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(The Verge)   Microsoft's newest Surface RT strategy: "We'll give them away"   (theverge.com) divider line 38
    More: Cool, Surface RT, Microsoft, reverse transcriptases, filtering software, schools  
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4948 clicks; posted to Geek » on 21 Aug 2013 at 12:36 PM (1 year ago)   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



38 Comments   (+0 »)
   
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2013-08-21 12:39:01 PM
I have to pay to recycle electronics in my area, so, no thanks.
 
2013-08-21 12:47:16 PM
Free Surface RT with every Xbox One purchase. it would almost make up for forcing Kinect on people.
 
2013-08-21 12:51:06 PM
Even free I wouldn't want one.
 
2013-08-21 01:03:20 PM
Decent plan on multiple levels.

Note that they are giving them free (or cheap) to schools, not to the general public.  This is a known method to sell computers.  Apple did it in the 1980's-they gave a free Apple IIE to every school in the country.  Caused lots of schools to buy more, and for the parents of the students who went to said schools to buy one too.  This also seems to be an attempt to get people to switch to Bing as well.

Plus, in this case, Microsoft has a lot of unsold inventory they need to dump on somebody.
 
2013-08-21 01:09:32 PM

Geotpf: This is a known method to sell computers


The problem here is that, as with everything else involving the Surface thus far, Microsoft is too late to the game. A lot of schools have already done their "one to one" programs where they hand out a laptop or tablet to every kid and they've basically all settled on Chromebooks and iPads or a BYOD policy.
 
2013-08-21 01:10:44 PM

xaldin: Even free I wouldn't want one.


Never used one huh?  They are actually solid tablets just overpriced for their market.
 
2013-08-21 01:26:09 PM
The RT's suffer as did the 'Linux' machines.
A bunch of people whining that they can't run their Windows program on the machine.

/RT runs 'apps', unless you hack it to the full Windows version that is locked down in the bottom layer.
//Linux runs everything that is not locked down shiatware
///And by shiatware, I mean, that virus laden program that you love on your now lagging computer won't work, so quit biatching.
 
2013-08-21 01:45:39 PM

Carth: Free Surface RT with every Xbox One purchase. it would almost make up for forcing Kinect on people.


that would actually be brillant, either free with an xbox one and then make the RT an extension of the xbox by either being a big ass remote or some kind of 2nd screen. You could do a lot with the technology since it is obviously just sitting in a warehouse taking up space.
 
2013-08-21 01:52:47 PM

TheGhostofFarkPast: Carth: Free Surface RT with every Xbox One purchase. it would almost make up for forcing Kinect on people.

that would actually be brillant, either free with an xbox one and then make the RT an extension of the xbox by either being a big ass remote or some kind of 2nd screen. You could do a lot with the technology since it is obviously just sitting in a warehouse taking up space.


I think they already plan to use Smart Glass to make Surface an extension of the XBox One..
 
2013-08-21 01:53:02 PM

TheGhostofFarkPast: Carth: Free Surface RT with every Xbox One purchase. it would almost make up for forcing Kinect on people.

that would actually be brillant, either free with an xbox one and then make the RT an extension of the xbox by either being a big ass remote or some kind of 2nd screen. You could do a lot with the technology since it is obviously just sitting in a warehouse taking up space.


That already exists via Smartglass (which is pretty much device and platform agnostic too - iOS, Windows, Windows Phone, Andriod, etc.)

And yeah, it's awesome on a Surface RT.
 
2013-08-21 02:03:37 PM
The RT is useless, but I don't understand why more people aren't all over the Surface Pro. A tablet with full computer functionality is what I've been waiting for since the iPad's release. I'd have thought more people would've been all over it.
 
2013-08-21 02:20:21 PM

Esroc: The RT is useless, but I don't understand why more people aren't all over the Surface Pro. A tablet with full computer functionality is what I've been waiting for since the iPad's release. I'd have thought more people would've been all over it.


The majors for me, it was cost and redundancy. I have an iPad that I just RDP into my computer from wherever I am in the rare case that I need to do something "Advanced". If the Pro was in the $500-600 range, I'd probably have gotten one. But $900 for what it had under the hood was just too much to melt my icy heart.

