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(Daily Mail)   Ads from the 50's make you wonder, How happy can a chubby girl be?   (dailymail.co.uk) divider line 132
    More: Amusing, Maria Shriver  
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23989 clicks; posted to Main » on 19 Mar 2013 at 9:48 AM (1 year ago)   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



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2013-03-19 09:28:13 AM
Put a cup cake in front of her and let's see...
 
2013-03-19 09:41:35 AM
Fat bottomed girls make the rockin' world go 'round.
 
ZAZ [TotalFark]
2013-03-19 09:43:34 AM
At first I thought the guys in the left panel of the first ad were hugging. Overweight girls turn boys gay. But they are really just whispering to each other. "Look at the way she sucks on that cookie. Do you think she...? I bet she does. But not as good as you, Rod."
 
2013-03-19 09:51:24 AM
The one on the right looks like i could break her with one hand.

DAMMIT! GET A CHEESEBURGER IN THAT STICK YOU CALL A BODY!
 
2013-03-19 09:52:15 AM
OMG LOOK AT THOSE SHARP KNEES!!!!!!
 
2013-03-19 09:52:38 AM
That stupid lady with the bracelet is gonna get whooped.
 
2013-03-19 09:52:57 AM

ManateeGag: Fat bottomed girls make the rockin' world go 'round.


You know he meant bubble butt boys, right?
 
2013-03-19 09:53:14 AM
Alas, the chubby girls are what skinny looks like today. We're all a bunch of lardasses compared to when I was a kid (when these ads were made).
 
2013-03-19 09:53:15 AM
Well, there are more of them now than there were in the 1950's, so statistically, at least a few of them are happy.
 
2013-03-19 09:54:17 AM
I'm more intrigued by the 1950's definition of chubby. If she wasn't pictured right next to the stick-thin girl, I would never have guessed she's supposed to represent a fat person.
 
2013-03-19 09:55:16 AM
i171.photobucket.com

He came.
 
2013-03-19 09:56:00 AM
This gem from the comments: Look British women are fat lazy lump's who have forgotten that their role in life is to look after a man. Who wants a big fat lump looking after them I don't. Women get your act together and you will be the happier for it.
 
2013-03-19 09:56:00 AM
OK, I admit.  I originally thought the Lark's Gas-Trap filter was an underwear advertisement.  I forgot that they used to advertise cigs in print.
 
2013-03-19 09:56:24 AM
neversubmit: ManateeGag: Fat bottomed girls make the rockin' world go 'round.

You know he meant bubble butt boys, right?


You do know that Mr Mercury farked anything that moves.... The Aristocrat
 
2013-03-19 09:57:42 AM
Ads from the 50s, 60s and 70s, subster....
 
2013-03-19 10:02:01 AM
Dayum, fat was a lot skinnier back then.
 
2013-03-19 10:02:06 AM

mbillips: Alas, the chubby girls are what skinny looks like today. We're all a bunch of lardasses compared to when I was a kid (when these ads were made).


True. It really wasn't acceptable to have fat rolls hanging over your pants until the 90's.

Karac: OK, I admit.  I originally thought the Lark's Gas-Trap filter was an underwear advertisement.  I forgot that they used to advertise cigs in print.


I remember people smoking in hospitals and doctors offices..
 
2013-03-19 10:03:59 AM
I'm more intrigued by the 1950's definition of chubby. If she wasn't pictured right next to the stick-thin girl, I would never have guessed she's supposed to represent a fat person.


You sound...
 
2013-03-19 10:04:54 AM

The Irresponsible Captain: Dayum, fat was a lot skinnier back then.


No shiat.

Wtf happened?
 
2013-03-19 10:06:21 AM
s10.postimage.org
 
2013-03-19 10:08:44 AM
Aaaaand there's a current weight watchers ad at the top of the page.  If you see an ad and don't feel bad about your life, some soulless marketing whore didn't do his/her job.  What a shocking list.
 
2013-03-19 10:11:52 AM
You know people, not EVERY ad targeting a demographic is "sexist". So the woman uses shampoo, big farking deal, there are quite a few shampoos directed solely at a single gender, so not targeting your demographic would be utterly stupid.

The cigarette one is the same way. It's not sexist. Jesus.

I don't even know why they added the Head and Shoulders one, it's less "sexist" than any other one on the the list. They've been targeting both sexes for years, IN INDEPENDENT CAMPAIGNS.

The other stuff is pretty sexist, but it's also fitting for its time. And Jesus, THOSE, are "chubby" girls? Like someone said upthread, the Life Savers girl looks like you could snap her like kindling...
 
2013-03-19 10:12:54 AM

AbbeySomeone: True. It really wasn't acceptable to have fat rolls hanging over your pants until the 90's.


I saw a fat girl running in the park yesterday and I thought: "Good job on exercising."
Then I thought: "Please don't wear skin tight clothes, you are just accentuating the fact that you are fat."
 
2013-03-19 10:18:40 AM
I wonder what started the obsession with being skinny?  These ads are not much older than the ones from the 50s:

cdn0.lostateminor.com cdn0.lostateminor.comww2.retronaut.com
www.retronaut.com
25.media.tumblr.com
cdn0.lostateminor.comwww.retronaut.com
i.huffpost.com
 
2013-03-19 10:19:27 AM
Because nobody likes a fat six-year-old.


i.dailymail.co.uk
 
2013-03-19 10:22:11 AM

AbbeySomeone: I remember people smoking in hospitals and doctors offices..


My DOCTOR smoked. In his office.

We gave up the cigarettes, and suddenly everybody got fat. Coincidence?
 
2013-03-19 10:22:26 AM
That first one confused the hell out of me for a second because I wasn't sure what was supposed to be wrong about a reasonably-sized girl who had a farking box of cookies. Compared to the pompous-looking, lifesaver-tossing, pencil-thin girl on the right, I'd take cookie-girl any day.
 
2013-03-19 10:23:22 AM

stonicus: [s10.postimage.org image 278x400]


I'm not entirely sure what that is a commercial FOR.
 
