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(Deadline)   Hasbro posts a $6.7 million loss in Q1 2013, resulting from its investment in The Hub and the fact no one wants to spend $17 on a Transformer that, two years ago, cost $9   (deadline.com) divider line 46
    More: Fail, Hasbro, transformers, consensus forecasts, investments  
•       •       •

1551 clicks; posted to Business » on 22 Apr 2013 at 12:35 PM (1 year ago)   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



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2013-04-22 11:35:01 AM  
Ever meet a transformers collector?

They will pay $17 for something that was $9 two years ago
 
2013-04-22 11:59:43 AM  
I don't know about you, subby, but when I was a kid Transformers were among the most expensive toys in their category.
 
2013-04-22 12:22:05 PM  
i.imgur.com

And yet the stock is up today, having gapped up to $48 and settled just above $46. The reported loss of $0.05 takes into account about $0.10 in one-time restructuring charges, so (ex-items) earnings were at least 20% cooler than consensus forecast of $0.04. Earnings can be fudged, but revenues can't, and when you bring in $664M in revenues vs consensus $640M, it's pretty hard to complain.

Of course, derpy ol' me doesn't own any HAS, so, umm, yeah. Anyways, good quarter, guys!
 
2013-04-22 12:41:32 PM  

timujin: I don't know about you, subby, but when I was a kid Transformers were among the most expensive toys in their category.


That's because they were forged, not shiatty plastic.  You could poke every eye out in the neighborhood and that toy would still transform properly.

/really want an old style version of Dinobot and original Rattrap
 
2013-04-22 12:50:10 PM  
With such exciting products like this, I can't imagine why that is the case.www.tfw2005.com
 
2013-04-22 12:50:36 PM  

Dalek Caan's doomed mistress: timujin: I don't know about you, subby, but when I was a kid Transformers were among the most expensive toys in their category.

That's because they were forged, not shiatty plastic.  You could poke every eye out in the neighborhood and that toy would still transform properly.

/really want an old style version of Dinobot and original Rattrap


The original Dinobots were actually mostly plastic.
 
2013-04-22 12:50:57 PM  
New transformers are shiat compared to the Gen 1 transformers of the 1980's.

tfwiki.net

vs. WTF is this monstrosity?!?!

i621.photobucket.com
 
2013-04-22 12:53:46 PM  
Hasbro owns Wizards of the Coast and the online version of Magic the Gathering blows donkey balls and has for years, but they refuse to fix it, their CEO stating that "Analog play is what players want and what we're focusing on."  Seriously he said this.

The exact quote below:
"Our philosophy on digital gaming is to make sure that everything we do enhances the analog side of gaming. If you look at what we have done with Duels of the Planeswalkers, we have made sure that anyone who gets into our brand, with Duels of the Planeswalkers, let's say on X-box, then gets driven back to the stores where they can be a part of the gaming community that's so important to their experience. For us, digital gaming is never an end in itself, and is never an experience in itself."

Meanwhile Blizzard is introducing an online CCG soon...
 
2013-04-22 12:54:08 PM  

PsyLord: New transformers are shiat compared to the Gen 1 transformers of the 1980's.

[tfwiki.net image 300x262]

vs. WTF is this monstrosity?!?!

[i621.photobucket.com image 319x234]


So much this ^^
 
2013-04-22 12:56:02 PM  

PsyLord: New transformers are shiat compared to the Gen 1 transformers of the 1980's.


3.bp.blogspot.com
 
2013-04-22 12:58:46 PM  

PsyLord: New transformers are shiat compared to the Gen 1 transformers of the 1980's.

[tfwiki.net image 300x262]

vs. WTF is this monstrosity?!?!

[i621.photobucket.com image 319x234]


What is funny is that "G1" soundwave isn't vintage either.
 
2013-04-22 01:43:15 PM  
Well, that explains why they wanted to sell to Disney last year.
 
2013-04-22 01:47:54 PM  

Dalek Caan's doomed mistress: timujin: I don't know about you, subby, but when I was a kid Transformers were among the most expensive toys in their category.

That's because they were forged, not shiatty plastic.  You could poke every eye out in the neighborhood and that toy would still transform properly.

/really want an old style version of Dinobot and original Rattrap


This.

