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(Adweek)   "I'm concerned about the blueberries" billboard on I-69 puzzles Michiganders. Some say it's a drug reference. Others think it's about school funding, bees, the ACA, or a Banksy thing. And quite a few think it has something to do with blueberries   (adweek.com) divider line 104
    More: Strange, Michiganders, Michigan, blueberries, ACA, Lena Dunham  
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10113 clicks; posted to Main » on 19 Oct 2013 at 4:07 PM (47 weeks ago)   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



104 Comments   (+0 »)
   
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2013-10-19 05:13:12 PM
I'm terribly concerned about my blueballs. Will no one help me out?!?!?!
 
2013-10-19 05:16:11 PM
starcasm.net

Pancakes...
 
2013-10-19 05:16:19 PM
i.imgur.com


BORT
 
2013-10-19 05:19:54 PM
I'm concerned about John Smallberries.

Where are we going?
Planet Ten!
When?
Real soon!
 
2013-10-19 05:20:58 PM
Concerned about the huckleberries:

www.gmanreviews.com
 
2013-10-19 05:22:27 PM
www.wallpaper4me.com

Also concerned.
 
2013-10-19 05:22:48 PM
They're just perfect... except they're purple.
 
2013-10-19 05:26:00 PM

megarian: super_grass: Blueberries are farking delicious, just leaving it here.

This^


You better believe it.
 
2013-10-19 05:26:30 PM

farkinglizardking: ZMugg: farkinglizardking: Would some informed farker please tell me why there's a site called adweek? It's the kind of site name that demands outrage. Also, that article seems to be written by an obese, ADHD blogger on a meth binge.

So, better than usual?

I don't know, I've never visited adweek before this link. After this article I put it up there with buzzfeed, daily fail, and slate.

Correct me if I'm wrong, as I honestly don't know what to expect. But I have assumed much from the name adweek, and my assumptions will continue until corrected.


It's the online presence of a weekly magazine that's covered the advertising business since the '70s. In other words, mostly legit.
 
2013-10-19 05:27:28 PM
wanted for questioning...
img.fark.net
 
2013-10-19 05:29:14 PM
Oooh, a witty and thought provoking article by Ad Age explaining how witty and thought provoking advertising can be.

Kill yourself.

/Just trying to plant seeds.
 
2013-10-19 05:40:42 PM
i105.photobucket.com
Blue Barry is concerned about you.
 
2013-10-19 05:42:19 PM
The goal was essentially to make people see the world from the perspective of others. While vacationing in Alaska, Shaltz met a young tour guide who, when asked how things were going, said, "I'm concerned about the blueberries." Specifically, he was worried there wouldn't be enough rain for the state's blueberry crop.
At first, Shaltz felt like the 21-year-old was naive to be worried about such a specific issue, but he began to respect the young man's perspective and found himself wishing that others could be motivated to think about what's concerning the people around us. "We all go through the day and we see people who have blueberries-their own issues-and we don't do anything. Even when it's not about rain, when it's something we can impact, we show just how desensitized we've become. We aren't as helpful to the common man in even the small things in life."


I'm actually kind of okay with this.  I guess.  I assume he's got an agenda or something he's pushing.  But if I'm wrong, um, okay.  Better than a regular billboard I suppose.

I thought it was about the large blueberry farm using child labor they busted in Michigan a few years ago.  Which oddly enough came up in conversation a few days at work.

http://abcnews.go.com/Blotter/young-children-working-blueberry-field s- walmart-severs-ties/story?id=8951044&singlePage=true

So I'm waiting on my Michigan Blueberry Trifecta, I guess.

Seriously, can we talk about *those* blueberries?  Because it's pretty f--ked up that that f--king happened.  They had a six year old picking blueberries sold to Walmart and Kroger. Even if it's busted now, Jesus.

But I guess more farm inspectors = socialism, even though the number of field inspectors has grown under Snyder as far as I know... and the comments under that story that we're stifling work ethic are depressing as all hell.  Working on your parents farm != working with your seasonal labor parents on somebody else's farm.
 
2013-10-19 05:44:27 PM

Danger Avoid Death: Badafuco: At least it's not a picture of dingleberries.

[www.techfodder.com image 371x450]

Mr. Whipple is concerned about the dingleberries.


