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(YouTube)   Car dealer takes "Mike" out for a test drive, unaware that "Mike" is Jeff Gordon in disguise filming a Pepsi commercial   (youtube.com) divider line 142
    More: Cool, Jeff Gordon, Pepsi  
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9968 clicks; posted to Sports » on 13 Mar 2013 at 12:22 AM (1 year ago)   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



142 Comments   (+0 »)
   
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2013-03-12 10:57:30 PM
Poor Steve looked like he was gonna poop. That was an awesome ride-along!
 
2013-03-13 12:17:34 AM
I dislike Jeff Gordon as much as anyone from Talladega, but that's damn funny right there! It was feeling kind of fake until he started dropping expletives all over the place. Glad they didn't use JJ or I'd have been rooting for a rollover.
 
2013-03-13 12:20:29 AM
Wanna do it again?
 
2013-03-13 12:24:17 AM

swampgirl: Poor Steve looked like he was gonna pooped. That was an awesome ride-along!


FTFY.
 
2013-03-13 12:25:20 AM
I hate the Busch brothers but it would've been funny to see them droppin' F bombs on the test drive.
 
2013-03-13 12:26:02 AM
Shouldn't this commercial for Pepsi have a plug or sponsored link tag?
 
2013-03-13 12:28:02 AM

Cup Check: I dislike Jeff Gordon as much as anyone from Talladega, but that's damn funny right there! It was feeling kind of fake until he started dropping expletives all over the place. Glad they didn't use JJ or I'd have been rooting for a rollover.


Lucky for the car dealer that it wasn't JJ considering the various idols and voodoo unleashed to wreck him when he goes fast.
 
2013-03-13 12:35:18 AM

HotWingAgenda: Shouldn't this commercial for Pepsi have a plug or sponsored link tag?


Seems more like a Camaro ad. I don't see why Pepsi would advertise like this, but then again I don't watch Nascar.

/the salesman had to have been an actor because things could have gone south quick if he tried to be a hero.
 
2013-03-13 12:43:47 AM
 
2013-03-13 12:48:38 AM
www.troll.me
 
2013-03-13 12:52:19 AM

Ronnie_Zman: [www.troll.me image 553x484]


Yep. The car that swerved out of his way was just too convenient.
 
2013-03-13 12:58:33 AM
Not saying that car dealing doesnt leave people in the greatest of shape sitting around eating doughnuts all day and waiting to pounce on anything crossing the lot, but if and its a big if this was real who is liable for his heart attack or ruptured plaque, and ptsd
 
2013-03-13 12:59:19 AM
Funny as hell, but I'm almost positive "Steve" is wearing a mic (wide shots where they are on opposite sides of the car sound as clear as anything else)
 
2013-03-13 01:01:35 AM

rustypouch: Ronnie_Zman: [www.troll.me image 553x484]

Yep. The car that swerved out of his way was just too convenient.


And nobody else on the road.  Totally fake.
 
2013-03-13 01:03:55 AM
Nice try, Pepsimitter, but I wouldn't watch that with a ten-foot pole.
 
2013-03-13 01:09:06 AM
Liking this because I've wondered what a prank like that would look like!
 
2013-03-13 01:12:59 AM
if nascar courses were like that, id be a huge fan

instead, they race in a circle.

so meh.


but that jeff gordon seems like a nice guy.
 
2013-03-13 01:14:35 AM
Fake or not still a good and entertaining commercial.
 
2013-03-13 01:14:55 AM

rustypouch: Ronnie_Zman: [www.troll.me image 553x484]

Yep. The car that swerved out of his way was just too convenient.


you think maybe that car was part of the course?
 
2013-03-13 01:18:45 AM
v020o.popscreen.com
Let's just... go for it! Like Thelma and Louise.
 
2013-03-13 01:23:33 AM

BarkingUnicorn: rustypouch: Ronnie_Zman: [www.troll.me image 553x484]

Yep. The car that swerved out of his way was just too convenient.

And nobody else on the road.  Totally fake.


I think as long as the dealer is not in on it, then they can set it up as much as they want.  Im not at NASCAR fan by any stretch but I wanted it to be real in some sense.  His reactions seemed genuine, or he is a magnificent actor.  My first thought was, "can someone who just drives in circles handle a car that well?"  With what appeared to be an automatic, no less.
 
2013-03-13 01:23:50 AM

stiletto2: Funny as hell, but I'm almost positive "Steve" is wearing a mic (wide shots where they are on opposite sides of the car sound as clear as anything else)


Because the guy setting up the car while Jeff Gordon & "Steve" went inside to sign papers didn't do squat?

/whar crashcar whar?
 
2013-03-13 01:24:31 AM
Salesperson was a twat.
 
2013-03-13 01:24:40 AM
ok, that was awesome.
 
2013-03-13 01:27:26 AM
The kiddos over at Jalopnik already highlighted all the clues that it's fake, from the mislabeling on the windshield to the custom items in the car that wouldn't have been in a car for sale etc etc.

Not a car dealer, not a hidden camera trick. If you enjoyed this I have a Kyrie Irving Pepsi commercial to show you.
 
2013-03-13 01:38:24 AM
Seriously, the trip up and along the abandoned loading dock wasn't a dead give away to the guy that this was staged?  And the bladder-voiding, bowel-emptying scream @ 2:50 gets funnier each time I hear it.
 
2013-03-13 01:41:09 AM
You guys take all the fun out of stuff like this, you know?
 
2013-03-13 01:41:43 AM

thisiszombocom: if nascar courses were like that, id be a huge fan

instead, they race in a circle.

so meh.


DemoKnite: My first thought was, "can someone who just drives in circles handle a car that well?"  With what appeared to be an automatic, no less.