2013-03-19 10:23:27 AM
Listen to today's music, particularly rap, if you want to hear sexism. It is alarming how much more respect women use to be shown compared with today.
 
2013-03-19 10:23:28 AM
If you got a fat girl clothing branded with the name "Chubbettes" she'd go eat a freaking cheesecake.

Stupid men world.
 
2013-03-19 10:24:45 AM

GiantRex: That first one confused the hell out of me for a second because I wasn't sure what was supposed to be wrong about a reasonably-sized girl who had a farking box of cookies. Compared to the pompous-looking, lifesaver-tossing, pencil-thin girl on the right, I'd take cookie-girl any day.


Cookie girl is still hot, and those boys in the background have already ruined her self esteem.  She is ripe for the taking!!
 
2013-03-19 10:26:18 AM

GiantRex: That first one confused the hell out of me for a second because I wasn't sure what was supposed to be wrong about a reasonably-sized girl who had a farking box of cookies. Compared to the pompous-looking, lifesaver-tossing, pencil-thin girl on the right, I'd take cookie-girl any day.


Also notice that the skinny girl is dressed much more fashionably and looks not unlike Audrey Hepburn. The cookie girl is still wearing saddle shoes and socks. You wanna be thin, mature and sophisticated, doncha, honey? Have some LifeSavers. The candy with the - ahem - HOLE in it.
 
2013-03-19 10:27:19 AM
It's funny what was considered "fat" back then.
 
2013-03-19 10:30:04 AM

Mija: Listen to today's music, particularly rap, if you want to hear sexism. It is alarming how much more respect women use to be shown compared with today.


That's the retort from religious groups who insist that their women, covered from head to foot, are more revered than those of other religions. Of course, the answer's somewhere in between.

And, truly, look at how our culture treats women. Is it respectful?
 
2013-03-19 10:30:38 AM

stonicus: Cookie girl is still hot, and those boys in the background have already ruined her self esteem. She is ripe for the taking!!


You're late to the party.  She has given up on life and has become a fat lesbian.
 
2013-03-19 10:30:38 AM
i208.photobucket.com
 
2013-03-19 10:33:58 AM

theorellior: If you got a fat girl clothing branded with the name "Chubbettes" she'd go eat a freaking cheesecake.

Stupid men world.


The boys had Husky pants.  Because when I think of "fat" I think "sled dog."
 
2013-03-19 10:34:26 AM

dmax: Mija: Listen to today's music, particularly rap, if you want to hear sexism. It is alarming how much more respect women use to be shown compared with today.

That's the retort from religious groups who insist that their women, covered from head to foot, are more revered than those of other religions. Of course, the answer's somewhere in between.

And, truly, look at how our culture treats women. Is it respectful?


We're getting there. Respect comes out in different ways. I want to be not afraid to go out into a carpark at 2am, but at the same time that means when I say something in a board meeting that's stupid I want to be argued with and not kow-towed to or dismissed, and if I lose my damn mind and punch some guy I want to... Well okay I don't WANT to be punched back, but it's all part of the same package, I think.

Now as to advertisements and media treatment of women... *shudder*
 
2013-03-19 10:36:16 AM
I like looking at vintage ads like this, still some of those definitely showed that times have changed from those days.
 
2013-03-19 10:39:17 AM

theorellior: If you got a fat girl clothing branded with the name "Chubbettes" she'd go eat a freaking cheesecake.

Stupid men world.


You sound oppressed
 
2013-03-19 10:39:34 AM
I was hoping for more pics of happy chubby girls in this thread.
 
2013-03-19 10:39:58 AM
He's thinking a little mother/daughter action...

i.dailymail.co.uk
 
2013-03-19 10:41:14 AM

Xenomech: I wonder what started the obsession with being skinny?  These ads are not much older than the ones from the 50s:

[cdn0.lostateminor.com image 480x697] [cdn0.lostateminor.com image 480x697][ww2.retronaut.com image 457x630]
[www.retronaut.com image 485x330]
[25.media.tumblr.com image 350x732]
[cdn0.lostateminor.com image 480x608][www.retronaut.com image 465x988]
[i.huffpost.com image 520x792]


Pee ache ay tee. Phat.
 
2013-03-19 10:42:19 AM

mbillips: Alas, the chubby girls are what skinny looks like today. We're all a bunch of lardasses compared to when I was a kid (when these ads were made).


In my classes some play a game.  When I'm screening a 1950's or '60's documentary that features street scenes, they look for a large person.
Even as late as 1979-83.  Pretty rare then.
Aspartame + corn sweetner is the change agent here.
 
2013-03-19 10:44:36 AM

Xenomech: I wonder what started the obsession with being skinny?  These ads are not much older than the ones from the 50s:


Ads encouraging women to gain weight. Good thing Bloomberg wasn't in office back then.
 
2013-03-19 10:45:34 AM

wherewolf-therewolf: He's thinking a little mother/daughter action...

[i.dailymail.co.uk image 634x806]


"Ladies, ladies, please! I'm a Mormon, you can BOTH be my dates!"
 
2013-03-19 10:47:15 AM

Marcintosh: mbillips: Alas, the chubby girls are what skinny looks like today. We're all a bunch of lardasses compared to when I was a kid (when these ads were made).

In my classes some play a game.  When I'm screening a 1950's or '60's documentary that features street scenes, they look for a large person.
Even as late as 1979-83.  Pretty rare then.
Aspartame + corn sweetner McDonald's is the change agent here.


or the over indulgence of...
 
2013-03-19 10:48:18 AM

stonicus: GiantRex: That first one confused the hell out of me for a second because I wasn't sure what was supposed to be wrong about a reasonably-sized girl who had a farking box of cookies. Compared to the pompous-looking, lifesaver-tossing, pencil-thin girl on the right, I'd take cookie-girl any day.

Cookie girl is still hot, and those boys in the background have already ruined her self esteem.  She is ripe for the taking!!


