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(News Daily)   Barilla to clean up anti-gay image in attempt to put their noodles in gay people   (newsdaily.com) divider line 249
    More: Interesting, Alex Zanardi, gay rights activist, Formula One  
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4762 clicks; posted to Main » on 05 Nov 2013 at 1:44 PM (23 weeks ago)   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



249 Comments   (+0 »)
   
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2013-11-05 01:01:11 PM
Ha ha!  You just realized how much pasta gay people eat.

/Do they eat more pasta than straight people?
//Vegetarians eat more than carnivores
///Not sure what that last fact has to do with anything
 
2013-11-05 01:14:57 PM
First they should improve the quality of their pasta.
 
2013-11-05 01:39:50 PM

EvilEgg: Ha ha!  You just realized how much pasta gay people eat.

/Do they eat more pasta than straight people?
//Vegetarians eat more than carnivores
///Not sure what that last fact has to do with anything


Son, we already knew.

The carbo loading, the Deep Dish CDs, the guy who sleeps in the same twin bed as you?
 
2013-11-05 01:48:01 PM
Cock-a-noodle-doooo!

If I were gay, I'd have a long, long memory about this sort of thing. Forgiveness is a wonderful thing but so is letting business know that if you castigate a group, you can really hurt your bottom line.
 
2013-11-05 01:48:14 PM
Well it was that or let Barilla become slang for a sex act that requires two dudes, a donkey, a colander and half a dozen bread sticks. Those gay rights lawyers are tough negotiators.
 
2013-11-05 01:49:42 PM
OMGWHOTHEHELLCARES.jpg

seriously.  who gives a shiat who an Italian pasta maker directs its ads to?  Is that 1-5 percent of the world's population seriously worth catering to?

Barilla's profits soared to $81 million in 2012.

I think they'll be fine.

I have no problem with gay people....  but seriously.  We don't all have to bend over backwards for you.
 
2013-11-05 01:50:18 PM
Letting your prejudices show in your corporate image/voice doesn't sell.

How many more companies will need to figure this out the hard way?
 
2013-11-05 01:51:35 PM

frepnog: OMGWHOTHEHELLCARES.jpg

seriously.  who gives a shiat who an Italian pasta maker directs its ads to?  Is that 1-5 percent of the world's population seriously worth catering to?

Barilla's profits soared to $81 million in 2012.

I think they'll be fine.

I have no problem with gay people....  but seriously.  We don't all have to bend over backwards for you.


Of course not. Bending forwards is fine.
 
2013-11-05 01:51:38 PM

frepnog: OMGWHOTHEHELLCARES.jpg

seriously.  who gives a shiat who an Italian pasta maker directs its ads to?  Is that 1-5 percent of the world's population seriously worth catering to?

Barilla's profits soared to $81 million in 2012.

I think they'll be fine.

I have no problem with gay people....  but seriously.  We don't all have to bend over backwards for you.


3/10.  That should get a few bites.
 
2013-11-05 01:55:26 PM

Grand_Moff_Joseph: Letting your prejudices show in your corporate image/voice doesn't sell.

How many more companies will need to figure this out the hard way?


Conservative ones?
 
2013-11-05 01:55:33 PM
Approves

www.realfunfood.com
 
2013-11-05 01:56:23 PM
hardinparamedic: The carbo loading, the Deep Dish CDs, the guy who sleeps in the same twin bed as you?

30 second advertisement with no skipping

youtube, what happened to you :(
 
2013-11-05 01:56:30 PM
FTFA:  The Barilla spokesman said the initiatives had "been in the works for over a year" and were not an attempt to clean up the company's image after the backlash over the CEO's anti-gay remarks.

And if you believe that, I have a bridge in Brooklyn for sale.  Cheap!
 
2013-11-05 01:58:09 PM

Grand_Moff_Joseph: frepnog: OMGWHOTHEHELLCARES.jpg

seriously.  who gives a shiat who an Italian pasta maker directs its ads to?  Is that 1-5 percent of the world's population seriously worth catering to?