I used to hate on NASCAR all the time for similar reasons until I saw this segment on Top Gear where Richard Hammond actually drives one (I wish I could find the entire segment because it's worth watching). It takes a lot of skill and guts to drive at 200 MPH when you're inches from other cars on all sides through steeply banked turns in a car that has relatively tiny brakes. I still think it's mind-numbingly boring to watch, but I'm thoroughly impressed by the drivers.
 
2013-03-13 01:41:56 AM
you mean that professional driver closed course text didn't tip everyone off?
 
2013-03-13 01:42:43 AM
i dislike jeff gordon almost as much as i did dale earhardt sr but that is a funny ad.

csb, around 1990 i went to test drive a 5.0 mustang lx that had a boss 302 package, since i was only 19 at the time i needed a parent to ride along with me and the salesman. my mom came along. long story short, driving through downtown asheville the salesman says go ahead and get on it some. if you know asheville, around aston park my mom was going nuts. she was scared to death and the salesman loved it. i didn't get that car but in march of 1992 i got a 5.0 GT a month before i turned 21.
 
2013-03-13 02:06:27 AM
Most of you guys must spend your time pissing in everyones good times. How does anyone stand you when all you do is criticize and crap over every little thing that is entertaining?

So what if its fake or real or anything? Pull the sticks out of your arses and try and enjoy life a little.


/everyone else, high fives.
 
2013-03-13 02:11:34 AM

mrbach: Most of you guys must spend your time pissing in everyones good times. How does anyone stand you when all you do is criticize and crap over every little thing that is entertaining?

So what if its fake or real or anything? Pull the sticks out of your arses and try and enjoy life a little.


/everyone else, high fives.


Its tres chic to dump on anything NASCAR. Its right there in the hipster coolbook.So pretty much every dillweed on FARK shows up
 
2013-03-13 02:15:10 AM

mikaloyd: mrbach: Most of you guys must spend your time pissing in everyones good times. How does anyone stand you when all you do is criticize and crap over every little thing that is entertaining?

So what if its fake or real or anything? Pull the sticks out of your arses and try and enjoy life a little.


/everyone else, high fives.

Its tres chic to dump on anything NASCAR. Its right there in the hipster coolbook.So pretty much every dillweed on FARK shows up


Who cares about NASCAR?  I'm just sick of advertisers constantly trying to f&cking trick me into watching their shiatty commercials.  Which is what the linked video explicitly is.  The title even says it was created by and for the Pepsi Max product, and they have their Twitter hashtag in the description in a pathetic attempt at making their commercial go viral.
 
2013-03-13 02:19:12 AM

HotWingAgenda: Who cares about NASCAR? I'm just sick of advertisers constantly trying to f&cking trick me into watching their shiatty commercials. Which is what the linked video explicitly is. The title even says it was created by and for the Pepsi Max product, and they have their Twitter hashtag in the description in a pathetic attempt at making their commercial go viral.


FARK! Its where we learn to hate commercial crap and embrace music everybody else never heard of!
Where home juiced vegetables you cant pronounce are better than Pepsi.
And where hipsters are "in" and follow the hipster coolbook.
 
2013-03-13 02:20:21 AM

mrbach: Most of you guys must spend your time pissing in everyones good times. How does anyone stand you when all you do is criticize and crap over every little thing that is entertaining?

So what if its fake or real or anything? Pull the sticks out of your arses and try and enjoy life a little.


/everyone else, high fives.


I'm moved. Really.
 
2013-03-13 02:22:56 AM
dude

SOOO farking fake... cupholder over the radio?!?  bullshiaaaat
 
2013-03-13 02:23:28 AM
Ironic hipster coolbook coolism number one. Never like a thing that somebody else likes. Even yourself.
 
2013-03-13 02:26:29 AM

mikaloyd: HotWingAgenda: Who cares about NASCAR? I'm just sick of advertisers constantly trying to f&cking trick me into watching their shiatty commercials. Which is what the linked video explicitly is. The title even says it was created by and for the Pepsi Max product, and they have their Twitter hashtag in the description in a pathetic attempt at making their commercial go viral.

FARK! Its where we learn to hate commercial crap and embrace music everybody else never heard of!
Where home juiced vegetables you cant pronounce are better than Pepsi.
And where hipsters are "in" and follow the hipster coolbook.


Your house must be one giant billboard on the outside, with bus stop posters as interior wallpaper, and jingles for used car dealers playing non-stop over the radio at all times.  I'd bet you don't wait for telemarketers to call you during dinner, you just schedule weekly conference calls with all of them, whilst signing the papers for another time share and inviting a door to door magazine salesman in so you can give him a foot massage.
 
2013-03-13 02:26:41 AM
That was wack

Don't forget

The vett gets em wett

https://www.youtube.com/watch?v=9WRf6Q1o7PE
 
2013-03-13 02:28:45 AM

Quaker: I used to hate on NASCAR all the time for similar reasons until I saw this segment on Top Gear where Richard Hammond actually drives one


Well.. kinda. Sorta.

He does in the way that anyone who shells out cash for "The Richard Petty Experience" drives one. Close enough, but I really wish he would've gotten to try his hand at a full powered car. That would have been really entertaining.
 
2013-03-13 02:34:31 AM

HotWingAgenda: Your house must be one giant billboard on the outside, with bus stop posters as interior wallpaper, and jingles for used car dealers playing non-stop over the radio at all times. I'd bet you don't wait for telemarketers to call you during dinner, you just schedule weekly conference calls with all of them, whilst signing the papers for another time share and inviting a door to door magazine salesman in so you can give him a foot massage.


Yes its exactly like that
 
2013-03-13 02:40:02 AM
My house is the slippery slope example of what happens if you do not follow the hipster code of ethics and attack big soda every time you see an ad . Don't be oppressed like me. Live angry but free of Pepsi ads
 
2013-03-13 02:42:19 AM
My doorbell also rings the tune of each weeks number 1 billboard song. Oh the shame.
 