[in the voice of Iago]
RRRAWK!  Ripe for the taking!
 
2013-03-19 10:49:00 AM

AbbeySomeone: I remember people smoking in hospitals and doctors offices..


And grocery stores. When I was little, I used to hang onto the front of the shopping cart at the grocery store. Invariably, we'd hit someone's discarded cigarette butt and the cart would come to a screeching halt and I'd almost get thrown off.
 
2013-03-19 10:49:28 AM

Gonz: AbbeySomeone: I remember people smoking in hospitals and doctors offices..

My DOCTOR smoked. In his office.

We gave up the cigarettes, and suddenly everybody got fat. Coincidence?


Talk about times a changin'.  In 1979, 2nd grade at Gutermuth Elementary in Louisville, my teacher would crack the window and kick back with a Virginia Slim while we took our milk break!
 
2013-03-19 10:50:33 AM
Weren't there Mouseketeers named Chubby and Tubby?
 
2013-03-19 10:51:29 AM

wherewolf-therewolf: He's thinking a little mother/daughter action...


With that expression, he hit them both down belowdecks before the photoshoot.
 
2013-03-19 10:53:25 AM

wherewolf-therewolf: He's thinking a little mother/daughter action...

[i.dailymail.co.uk image 634x806]


And I'M thinking "they're screaming because Will Wheaton's evil uncle cut off their thumbs..."
 
2013-03-19 10:54:28 AM

wherewolf-therewolf: He's thinking a little mother/daughter action...

[i.dailymail.co.uk image 634x806]


Um, If I read that right, one is HIS mother. And looking at him, I have to think his date is one of his own hands, not either of theirs.
 
2013-03-19 10:55:44 AM

Mija: Listen to today's music, particularly rap, if you want to hear sexism. It is alarming how much more respect women use to be shown compared with today.


biatches wanted equality, well now you are farking equal and I respect you as much as I respect anyone, you farking coont.
 
2013-03-19 10:56:55 AM

Heist: I'm more intrigued by the 1950's definition of chubby. If she wasn't pictured right next to the stick-thin girl, I would never have guessed she's supposed to represent a fat person.


That's because westerners are humorously and disgustingly obese.
 
2013-03-19 10:57:04 AM

garandman1a: wherewolf-therewolf: He's thinking a little mother/daughter action...

[i.dailymail.co.uk image 634x806]

Um, If I read that right, one is HIS mother. And looking at him, I have to think his date is one of his own hands, not either of theirs.


Giggity
 
2013-03-19 10:58:24 AM

kdawg7736: I like looking at vintage ads like this, still some of those definitely showed that times have changed from those days.


The times HAVE changed...but not always for the worse.  The Greatest Generation was hopped up on speed:

http://www.ncbi.nlm.nih.gov/pmc/articles/PMC2377281/
 
2013-03-19 10:59:06 AM

Xenomech: I wonder what started the obsession with being skinny?  These ads are not much older than the ones from the 50s:



It was the early 20th century when thin started to become more fashionable for American women due in part to the phasing out of the corset which used to take fat and push it into more "pleasing" proportions. There were other factors as well like standardized sizes in industrially manufactured clothing and a more scientific approach to weight and health. Look at the 1920s and popularity of the skinny flapper body. I think there's an argument to be made that the bigger sizes popular in the 40s and 50s were sort of a hangover from the Great Depression with more body weight representing the new American prosperity and a move away from the time when people didn't have an choice but to be skinny. Of course all of that was changing again by the 1960s, then in the middle of the decade you had the explosion in popularity of Twiggy and suddenly models were expected to be super thin (something which seems to have never worn off since). That seems to have resonated pretty strongly in the culture at large even as Americans were growing ever fatter.
 
2013-03-19 11:01:16 AM

Karac: OK, I admit.  I originally thought the Lark's Gas-Trap filter was an underwear advertisement.  I forgot that they used to advertise cigs in print.




They still do advertise smokes in print. Of course, no one reads magazines anymore so the point is moot. I have some pulpy sci-fi books from the 70s and they have a cigs ad stuck right in the middle of the book! Never seen an ad for tobacco online tho, are they allowed to do that?
 
2013-03-19 11:01:52 AM

Pair-o-Dice: Marcintosh: mbillips: Alas, the chubby girls are what skinny looks like today. We're all a bunch of lardasses compared to when I was a kid (when these ads were made).

In my classes some play a game.  When I'm screening a 1950's or '60's documentary that features street scenes, they look for a large person.
Even as late as 1979-83.  Pretty rare then.
Aspartame + corn sweetner McDonald's is the change agent here.

or the over indulgence of...

doesn't McFat have sweetener in the buns if not in the Pink Slime itself?  I'm certain it does.
root of all evil eeeeevvvviilll I tell you EEEEEEVVVVILLLLL
 
2013-03-19 11:02:18 AM
I wouldn't kick Shirley Simkin out of my bed for eating crackers cookies.

/just sayin'
 
2013-03-19 11:05:43 AM
Pudding. Tart.
 
2013-03-19 11:10:51 AM
Sorry sorry sorry to double post but I forgot some info-

for a really great take on this area/subject - please read Stewart Ewan's "

All Consuming Images: The Politics Of Style In Contemporary Culture
Publication Date:March 20, 1990 | ISBN-10: 0465001017| ISBN-13: 978-0465001019

One of those rare books that makes you think, even six months after you've read it.
If your library can't get it for you it's available on amazon for <$5 used.  You should read it.
Please, I promise it'll make you smarter, freshen your breath, you'll lose three stone, help you grow more hair.
 
2013-03-19 11:19:16 AM

Aidan: I want to be not afraid to go out into a carpark at 2am, but at the same time that means when I say something in a board meeting that's stupid I want to be argued with and not kow-towed to or dismissed


Funny, so do I.
 
2013-03-19 11:23:16 AM

Marcintosh: mbillips: Alas, the chubby girls are what skinny looks like today. We're all a bunch of lardasses compared to when I was a kid (when these ads were made).