Barilla's profits soared to $81 million in 2012.

I think they'll be fine.

I have no problem with gay people....  but seriously.  We don't all have to bend over backwards for you.

3/10.  That should get a few bites.


Who is trolling?  Chik-Fil-A doesn't support gay people, and they are doing just fine.  Gay or not, that sweet sweet chicken is hard to resist.

Personally I just buy the cheapest pasta I can get.  Great Value pasta is like a buck a box and tastes just like...  wait for it....  pasta.
 
2013-11-05 01:58:35 PM
F Barilla, I like bewbs on my pasta.


www.dececco.it
 
2013-11-05 02:00:17 PM

Maud Dib: F Barilla, I like bewbs on my pasta.


[www.dececco.it image 218x283]


Pastits, or GTFO!
 
2013-11-05 02:05:39 PM

buckeyebrain: FTFA:  The Barilla spokesman said the initiatives had "been in the works for over a year" and were not an attempt to clean up the company's image after the backlash over the CEO's anti-gay remarks.

And if you believe that, I have a bridge in Brooklyn for sale.  Cheap!



If you like you plan, you can keep your plan. If you like your doctor, you can keep your doctor.
 
2013-11-05 02:07:56 PM

frepnog: Grand_Moff_Joseph: frepnog: OMGWHOTHEHELLCARES.jpg

seriously.  who gives a shiat who an Italian pasta maker directs its ads to?  Is that 1-5 percent of the world's population seriously worth catering to?

Barilla's profits soared to $81 million in 2012.

I think they'll be fine.

I have no problem with gay people....  but seriously.  We don't all have to bend over backwards for you.

3/10.  That should get a few bites.

Who is trolling?  Chik-Fil-A doesn't support gay people, and they are doing just fine.  Gay or not, that sweet sweet chicken is hard to resist.

Personally I just buy the cheapest pasta I can get.  Great Value pasta is like a buck a box and tastes just like...  wait for it....  pasta.


I haven't bought Barilla since I heard what the asshole CEO said.  I'm gay though.  I would hope that if I were straight, I wouldn't throw out ignorant comments like "I have no problem with gay people....  but seriously.  We don't all have to bend over backwards for you" because that is just all kinda of stupid.

I actually see you on here a lot and think you are trolling.
 
2013-11-05 02:08:20 PM
I've decided to boycott products that show ads with gay couples. Mostly because if a modern gay couple can afford it, then it's too expensive for me.
 
2013-11-05 02:08:40 PM
trademarkconsultants.files.wordpress.com
 
2013-11-05 02:08:56 PM

penni

 
2013-11-05 02:09:08 PM
What are the other qu&&rs upset about this time?

Noodles?

Get over yourselves. Seriously.
 
2013-11-05 02:09:51 PM

frepnog: OMGWHOTHEHELLCARES.jpg

seriously.  who gives a shiat who an Italian pasta maker directs its ads to?  Is that 1-5 percent of the world's population seriously worth catering to?

Barilla's profits soared to $81 million in 2012.

I think they'll be fine.

I have no problem with gay people....  but seriously.  We don't all have to bend over backwards for you.


Yes you do.
YES YOU DO!

Admit it, dude, there's that one nasty little nerve ending tickling you like an itch in the middle of your back that you can never scratch.
You want to bend over backwards forwards and sideways, don't you you little minx.

/I'll make you call me Obama if you want.
 
2013-11-05 02:12:52 PM
What do gay people so with pasta anyway? I can only assume they stick in u
 
2013-11-05 02:13:10 PM

Buttknuckle: I haven't bought Barilla since I heard what the asshole CEO said. I'm gay though. I would hope that if I were straight, I wouldn't throw out ignorant comments like "I have no problem with gay people.... but seriously. We don't all have to bend over backwards for you" because that is just all kinda of stupid.