And then there were a few other hits against it. Battery life, Windows 8. Other things like that.
 
2013-08-21 02:30:52 PM

Esroc: I'd have thought more people would've been all over it.


Crappy battery life and nothing to differentiate it from any other x86 tablet that is lower priced and of similar specifications.
 
2013-08-21 03:21:13 PM

sheep snorter: The RT's suffer as did the 'Linux' machines.
A bunch of people whining that they can't run their Windows program on the machine.

/RT runs 'apps', unless you hack it to the full Windows version that is locked down in the bottom layer.
//Linux runs everything that is not locked down shiatware
///And by shiatware, I mean, that virus laden program that you love on your now lagging computer won't work, so quit biatching.


It's just really odd that their big differentiator is a full Windows desktop that can only be used for Office and a few built in apps. You've got a mouse and keyboard on the cover, and you can plug in externals and a monitor, but you can't much else with the desktop except Office and IE. It's just weirdly limited when they could have allowed ARM compiled apps to install to the desktop easily. Hell, had they made desktop apps available in the store, it probably would have gotten more devs onboard with the whole platform.
 
2013-08-21 03:47:49 PM

Esroc: The RT is useless, but I don't understand why more people aren't all over the Surface Pro. A tablet with full computer functionality is what I've been waiting for since the iPad's release. I'd have thought more people would've been all over it.


I agree.  I think the Pro is struggling because people confuse it with the RT.
 
2013-08-21 03:59:16 PM
Even though I've already got a tablet I use daily I'm not too proud to pass up free stuff.  Hey Microsoft -  send me a free Surface and I'll use your shiatty search engine, filters and all.  The kids won't appreciate them anyway.
 
2013-08-21 04:10:43 PM
While trumpeting installed base and marketshare, no doubt.
 
2013-08-21 04:21:18 PM

Esroc: why more people aren't all over the Surface Pro.


At $1000 and up it's sort of hard to justify. The concept is good, but between the price, the battery, the utter balls that is Windows 8 and the fact that you can get a $200 Android tablet and a VDI client to accomplish basically the same thing and it's sort of hard to part with that much money.

If they could at least fix the battery life and knock the price down some I might consider it after Windows 8.1 is released, but even that's only becasue it would be kind of nice to have a desktop computer with all my management tools installed that turns into a tablet with all my management tools installed when I go to the datacenter.
 
2013-08-21 04:38:51 PM

Lucky LaRue: Esroc: The RT is useless, but I don't understand why more people aren't all over the Surface Pro. A tablet with full computer functionality is what I've been waiting for since the iPad's release. I'd have thought more people would've been all over it.

I agree.  I think the Pro is struggling because people confuse it with the RT.


No, the confusion runs the other way. Uninformed consumers are disappointed that their "Windows" RT tablet won't run their Windows software. Anyone informed enough to understand the limitations of the RT know what the Pro is.

Pro is underselling Microsoft's expectations because Microsoft overestimates the size of their potential market. Much like the RIAA assuming every pirated song is a lost sale, Microsoft assumes every iPad sale is a potential Surface Pro user, because who wouldn't want a desktop OS under their arm?  Well, the truth is most people wouldn't. Probably a few million would like a full desktop OS, but Microsoft's own efforts for the past decade show that they are a minority. Apple didn't accidentally forget to put OS X on the iPad.
 
2013-08-21 05:35:26 PM
Can I put Linux on the hardware?
 
2013-08-21 05:50:08 PM
You'll have to pay me to take one, and I'm not talking chump change either.
 
2013-08-21 06:36:27 PM

LindenFark: Lucky LaRue: Esroc: The RT is useless, but I don't understand why more people aren't all over the Surface Pro. A tablet with full computer functionality is what I've been waiting for since the iPad's release. I'd have thought more people would've been all over it.

I agree.  I think the Pro is struggling because people confuse it with the RT.

No, the confusion runs the other way. Uninformed consumers are disappointed that their "Windows" RT tablet won't run their Windows software. Anyone informed enough to understand the limitations of the RT know what the Pro is.