In my classes some play a game.  When I'm screening a 1950's or '60's documentary that features street scenes, they look for a large person.
Even as late as 1979-83.  Pretty rare then.
Aspartame + corn sweetner is the change agent here.


And hormones in the meat.
 
2013-03-19 11:23:25 AM

Aidan: and if I lose my damn mind and punch some guy I want to... Well okay I don't WANT to be punched back, but it's all part of the same package, I think.


The saying goes, nobody is above an ass whipping
 
2013-03-19 11:25:15 AM
You know, 100 (maybe 50?) years from now people will look back at this:
jemblog.com

And say "Can you believe people thought this lovely girl was fat back then?"
 
2013-03-19 11:26:03 AM

Sybarite: Xenomech: I wonder what started the obsession with being skinny?  These ads are not much older than the ones from the 50s:


It was the early 20th century when thin started to become more fashionable for American women due in part to the phasing out of the corset which used to take fat and push it into more "pleasing" proportions. There were other factors as well like standardized sizes in industrially manufactured clothing and a more scientific approach to weight and health. Look at the 1920s and popularity of the skinny flapper body. I think there's an argument to be made that the bigger sizes popular in the 40s and 50s were sort of a hangover from the Great Depression with more body weight representing the new American prosperity and a move away from the time when people didn't have an choice but to be skinny. Of course all of that was changing again by the 1960s, then in the middle of the decade you had the explosion in popularity of Twiggy and suddenly models were expected to be super thin (something which seems to have never worn off since). That seems to have resonated pretty strongly in the culture at large even as Americans were growing ever fatter.


I thought someone had tracked advertising versus economic times, and in good economic times, skinny was in, while in bad economic times a slightly larger woman was preferred.  I wish I could find the "study"(I'm dubious about it's claims).

//We're not talking Honey Boo Boo's mom here, but Marilyn Monroe over Audrey Hepburn.
 
2013-03-19 11:28:58 AM

Bong Hits For Mohammed: Marcintosh: mbillips: Alas, the chubby girls are what skinny looks like today. We're all a bunch of lardasses compared to when I was a kid (when these ads were made).

In my classes some play a game.  When I'm screening a 1950's or '60's documentary that features street scenes, they look for a large person.
Even as late as 1979-83.  Pretty rare then.
Aspartame + corn sweetner is the change agent here.

And hormones in the meat.


And sloth.
 
2013-03-19 11:28:59 AM

Sybarite: Because nobody likes a fat six-year-old.

[i.dailymail.co.uk image 306x737]


Glad I wasn't the only one who noticed that.
/I feel dirty
//I am dirty
 
2013-03-19 11:29:27 AM

Xenomech: I wonder what started the obsession with being skinny?  These ads are not much older than the ones from the 50s:

[cdn0.lostateminor.com image 480x697] [cdn0.lostateminor.com image 480x697][ww2.retronaut.com image 457x630]
[www.retronaut.com image 485x330]
[25.media.tumblr.com image 350x732]
[cdn0.lostateminor.com image 480x608][www.retronaut.com image 465x988]


She seems familiar...
s22.postimage.org
Yup
s12.postimage.org
Original Barbie Doll
 
2013-03-19 11:30:16 AM

MythDragon: You know, 100 (maybe 50?) years from now people will look back at this:
[jemblog.com image 600x375]

And say "Can you believe people thought this lovely girl was fat back then?"


encrypted-tbn0.gstatic.com
 
2013-03-19 11:32:34 AM

MythDragon: You know, 100 (maybe 50?) years from now people will look back at this:
[jemblog.com image 600x375]

And say "Can you believe people thought this lovely girl was fat back then?"


weknowmemes.com
 
2013-03-19 11:44:45 AM
i.dailymail.co.uk
 
2013-03-19 11:54:14 AM

Smoking GNU: The one on the right looks like i could break her with one hand.

DAMMIT! GET A CHEESEBURGER IN THAT STICK YOU CALL A BODY!


Skinny-shaming are we?
 
2013-03-19 11:54:20 AM
www.topdesignmag.com

3.bp.blogspot.com
 
2013-03-19 11:57:52 AM
Chubbettes: Fashion design to make girls 6-16 look slimmer

See, even in the 50's the fashion industry was busy telling little girls they're too fat.
 
2013-03-19 12:09:40 PM
Their hands won't give them away.  Even in the dark, he can't tell which one is mom.

Neither can his penis.
 
2013-03-19 12:15:49 PM
i2.asntown.net

They look pretty happy to me. Esp the one on the left, she looks happier in anticipation of that ranch dressing than most people will ever be.
 
2013-03-19 12:22:15 PM

Cyno01: [i2.asntown.net image 800x479]

They look pretty happy to me. Esp the one on the left, she looks happier in anticipation of that ranch dressing than most people will ever be.


Granted it's hard to wear a big smile when you're shotgunning a 2 liter.
 
2013-03-19 12:23:08 PM

Cyno01: [i2.asntown.net image 800x479]

They look pretty happy to me. Esp the one on the left, she looks happier in anticipation of that ranch dressing than most people will ever be.


I...
Uh...
Geez.
 
2013-03-19 12:25:44 PM
i.dailymail.co.uk

Words can't describe how awsome this picture is. "Dandruff? on MY biatch? I don't think so."

Honey -- i think losing your date has more to do with that ascot than anything falling off your scalp.
 
2013-03-19 12:33:05 PM

Cyno01: They look pretty happy to me. Esp the one on the left, she looks happier in anticipation of that ranch dressing than most people will ever be.


WHOA NELLIE!
 
2013-03-19 12:38:49 PM

mikefinch: Words can't describe how awsome this picture is. "Dandruff? on MY biatch? I don't think so."

Honey -- i think losing your date has more to do with that ascot than anything falling off your scalp.



It's a cravat.  Here, have mine.
2.bp.blogspot.com

/loved bold text
 
2013-03-19 12:48:59 PM

Cyno01: [i2.asntown.net image 800x479]

They look pretty happy to me. Esp the one on the left, she looks happier in anticipation of that ranch dressing than most people will ever be.