I actually see you on here a lot and think you are trolling.


meh, all I am saying is that gay people are a demographic.  If Barilla doesn't feel the need to cater to them, so what?

Should white people be offended that the makers of Soul Glo don't cater to THEM?

userserve-ak.last.fm
 
2013-11-05 02:13:36 PM
Why not try  Toleranza di Napoli pasta instead?

vt.showyou.com
 
2013-11-05 02:15:31 PM
i thought 'putting your noodle in somebody' was what being gay was all about.
 
2013-11-05 02:17:24 PM
There's no such thing as a happy homosexual, but their followers and supporters act just like Jesus Freaks when you point that out.

/is that natural
//or conditioned?
B.F.Skinner/]
 
2013-11-05 02:18:24 PM

lordargent: hardinparamedic: The carbo loading, the Deep Dish CDs, the guy who sleeps in the same twin bed as you?

30 second advertisement with no skipping

youtube, what happened to you :(


Google bought YouTube for $6 billion.
 
2013-11-05 02:18:38 PM
The two Barilla ads I've been seeing a lot of lately (they're spamming Hulu) both feature women shopping alone and being spirited out of the frozen foods aisle and taken home by some Italian guy in a convertible, where a chef proceeds to teach them how to heat up Barilla frozen dinners.

They're f*cking creepy.
 
2013-11-05 02:19:05 PM

Sun Tzu: There's no such thing as a happy homosexual, but their followers and supporters act just like Jesus Freaks when you point that out.

/is that natural
//or conditioned?
B.F.Skinner/]


Think about it before a minute: would you be happy if fast food ford chicken companies and pasta companies didn't cater specifically to you? Didn't think so
 
2013-11-05 02:20:46 PM
The only thing they can do to truly correct the situation is to the very thing the CEO claimed he would never do: put gay couples in their advertising.
 
2013-11-05 02:21:26 PM

Buttknuckle: I haven't bought Barilla since I heard what the asshole CEO said.  I'm gay though.  I would hope that if I were straight, I wouldn't throw out ignorant comments like "I have no problem with gay people....  but seriously.  We don't all have to bend over backwards for you" because that is just all kinda of stupid.

I actually see you on here a lot and think you are trolling.


Hell, I'm straight and didn't even know this was a thing until now. My pasta preferences are usually "Hey, which one is on sale/the cheapest?" and I grab that one. But now when I go to buy it I get to add "And which ones are not Barilla?"

It's not even the anti-gay remark that is irking me (though it's definitely a shiatty thing to say) as much as how stupid it is to say that. You don't like a group of people? Fine. Have your prejudice, you're certainly entitled to them. But when you are the head of a company, you are effectively speaking for the company. Never in a million years would I let my personal views get in the way of my business and the employees that depend on it for their living. It's the height of narcissism and irresponsibility.
 
2013-11-05 02:23:46 PM
Didn't know that pasta was homophobic.
 
2013-11-05 02:24:52 PM

apoptotic: The two Barilla ads I've been seeing a lot of lately (they're spamming Hulu) both feature women shopping alone and being spirited out of the frozen foods aisle and taken home by some Italian guy in a convertible, where a chef proceeds to teach them how to heat up Barilla frozen dinners.

They're f*cking creepy.


I think those ads are for Bertoli, but I could be wrong.

As for Barilla, I wrote and told them that they had not only offended gay people, but all the straight people, like myself, a woman who makes the shopping decisions in my traditional family, who support gay people were also offended.

Tiny demographic, my ass!
 
2013-11-05 02:26:48 PM
Aren't there more muslims than gays?
If so, shouldn't they be ahead of the gays, being advertised to?
And what about blacks?
... repeat ad nauseum...
 
2013-11-05 02:28:59 PM

frepnog: I have no problem with gay people....  but seriously.  We don't all have to bend over backwards for you.


What about forwards?
 
