strangeluck: I think copyright will end up being firmly on the side of the networks.
inglixthemad: strangeluck: I think copyright will end up being firmly on the side of the networks.Yep. Unfortunately for the copyright holders, they're creating a couple generations of people that despise the whole copyright system.
sheep snorter: Fast forward to now..... TV Stations: "WHAaaaaaaaaaaaaa, we want even more free money to be able to double dip!!!!!!" "Our profits are more important than providing actual quality programming." "WHAAaaaaaa, we hate allowing you to see our commercials for free, outside of our antenna area!!!"
one of Ripley's Bad Guys: sheep snorter: Fast forward to now..... TV Stations: "WHAaaaaaaaaaaaaa, we want even more free money to be able to double dip!!!!!!" "Our profits are more important than providing actual quality programming." "WHAAaaaaaa, we hate allowing you to see our commercials for free, outside of our antenna area!!!"As a non-TV person, I never understood the logic of blocking streaming. I am a fan of the Red Wings - but live in Seattle; so I stream FSN Detroit when there is a game on. I also get all the commercials (yay Belle Tire!). How tough is it to measure the amount that is streamed and charge ad buyers for this additional exposure?
rugman11: The problem is that you've got to get the ad buyers to pay for it and pretty much every study has shown that television ad impressions are the number one way (personal recommendations excepted) to reach audiences. Just scroll halfway down this article and look at the studies they've got. Some of the headlines:"Mobile users across 8 countries including the US rank TV ads (81%) as the marketing messages they are most likely to engage with.""TV is the top advertising medium for reaching affluent adults, and is rated one of the most effective by luxury buyers.""TV advertising is the top way in which Americans learn about new products and brands.""Multiscreen consumers are more open to advertising on TV than on computers, tablets, gaming consoles, and mobile phones."I don't know why, but television advertising is more effective and so advertisers will pay more for it. I'm sure the networks would love to stream their shows...if they could make the same amount advertising online as they do on television. Until that happens, though, they don't want to risk losing viewers to a less profitable medium.
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