/the rest is just silence
 
2013-04-22 01:51:07 PM  

PsyLord: New transformers are shiat compared to the Gen 1 transformers of the 1980's.

[tfwiki.net image 300x262]

vs. WTF is this monstrosity?!?!

[i621.photobucket.com image 319x234]


Some g1 toys were horrible.

I find the best toys were the alternator series.
 
2013-04-22 01:56:31 PM  
They better not kill The Hub. The 7:00 block of Animaniacs is awesome.
 
2013-04-22 02:04:07 PM  

Pentaxian: They better not kill The Hub. The 7:00 block of Animaniacs is awesome.


I agree. They should continue to air that 20 year old show that's been available on DVD for a decade.
 
2013-04-22 02:12:52 PM  

verbaltoxin: Pentaxian: They better not kill The Hub. The 7:00 block of Animaniacs is awesome.

I agree. They should continue to air that 20 year old show that's been available on DVD for a decade.


and that is better than 90 percent of the current kid's cartoons.
 
2013-04-22 02:48:17 PM  

frepnog: verbaltoxin: Pentaxian: They better not kill The Hub. The 7:00 block of Animaniacs is awesome.

I agree. They should continue to air that 20 year old show that's been available on DVD for a decade.

and that is better than 90 percent of the current kid's cartoons.


Yep.

I've turned it on for my 5 year-old and I think I've watched more of it than he does. That's good cartoonin' there. Right behind Phineas and Ferb.
 
2013-04-22 03:21:13 PM  
You know what would probably really help their bottom line? If they actually made their toys available to buy at big box realtors (Walmart, Target, etc) instead of flooding them with each year's first wave so that no new product ever gets on the shelves.

/Yes, I'm an adult action figure collector
//Try not to be jealous
 
2013-04-22 03:26:24 PM  

Dinobot: PsyLord: New transformers are shiat compared to the Gen 1 transformers of the 1980's.

[tfwiki.net image 300x262]

vs. WTF is this monstrosity?!?!

[i621.photobucket.com image 319x234]

Some g1 toys were horrible.

I find the best toys were the alternator series.


True, though I find all of the transformer toys that spawned from the Bay movies to be horrible.
 
2013-04-22 04:19:11 PM  
Hasbro is dead to me until they bring back legitimate sixth scale Gi Joe. I don't care about all this fantasy crap. The movies tanked, the figures suck. Just give me a special Operation Enduring Freedom figure like you would have in the 90s/2000s.
 
2013-04-22 05:16:21 PM  
I have a million dollar idea for them. Literally it's more like a several million dollar idea, but it's certainly a one off money maker:

The Adventures of Derpy Hooves
 
2013-04-22 05:35:56 PM  
What you mean turning board games into movies doesn't = Instant $$$ whodathunkit?
 
2013-04-22 05:38:26 PM  
images1.wikia.nocookie.net
The Hub is supported entirely with Pony Bits. If the Hub is Europe, My Little Pony is Germany. Which make the Transformers Greece.
 
2013-04-22 05:44:00 PM  

doglover: I have a million dollar idea for them. Literally it's more like a several million dollar idea, but it's certainly a one off money maker:

The Adventures of Derpy Hooves


Not with that name. *shakes fist at Yamino*
 
2013-04-22 05:45:27 PM  

Doctor Jellyfinger: [images1.wikia.nocookie.net image 850x478]
The Hub is supported entirely with Pony Bits. If the Hub is Europe, My Little Pony is Germany. Which make the Transformers Greece.


And Equestria Girls, if it's not a joke, into the Weimar Republic.
 
2013-04-22 05:51:15 PM  

Dinobot: doglover: I have a million dollar idea for them. Literally it's more like a several million dollar idea, but it's certainly a one off money maker:

The Adventures of Derpy Hooves

Not with that name. *shakes fist at Yamino*


Episode one, Derpy The Mailmare. Here we learn the secret as to why she's hiding all over when we see her is that she delivers mail to all the woodland critters as well as Fluttershy's chickens and the frogs in the well. At the end of the episode, a horrible creature caricturized to look like Yamino attacks her in the Everfree Forest and she is saved when an Ursa Major mistakes Yamino for a fat pig and eats it, gives Derpy a smile, and goes home to turn the evil one into bear shiat with its mighty GI tract.
 