The one chugging the coke looks like she is having an orgasm.  And the poor skinny guy in the back, no way he's getting a slice.
 
2013-03-19 12:53:10 PM
boy, did they ever get that wrong. That ad proves nothing other than the fact that brunettes are far far far hotter than blondes.
 
2013-03-19 12:53:20 PM

Oldiron_79: neversubmit: ManateeGag: Fat bottomed girls make the rockin' world go 'round.

You know he meant bubble butt boys, right?

You do know that Mr Mercury farked anything that moves.... The Aristocrat


You do know that the very-hetrerosexual Brian May actually WROTE that song, right?

/the more you know
 
2013-03-19 12:54:54 PM
m4.i.pbase.com
 
2013-03-19 12:58:37 PM

Cyno01: [i2.asntown.net image 800x479]

They look pretty happy to me. Esp the one on the left, she looks happier in anticipation of that ranch dressing than most people will ever be.


"Quick give her some ranch to distract her, you'll have a few seconds to get a piece. Be careful and don't loose and arm"
 
2013-03-19 12:59:29 PM

Mija: Listen to today's music, particularly rap, if you want to hear sexism. It is alarming how much more respect women use to be shown

BY A PARTICULAR SEGMENT OF THE POPULATION compared with today.

FTFY
 
2013-03-19 01:03:14 PM

Xenomech: I wonder what started the obsession with being skinny?



I think a lot of people associate skinny and lean with youth and childlessness; chubby and fat seems more matronly.  But dudes don't want to fark matronly; they want to bang the one who doesn't look like she has kids.
 
2013-03-19 01:06:17 PM
"No, dear, there's no other guy! I got this stunning bracelet...FREE from IVORY LIQUID (when I sent in back labels) see offer below!"

What a curious thing to say.
 
2013-03-19 01:10:07 PM

wherewolf-therewolf: He's thinking a little mother/daughter action...

[i.dailymail.co.uk image 634x806]


So... his mother's giving him a handjob?
 
2013-03-19 01:12:59 PM

Sybarite: Xenomech: I wonder what started the obsession with being skinny?  These ads are not much older than the ones from the 50s:


It was the early 20th century when thin started to become more fashionable for American women due in part to the phasing out of the corset which used to take fat and push it into more "pleasing" proportions. There were other factors as well like standardized sizes in industrially manufactured clothing and a more scientific approach to weight and health. Look at the 1920s and popularity of the skinny flapper body. I think there's an argument to be made that the bigger sizes popular in the 40s and 50s were sort of a hangover from the Great Depression with more body weight representing the new American prosperity and a move away from the time when people didn't have an choice but to be skinny. Of course all of that was changing again by the 1960s, then in the middle of the decade you had the explosion in popularity of Twiggy and suddenly models were expected to be super thin (something which seems to have never worn off since). That seems to have resonated pretty strongly in the culture at large even as Americans were growing ever fatter.


You also have to remember that the difference between the "skinny" girls and the "big" girls in both sets of ads in minute compared to what we are dealing with today. The fat girl in the first ad in the link looks skinny to us today because our scales have changed as people have gotten SO much bigger. Adding or removing 10 to 15 pounds meant a lot back then - and next to nothing now since the difference between a skinny girl and a fat girl today may be a hundred or more pounds.
 
2013-03-19 01:13:41 PM

stonicus: [s10.postimage.org image 278x400]


25.media.tumblr.com
 
2013-03-19 01:17:24 PM
farm6.static.flickr.com
 
2013-03-19 01:18:00 PM

FirstNationalBastard: wherewolf-therewolf: He's thinking a little mother/daughter action...

[i.dailymail.co.uk image 634x806]

So... his mother's giving him a handjob?


They both just have, that`s why they are holding their hands like that...
 
2013-03-19 01:23:38 PM

Xenomech: I wonder what started the obsession with being skinny?



A lot of reasons, and some farkers upthread have pointed out a lot of the major ones. The other main reason is wealth. Back in the day, being thin could have been a sign of malnutrition or some health deficiency that we've since cured, whereas a heavier person had the money to buy richer foods. These days, cheap food is fattening, and calorie for calorie, healthy foods are far more expensive.


Also, back in the day when dying in childbirth was still a common thing, a curvier body was more ideal for safely baring children. These days, medicine has advanced so far that we've more or less forgotten about it.
 
2013-03-19 01:24:35 PM

priapic_abandon: [m4.i.pbase.com image 238x425]


Hey, if you have to choose between lard and Crisco, choose lard.

It's better for you.

//Cook's tip - save the congealed fat after making a roast chicken and keep it in the freezer.  Use it to add a little extra flavor to things like sauces
 
2013-03-19 01:27:39 PM
The "Congratulations dear" one isnt making fun of stay at home wives its making fun of over inflated titles that dont actually mean anything.
 
2013-03-19 01:31:18 PM

dready zim: [farm6.static.flickr.com image 460x640]


What the....? Did I just see exploding tampons? Um.....
 
2013-03-19 01:41:04 PM
These ads are a fabulous example of when marketers started using shaming tactics to drive sales. Neil Postman has a great essay titled The Parable of Ring Around The Collar that discusses these techniques: basically, the intention is to make the reader/viewer/etc. have an almost religious experience - they've transgressed in some way (in this case by using the wrong laundry detergent - gasp! - causing their spouse to look bad due to ring around the collar - double gasp!) and must be saved - but luckily for them, their savior, the right laundry detergent, is at hand! Everyone is happy and joyous again!

In the first example here, the sad victim is just too darn chubby to be attractive to men, but if she eats Life-Savers, the campus jocks will take notice of her again! Hooray! The "Dandruff!" ad is another great example. HOW could she possibly go through life with flaky hair? She'll never get to experience marriage, subservience to her husband and the joy of increasing the population without using Head & Shoulders!