2013-03-13 02:50:45 AM

mikaloyd: My doorbell also rings the tune of each weeks number 1 billboard song. Oh the shame.


I'm pretty sure that's a million dollar idea right there.
 
2013-03-13 02:55:42 AM
you ever see a cup holder in that position on a camaro?
 
2013-03-13 03:01:14 AM
Convincing actor as the car salesman - he has the right level of sleaze and looks pretty freaked out a few times. I know it's faked but maybe some of those reactions are legit?
 
2013-03-13 03:06:56 AM

Gig103: Convincing actor as the car salesman - he has the right level of sleaze and looks pretty freaked out a few times. I know it's faked but maybe some of those reactions are legit?


They probably told him "Jeff is going to drive fast. We're not going to tell you exactly where he's going or what he's going to do when he gets there, so react as naturally as you can."
 
2013-03-13 03:25:43 AM
Not saying it's not fake, but the road clear of (non-professional) drivers or the cupholder are basic preparations that a company like Pepsi would prepare for beforehand. The dealership was probably prepared for this but it doesn't mean the particular salesman had a clue what was going to happen.
 
2013-03-13 03:38:08 AM
100% fake. No company as big as Pepsi would ever take the risk of being held responsible for that chubby's heart attack. Not to mention he would not be so pleased at the end to "do it again." More like "Hell no, LAWSUIT AND JACKPOT."
 
2013-03-13 03:56:24 AM

AuralArgument: you mean that professional driver closed course text didn't tip everyone off?


Surprised more people didn't notice it.
 
2013-03-13 03:59:15 AM

What_Would_Jimi_Do: i dislike jeff gordon almost as much as i did dale earhardt sr but that is a funny ad.

csb, around 1990 i went to test drive a 5.0 mustang lx that had a boss 302 package, since i was only 19 at the time i needed a parent to ride along with me and the salesman. my mom came along. long story short, driving through downtown asheville the salesman says go ahead and get on it some. if you know asheville, around aston park my mom was going nuts. she was scared to death and the salesman loved it. i didn't get that car but in march of 1992 i got a 5.0 GT a month before i turned 21.


1980(?) my cash loaded dealer buddy had full intentions of buying a brandy new Mustang SVO that very day but the sales lady didn't know that. knowing full well the death ride that was to come i acted simply uninterested in going along on the test ride. Allan was one of the best drivers i've ever known. sales lady's car door was already opened before Al parked after the road test. she managed not to puke in the car but another sales rep had to do the paperwork. Al was grinning ear to ear. no one threatened to call the cops. i recall Al saying to me as he fished a Winston out of his pack, "I tried my damnedest to blow up the engine in that farker".
 
2013-03-13 04:02:23 AM
Advertising people...Bill Hicks...nuff said
 
2013-03-13 04:13:18 AM

KrispyKritter: brandy new Mustang SVO



SVO mustangs? turbo charged 4 cylinders? my 1986 mr-2 was just as fast. the 1984 supra before the mr-2 was much faster than either. i think the 1986 300zx i sold 2 years ago was faster than than either.

all those cars were bought in the year they were released.

i drive a 1992 toyota pick up now. it was bought in 1992 also.

i also have a 1971 tr-6. it doesn't run.
 
2013-03-13 04:15:19 AM
fake
 
2013-03-13 04:30:10 AM

petuniapup: AuralArgument: you mean that professional driver closed course text didn't tip everyone off?

Surprised more people didn't notice it.


Shuddup, they're rolling...
 
2013-03-13 04:37:08 AM

Chagrin: The dealership was probably prepared for this but it doesn't mean the particular salesman had a clue what was going to happen.


The hyper-exaggerated facial expressions he keeps mugging towards the camera mounted on the center of the dash pretty much prove it was fully scripted.
 
2013-03-13 04:40:03 AM
I really wish the actor playing the passenger could have made me believe for even a couple of seconds. They should have done the makeup buildup first at least, before it was an obvious fake. What a waste.

Not that they would have risked this anyway, the guy might have had a heart attack, etc etc.
 
2013-03-13 04:43:25 AM
Missed opportunity there.

"Who do you think you are?!"
 "I'm Jeff farking Gordon."
 
2013-03-13 05:43:58 AM
Enjoyable commercial, even if it is bastardized by the fake hidden camera business.
 
2013-03-13 06:02:52 AM
Fake or not, still fun to watch. My theory: dealership and employees were in on it, salesman was not, car is owned by Chevy and was already set up to perform stunts and record the audio. The salesman's screams and reaction sold me, and I don't really care if it's bullshiat.
 
2013-03-13 06:11:21 AM

DemoKnite: BarkingUnicorn: rustypouch: Ronnie_Zman: [www.troll.me image 553x484]

Yep. The car that swerved out of his way was just too convenient.

And nobody else on the road.  Totally fake.

I think as long as the dealer is not in on it, then they can set it up as much as they want.  Im not at NASCAR fan by any stretch but I wanted it to be real in some sense.  His reactions seemed genuine, or he is a magnificent actor.  My first thought was, "can someone who just drives in circles handle a car that well?"  With what appeared to be an automatic, no less.


Pepsi would not take the liability risk of that fat car salesman having a cardiac.
 
2013-03-13 06:51:51 AM

farkingismybusiness: Seems more like a Camaro ad. I don't see why Pepsi would advertise like this, but then again I don't watch Nascar.


Pepsi has convinced itself that its advertising strategy should be all about "engagement" and "viral" and "youtube" and facebook likes" and "hashtags" and whatever else the cool kids are doing these days, rather than actually, you know, promoting the name or benefits of the product. It's marketing division is run by people with job titles like "Global President of Youth Engagement", I shiat you not.