2013-04-22 06:12:09 PM  

doglover: Dinobot: doglover: I have a million dollar idea for them. Literally it's more like a several million dollar idea, but it's certainly a one off money maker:

The Adventures of Derpy Hooves

Not with that name. *shakes fist at Yamino*

Episode one, Derpy The Mailmare. Here we learn the secret as to why she's hiding all over when we see her is that she delivers mail to all the woodland critters as well as Fluttershy's chickens and the frogs in the well. At the end of the episode, a horrible creature caricturized to look like Yamino attacks her in the Everfree Forest and she is saved when an Ursa Major mistakes Yamino for a fat pig and eats it, gives Derpy a smile, and goes home to turn the evil one into bear shiat with its mighty GI tract.


...

*slowly starts clapping*

/Not clopping

//....maybe that too
 
2013-04-22 07:11:35 PM  
I own Hasbro stock. They're doing fine, because the losses are coming from the boys toys divisions and the amortized costs of running a television company. One will reduce over time, and the other requires a big hit in boys toys that Ponies did for girls toys plus a lot of restructuring existing brands. Right now, Transformers suck.

18 shares of Hasbro stock (bought in when the price was between 36 and 38) paying a 30 cent dividend every quarter means that I get $5.40 (which is about what a new toy costs at Toys R Us). Every 90 days, they pay me enough to buy a toy, just because I like their toys enough to loan them money. Seems like a good deal for me.

/Pony fan
 
2013-04-22 07:20:45 PM  

PsyLord: New transformers are shiat compared to the Gen 1 transformers of the 1980's.

[tfwiki.net image 300x262]

vs. WTF is this monstrosity?!?!

[i621.photobucket.com image 319x234]


Dude, Hasbro is releasing THIS in the next few months:

www.fullmetalhero.com

With his tapes. And they all transform....

www.seibertron.com
 
2013-04-22 07:43:50 PM  

Msol: PsyLord: New transformers are shiat compared to the Gen 1 transformers of the 1980's.

[tfwiki.net image 300x262]

vs. WTF is this monstrosity?!?!

[i621.photobucket.com image 319x234]

Dude, Hasbro is releasing THIS in the next few months:

[www.fullmetalhero.com image 617x600]

With his tapes. And they all transform....

[www.seibertron.com image 600x450]


Hasbro needs to release this
www.sideshowsito.com
www.sideshowsito.com
www.actionfigurecustoms.com
 
2013-04-22 08:37:46 PM  

Dinobot: I find the best toys were the alternator series.


You misspelled "Masterpiece." Unless you're referring to the easy-to-get-at-Target ones. Then yes, Alternators all the way.

Nickster79: You know what would probably really help their bottom line? If they actually made their toys available to buy at big box realtors (Walmart, Target, etc) instead of flooding them with each year's first wave so that no new product ever gets on the shelves.

/Yes, I'm an adult action figure collector
//Try not to be jealous


Fark yes THIS! I collect Star Wars. It's nothing but disappointment when I see something shown at Toy Fair or SDCC, only to find out it's in a year-end wave. The further and further we get from the beginning of the year, the less I see of the new stuff. Tons of Qui-Gon Jinns and Darth Vaders hanging from the pegs, though. By the end of summer there's nothing new coming out because they're glutted with the 5000th release of that same R2-D2 that pegwarmed two years ago. It's even so bad this year that the first 2013 wave is just now barely starting to trickle out around me because they're so jammed up with early 2012 stuff that no one wants and Hasbro won't take back. Meanwhile, the live-action version of Ahsoka? Never saw her. The new outfit version of her? Never hit the shelves here. Clone Wars-style Aayla Secura? Not gonna happen. The Old Republic Bounty Hunter chick? No dice, buddy. We've still got 2000 Naboo Royal Guards and Battle Droids to get through first.

