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(24/7 Wall Street)   Over the past four years, American consumption of beer has fallen by more than 4.8 million barrels. The main reason? If you guessed "Americans finally realized they were drinking slightly alcoholic piss water" then step right up   (247wallst.com) divider line 71
    More: Obvious, Americans, craft beer, Old Milwaukee, flavored vodka  
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1247 clicks; posted to Business » on 16 Dec 2013 at 9:38 AM (32 weeks ago)   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



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2013-12-16 02:48:54 PM

Tourney3p0: See, that's the problem. What kind of damage has to happen to your brain to make you think "I need to see what kind of beverage he's drinking to see if it's impressive or not"? Normal people do not think like this. Normal homebrewers do not do it to impress you, and you should stop to examine why that's the first thing that went through your head.


Its the beer snobs that tend to care so much that other people have the audacity to drink an adjunct lager, not sure why you are addressing me rather than, say, the subby.
 
2013-12-16 02:50:30 PM

Hal5423: PSA: the past participle of "to drink" is "drunk." If you say "I haven't drank that in years" then you are using the wrong form of the verb.


If you have too much Purple Drank are you considered to be Purple Drank Drunk?
 
2013-12-16 02:59:39 PM

lilplatinum: Its the beer snobs that tend to care so much that other people have the audacity to drink an adjunct lager, not sure why you are addressing me rather than, say, the subby.



According to your delusions that may be the case.  The headline and discussion herein has mainly focused on how a more competitive marketplace has provided a wealth of new choices to beer drinkers allowing people to choose amongst other brewers selling higher quality product.  High quality doesn't mean more complex or different (which seems to be a false assumption you're making when you compare Budweiser to an oatmeal stout).

What's perplexing is why you'd choose to purchase the beer equivalent of steak at Denny's when there's a nice local beer equivalent of a local steakhouse nearby.
 
2013-12-16 03:00:46 PM

Enormous-Schwanstucker: Hal5423: PSA: the past participle of "to drink" is "drunk." If you say "I haven't drank that in years" then you are using the wrong form of the verb.

If you have too much Purple Drank are you considered to be Purple Drank Drunk?


Ugh.

Trying this again: If you drank too much Purple Drank are you considered to be Purple drank drunk drunk????
 
2013-12-16 03:08:30 PM

JK47: According to your delusions that may be the case. The headline and discussion herein has mainly focused on how a more competitive marketplace has provided a wealth of new choices to beer drinkers allowing people to choose amongst other brewers selling higher quality product. High quality doesn't mean more complex or different (which seems to be a false assumption you're making when you compare Budweiser to an oatmeal stout).


Every craft beer snob thread has numerous people (and in this case the headline itself) making it sound as if they are superior because of what they choose to drink, falsely claiming that American beer is all "barely alcohol", etc., but then getting all pissy and defensive when people mock their little hobby.   Ordering a non craft beer can get you looks in lots of places too, but to be fair that could be because when you live in Brooklyn you are just going to have a higher percentage of craft beer snobs.

What's perplexing is why you'd choose to purchase the beer equivalent of steak at Denny's when there's a nice local beer equivalent of a local steakhouse nearby.

Because if you are drinking a pilsner the difference between a macrobrew and something else is pretty slim.  Sure, I prefer the real Budweiser from Prague, but not enough to walk another 10 blocks past my nearest bodega to pay over twice as much from it.   Sure, sometimes I will get some Sixpoint or random IPAs if I have guests, but by and large if you prefer lagers/pils then the difference is nowhere near the level that you purport.   And I say this as someone who spent 5 years living in Germany and drinking countless gallons of their overrated brew.
 
2013-12-16 03:25:16 PM

FormlessOne: Here are the big pisswater breweries that are losing out, finally, over the concept of choice and local production. Warms my zymurgical heart just to read this list:
9. Labatt Blue - Sales loss (2007-2012): 28.3%
8. Budweiser - Sales loss (2007-2012): 28.8%
7. Heineken Premium Light - Sales loss (2007-2012): 36.7%
6. Milwaukee's Best Light - Sales loss (2007-2012): 39.7%
5. Old Milwaukee - Sales loss (2007-2012): 54.0%
4. Miller Genuine Draft - Sales loss (2007-2012): 56.4%
3. Milwaukee's Best Premium - Sales loss (2007-2012): 58.5%
2. Budweiser Select - Sales loss (2007-2012): 61.5%
1. Michelob Light - Sales loss (2007-2012): 69.6%


i2.kym-cdn.com
 
2013-12-16 03:50:39 PM

lilplatinum: Every craft beer snob thread has numerous people (and in this case the headline itself) making it sound as if they are superior because of what they choose to drink, falsely claiming that American beer is all "barely alcohol", etc., but then getting all pissy and defensive when people mock their little hobby.   Ordering a non craft beer can get you looks in lots of places too, but to be fair that could be because when you live in Brooklyn you are just going to have a higher percentage of craft beer snobs.