The result has been about what you'd expect: Pepsi has leaped from being the #2 cola in America to... #3 behind Coke and Diet Coke.
 
2013-03-13 07:14:06 AM

Cup Check: I dislike Jeff Gordon as much as anyone from Talladega,


That's a stupid reason to dislike someone.
 
2013-03-13 07:16:04 AM
From the Youtube comments: <i>This is of course fake! No NASCAR-driver knows how to turn right.</i>
 
2013-03-13 07:21:59 AM
"hey uhh.. you got a real oil pressure problem.. she's running realll hot!"
cache.jezebel.com
http://www.youtube.com/watch?v=QC-R3YUy9Wg
 
TKM
2013-03-13 07:50:05 AM
Fark subby with a broken PepsiMax bottle.

  Rectal product placement.
 
2013-03-13 07:56:06 AM
They should have at least used a V8.

'09' on the windshield ?
 
2013-03-13 08:29:46 AM

What_Would_Jimi_Do: i dislike jeff gordon almost as much as i did dale earhardt sr but that is a funny ad.

csb, around 1990 i went to test drive a 5.0 mustang lx that had a boss 302 package, since i was only 19 at the time i needed a parent to ride along with me and the salesman. my mom came along. long story short, driving through downtown asheville the salesman says go ahead and get on it some. if you know asheville, around aston park my mom was going nuts. she was scared to death and the salesman loved it. i didn't get that car but in march of 1992 i got a 5.0 GT a month before i turned 21.


There was no Boss package on the 1990 Mustang.
 
2013-03-13 08:32:48 AM
elaine_benes.jpg
 
2013-03-13 08:35:06 AM

toyotaboy: "hey uhh.. you got a real oil pressure problem.. she's running realll hot!"
[cache.jezebel.com image 494x336]
http://www.youtube.com/watch?v=QC-R3YUy9Wg


Came for the Used Cars reference....leaving satisfied

/test drive for Toby
 
2013-03-13 08:43:01 AM

mikaloyd: HotWingAgenda: Who cares about NASCAR? I'm just sick of advertisers constantly trying to f&cking trick me into watching their shiatty commercials. Which is what the linked video explicitly is. The title even says it was created by and for the Pepsi Max product, and they have their Twitter hashtag in the description in a pathetic attempt at making their commercial go viral.

FARK! Its where we learn to hate commercial crap and embrace music everybody else never heard of!
Where home juiced vegetables you cant pronounce are better than Pepsi.
And where hipsters are "in" and follow the hipster coolbook.


And then nitpick the grammar and punctuation of newspaper articles we don't pay for.  And wonder "why can't the newspaper afford a good proofreader?"
 
2013-03-13 08:43:24 AM
Does anybody honestly think Jeff Gordon Inc. didn't take any and all measures to protect themselves from any liability? Fake video is fake.
 
2013-03-13 08:51:48 AM
it didn't look a busy commercial area along a main street. i think they dressed up a vacant building in a light commercial and industrial area to look like a used car dealership. around 23 seconds they show their huge parking lot with barely any cars in it.
 
2013-03-13 08:57:07 AM

HotWingAgenda: Shouldn't this commercial for Pepsi have a plug or sponsored link tag?


It should indeed, but at least it was amusing.

And about as spontaneous as an episode of KEEPING UP WITH THE KARDASHIANS.
 
2013-03-13 09:11:40 AM
Much like Jewel doing karaoke, I didn't much care whether this was fake or not. Still fun to watch.
 
Bf+
2013-03-13 09:30:04 AM

mrbach: Most of you guys must spend your time pissing in everyones good times. How does anyone stand you when all you do is criticize and crap over every little thing that is entertaining?

So what if its fake or real or anything? Pull the sticks out of your arses and try and enjoy life a little.

/everyone else, high fives.



You're comment is sooo fake.
/I can tell by the pixels
 
2013-03-13 09:42:24 AM

czetie: farkingismybusiness: Seems more like a Camaro ad. I don't see why Pepsi would advertise like this, but then again I don't watch Nascar.

Pepsi has convinced itself that its advertising strategy should be all about "engagement" and "viral" and "youtube" and facebook likes" and "hashtags" and whatever else the cool kids are doing these days, rather than actually, you know, promoting the name or benefits of the product. It's marketing division is run by people with job titles like "Global President of Youth Engagement", I shiat you not.

The result has been about what you'd expect: Pepsi has leaped from being the #2 cola in America to... #3 behind Coke and Diet Coke.


But is drinking Mountain Dew still considered EXXXXTREEEEEME?
 
2013-03-13 09:54:45 AM

BarkingUnicorn: rustypouch: Ronnie_Zman: [www.troll.me image 553x484]

Yep. The car that swerved out of his way was just too convenient.

And nobody else on the road.  Totally fake.


Well that part was obviously pre-planned.  The question is whether the "salesman" was in on it or not.  I'm guessing no, unless that guy was a really good actor.

/I bet even the other dealership workers were in on it to some degree.
 
2013-03-13 10:04:36 AM
I get it, it's fake, but I laughed my ass off anyhow. Great commercial.
 
2013-03-13 10:10:34 AM

gsiofa: Fake or not, still fun to watch. My theory: dealership and employees were in on it, salesman was not, car is owned by Chevy and was already set up to perform stunts and record the audio. The salesman's screams and reaction sold me, and I don't really care if it's bullshiat.


Yeah, my impression is that this is what happened, too. It's probably not a big deal to find a dealership out in the sticks somewhere near an empty factory or whatnot on a Sunday to go do donuts in, and the close call car could simply be a placed stunt driver. The salesman reactions seemed genuine enough.