I'd be more concerned with adam savage running around in the background, frankly...
 
2013-10-19 05:46:45 PM
I was betting this was like some film prop like the Spatula City billboard that was left up in Tulsa for months after UHF was done filming.
 
2013-10-19 05:51:55 PM

Englebert Slaptyback: Concerned about the huckleberries:

[www.gmanreviews.com image 520x220]


Him too:

3.bp.blogspot.com
 
vpc
2013-10-19 05:58:00 PM

Mister Peejay: FrancoFile:
Do they still have snozzberry yogurt?

What does that taste like?


Like snozzberries, of course!
 
2013-10-19 05:58:14 PM
Not concerned...

encrypted-tbn0.gstatic.com
 
2013-10-19 05:58:35 PM

12349876: shastacola: It's October and the blueberries have gone to sleep for the winter, start coming from South America. they'll be fine Mr. Weird Billboard Guy.


Yeah, but they cost about 10x as much, are tiny, and don't taste as good.  No more eating just-picked blueberries by the handful until next year.
/From Michigan
//Loves me some blueberries
 
2013-10-19 06:00:36 PM
Daniel Tosh seems concerned about....

img2u.info
 
2013-10-19 06:06:15 PM
theinterrobang.com

Also concerned about the blueberries.
 
2013-10-19 06:16:31 PM

Buttle not Tuttle: I'm concerned about John Smallberries.

Where are we going?
Planet Ten!
When?
Real soon!


Overthruster!
 
2013-10-19 06:18:10 PM
For the record, I-69, as well.
 
2013-10-19 06:21:08 PM

Barry Lyndon's Annuity Cheque: [www.wallpaper4me.com image 640x480]

Also concerned.


That's cold.
 
2013-10-19 06:24:58 PM

FrancoFile: Hilary T. N. Seuss: And I'm concerned about the boysenberries. Whatever happened to boysenberry yogurt? That stuff was great, and now I can't find it in the grocery store anywhere.

Do they still have snozzberry yogurt?


Stop quoting that!

It reminds me that he's shagging Christina Hendricks... and that makes me incredibly baffled and upset....
 
2013-10-19 06:28:49 PM
I kind of like it. It's an ad that makes you wonder what its about, and when you make the manual action of looking it up, it has a nice message behind it.
The key is making the person look for what it means, I think. Takes a passive "help thy neighbor" message (in the general, not necessarily religious sense) which people would tune out as they pass by, and turns it into an active action of going and trying to figure it out or look it up. Not sure, but I think it might have a greater impact than a generic PSA ad, especially as knowledge of what it means starts to spread, and people like to feel in the loop. All in all, nice message, help thy neighbor, and an interesting way to get people thinking about it.
 
2013-10-19 06:29:30 PM

humanshrapnel: [theinterrobang.com image 225x300]

Also concerned about the blueberries.


hah! i came here to say this. i'm pleased to find another Ron and Fez listener lol
 
2013-10-19 06:30:48 PM
The first thing that came to mind was The Walking Dead and that pig that died.
 
2013-10-19 06:37:31 PM
3.bp.blogspot.com

Also concerned about the blueberries.
 
NGM
2013-10-19 06:55:11 PM

D_Evans45: "Hey man is Tina around?"
"No shes not here."
"Tell her these blueberries are all stems and seeds, I want my 40 dollars back"
"40 dollars for blueberries? What are they organic?"

[static.tvtome.com image 600x338]
[i.imgur.com image 580x324]


::slow-clap:: Well done sir. Well done.
 
2013-10-19 06:57:23 PM
the blueberry is not a stand-alone fruit.
 
2013-10-19 07:11:54 PM

Devo37: the blueberry is not a stand-alone fruit.


http://www.youtube.com/watch?v=zvzWoiE5dIM
 
2013-10-19 07:24:15 PM
Blueberry pierogies with a dollop of sour cream and a dash of sugar, are sex on a plate.
 
2013-10-19 07:34:33 PM
i182.photobucket.com
 
2013-10-19 07:35:51 PM
pl8iwg.dm1.livefilestore.com


More likely than she thought...
 
Oak
2013-10-19 07:46:02 PM
It's not like you can realistically be  unconcerned about the blueberries....
 