You're the one sounding defensive.
 
2013-12-16 04:06:59 PM
Multi-repeat, but I guess marketing got "Nine Beers Americans No Longer Drink" back out there again
 
2013-12-16 04:50:03 PM
Hops. And pretense. And ever higher ABV. And increasing price.

These are the two...no four things that are hurting beer revenues.
 
2013-12-16 05:12:26 PM
JK47:
What's perplexing is why you'd choose to purchase the beer equivalent of steak at Denny's when there's a nice local beer equivalent of a local steakhouse nearby.

Beer, same thing now. Who knew that beer-flavored beer would be a special order? Have you had this experience yet, in New York City? You're walking around a neighborhood you don't live in, but you've been in a million times before, and you see a new bar. Looks like an Irish bar, right? You walk in with your friend, still looks like an Irish bar . there's a bartender behind the bar. You walk up and you go, "Hey! Give us a couple of Budweisers." "I can't do that." "Why not?" "Well, because this isn't really a bar." "Oh, well, what is it?" "THIS is a microbrewery." "Oh really, asshole? Why don't you go in the back and MICRO-brew me up a batch of farkin' Budweiser, okay? Because this is America and I am very THIRSTY! Pull up your pants!!"
 
2013-12-16 05:28:53 PM

TheShavingofOccam123: Hops. And pretense. And ever higher ABV. And increasing price.

These are the two...no four things that are hurting beer revenues.


Yeah, no on the first three things. Craft beer sales are still very small compared to the usual light lager swill.
 
2013-12-16 06:14:35 PM

lilplatinum: Ordering a non craft beer can get you looks in lots of places too


To be fair, this is true. When there are 100 brews on tap and you order a Bud Light, I have to wonder why you bothered to choose that bar. I'm there because I sought it out, but you would have been better served by literally any other bar in the zip code. A beer store near me will bore you a new asshole just so they can fark you twice with their prices, but it's the only way I can get some brews. I still see people trudging in there to get a case of Bud. Why, man? Why? It's literally half the cost at a dozen other stores within a mile. I probably gave people a look or two when they did that.
 
2013-12-16 06:36:49 PM
First you have to get the cat to eat the coffee beans. Then you have to follow the cat around until it shiats out the coffee beans. Then you have to brew the cat-shiat beans into cat-shiat coffee. Then you take the cat-shiat coffee, and use it to brew cat-shiat coffee beer. PROFIT!
 
2013-12-16 06:37:00 PM

thurstonxhowell: To be fair, this is true. When there are 100 brews on tap and you order a Bud Light, I have to wonder why you bothered to choose that bar. I'm there because I sought it out, but you would have been better served by literally any other bar in the zip code.


While I haven't purchased a bud light in my adult life, why would anyone possibly care if they did.   Perhaps they went to that bar to meet friends and aren't that interested in craft beer.  I know if I am not getting good cocktails at a bar I am probably just going to drink whatever is on special, and that is usually high life or narragansett or pbr or something beer snobs would turn their nose down at.   Why?   Because if I generally drink Pilsner I am going to just go with the one that is 2 for 5 instead of a marginally better one for three or four times the price.

I don't care if other people do that, but why the fark would anyone else care.  If it is improper to drink beer x at a bar, perhaps that bar should not serve it.

A beer store near me will bore you a new asshole just so they can fark you twice with their prices, but it's the only way I can get some brews. I still see people trudging in there to get a case of Bud. Why, man? Why? It's literally half the cost at a dozen other stores within a mile. I probably gave people a look or two when they did that.

Yes, I agree, overpaying for anything that is readily available in the area is dumb, especially if it is a place where you generally drive places.   But then again I probably give people looks when they a 6 pack of radaberger or something equally mediocre when theres perfectly good american adjunct lagers right there that aren't all that different.
 