But that cup holder thingie seemed really odd to have as a "stock" item on a test drive car. And having mysterious men run around in the lot setting things up on the car would've been strange to do without alerting the dealership as to what was happening.
 
jde
2013-03-13 10:15:18 AM
 
2013-03-13 10:16:18 AM

toyotaboy: "hey uhh.. you got a real oil pressure problem.. she's running realll hot!"


That's what I was thinking of too while watching it (almost expected the fat salesman to grab his chest at one point).  I'll have to dig out that movie, it's been far too long since I've seen it. Certainly a classic
 
2013-03-13 10:28:17 AM

fetters: That was wack

Don't forget

The vett gets em wett

https://www.youtube.com/watch?v=9WRf6Q1o7PE


My thought exactly.  I half expected him to park it the same way Arnold did.
 
2013-03-13 10:31:03 AM
This is a similar circumstance but for real. Ricardo Petrese (former F1 driver) takes his wife for a lap in Honda R-type around a race track. FYI there is cursing in Italian. It really gets going about a 1:30 in.

http://www.youtube.com/watch?v=bpo8RDyOEWY
 
2013-03-13 10:38:31 AM
Our legal society would not let a corporation just pick anyone up off the street and perform ANY dangerous stunts in a car without a waiver. It's not hard for fake Steve to look scared when you really are taking turns like that. The waiver he signs to test drive cars for the dealership doesn't cover it. And nobody spends $$$ on this whole thing if the great unknown is if the guy is going to puke or pee himself, wrestle Jeff for the controls, or jump out.

mrbach: Most of you guys must spend your time pissing in everyones good times. How does anyone stand you when all you do is criticize and crap over every little thing that is entertaining?

So what if its fake or real or anything? Pull the sticks out of your arses and try and enjoy life a little.


Actually, if you don't spend time  differentiating between real and fake, you're that ahole at the water cooler "DUDE! DUDE! A PIG SAVED A DROWNING GOAT! THEN THIS EAGLE CARRIED OFF A BABY!"
Then the next day "AWWWW! THAT WAS FAKE!? WHAAA?! I"M SO DERP IN FRONT OF EVERYONE!"

Appreciate someone taking the time to make others around us less stupid.
 

But yeah, if you're a car fan, it was cute, wasn't it?
 
2013-03-13 10:55:45 AM

czetie: farkingismybusiness: Seems more like a Camaro ad. I don't see why Pepsi would advertise like this, but then again I don't watch Nascar.

Pepsi has convinced itself that its advertising strategy should be all about "engagement" and "viral" and "youtube" and facebook likes" and "hashtags" and whatever else the cool kids are doing these days, rather than actually, you know, promoting the name or benefits of the product. It's marketing division is run by people with job titles like "Global President of Youth Engagement", I shiat you not.

The result has been about what you'd expect: Pepsi has leaped from being the #2 cola in America to... #3 behind Coke and Diet Coke.


They make sugar water in a can. There is no benefit to their product. Pepsi and Coke have been fighting for the youth market for decades.
 
2013-03-13 10:56:54 AM
you have to be a brain dead moron to think it wasnt fake. but still good. Why cant it be that?
 
2013-03-13 11:01:57 AM

jde: Yeah, pretty much...

http://motorsports-soapbox.blogspot.com/2013/03/gordons-test-drive-v id eo-was-spoof.html


So it wasn't even Jeff Gordon driving the car?  That blows.

It was fake, and I got that but it was still funny.
 
2013-03-13 11:02:33 AM
Gordon pepsi and chevy suckI like nascar though/fake as shiat
 
2013-03-13 11:09:24 AM
Anybody who has ever taken a car for a test drive know that they always ask for your driver's license before they turn you loose with a car.  So unless they made a fake ID for "mike", I'm not buying it, along with all the other clues that it's fake.  Of course, some pro wrestling fan will come in here and swear that it's all totally true.
 
2013-03-13 11:30:59 AM
Maybe it's a small town thing, but only once has a salesman ever gone on a test drive with me. Is that the norm?
 
2013-03-13 11:32:15 AM
If the Camero is anything like the Corvette, you've got to hold down the Traction Control button for a noticeable length of time to turn it off. So another piece of fuel for the "fake" fire.

/Unless the car is special just for the prank.
 
2013-03-13 11:38:17 AM

jde: Yeah, pretty much...

http://motorsports-soapbox.blogspot.com/2013/03/gordons-test-drive-v id eo-was-spoof.html


So, further proof that Jeff Gordon is continuing his slide into mediocrity because he couldn't even pull off the ace driving skill in that video himself?
 
2013-03-13 11:38:52 AM
Not as good as the test drive in 'True Lies', but it's better than 'I'm a pothooooole'
 
2013-03-13 11:53:05 AM

BarkingUnicorn: DemoKnite: BarkingUnicorn: rustypouch: Ronnie_Zman: [www.troll.me image 553x484]

Yep. The car that swerved out of his way was just too convenient.

And nobody else on the road.  Totally fake.

I think as long as the dealer is not in on it, then they can set it up as much as they want.  Im not at NASCAR fan by any stretch but I wanted it to be real in some sense.  His reactions seemed genuine, or he is a magnificent actor.  My first thought was, "can someone who just drives in circles handle a car that well?"  With what appeared to be an automatic, no less.

Pepsi would not take the liability risk of that fat car salesman having a cardiac.


Or the liability of the salesman dialing 911, yanking the handbrake, fighting to disengage the engine etc.
 
2013-03-13 11:53:11 AM

toyotaboy: "hey uhh.. you got a real oil pressure problem.. she's running realll hot!"
[cache.jezebel.com image 494x336]
http://www.youtube.com/watch?v=QC-R3YUy9Wg


That's the one I was looking for
 
2013-03-13 11:55:42 AM

farkingismybusiness: Seems more like a Camaro ad.