Pro is underselling Microsoft's expectations because Microsoft overestimates the size of their potential market. Much like the RIAA assuming every pirated song is a lost sale, Microsoft assumes every iPad sale is a potential Surface Pro user, because who wouldn't want a desktop OS under their arm?  Well, the truth is most people wouldn't. Probably a few million would like a full desktop OS, but Microsoft's own efforts for the past decade show that they are a minority. Apple didn't accidentally forget to put OS X on the iPad.


I understand the use-case for it. You want a PC that you can take and interface with anywhere. It makes sense......but how many people actually need that? I mean, UPS or FedEx have had that figured out for 15 years without Windows. They aren't going to change. I can think of cases where you might be monitoring/reporting on gauges at a factory or nuclear plant or something......Students? IT people almost definitely......but who else would fit the need of a full computer on their arm? Typing with a keyboard on iOS or Android is easy. Media consumption is easy. Whatever apps you buy (forgetting segregated ecosystems) are already tooled to work on the ARM hardware with touch.

So what use case were they even thinking of that would just take the industry by storm? Am I missing something?
 
2013-08-21 06:49:44 PM

Esroc: The RT is useless, but I don't understand why more people aren't all over the Surface Pro. A tablet with full computer functionality is what I've been waiting for since the iPad's release. I'd have thought more people would've been all over it.


I picked one up last week on the cheap.  Somebody returned the 128GB model to our local Microcenter and they sold it to me for 1/2 price.  Have to say, it's not really a tablet.  A little too heavy to my tastes, and I really really wish it had 4G or even 3G.  But other than those quibbles, it's really quite useful.  I love that I can have a fully functioning laptop that boots up within 15 seconds.
 
2013-08-21 07:36:55 PM
"Truely revolutionary" "An amazing device" "better than a blowjob!" Only $999!!!!

icdn9.digitaltrends.com

(Or the smaller, lighter, higher res, more powerful $899 touchscreen Surface Pro)

"Who needs this?" "What's the point?" "I don't see the market!"
res1.windows.microsoft.com
 
2013-08-21 08:53:47 PM

MrSteve007: Or the smaller, lighter, higher res, more powerful $899 touchscreen Surface Pro


dl.dropboxusercontent.com

Double the battery life, plus more than two hours?

Who would want that, aside from everybody?
 
2013-08-21 09:12:26 PM

BullBearMS: MrSteve007: Or the smaller, lighter, higher res, more powerful $899 touchscreen Surface Pro



Double the battery life, plus more than two hours?

Who would want that, aside from everybody?


Because everyone goes without having a power source for 6 solid hours how many times?
 
2013-08-21 09:15:01 PM

TNel: BullBearMS: MrSteve007: Or the smaller, lighter, higher res, more powerful $899 touchscreen Surface Pro

Double the battery life, plus more than two hours?

Who would want that, aside from everybody?

Because everyone goes without having a power source for 6 solid hours how many times?


Because people who never leave a power source don't just get a much, much more powerful desktop, why?
 
2013-08-21 09:52:35 PM
i'll take one for free.... good to replace my windows phone, when i go back to iOS. Just call me Mr. Classroom
 
2013-08-21 09:57:32 PM

LindenFark: Pro is underselling Microsoft's expectations because Microsoft overestimates the size of their potential market.


Pretty much.  They failed to understand that the iPad hadn't changed the tablet market.  Instead it had created the slate market and the tablet market is as it ever was: used in specialist areas.   If I didn't need an x86 tablet before the Pro came out why would I mysteriously need one now?


/The X41's salvaged.
 
2013-08-21 09:58:57 PM

Lucky LaRue: Esroc: The RT is useless, but I don't understand why more people aren't all over the Surface Pro. A tablet with full computer functionality is what I've been waiting for since the iPad's release. I'd have thought more people would've been all over it.

I agree.  I think the Pro is struggling because people confuse it with the RT.


the PRO struggles like the apple laptops do... you need a reality distortion field to charge the same price for a laptop over an entire year.  you can get such better tablets and convertibles now.  the pro should be $500 now just because of the year old specs.  the RT should be free... i think people would pay $100.
 