2013-12-16 08:19:20 PM

lilplatinum: JK47: According to your delusions that may be the case. The headline and discussion herein has mainly focused on how a more competitive marketplace has provided a wealth of new choices to beer drinkers allowing people to choose amongst other brewers selling higher quality product. High quality doesn't mean more complex or different (which seems to be a false assumption you're making when you compare Budweiser to an oatmeal stout).

Every craft beer snob thread has numerous people (and in this case the headline itself) making it sound as if they are superior because of what they choose to drink, falsely claiming that American beer is all "barely alcohol", etc., but then getting all pissy and defensive when people mock their little hobby.   Ordering a non craft beer can get you looks in lots of places too, but to be fair that could be because when you live in Brooklyn you are just going to have a higher percentage of craft beer snobs.

What's perplexing is why you'd choose to purchase the beer equivalent of steak at Denny's when there's a nice local beer equivalent of a local steakhouse nearby.

Because if you are drinking a pilsner the difference between a macrobrew and something else is pretty slim.  Sure, I prefer the real Budweiser from Prague, but not enough to walk another 10 blocks past my nearest bodega to pay over twice as much from it.   Sure, sometimes I will get some Sixpoint or random IPAs if I have guests, but by and large if you prefer lagers/pils then the difference is nowhere near the level that you purport.   And I say this as someone who spent 5 years living in Germany and drinking countless gallons of their overrated brew.


You spent five years in Germany and didn't learn to appreciate really good beer?  I'm sorry.  I was there for a week and had eight different styles that were all amazing.  Maybe you don't like beer.
 
2013-12-16 10:17:59 PM

WarehouseMouse: You spent five years in Germany and didn't learn to appreciate really good beer?  I'm sorry.  I was there for a week and had eight different styles that were all amazing.  Maybe you don't like beer.


German beer is well done, but due to the Reinheitsgebot it isn't all that interesting, many beer snobs will say the same thing.  I mean, I certainly didn't dislike it - as a pilsner/lager person in a country where most of the country just drinks whatever local pilsner is made (most of Germany isn't Bavaria) I was fine with it except for the prevalence of gross Weissbier... but there is nothing mind blowing about anything.   I would drink Augustiner Helles a lot more often if it was still as cheap and readily available as in the reich, however.
 
2013-12-17 02:18:43 AM
www.thebeveragestore.com
however I don't think anyone not from my neck of the woods had this tasty tasty treat in high school
 
2013-12-17 02:28:09 AM

lilplatinum: WarehouseMouse: You spent five years in Germany and didn't learn to appreciate really good beer?  I'm sorry.  I was there for a week and had eight different styles that were all amazing.  Maybe you don't like beer.

German beer is well done, but due to the Reinheitsgebot it isn't all that interesting, many beer snobs will say the same thing.  I mean, I certainly didn't dislike it - as a pilsner/lager person in a country where most of the country just drinks whatever local pilsner is made (most of Germany isn't Bavaria) I was fine with it except for the prevalence of gross Weissbier... but there is nothing mind blowing about anything.   I would drink Augustiner Helles a lot more often if it was still as cheap and readily available as in the reich, however.


Fair enough, I guess.  I spent my time in Lower Franconia - I went there specifically to drink Rauchbier, which I love dearly; but I had Dunkelsbier, Schwarzbier, Weißbier, and plenty of Pils, and it was all heavenly.

I can't imagine going to Germany for an extended period if you don't like wheat beer.  Zipfel mit Brezel und Weißbier for breakfast is one of the greatest dining experiences I've ever had.
 
2013-12-17 07:18:41 AM

Stabone33: [spikeeskin.com image 330x508]


This please.  I'd consider murdering someone if I thought it'd get them to produce more Zima.
 
2013-12-17 10:07:27 AM

WarehouseMouse: Fair enough, I guess.  I spent my time in Lower Franconia - I went there specifically to drink Rauchbier, which I love dearly; but I had Dunkelsbier, Schwarzbier, Weißbier, and plenty of Pils, and it was all heavenly.

I can't imagine going to Germany for an extended period if you don't like wheat beer.  Zipfel mit Brezel und Weißbier for breakfast is one of the greatest dining experiences I've ever had.


Funny how different North and South Germany can be ;)   Personally I prefer Czech beer, honestly.  Their budweiser and the non dark krusovice are great.
 
2013-12-17 10:09:31 AM
But beer aside, Germany is a culinary wasteland... unless your taste in spices ends at salt.
 
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