This kind of ad is still out there, of course, but it's not quite as hard-edged as the Mad Men-esque in-your-face marketing that used to take place. Ad designers have gotten smarter about it. Feel a little out of place when you drink real beer instead of Bud in the bar? That's because Bud drinkers (in the ads) have more fun. Same deal, just not beating you about the head and face with it.

Thanks for linking this, Subby, Interesting stuff.
 
2013-03-19 01:43:44 PM
The good news is, as long as you stay the same weight in America, you actually get thinner. I've gone from being "normal" sized to "skinny" in just 10 years because all my peers kept gaining weight. I once bought a pair of women's pants one year, and the same brand/style the following year, and went a size down because of size inflation. Yes, they actually put small numbers in women's clothes in America because they know suckers will buy the ones that say they're smaller. I was easily a size 8 in the late 90's and now have to wear a 4 but my proportions haven't changed much at all.

/keep on thinking 10 pounds is just "bloat".
 
2013-03-19 01:44:27 PM

PunGent: kdawg7736: I like looking at vintage ads like this, still some of those definitely showed that times have changed from those days.

The times HAVE changed...but not always for the worse.  The Greatest Generation was hopped up on speed:

http://www.ncbi.nlm.nih.gov/pmc/articles/PMC2377281/


Interesting, but not surprising.  However, the statement "not always for the worse" may be a bit off, as the whole premise for the article stems from wanting to determine how to deal with the current amphetamine problem, which is enormous. Between the illicit and the legally prescribed stimulants out there (not just the Adderall, Ritalin, etc but also the Provigil-type narcolepsy agents that are Rx'd for ridiculous reasons, often in combo with Ambien or the like, which is simply priceless) it's a wonder we haven't come up with rules about "doping" for academia and corporations just like they do for sports.  I don't know what's worse: America's obesity problem or our drug-dependence problem.   [Yeah, I'm a little bitter about people whose achievements (which sometimes include keeping slim) are only made possible by taking narcotic stimulants while I've done it all on my own.  So sue me.  Although there is a huge difference between legitimate need and just getting an unneeded leg-up.  It's defining that line that makes it all so difficult.]

*Climbs down from soapbox*
Back to my actual reason for posting - the article reminded me of an older lady I once worked with telling me about her younger days working in the textile mills down South...  The companies kept the women on the lines going during extremely long shifts with free colas, which by then (supposedly) no longer had "coke" in them, but were commonly referred to as "dopes" nonetheless.  No different than free coffee, I suppose, but I found the nickname intriguing.
 
2013-03-19 01:46:14 PM

Marcintosh: Pair-o-Dice: Marcintosh: mbillips: Alas, the chubby girls are what skinny looks like today. We're all a bunch of lardasses compared to when I was a kid (when these ads were made).

In my classes some play a game.  When I'm screening a 1950's or '60's documentary that features street scenes, they look for a large person.
Even as late as 1979-83.  Pretty rare then.
Aspartame + corn sweetner McDonald's is the change agent here.

or the over indulgence of...
doesn't McFat have sweetener in the buns if not in the Pink Slime itself?  I'm certain it does.
root of all evil eeeeevvvviilll I tell you EEEEEEVVVVILLLLL


Google failed me (and I'm sure McDonalds would DMCA the utube), but didn't McDonalds have an add that started with the 1950s and a customer wanting a burger, followed by a 70s with a big mac, a 90s with a quarterpounder (20 mcnuggets would fit better), and a "current" (0Xs) double quarterpounder.

Once a company has as big a chunk of the market as McDonalds (or Coke), the only way they can grow is by raising prices.  If your business model is based on cheap food (and if you just raised prices the "next McDonalds" would eat your lunch), capitalism demands that these corporations find ways to get customers to eat more food by any means necessary.

Anybody complaining about fatties must be a communist!
 
2013-03-19 01:57:54 PM

Disaster Transport: The good news is, as long as you stay the same weight in America, you actually get thinner. I've gone from being "normal" sized to "skinny" in just 10 years because all my peers kept gaining weight. I once bought a pair of women's pants one year, and the same brand/style the following year, and went a size down because of size inflation. Yes, they actually put small numbers in women's clothes in America because they know suckers will buy the ones that say they're smaller. I was easily a size 8 in the late 90's and now have to wear a 4 but my proportions haven't changed much at all.

/keep on thinking 10 pounds is just "bloat".


Men's clothing does it too. 33-inch Levi's have a couple thumbs of gap in the waistband. I have jeans that fit which are labeled anywhere from 32" - 36". I'm more concerned about my heart rate, blood pressure and cholesterol.

Surrounding myself with people who are growing fatter and fatter might improve my self-esteem, but it does nothing for my health.

My wife can borrow her mom's clothing. Her mom swears she is an 8. My wife wears a 4 in modern sizes.
 
2013-03-19 02:12:21 PM

Cyno01: [i2.asntown.net image 800x479]

They look pretty happy to me. Esp the one on the left, she looks happier in anticipation of that ranch dressing than most people will ever be.


What's with the skinny dude behind the coke head? Dude, run before they eat you.
 
2013-03-19 02:14:16 PM

meat0918: The Irresponsible Captain: Dayum, fat was a lot skinnier back then.

No shiat.

Wtf happened?


2 words. Processed food.
 
2013-03-19 02:14:23 PM

i said no: This gem from the comments: Look British women are fat lazy lump's who have forgotten that their role in life is to look after a man. Who wants a big fat lump looking after them I don't. Women get your act together and you will be the happier for it.


Good lord. And that's probably either a brainwashed housewife or an idiot who actually has some poor self-esteem-damaged housewife hanging on his arm.

*shudder*

/Seriously, if you want a BDSM relationship that's fine, but stop trying to push it on the rest of us 'because jeebus' or 'because wimmin'.
 
2013-03-19 02:25:08 PM
Is it bad I thought the "chubby" girls were better looking in the majority of these posts? Seriously, if you're overly skinny it's a bit of a turn off. Do what you have to do but I always thought the Greeks had proper healthy figures down in my book. Too skinny or too fat in either case is unhealthy and is unappealing physically.
 