2013-11-05 02:30:53 PM

Carousel Beast: frepnog: OMGWHOTHEHELLCARES.jpg

seriously.  who gives a shiat who an Italian pasta maker directs its ads to?  Is that 1-5 percent of the world's population seriously worth catering to?

Barilla's profits soared to $81 million in 2012.

I think they'll be fine.

I have no problem with gay people....  but seriously.  We don't all have to bend over backwards for you.

Of course not. Bending forwards is fine.


*shakes tiny little fist*
*reconsiders, drops fist and runs away*
 
2013-11-05 02:32:05 PM
Another gay news article / cause du jour
 
2013-11-05 02:32:57 PM

MightyPez: Never in a million years would I let my personal views get in the way of my business and the employees that depend on it for their living.


Italians, man.  farking Italians.
 
2013-11-05 02:37:36 PM
Oh please, the gays don't cook.
 
2013-11-05 02:37:59 PM

Buttknuckle: I haven't bought Barilla since I heard what the asshole CEO said. I'm gay though.


Which is why you've heard of this obscure brand of noodles in the first place.
 
2013-11-05 02:38:28 PM

EvilEgg: Ha ha!  You just realized how much pasta gay people eat.



Ah, the old Billy Carter "There are more A-Rabs than Jews" conundrum. Can you piss off one segment of the population to please another segment, and come out with substatial net positive results?
 
2013-11-05 02:38:52 PM

LarryDan43: Oh please, the gays don't cook.


Pasta isn't cooking.  That's just boiling water.

imgs.tuts.dragoart.com
 
2013-11-05 02:42:20 PM
What's been done, has effectively set the pasta maker into a situation where they will be around for a long time. There will now be a large amount of people that will buy it just to piss you off and make themselves feel good that they support what, they support. Sometimes, it's just better to leave things alone rather than cry "repression". Sooner or later, you're going to understand this. It's not going to be sooner, as it's already out there. So you might want to learn, that sometimes, just leave it be instead of being "outraged" and for what? Pasta? Are you serious? It's fine to be pissed off about something, it's actually good. But, when you start turning yourselves into the very same thing you're pissed off about. That's pretty counter productive. I've now placed you into the same boat as the so called "Christian right". You go ahead and be mad, we'll view you the same as we do them. Now exactly what have you accomplished? Nothing.
 
2013-11-05 02:44:47 PM
Add me to the list of straight dudes that started avoiding Barilla as soon as I became aware of the douchnozzle who runs the company.  There are dozens of other brands on the shelf at my supermarket from companies that demonstrate a good deal more intelligence.  And now that I've formed this opinion of the company it's going to take a whole lot more than a pro-diversity ad campaign to change my mind.
 
2013-11-05 02:45:35 PM
Everyone should cater to bisexuals they are 80% of the worlds population.
 
2013-11-05 02:49:23 PM
What's the difference between a gay Italian and a straight Italian? A bottle of chianti!

//c'mon, I was the first person with this joke?
 
2013-11-05 02:49:31 PM

Corn_Fed: The only thing they can do to truly correct the situation is to the very thing the CEO claimed he would never do: put gay couples in their advertising.


Yes, but it can't be vague, like two metrosexual looking dudes who could possibly be mistaken as heterosexuals who dress well. It has to be unmistakably gay. I suggest a hairy shirtless bear, wearing black leather chaps, and holding a whip in one hand. He will be feeding pasta to a heavily tattooed skinny twink through the mouth hole of his eyeless leather head mask. Heavy electronic dance music will provide the beat. That would be unmistakably gay.
 
2013-11-05 02:50:55 PM

frepnog: OMGWHOTHEHELLCARES.jpg

seriously.  who gives a shiat who an Italian pasta maker directs its ads to?  Is that 1-5 percent of the world's population seriously worth catering to?

Barilla's profits soared to $81 million in 2012.

I think they'll be fine.

I have no problem with gay people....  but seriously.  We don't all have to bend over backwards for you.


FTFY
 
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