: Having grown up in Evansville, I can only imagine what the taciturn German farmer types on the city's West side think about this.

"It's a bit too fancified for my tastes.  I just want my simple Protestant RB.  Maybe some Horsey Sauce if I'm feeling frisky."

Every food concept is tested by the bigs in Evansville first. In my franchise business class we talked about it some.  No one is 100% sure what the deal is with Evansville but the food marketing guys think it's because of it's distance from the next closest major city in several directions make it nearly optimal for grabbing a bite while on the interstate.  The research I saw said the locals don't even eat out more than anyone else in the country.  No matter what the cause, it's one of the key test locations for new food concepts before making regional or national rollouts.  If your crappy cheese burger can't make it in Evansville, it can't make it anywhere.

I came in here to say most of this. It's funny some of the stuff we've seen advertised here that doesn't ever make it. A friend of mine has been in several national commercials since we have the stuff here before it goes national. It is odd to say the least.


Now that I think of it, I was working at a McDonalds in high school making the McRib *long* before anyone I knew had ever heard of it. I guess some of 'em actually make it national after all.
 
2014-05-05 07:26:34 AM

ricbach229: TheThighsofTorgo: Having grown up in Evansville, I can only imagine what the taciturn German farmer types on the city's West side think about this.

"It's a bit too fancified for my tastes.  I just want my simple Protestant RB.  Maybe some Horsey Sauce if I'm feeling frisky."

Every food concept is tested by the bigs in Evansville first. In my franchise business class we talked about it some.  No one is 100% sure what the deal is with Evansville but the food marketing guys think it's because of it's distance from the next closest major city in several directions make it nearly optimal for grabbing a bite while on the interstate.  The research I saw said the locals don't even eat out more than anyone else in the country.  No matter what the cause, it's one of the key test locations for new food concepts before making regional or national rollouts.  If your crappy cheese burger can't make it in Evansville, it can't make it anywhere.


I lived in Eville for about four years, and I did notice that they always had things that I couldn't find anywhere else. And once they went away, never find again. I'm relatively certain it was a test market for McDonald's Diner(Which lasted maybe six months, which is a shame, because I quite liked it, and it was probably the most I went to McD in one year ever since).
 
2014-05-05 08:23:34 AM

asquian: ricbach229: TheThighsofTorgo: Having grown up in Evansville, I can only imagine what the taciturn German farmer types on the city's West side think about this.

"It's a bit too fancified for my tastes.  I just want my simple Protestant RB.  Maybe some Horsey Sauce if I'm feeling frisky."

Every food concept is tested by the bigs in Evansville first. In my franchise business class we talked about it some.  No one is 100% sure what the deal is with Evansville but the food marketing guys think it's because of it's distance from the next closest major city in several directions make it nearly optimal for grabbing a bite while on the interstate.  The research I saw said the locals don't even eat out more than anyone else in the country.  No matter what the cause, it's one of the key test locations for new food concepts before making regional or national rollouts.  If your crappy cheese burger can't make it in Evansville, it can't make it anywhere.

I lived in Eville for about four years, and I did notice that they always had things that I couldn't find anywhere else. And once they went away, never find again. I'm relatively certain it was a test market for McDonald's Diner(Which lasted maybe six months, which is a shame, because I quite liked it, and it was probably the most I went to McD in one year ever since).


We were, and the doomed McPizza as well. The company-owned stores on the west side and Green River Road have been remodeled several times each to accommodate these tests, and then have had the changes removed when the concept crashed and burned.
 
2014-05-05 08:36:42 AM

Needlessly Complicated: They used to have some non-grilled deli-style sandwiches some years ago. They had nice meat and cheese on fancyish bread. It was the only thing that was remotely edible at Arby's.


I liked those until I got a sliver of hard plastic in one. Called to complain and they didn't give a shiat.

"We just won't eat there anymore".
 
2014-05-05 10:16:33 AM

CheapEngineer: ricbach229: TheThighsofTorgo: Having grown up in Evansville, I can only imagine what the taciturn German farmer types on the city's West side think about this.

"It's a bit too fancified for my tastes.  I just want my simple Protestant RB.  Maybe some Horsey Sauce if I'm feeling frisky."

Every food concept is tested by the bigs in Evansville first. In my franchise business class we talked about it some.  No one is 100% sure what the deal is with Evansville but the food marketing guys think it's because of it's distance from the next closest major city in several directions make it nearly optimal for grabbing a bite while on the interstate.  The research I saw said the locals don't even eat out more than anyone else in the country.  No matter what the cause, it's one of the key test locations for new food concepts before making regional or national rollouts.  If your crappy cheese burger can't make it in Evansville, it can't make it anywhere.

I have no Idea how long ago this was, but I had the McDonalds Pizza when they were test-marketing it

I kept the box for a long time afterwards. To prove such a thing existed, and because the box was tastier than the pizza.


McDonalds was also creating a McFried Chicken at the same time.  They chose the pizza instead of the chicken.  Dodge store chicken is what was the McFried Chicken.
 
2014-05-05 03:02:38 PM
Never hungry enough to eat at Arby's.
 
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