It wasn't?
 
2013-03-13 12:07:44 PM
Yellow primer
 
2013-03-13 12:33:51 PM

gsiofa: Fake or not, still fun to watch. My theory: dealership and employees were in on it, salesman was not, car is owned by Chevy and was already set up to perform stunts and record the audio. The salesman's screams and reaction sold me, and I don't really care if it's bullshiat.


I would tend to believe this. I worked at a new car dealership for awhile. Sales people don't know crap about half the cars on the lot. Weird features on a new car that showed up wouldn't raise an eyebrow.

Entertained me.
 
2013-03-13 12:34:27 PM

JusticeandIndependence: jde: Yeah, pretty much...

http://motorsports-soapbox.blogspot.com/2013/03/gordons-test-drive-v id eo-was-spoof.html

So it wasn't even Jeff Gordon driving the car?  That blows.


Fake is one thing, but that's just sad. It's like failing at FAIL.

/"Paging Xzibit. Xzibit, your image is needed in a Fark thread."
// and...

neaorin: Much like Jewel doing karaoke, I didn't much care whether this was fake or not. Still fun to watch.

... thanks for that. I enjoyed it.
 
2013-03-13 12:38:11 PM
It's totally a fake. 

There was no '2009 Camaro', 2010 was the first Model year. 
Wheels on Camaro are from 2013, not 2010
Car almost hit (but not really)
Cut after leaving loading dock

I think the salesman might have been the only person not in on the gag.
 
2013-03-13 12:41:33 PM
 
2013-03-13 12:45:33 PM

What_Would_Jimi_Do: SVO mustangs? turbo charged 4 cylinders? my 1986 mr-2 was just as fast. the 1984 supra before the mr-2 was much faster than either. i think the 1986 300zx i sold 2 years ago was faster than than either.


Kind of a tangent, the SVO was a remarkable car for the time, getting 200HP from a 2.3L inline 4 (same block as the Pinto). It came with adjustable Koni shocks, front and rear sway bars, 4 wheel disk brakes (the GT still had rear drums), 16" wheels with 225/50 tires, Hurst shifter, 2 driver adjustable boost settings, and excellent adjustable sport seats.  For an American car, this was groundbreaking.

Remember, this was the mid 80s, and cars still sucked.  The V8 GT of the time made the same horsepower with twice the displacement, and the Vette with a 350 only made 230 HP.

The problem with the SVO Mustang is that is was a Mustang, and the people who want a fast mustang want a V8.  People who appreciate fast turbocharged cars got imports, wither the Mitsubishi Starion or the Nissan 300Z, the Supra turbo (with 230hp) didn't arrive until after the SVO was gone in 87.   The MR2 Turbo didn't show up until 1989, and even then it only had 200 HP.

Now you can get an econobox that is just as fast as 80s Sports and GT cars.

Oh, and fake commercial is fake.  Entertaining, but fake.
 
2013-03-13 01:00:45 PM
Ok if you can't smell the fake/viral in that from a mile away, you need to pay attention to how things really are in meatspace, away from your computer.

A salesman without a cellphone on him?
Never reached for the ignition to cut power, on a straightaway?
Never threw the car into neutral?
Worst of all, adeptly delivered all the right lines while on the fear trip of his life?

meh

Still funny though. :-D
 
2013-03-13 01:14:11 PM
I'm perplexed as to how people still think the salesman was not an actor.
 
2013-03-13 01:19:22 PM

Ronnie_Zman: I'm perplexed as to how people still think the salesman was not an actor.


Well, he didn't take Jeff's drink order or read him the special of the day, so I can see how people could be confused.
 
2013-03-13 01:40:54 PM

jonohull: czetie: farkingismybusiness: Seems more like a Camaro ad. I don't see why Pepsi would advertise like this, but then again I don't watch Nascar.

Pepsi has convinced itself that its advertising strategy should be all about "engagement" and "viral" and "youtube" and facebook likes" and "hashtags" and whatever else the cool kids are doing these days, rather than actually, you know, promoting the name or benefits of the product. It's marketing division is run by people with job titles like "Global President of Youth Engagement", I shiat you not.

The result has been about what you'd expect: Pepsi has leaped from being the #2 cola in America to... #3 behind Coke and Diet Coke.

They make sugar water in a can. There is no benefit to their product. Pepsi and Coke have been fighting for the youth market for decades.


So it's sweet and it's wet. That's something we can work with.
 
2013-03-13 01:48:33 PM

devlin carnate: Seriously, the trip up and along the abandoned loading dock wasn't a dead give away to the guy that this was staged?  And the bladder-voiding, bowel-emptying scream @ 2:50 gets funnier each time I hear it.


Unfortunately a Wilhelm scream would have been too obvious.

I'm a Jeff Gordon fan, just to troll my friends.

/don't tell 'em
 
2013-03-13 02:10:05 PM

Marshall Willenholly: Anybody who has ever taken a car for a test drive know that they always ask for your driver's license before they turn you loose with a car.  So unless they made a fake ID for "mike", I'm not buying it, along with all the other clues that it's fake.  Of course, some pro wrestling fan will come in here and swear that it's all totally true.


Doesn't matter if it's real or fake, genuine or staged. It's entertaining as all hell.

