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(Talking Points Memo)   How little we still know about the PRISM, like who the hell decided stealing a Pink Floyd album cover for the logo was a good idea and would be taken seriously   (tpmdc.talkingpointsmemo.com) divider line 29
    More: Followup, prisms, Odle Middle School, NSA, Brennan Center for Justice, New York University School of Law, secret room, Foreign Intelligence Surveillance Act, consumer rights  
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871 clicks; posted to Politics » on 17 Jun 2013 at 9:39 AM (1 year ago)   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



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2013-06-17 07:31:42 AM
Someone who knew what a prism is?
 
2013-06-17 08:34:58 AM
This brings a few random, unrelated thoughts to mind:

Given the name PRISM, the logo artist may have felt limited to...well...to using a prism in some way.
It doesn't matter whether we, the masses, take it seriously.
Why does a government surveillance program need a logo?
 
2013-06-17 08:35:45 AM

jylcat: Someone who knew what a prism is?


No shut up the only possibility is that this was ripped off from a Pink Floyd album cover there is no recorded use of prisms anywhere before Dark Side of the Moon was released.
 
2013-06-17 08:39:53 AM
Secret Agent X23:
Why does a government surveillance program need a logo?

There are two terms that all government contractors know make government department heads moist. One is "social media." The other is "branding."

This is not to say that government department heads know what these terms mean. They don't. They just know that they're important, somehow, and so want to throw at them in order to bring efficiency to government,

What I suspect happened here is that some contractor realized there were no "social media" possibilities for this project, and so doubled down on the branding aspect.
 
2013-06-17 08:54:42 AM
If I were CenturyLink, I'd sue.  Brand damage.
 
2013-06-17 09:16:30 AM

Secret Agent X23: Why does a government surveillance program need a logo?


So that they can print up those nice bomber jackets they give out at parties.
 
2013-06-17 09:32:17 AM

Secret Agent X23: Why does a government surveillance program need a logo?


Bumper stickers, T-shirts, ludicrously oversized novelty foam fingers, duh.

How else do you expect to promote a super-secret spying program, hmmm?
 
2013-06-17 09:43:30 AM
That was a funny joke when it was on The Daily Show last week.
 
2013-06-17 09:47:25 AM

Secret Agent X23: Why does a government surveillance program need a logo?


Moichendizing
www.berryreview.com
 
2013-06-17 09:48:42 AM
I always thought they should have gone with the pig balloon but will anyone ever listen to me.... no.
 
2013-06-17 09:49:55 AM

Pocket Ninja: Secret Agent X23:
Why does a government surveillance program need a logo?

There are two terms that all government contractors know make government department heads moist. One is "social media." The other is "branding."

This is not to say that government department heads know what these terms mean. They don't. They just know that they're important, somehow, and so want to throw at them in order to bring efficiency to government,

What I suspect happened here is that some contractor realized there were no "social media" possibilities for this project, and so doubled down on the branding aspect.


I used to work directly for a government agency and step 1 for getting funding for any new project was coming up with a cool acronym.  It didn't matter what you wanted to do, if you couldn't slap a good name on it you may as well be wishing for unicorns.  A colleague of mine had suggested "T.A.M.P." for one of our projects, which was a pretty accurate description of the project, but it was a horrible acronym.  Everyone looked at him like a dog that had just shiat on the rug.

I'm sure the guy who thought up PRISM was beside himself with glee.  That's promotion material right there.
 
2013-06-17 09:51:12 AM
"The splitter would imply that the government has set up infrastructure that is comparable to Google's to handle all that traffic and all that data. ... Last I checked the slide set mentioned a budget of $20 million, so that doesn't match," Adida said, suggesting it would cost far more than that for the government to maintain such an infrastructure. More likely, Adida said the documents leaked to the press detail an NSA program to streamline its processes for requesting data from tech companies under warrants issued by the secretive Foreign Intelligence Surveillance Court, which was created by the Foreign Intelligence Surveillance Act. "I know these systems pretty well," said Adida. "My speculation is that these companies have set up automated systems for FISA requests to be sent to them and then automated systems for returning the data in some kind of standard fashion back to the requesters."

 [snip]

Adida said that the "very strong denials" issued by the tech companies implicated in the leaked documents and the fact that Microsoft, Google, Yahoo!, Facebook, and Twitter have joined together to ask the government to allow them to release more details about the FISA requests they receive makes him "optimistic" that the program is not as sweeping as early reports suggested.
Seems that the more we hear on this system after the initial Snowden leaks, the more limited it seems to be.
 
2013-06-17 09:54:37 AM
They stole the Pinkk Floyd album cover because they could. Pray they don't alter the Pink Floyd album cover further.
 
2013-06-17 09:57:05 AM
You know, I wonder what kind of clearance the janitor of the server areas has to have, and what kind of pay they get.  Hmmmm....
 
2013-06-17 10:03:14 AM

Lsherm: I'm sure the guy who thought up PRISM was beside himself with glee. That's promotion material right there.


It's like this in any large bureaucracy.  Internal marketing is in many cases as important as the actual intent behind a project.  If you can't sell it to management you're not going to get funded.
 
2013-06-17 10:08:43 AM

Shaggy_C: It's like this in any large bureaucracy. Internal marketing is in many cases as important as the actual intent behind a project. If you can't sell it to management you're not going to get funded.


That's why I've been pushing my "Harnessed Array Neutralizing De-ionizer Jamming Operational Battalion" concept.
 
2013-06-17 10:28:22 AM
The Dark Side of the Moon's lyrical themes include conflict, greed, the passage of time, death, and insanity

Seems like an obvious choice.
 
2013-06-17 10:29:54 AM
My guess is its because they're Young and Restless.
 
2013-06-17 10:40:19 AM
 PRISM is a farking shiat name anyway. SPECTRE may even be a better name and a better logo.


blog.idnes.cz
 
2013-06-17 11:05:39 AM

wotthefark: PRISM is a farking shiat name anyway. SPECTRE may even be a better name and a better logo.


[blog.idnes.cz image 237x265]


Is it supposed to be an octopus ghost?
 
2013-06-17 12:05:52 PM

xria: wotthefark: PRISM is a farking shiat name anyway. SPECTRE may even be a better name and a better logo.


[blog.idnes.cz image 237x265]

Is it supposed to be an octopus ghost?


It's supposed to be awesome.
 
2013-06-17 12:53:35 PM
 
2013-06-17 01:08:26 PM

wotthefark: It's supposed to be awesome.


Since when have 'fro picks been "awesome"?
 
2013-06-17 01:36:08 PM

HAMMERTOE: wotthefark: It's supposed to be awesome.

Since when have 'fro picks been "awesome"?


Since the 14th century beeeaaattcchhhh.
 
d23 [TotalFark]
2013-06-17 01:52:03 PM
xsteadfastx.org
 
2013-06-17 02:39:07 PM
There is a hexigon storm at Saturn's pole.  The people of Saturn are behind this Orwellian nightmare, or, you know, something like that.
 
2013-06-17 03:05:37 PM
This explains why so many people were giving me funny looks at the WH correspondent's dinner.
embed.polyvoreimg.com
/my tie was quite a bit nicer, but this is the idea
 
2013-06-17 09:26:33 PM

Diogenes: Secret Agent X23: Why does a government surveillance program need a logo?

Bumper stickers, T-shirts, ludicrously oversized novelty foam fingers, duh.

How else do you expect to promote a super-secret spying program, hmmm?


fc04.deviantart.net
 
2013-06-17 11:37:50 PM
Because when you call something SPYTEK, they'll want to know more. People wouldn't look twice at PRISM.
 
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