The only good thing about it is that it's broken my habit. Before they screwed up their distribution, I used to get everything, every new figure, almost compulsively. I'm not really collecting Star Wars figures anymore, and it's not by choice. The last thing I bought figure-wise was the Toys R Us exclusive Ewok pack, almost a year ago. Just a couple of months ago I got the Big Millennium Falcon rerelease, but that was the last thing on my list of missed items to get. The only Transformers that I like enough to drop serious money on is the Masterpiece line, but they're getting ridiculously expensive to import and the (usually Toys R Us) US exclusives are near impossible to find, so I just don;t even bother anymore. The only stuff I regularly get nowadays is Masters of the Universe Classics (which come to me once a month with no effort on my part), Watchmen (ditto) and the extremely occasional NECA Predator, Alien or horror figure that looks cool (the Big Red Predator from the Batman: Dead End fan film is awesome, BTW). I find myself not even bothering to look anymore. Thing is, Watchmen is only a six figure line and Masters of the Universe Classics is nearing its end point. Once those are done I really don't see myself continuing on the hobby in any serious fashion, perhaps a new Alien or Predator two or three times a year. Hasbro and Mattel have made it so damn difficult that it's just not fun anymore.

/We need more toy threads.
 
2013-04-22 08:48:50 PM  

Jizz Master Zero: Dinobot: I find the best toys were the alternator series.

You misspelled "Masterpiece." Unless you're referring to the easy-to-get-at-Target ones. Then yes, Alternators all the way.

Nickster79: You know what would probably really help their bottom line? If they actually made their toys available to buy at big box realtors (Walmart, Target, etc) instead of flooding them with each year's first wave so that no new product ever gets on the shelves.

/Yes, I'm an adult action figure collector
//Try not to be jealous

Fark yes THIS! I collect Star Wars. It's nothing but disappointment when I see something shown at Toy Fair or SDCC, only to find out it's in a year-end wave. The further and further we get from the beginning of the year, the less I see of the new stuff. Tons of Qui-Gon Jinns and Darth Vaders hanging from the pegs, though. By the end of summer there's nothing new coming out because they're glutted with the 5000th release of that same R2-D2 that pegwarmed two years ago. It's even so bad this year that the first 2013 wave is just now barely starting to trickle out around me because they're so jammed up with early 2012 stuff that no one wants and Hasbro won't take back. Meanwhile, the live-action version of Ahsoka? Never saw her. The new outfit version of her? Never hit the shelves here. Clone Wars-style Aayla Secura? Not gonna happen. The Old Republic Bounty Hunter chick? No dice, buddy. We've still got 2000 Naboo Royal Guards and Battle Droids to get through first.

The only good thing about it is that it's broken my habit. Before they screwed up their distribution, I used to get everything, every new figure, almost compulsively. I'm not really collecting Star Wars figures anymore, and it's not by choice. The last thing I bought figure-wise was the Toys R Us exclusive Ewok pack, almost a year ago. Just a couple of months ago I got the Big Millennium Falcon rerelease, but that was the last thing on my list of missed items to get. The only Transformers that I ...


I'm a Star Wars toy collector, as well (along with Marvel Universe). Gotta love all the Episode I wave toys we still got clogging the pegs, eh?
 
2013-04-22 08:53:13 PM  

ExpressPork: Hasbro owns Wizards of the Coast and the online version of Magic the Gathering blows donkey balls and has for years, but they refuse to fix it, their CEO stating that "Analog play is what players want and what we're focusing on."  Seriously he said this.

The exact quote below:
"Our philosophy on digital gaming is to make sure that everything we do enhances the analog side of gaming. If you look at what we have done with Duels of the Planeswalkers, we have made sure that anyone who gets into our brand, with Duels of the Planeswalkers, let's say on X-box, then gets driven back to the stores where they can be a part of the gaming community that's so important to their experience. For us, digital gaming is never an end in itself, and is never an experience in itself."

Meanwhile Blizzard is introducing an online CCG soon...


WOTC is actually making a shiat-ton of money on M:TG.
 
2013-04-23 04:40:26 AM  

timujin: I don't know about you, subby, but when I was a kid Transformers were among the most expensive toys in their category.


I never thought about that until now, but it did seem like Transformers were the standard and Go-Bots an inferior knockoff. Brand awareness starts early.
 
2013-04-23 04:48:11 AM  

Jizz Master Zero: Dinobot: I find the best toys were the alternator series.

You misspelled "Masterpiece." Unless you're referring to the easy-to-get-at-Target ones. Then yes, Alternators all the way.

Nickster79: You know what would probably really help their bottom line? If they actually made their toys available to buy at big box realtors (Walmart, Target, etc) instead of flooding them with each year's first wave so that no new product ever gets on the shelves.