/see also professional wrestling
//once saw a guy holding a sign that said "Hey, that's not in the script!" on tv
///anything on tv that isn't live news or live sports is scripted to some extent, even non-fiction documentaries (f*cking film editing, how does it work?)
////and even some live sports are rigged (I'm looking at YOU, Olympic Boxing)
 
2013-03-13 02:16:18 PM
This one was staged too! but pretty awesome still

http://www.youtube.com/watch?v=2_IfM5X7QIU
 
2013-03-13 02:43:46 PM

angry_scientist: This one was staged too! but pretty awesome still

http://www.youtube.com/watch?v=2_IfM5X7QIU


My favorite all-time commercial featuring a NASCAR driver starred Mark Martin. There was another racer too but I forget who it was. Anyway, in this commercial Mark and the other guy are driving instructors with dorky looking young student drivers but when they see each other they push their students to go faster and faster so as to beat the other guy. Mark is wearing a short sleeved white shirt with a pocket protector and a skinny little black tie and by the end of the commercial he's yelling at his student to step on the gas.

The commercial cuts away to whatever the hell the commercial was for and when it cuts back Martin is standing by the car as his sobbing student runs away and he calls after her "So I'll see you again next Tuesday?"
 
2013-03-13 02:49:38 PM
Fake, and here's why:

1. Since when has a dealer allowed anyone to put a can of pop in a cup holder during a test drive?
2. The industrial buildings whose ramps they drove up/down had exits along those ramps.  Someone could have exited the buildings and been smushed by the car.
3. Camera angles indicate that they would have had to include lifted rigs of some sort.  Those require quite a bit of setup. You don't just point-and-shoot something like that.
4. The make-up was obvious even on non-HD on YouTube.  It would have been completely obvious to the dealer that the driver was wearing a disguise.
5. Dealers usually require a d/l before they let you test drive a car.  Jeff's would have been fake.  If they had made a super-cool fake ID, they'd have shown it just to show how cool they are.  They didn't.  Because they didn't make one.
6. No company in their right mind would allow its employees to do something like that without a waiver.
7. Dealers AREN'T employees of Ford Motor Co.  They're independent business owners.  The dealership would have had the right to sue Ford into the stone age, and they'd have won.  (Might not be that good for future business relationships, but that's how it would have happened).

Also, in some states that video is evidence of a felony (and it wouldn't require the driver to file a report).

That video's about as real as Dukes of Hazzard episode.  Yeah, it's funny in a "ooh, that would be a cool prank to play if it didn't open us up to criminal charges and insane civil suits" way.

/willing to be wrong, because it WOULD be a cool prank, etc.
 
2013-03-13 02:53:01 PM

Old_Chief_Scott: "So I'll see you again next Tuesday?"


They snuck that one past the censors.
 
2013-03-13 03:41:48 PM
Look at how proud these people are to come in and point out how a commercial is fake.

You guys are wasting your time on fark, you should be out foiling terrorist plots and cracking super encrypted transmissions.
 
2013-03-13 03:52:06 PM
How convenient that cup/can holder was right there in the center of the dash at the perfect angle for the hidden camera. Imagine if it weren't? The whole thing wouldn't have worked! HAHAHAHAHA!! Oh! I love NOT FAKE pranks!
 
2013-03-13 03:54:33 PM

Marshall Willenholly: Anybody who has ever taken a car for a test drive know that they always ask for your driver's license before they turn you loose with a car.  So unless they made a fake ID for "mike", I'm not buying it, along with all the other clues that it's fake.  Of course, some pro wrestling fan will come in here and swear that it's all totally true.


. Anybody? Ever?  Always?  Maybe where you are, but I've never been asked for my DL, but then again I've only been test driving and buying cars for 43 years or so....

/Agree that it's fake.
 
2013-03-13 04:18:53 PM

Old_Chief_Scott: angry_scientist: This one was staged too! but pretty awesome still

http://www.youtube.com/watch?v=2_IfM5X7QIU

My favorite all-time commercial featuring a NASCAR driver starred Mark Martin. There was another racer too but I forget who it was. Anyway, in this commercial Mark and the other guy are driving instructors with dorky looking young student drivers but when they see each other they push their students to go faster and faster so as to beat the other guy. Mark is wearing a short sleeved white shirt with a pocket protector and a skinny little black tie and by the end of the commercial he's yelling at his student to step on the gas.

The commercial cuts away to whatever the hell the commercial was for and when it cuts back Martin is standing by the car as his sobbing student runs away and he calls after her "So I'll see you again next Tuesday?"



How could you forget that JJ was the other driver?

http://www.youtube.com/watch?v=v_gDGR7u10k">http://www.youtube.com/w atch?v=v_gDGR7u10k
 
2013-03-13 04:30:27 PM

tzzhc4: Fake or not still a good and entertaining commercial.


this


and here is my favorite ride along video

http://www.youtube.com/watch?v=2ROmX6QfOeY&list=FLieXHBbjKRuacl7aEA5 iv MQ
 
2013-03-13 04:35:55 PM

angry_scientist: This one was staged too! but pretty awesome still

http://www.youtube.com/watch?v=2_IfM5X7QIU


And it caused JPM to jump from F1 to NASCAR, which caused all sorts of fireworks years later.  Also probably the only time a NASCAR-approved stock car went on the IMS road course.

/they should have the 2nd Daytona race on the infield road course layout
//it'd sure as fark get rid of the plates at that track!
 
2013-03-13 04:51:42 PM
I don't drink Pepsi, watch NASCAR, drive a Camaro, really know who Jeff Gordon is, or care if it's fake.

I laughed.
 
2013-03-13 04:54:23 PM

phimuskapsi: It's totally a fake. 

There was no '2009 Camaro', 2010 was the first Model year. 
Wheels on Camaro are from 2013, not 2010
Car almost hit (but not really)
Cut after leaving loading dock

I think the salesman might have been the only person not in on the gag.


Um. Wouldn't that make it legit? Since he's the one they were pranking? Of course everyone else was in on it, including the other car.
 
2013-03-13 04:54:40 PM

bluorangefyre: And it caused JPM to jump from F1 to NASCAR, which caused all sorts of fireworks years later. Also probably the only time a NASCAR-approved stock car went on the IMS road course.