2013-08-21 10:07:55 PM

Close2TheEdge: I love that I can have a fully functioning laptop that boots up within 15 seconds.


What's the difference between that and sleep or hibernate mode on Windows 7 laptops?
 
2013-08-21 10:28:50 PM

Lucky LaRue: I agree.  I think the Pro is struggling because people confuse it with the RT.


This confusion even goes as far as Microsoft's shills.  I am deeply surprised someone hasn't appeared in this thread to say the Surface can run regular Windows software, they were there in the last one.

So when the marketing team can't tell the difference how the hell is the consumer supposed to?  All they know is they just brought a Windows device which won't run Windows software.  It can't run Windows software.  So it's fundamentally junk to them.
 
2013-08-22 02:03:28 AM

Vaneshi: Lucky LaRue: I agree.  I think the Pro is struggling because people confuse it with the RT.

This confusion even goes as far as Microsoft's shills.  I am deeply surprised someone hasn't appeared in this thread to say the Surface can run regular Windows software, they were there in the last one.

So when the marketing team can't tell the difference how the hell is the consumer supposed to?  All they know is they just brought a Windows device which won't run Windows software.  It can't run Windows software.  So it's fundamentally junk to them.


True, it won't run x86 software - but for a $349 touchscreen tablet that can interact with external hard drives, clips on an awesome keyboard/touchpad, import and edit directly .raw images from cameras, comes with a free & full office suite (including Outlook) and runs Photoshop express (which is free ) & has an all day battery life, it blows the doors off of my iPad 2 as a travel companion machine.

I just got back from a 5-week trip cruising the Arctic circle and only brought my Surface. Tell me how well I'd do with an iPad with both storage, management and editing shooting 70 gigs of both .raw and jpg images from a Canon 5d mii. I guess I could get the SD dongle and bring a bunch of extra SD cards, trying to swap images around from the camera's CF card - or I could simply use the Surface RT and bring a 500-gig USB hard drive.

Of course, according to you, I can't run software like Photoshop express and edit, manage and upload photos from the arctic with a $349 Surface RT.
fbcdn-sphotos-c-a.akamaihd.net

fbcdn-sphotos-f-a.akamaihd.net

fbcdn-sphotos-g-a.akamaihd.net
 
2013-08-22 03:30:54 AM
Funny thing about the Surface RT, I have a principal who got one and couldn't open a school based website and sign in. It worked fine from a PC and fine from an iPad but not from his Surface. I worked on it for 20 or so, and discovered that if he went to the "desktop" and started IE from there it would work fine. The IE from the start menu wouldn't run the scripts on the site.
Why?
/I wondered why the new icon for IE looked like the IE6 icon.
//Yes I opened the AP, Metro IE would not work, desktop IE would.
///Locked down the AP and got the same thing.
 
2013-08-22 06:33:27 AM
I had to take my RT back because it got herpes. i.imgur.comLoved the thing, but exchanged it for an iPad because frankly it was cheaper, had better specs and the kickstand was easily replicated far more flexibly with a £20 cover.They're not bad tablets really. But MS marketed them poorly (as ever) and did fark all to get decent, popular apps onto the device. And not being able to stream music directly from your PC and instead having to use the Xbox Music clusterfark is criminal./Windows Phone is a different story, you can pry that from my cold dead hands
 
2013-08-22 08:43:04 AM

atcomm1: Why?


Just as a wild guess I'd say the start menu icon was the 64-bit version. We've had that happen to several people here. They manage to launch the 64-bit one by mistake and it gets "remembered" in the Start Menu.
 
2013-08-22 10:04:16 AM

nytmare: Close2TheEdge: I love that I can have a fully functioning laptop that boots up within 15 seconds.

What's the difference between that and sleep or hibernate mode on Windows 7 laptops?


Fair point.  For some reason, it feels faster to me but YRMV.
 
2013-08-22 02:18:27 PM
Free garbage is still garbage.
 
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