/Yes, I'm an adult action figure collector
//Try not to be jealous

Fark yes THIS! I collect Star Wars. It's nothing but disappointment when I see something shown at Toy Fair or SDCC, only to find out it's in a year-end wave. ...


Now that you mention it, why is Watchmen only a six-figure line? They could have thrown in Vietnamese Barkeeper, Anonymous Cop and Anonymous 1940's photographer, for at least three.
 
2013-04-23 06:04:49 AM  
1.bp.blogspot.com

"HAI GUIZ!  WHAT'S GOING ON IN THIS THREAD?"
 
2013-04-23 02:50:00 PM  

DjangoStonereaver: [1.bp.blogspot.com image 500x654]

"HAI GUIZ!  WHAT'S GOING ON IN THIS THREAD?"


Never has a brand been so mismanaged as Dungeons and Dragons.

Here is an article about that very subject.

What if Hasbro Accidentally Remembered that They Own Dungeons & Dragons?
 
2013-04-23 04:57:13 PM  

Nickster79: I'm a Star Wars toy collector, as well (along with Marvel Universe). Gotta love all the Episode I wave toys we still got clogging the pegs, eh?


It astounds me that they were that tone-deaf to think that it would be 1999 all over again, now we can't get rid of the shiat.

highwayrun: Now that you mention it, why is Watchmen only a six-figure line? They could have thrown in Vietnamese Barkeeper, Anonymous Cop and Anonymous 1940's photographer, for at least three.


I was hoping for Anonymous Veidt Assassin. But seriously, Mattel tends to point fingers at Ghostbusters for stuff like that. Masters of the Universe Classics took off so far above their expectations that they figured anything they put out through MattyCollector would do the same. Then they pumped Ghostbusters out and it failed, taking forever to move product that was supposed to sit around no longer than a month. They wrongly blame a collector's market that just didn't care about Ghostbusters figures. We blame the decision to make 16 out of the 21 total figures variants of the same four characters while the stuff we wanted (Janine, Terror Dogs, Gozer, etc) was ignored. Now they view anything outside of their main DC stuff and Masters to be a gamble that they're only willing to barely dip their toe into at best. Sometimes you have something like Watchmen that they at least give a shot to. Sometimes you have Back to the Future, which they claim isn't diverse enough to sustain a full line. With this we get the six main 1985 characters and, if the line goes nowhere, we at least got the most important ones and they didn't invest a lot of money into a full year's worth of an expensive line that isn't going to sell. Rumor is, though, that response was good and next year they'll do the Minutemen. I just want a damn Bubastis.
 
2013-04-23 05:06:43 PM  

Beerguy: DjangoStonereaver: [1.bp.blogspot.com image 500x654]

"HAI GUIZ!  WHAT'S GOING ON IN THIS THREAD?"

Never has a brand been so mismanaged as Dungeons and Dragons.

Here is an article about that very subject.

What if Hasbro Accidentally Remembered that They Own Dungeons & Dragons?


They know.  I was talking with the guy who produces all of their cartoons last week, he said they'd like to do something with it eventually.
 
2013-04-23 08:36:19 PM  
I got my boy the Soundwave toy from the new Transformers game and it's pretty cool. Lazerbeak and the others are data disks rather than tapes. But the same idea and he is recognizable as the same dude from the good old days. Actually all the toys I've seen from the new games are pretty good. Not like the crappy movie ones at all.
 
2013-04-23 09:01:10 PM  

Jizz Master Zero: Dinobot: I find the best toys were the alternator series.

You misspelled "Masterpiece." Unless you're referring to the easy-to-get-at-Target ones. Then yes, Alternators all the way.


Alternators were the 1/24 scale vehicles that ushered in the Masterpiece series.  They took G1 characters like Sideswipe and Smokescreen and re-imagined them as modern vehicles (for example a Dodge Viper convertible and Subaru Impreza rally car, respectively).   Masterpiece Optimus is to the same scale as the alternators.
 
2013-04-23 10:10:52 PM  
Bought a G1 re-issue of optimus prime at convention a few weeks ago. I paid $50 for it and its never been opened. I'm okay with this. I really want to buy a "masterpiece" optimus prime to sit next to it on the shelf but those things are over $200 which is just retarded.
 
2013-04-23 11:20:11 PM  

No Line For Beer: Jizz Master Zero: Dinobot: I find the best toys were the alternator series.