/they should have the 2nd Daytona race on the infield road course layout
//it'd sure as fark get rid of the plates at that track!


You're right, I forgot about that! That would be great to watch though. Man, the only reason I knew it was Daytona is from playing Gran Turismo 5 apparently too often...
 
2013-03-13 05:52:17 PM
 
2013-03-13 06:02:20 PM

non-racer X: Old_Chief_Scott: angry_scientist: This one was staged too! but pretty awesome still

http://www.youtube.com/watch?v=2_IfM5X7QIU

My favorite all-time commercial featuring a NASCAR driver starred Mark Martin. There was another racer too but I forget who it was. Anyway, in this commercial Mark and the other guy are driving instructors with dorky looking young student drivers but when they see each other they push their students to go faster and faster so as to beat the other guy. Mark is wearing a short sleeved white shirt with a pocket protector and a skinny little black tie and by the end of the commercial he's yelling at his student to step on the gas.

The commercial cuts away to whatever the hell the commercial was for and when it cuts back Martin is standing by the car as his sobbing student runs away and he calls after her "So I'll see you again next Tuesday?"


How could you forget that JJ was the other driver?

http://www.youtube.com/watch?v=v_gDGR7u10k">http://www.youtube.com/w atch?v=v_gDGR7u10k


THANKYOUTHANKYOUTHANKYOU!!! I have looked all over for that farking thing!
 
2013-03-13 06:02:59 PM

Old_Chief_Scott: HANKYOUTHANKYOUTHANKYOU!!! I have looked all over for that farking thing!


Holy shiat Jimmy looks young in that...
 
2013-03-13 06:49:59 PM

UncleStumpy: tzzhc4: Fake or not still a good and entertaining commercial.

this


and here is my favorite ride along video

http://www.youtube.com/watch?v=2ROmX6QfOeY&list=FLieXHBbjKRuacl7aEA5 iv MQ


On the public roads? not cool
 
2013-03-13 07:06:06 PM
How could you forget that JJ was the other driver?

http://www.youtube.com/watch?v=v_gDGR7u10k">http://www.youtube.com/w atch?v=v_gDGR7u10k

THANKYOUTHANKYOUTHANKYOU!!! I have looked all over for that farking thing!



No problem, helps that I remembered that it was a Gatorade commercial.
 
2013-03-13 08:09:08 PM
Wanted to believe......wanted to.
 
2013-03-13 09:28:21 PM

Ronnie_Zman: [www.troll.me image 553x484]


FAKE
 
2013-03-13 10:36:19 PM
dont forget the farking kill switch they carry with them in their pocket...

lol
 
2013-03-13 11:13:10 PM

Cup Check: I dislike Jeff Gordon as much as anyone from Talladega, but that's damn funny right there! It was feeling kind of fake until he started dropping expletives all over the place. Glad they didn't use JJ or I'd have been rooting for a rollover.


This.

Chagrin: Not saying it's not fake, but the road clear of (non-professional) drivers or the cupholder are basic preparations that a company like Pepsi would prepare for beforehand. The dealership was probably prepared for this but it doesn't mean the particular salesman had a clue what was going to happen.


It looks like a industrial park on a weekend.  A good place to set up something like that.  I do hope that one car was in on it, or Jeff earned himself another enemy.

/Jeff's first wife asked for a divorce when she realized they were both cheating with the same pit crew member.
 
2013-03-14 02:09:00 AM
I lol'ed. and I dont even like auto racing. IDC if it was fake or real.
 
2013-03-14 03:10:46 AM
Watching this video, seeing all the fakeditude (including that Ol' Jeff didn't even drive the farking car) and then reading the thread has done wonders for my self esteem.  I guess I'm not that dumb after all.  Thanks Fark.
 
2013-03-14 10:08:59 AM

non-racer X: No problem, helps that I remembered that it was a Gatorade commercial.


That's probably why I could never find it.
 
2013-03-14 10:50:11 AM

mrbach: Most of you guys must spend your time pissing in everyones good times. How does anyone stand you when all you do is criticize and crap over every little thing that is entertaining?

So what if its fake or real or anything? Pull the sticks out of your arses and try and enjoy life a little.


/everyone else, high fives.


Hallelujah brother!

Of course the course and car were set up ahead of time.  The only thing that wasn't was the passenger.  Jeez people, you think they'd pull a stunt like that without closing off the road or testing it out first?  You think Gordon is going to risk his life or the life of his passenger going up ramps without checking them out first?  He may be a Nascar driver, but he isn't a freaking idiot.

//favorite part was when he backed into the parking space at the end like it was completely normal.
 
2013-03-14 11:35:06 AM

ladyfortuna: You guys take all the fun out of stuff like this, you know?


Agreed.  I though this was a great commercial.
 
2013-03-14 12:34:37 PM

prjindigo: dude

SOOO farking fake... cupholder over the radio?!?  bullshiaaaat


Used to have a Mitsubishi Diamante that had a cup holder over the radio. DUMBEST DESIGN EVER!

Left a taco bell cup in it on a hot day, the bottom of the cup busted open and had soda all down the back of the radio.
 
2013-03-14 02:12:17 PM

ChrisDe: elaine_benes.jpg


well played.
 
2013-03-14 07:14:00 PM
Of course it's fake! As if there's someone called Jeff Gordon - Jeff and Gordon are both forenames.
 
2013-03-15 10:59:08 PM
Pepsi definitely has the best sugar water. Anyone can see that here.
 
2013-03-16 09:32:16 AM
Scripted, set up and farking lame. Jesus don't Farkers have any respect for themselves?
 
2013-03-16 06:30:44 PM
fark commercials.

fark cars.

fark pepsi.

fark nascar.
 
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