2013-03-19 02:26:16 PM

stonicus: Cyno01: [i2.asntown.net image 800x479]

They look pretty happy to me. Esp the one on the left, she looks happier in anticipation of that ranch dressing than most people will ever be.

The one chugging the coke looks like she is having an orgasm.  And the poor skinny guy in the back, no way he's getting a slice.


I know a couple of guys who are into that. Says something about the way she carries herself.

Dont get it.
 
2013-03-19 03:12:20 PM

Bong Hits For Mohammed: Marcintosh: mbillips: Alas, the chubby girls are what skinny looks like today. We're all a bunch of lardasses compared to when I was a kid (when these ads were made).

In my classes some play a game.  When I'm screening a 1950's or '60's documentary that features street scenes, they look for a large person.
Even as late as 1979-83.  Pretty rare then.
Aspartame + corn sweetner is the change agent here.

And hormones in the meat.


that's right -forgot about those


WhippingBoy: Bong Hits For Mohammed: Marcintosh: mbillips: Alas, the chubby girls are what skinny looks like today. We're all a bunch of lardasses compared to when I was a kid (when these ads were made).

In my classes some play a game.  When I'm screening a 1950's or '60's documentary that features street scenes, they look for a large person.
Even as late as 1979-83.  Pretty rare then.
Aspartame + corn sweetner is the change agent here.

And hormones in the meat.


And sloth.

I'm not sure about that one.  I'm not sure at all.  It's work to stay on an ATV or Jet Ski and most of the kids I know work a job to support their toys or hobbies.  I see the little savages that live across the street and if they aren't destroying the house they live in they're trying to kill each other so they're active.  I'm not sure it's sloth.  The empty calories do nothing to supply the energy needs of a human so we over eat looking for more nutrients.  Then there's the idea that foodstuffs aren't in the ground long enough to absorb nutrients and minerals if you're  looking to get 2-3 or even four harvests in a year.
Try growing some heritage seeds of something you like and see the difference between the crap in the store and what you can grow.
 
2013-03-19 03:23:17 PM

yet_another_wumpus: Marcintosh: Pair-o-Dice: Marcintosh: mbillips: Alas, the chubby girls are what skinny looks like today. We're all a bunch of lardasses compared to when I was a kid (when these ads were made).

In my classes some play a game.  When I'm screening a 1950's or '60's documentary that features street scenes, they look for a large person.
Even as late as 1979-83.  Pretty rare then.
Aspartame + corn sweetner McDonald's is the change agent here.

or the over indulgence of...
doesn't McFat have sweetener in the buns if not in the Pink Slime itself?  I'm certain it does.
root of all evil eeeeevvvviilll I tell you EEEEEEVVVVILLLLL

Google failed me (and I'm sure McDonalds would DMCA the utube), but didn't McDonalds have an add that started with the 1950s and a customer wanting a burger, followed by a 70s with a big mac, a 90s with a quarterpounder (20 mcnuggets would fit better), and a "current" (0Xs) double quarterpounder.

Once a company has as big a chunk of the market as McDonalds (or Coke), the only way they can grow is by raising prices.  If your business model is based on cheap food (and if you just raised prices the "next McDonalds" would eat your lunch), capitalism demands that these corporations find ways to get customers to eat more food by any means necessary.

Anybody complaining about fatties must be a communist!


That's a given.  Given that You-know-who (coughRumsfeldcough) was at the helm of Searle  when Aspertame was (RammedthroughtheFDA) intro'd.
About your McD comment - in the early '60's Unk would bring home one regular burger and a small fries bag for everyone. That would be dinner.  Everyone left the table full and not grazing in the fridge an hour later.  I'm sure it has a lot to do with size but also the quality of the meat and bun to say nothing of the spuds w/fat.

We're screwed and we've got corporate greed to thank for it
 
2013-03-19 03:34:49 PM
I'm sorry... how is this different than today? I can't watch 5 minutes of TV without seeing skinny bimbos playing everything from garbage collectors to beat cops to being an idiotic 'super martial arts weapons' of some kind.

Hollywood has to be crawling with so many of these wannabes that they are a dime a dozen and cheaper to hire than normal looking women.
 
2013-03-19 04:42:05 PM
Are you smoking yet?
 
2013-03-19 05:01:31 PM
 
2013-03-19 05:14:23 PM

meat0918: I thought someone had tracked advertising versus economic times, and in good economic times, skinny was in, while in bad economic times a slightly larger woman was preferred.


I have seen another claim that in liberal times like the 60s, skinny women are held up as the ideal, while in conservative times like the 50s, larger women are preferred.

Don't know how to evaluate that one, either.

/Either one might have trouble dealing with the 19th century.
 
2013-03-19 05:45:33 PM

on the road: meat0918: I thought someone had tracked advertising versus economic times, and in good economic times, skinny was in, while in bad economic times a slightly larger woman was preferred.

I have seen another claim that in liberal times like the 60s, skinny women are held up as the ideal, while in conservative times like the 50s, larger women are preferred.

Don't know how to evaluate that one, either.

/Either one might have trouble dealing with the 19th century.


What does it say about the time we're living in now?
 
2013-03-19 06:59:44 PM
Shirley Simkin is the hot one there. Those background guys are idiots. Sweetie, when I get my time machine into working order, I'll swing by, and we'll take in a matinee and a soda together, OK?
 
2013-03-19 09:28:44 PM
Please... may I sniff your Klompen Kloggen?

i1130.photobucket.com
 
2013-03-19 10:34:35 PM

LaughingRadish: Please... may I sniff your Klompen Kloggen?


That's lovely, the copy basically slips the fact that they're ripping you off after a whole bunch of happy descriptive words, which you don't even notice because you're mesmerized by a pair of big brown eyes and some DSLs.
 
2013-03-19 11:02:52 PM

Gonz: AbbeySomeone: I remember people smoking in hospitals and doctors offices..

My DOCTOR smoked. In his office.