You misspelled "Masterpiece." Unless you're referring to the easy-to-get-at-Target ones. Then yes, Alternators all the way.

Alternators were the 1/24 scale vehicles that ushered in the Masterpiece series.  They took G1 characters like Sideswipe and Smokescreen and re-imagined them as modern vehicles (for example a Dodge Viper convertible and Subaru Impreza rally car, respectively).   Masterpiece Optimus is to the same scale as the alternators.


Oh, I know them well. For a while they were the only Transformers I collected. Alternators/Binaltech actually weren't the precursor to Masterpiece, as both were being developed simultaneously in 2002/2003 by Takara. Alternators/Binaltech were meant for worldwide mass retail and designed car-first. In other words, the robot modes were designed around the car and had a fair amount of design limitations because of that. Masterpiece was initially only going to be distributed in Japan and are designed to be cartoon accurate first, making the robots super-poseable and always the first concern as far as scale. The alt modes tend to vary in scale because of this (Prime and Hot Rod are in scale, while Starscream was far too small and Megatron is a comically oversized gun that looks like a five year old trying to wield daddy's .45, but their robot modes are all perfectly in scale). Their audiences were also different, with Alternators/Binaltech targeting the casual audience and Masterpiece going for the more hardcore collectors. Their retail presence reflected this, with Takara and Hasbro distributing Alternators/Binaltech through the usual mass market retailers worldwide simultaneously, while Masterpiece stuck to specialty shops and online retailers in Japan. A lot of the confusion over the Masterpiece/Alternators link seems to stem from the fact that Masterpiece Optimus Prime didn't hit the US until over a year after it was released in Japan, giving the impression to many US fans that it was an offshoot of the Alternators although the original MP-01 Prime' vehicle mode is actually quite a bit larger upon close inspection and accurate measuring, a revelation increased by putting the in-scale Hot Rod next to an Alternator. Being so close in scale without being quite the same came about from the different starting points: Alternators started their designs with a 1/24 car and makes everything fit into that while Masterpiece starts their designs with a 12" robot and makes everything fit around that.

My comment to Dinobot was just a smartass way of tossing out my opinion that the best Transformers yet are the Masterpiece series, unless he was restricting the range of choices to the stuff that one could historically just walk into any given mass retailer and easily buy at any given time (not possible with Masterpiece, whether US releases or Japanese imports). In that case, Alternators is, I feel, the hands down winner.

/No points awarded for the Kiss Players, though. That was just... weird.
//Farking Japan...
 
2013-04-23 11:45:21 PM  

rtaylor92: Bought a G1 re-issue of optimus prime at convention a few weeks ago. I paid $50 for it and its never been opened. I'm okay with this. I really want to buy a "masterpiece" optimus prime to sit next to it on the shelf but those things are over $200 which is just retarded.


If you look for "20th Anniversary Optimus Prime" or "20th Anniversary DVD Edition Optimus Prime" instead, you can often come up with some less expensive results. Masterpiece Optimus Prime tends to bring up the more expensive Japanese import, but those other names are what the American release was called. The only real differences (besides packaging styles and shorter smokestacks) are minor battle damage on the former and a slightly lighter red, no chrome and a useless talking base on the latter. I've seen those versions going for around $100.
 
2013-04-24 12:16:27 AM  

Jizz Master Zero: rtaylor92: Bought a G1 re-issue of optimus prime at convention a few weeks ago. I paid $50 for it and its never been opened. I'm okay with this. I really want to buy a "masterpiece" optimus prime to sit next to it on the shelf but those things are over $200 which is just retarded.

If you look for "20th Anniversary Optimus Prime" or "20th Anniversary DVD Edition Optimus Prime" instead, you can often come up with some less expensive results. Masterpiece Optimus Prime tends to bring up the more expensive Japanese import, but those other names are what the American release was called. The only real differences (besides packaging styles and shorter smokestacks) are minor battle damage on the former and a slightly lighter red, no chrome and a useless talking base on the latter. I've seen those versions going for around $100.


He might be talking about the new MP Prime that came out last year. It's significantly better than the 20th edition MP-1.

It's MP-10, and it was released just a few months back in the USA. Here's a decent video review. It's smaller than the old one, but much better otherwise.
 
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