2013-10-19 07:53:54 PM
I know that spot by the factory in the background, the traffic in that short stretch is very hectic, so how did anyone even notice the sign?  I drove pass it a few times this week, as I seriously just sat down after driving pass that very spot after taking my family to a halloween store only 15 minutes ago, and I never noticed it.  I was too busy trying to squeeze between a car and a YourRide bus.  Too bad he wasn't actually advertising something, I don't think I'm the only one who barely notices that sign.  This is the most attention it has gotten.
 
2013-10-19 08:18:03 PM
Two guys also concerned with the blueberry:

ramblingsofatvwhore.raelee.com
 
2013-10-19 08:52:08 PM
I was very concerned about the blueberrys since tomorrow is pumpkin blueberry pancakes with real maple syrup day so I asked my wife and she assured me  that they were still in the drawer in the refrigerator and if I was really that concerned then I should get up off my lazy butt and walk right up to that stainless steel motherfarker and whip the door open and check it out.

Will get back to you
 
2013-10-19 09:12:37 PM

Rivetman1.0: I was very concerned about the blueberrys since tomorrow is pumpkin blueberry pancakes with real maple syrup day so I asked my wife and she assured me  that they were still in the drawer in the refrigerator and if I was really that concerned then I should get up off my lazy butt and walk right up to that stainless steel motherfarker and whip the door open and check it out.

Will get back to you


Great, now I'm concerned about the laziness of your butt. Thanks.
 
2013-10-19 09:16:54 PM


Won't someone think of the blueberries?

 
2013-10-19 09:27:01 PM

lockers: Great, now I'm concerned about the laziness of your butt. Thanks.


Not too worry as it is one of the old 2 speed models: lazy and lazier.

Won't somebody think of the Blueberrys?!?
 
2013-10-19 09:49:01 PM
Billboards are not the proper medium for your tweets. Film at 11.
 
2013-10-19 10:00:11 PM
I'm concerned with American grown blueberries. They have absolutely no taste. :(
 
2013-10-19 10:14:28 PM

SideshowRaheem: Billboards are not the proper medium for your tweets. Film at 11.


What would you rather see on billboards?
 
2013-10-19 10:22:15 PM
Michiganders?

"Michigander" was a derogatory term originated by Republican Abraham Lincoln to describe the Democratic presidential candidate (Senator Lewis Cass, from Michigan) in a speech on Senator Cass's view on the doctrine of popular sovereignty.  "...Goose-like candidate".  Most people from Michigan call themselves Michiganians.  The present governor started using the term when he came into office (all the previous governors never used the term except in jest).   It is being popularized by the Detroit Free Press, but the Detroit News still uses the term, "Michiganians".

Not so excited to be from Detroit, but proud to be a Michiganian.

People from Oregon...Oregonders, or worst Oreganders?

/Michigan, first in blueberry production
/you can call us anything you want
 
2013-10-19 10:55:32 PM

parahaps: SideshowRaheem: Billboards are not the proper medium for your tweets. Film at 11.

What would you rather see on billboards?


High quality advertising.
 
2013-10-19 11:08:51 PM

SideshowRaheem: Billboards are not the proper medium for your tweets. Film at 11.


I've always had a fantasy that if I were ridiculously wealthy to the point where money was no object, I would put up ridiculous billboards and run nationwide commercials with no point, solely for my own amusement. I suppose in retrospect it would be like advertising a tweet: "The good thing about an electric toothbrush is that when it's out of batteries, it's still a toothbrush," text overlaid on the picture of sleeping puppies.
 
2013-10-19 11:10:47 PM

SideshowRaheem: parahaps: SideshowRaheem: Billboards are not the proper medium for your tweets. Film at 11.

What would you rather see on billboards?

High quality advertising.


For Victoria's Secret.
 
2013-10-19 11:59:54 PM

Barry Lyndon's Annuity Cheque: SideshowRaheem: Billboards are not the proper medium for your tweets. Film at 11.

I've always had a fantasy that if I were ridiculously wealthy to the point where money was no object, I would put up ridiculous billboards and run nationwide commercials with no point, solely for my own amusement. I suppose in retrospect it would be like advertising a tweet: "The good thing about an electric toothbrush is that when it's out of batteries, it's still a toothbrush," text overlaid on the picture of sleeping puppies.


4 More Years! 4 More Years!
 
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