We gave up the cigarettes, and suddenly everybody got fat. Coincidence?


A lot of us who got fat never smoked.
 
2013-03-19 11:06:09 PM

Marcintosh: mbillips: Alas, the chubby girls are what skinny looks like today. We're all a bunch of lardasses compared to when I was a kid (when these ads were made).

In my classes some play a game.  When I'm screening a 1950's or '60's documentary that features street scenes, they look for a large person.
Even as late as 1979-83.  Pretty rare then.
Aspartame + corn sweetner is the change agent here.


What is the change agent in the rest of the western world where we don't use corn sweetener? We got fat about 10 years after the US.
 
2013-03-19 11:11:15 PM

airsupport: Their hands won't give them away.  Even in the dark, he can't tell which one is mom.

Neither can his penis.


Are you kidding? Take a good look at him. His boyfriend would kill him if he caught him foolin' around with his mom's hand.
 
2013-03-19 11:18:32 PM

meat0918: priapic_abandon: [m4.i.pbase.com image 238x425]

Hey, if you have to choose between lard and Crisco, choose lard.

It's better for you.

//Cook's tip - save the congealed fat after making a roast chicken and keep it in the freezer.  Use it to add a little extra flavor to things like sauces


When I was a kid we used to have a roast for lunch on Sunday. As it was cooking we would get slices of bread and open up the oven to dip them in the fat the roast was cooking in.

We were slim kids.
 
2013-03-19 11:20:38 PM

Disaster Transport: The good news is, as long as you stay the same weight in America, you actually get thinner. I've gone from being "normal" sized to "skinny" in just 10 years because all my peers kept gaining weight. I once bought a pair of women's pants one year, and the same brand/style the following year, and went a size down because of size inflation. Yes, they actually put small numbers in women's clothes in America because they know suckers will buy the ones that say they're smaller. I was easily a size 8 in the late 90's and now have to wear a 4 but my proportions haven't changed much at all.

/keep on thinking 10 pounds is just "bloat".


That has been going on longer than you think. My commerce teacher told me about this marketing tactic way back in 1978.
 
2013-03-20 01:39:15 AM

MaliFinn: [i208.photobucket.com image 425x440]


BOOBIES!
 
2013-03-20 07:20:56 AM
I remember the 60's - I was there.  The 50's - not so much - though I was there too for at least part of it.  Nuclear family unit; dad, mom, chilluns, dog, cat.  Neighbors who watched out for you and took the kids for the day if necessary.  TV wasn't assaulting every waking moment, and we spent a lot of time outdoors.

I Remember America:   http://www.youtube.com/watch?v=H79SuTOKqtc

Didn't read threats and innuendo in every piece of literature that we read or saw on the screen.  Weren't offended by others who made racial or gender comments, unless they were purposely being dicks.  Most casual conversations weren't offensive, unless it was a lynch mob having the conversation.  It wasn't until the 70's (remember disco?) that we really became self-absorbed and politically correct, choosing to cast off any social graces that we may have had back then in favor of "our own thing."  Now we can't do "our own thing" because it may upset the guy next to us.

I'll tell you what - I'd like to trade in what I've seen so far this millenia for  the early 60's.  Thank You very much.
 
2013-03-20 11:06:50 AM

kg2095: Marcintosh: mbillips: Alas, the chubby girls are what skinny looks like today. We're all a bunch of lardasses compared to when I was a kid (when these ads were made).

In my classes some play a game.  When I'm screening a 1950's or '60's documentary that features street scenes, they look for a large person.
Even as late as 1979-83.  Pretty rare then.
Aspartame + corn sweetner is the change agent here.


What is the change agent in the rest of the western world where we don't use corn sweetener? We got fat about 10 years after the US.

are you sure it's not there?  It flies under a lot of different names.  Not all of which make sense.
Later I pointed out that where there used to be one harvest per year now some farmers can possibly get 4 harvests.  The plant lives on fertilizer which doesn't have the nutrients the soil should release to it.  The fruit of the plant then carries empty calories which in turn turns into worthless foodstuffs and requires you to consume more to satisfy your nutritional needs.  =  fat for you
Using Round Up Ready seeds in your farming?  Did Monster-anto buy your politicals?  Have a look there too.
Fat doesn't just "happen", there's a solid reason, and it's in the food you eat, somewhere.
 
2013-03-20 04:19:06 PM
Women used to take responsibility for their looks and health?!

images.sodahead.com
 
2013-03-20 07:45:58 PM

Marcintosh: kg2095: Marcintosh: mbillips: Alas, the chubby girls are what skinny looks like today. We're all a bunch of lardasses compared to when I was a kid (when these ads were made).

In my classes some play a game.  When I'm screening a 1950's or '60's documentary that features street scenes, they look for a large person.
Even as late as 1979-83.  Pretty rare then.
Aspartame + corn sweetner is the change agent here.

What is the change agent in the rest of the western world where we don't use corn sweetener? We got fat about 10 years after the US.

are you sure it's not there?  It flies under a lot of different names.  Not all of which make sense.
Later I pointed out that where there used to be one harvest per year now some farmers can possibly get 4 harvests.  The plant lives on fertilizer which doesn't have the nutrients the soil should release to it.  The fruit of the plant then carries empty calories which in turn turns into worthless foodstuffs and requires you to consume more to satisfy your nutritional needs.  =  fat for you
Using Round Up Ready seeds in your farming?  Did Monster-anto buy your politicals?  Have a look there too.
Fat doesn't just "happen", there's a solid reason, and it's in the food you eat, somewhere.

are you sure it's not there?  It flies under a lot of different names.  Not all of which make sense.


I would be surprised if it's used in my current country (Australia) as there is such a large sugar cane industry here. But maybe I will take a closer look at ingredient lists anyway.

Did Monster-anto buy your politicals?  Have a look there too.

Oh, about 10 after 7 I think. Why do you ask?

Fat doesn't just "happen", there's a solid reason, and it's in the food you eat, somewhere.

Yes. That's a fact.
 
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