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(The Day)   Wineries now targeting the younger, hipper crowd because of baby boomers tightening their wallets. With helpful pic of a girl apparently tasting wine   (theday.com) divider line 53
    More: Obvious, targeted advertising, baby boomers, Santa Barbara County, singer fergie, IBISWorld  
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12007 clicks; posted to Main » on 10 Mar 2013 at 4:14 PM (1 year ago)   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



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2013-03-10 02:40:07 PM  
that pic is a booth babe of wine.

wine snob thread.

//screw wine drink more whisky
 
2013-03-10 04:18:38 PM  

Generation_D: that pic is a booth babe of wine.


Well, if you need something more authentic, here is a young wine drinker:

3.bp.blogspot.com
 
2013-03-10 04:24:52 PM  
cdn1.bigcommerce.com
 
2013-03-10 04:28:09 PM  
She looks friendly and juicy.
 
2013-03-10 04:31:17 PM  

Generation_D: //screw wine


_D, please, it's a "Stelvin closure"
 
2013-03-10 04:33:02 PM  
Riiiight (in Bill Cosbys voice)
 
2013-03-10 04:37:50 PM  
I like wine. I buy bottles and drink the stuff regularly. However, my interest in wine tasting as an activity is extremely low on the list of things that I find enjoyable.
 
2013-03-10 04:39:32 PM  
Wine is for ladies and fancy-boys.
 
2013-03-10 04:40:48 PM  
A customer tastes wine at a liquor shop in Taipei, Taiwan

well it Tiffany Hsu of the LA Times says so.

man talk about your generational, regional and ethnic melding here.
 
2013-03-10 04:44:49 PM  
Looked hard for her camel toe, leaving disappointed.
/Most Cabernet's (and some scotches) are awesome.
 
2013-03-10 04:45:17 PM  
I AM NOT DRINKING FARKING MERLOT!
 
2013-03-10 04:46:09 PM  
I start with port
Drink two or three quarts
I drank Pernod
Then boogie some more
Speeding two weeks
On Wyamine
Don't mix too good
With ice box wine
*snip*
Put a quarter in the juke
Boogie til you puke
Form a big boss line
It's puking time
Cleaning woman
Found me on the floor
Can't wait til tomorrow
To boogie some more

Root Boy Slim does did it right
 
2013-03-10 04:47:56 PM  
Went to my first winery tour/ wine tasting 5 months ago. The information was meh to mildly interesting but the tasting left me with an awesome buzz.

Since then I've been to a few more wine tastings....in my living room.
 
2013-03-10 04:49:27 PM  
All the wineries I go to are populated with people who got too old for the bar scene, or had kids, but still want to gout out drinking.
 
2013-03-10 04:50:06 PM  

WhippingBoy: Wine is for ladies and fancy-boys.



o_O

If I'm having steak, my go-to pairing is a red wine from Washington State.
 
2013-03-10 04:50:21 PM  
I predict the death of all adjectives 6 letters in length or more.

/Pompous boobery using enormous words to describe how a wine tastes.
 
2013-03-10 04:52:52 PM  
I know that look.  She'll be vomiting in the parking lot later.
 
2013-03-10 04:54:56 PM  
I only drink toilet wine. With a hint of ammonia.
 
2013-03-10 04:55:46 PM  
www.thetradeshowsblog.com

ow ow ow ow owwwwwwwwwww owwwwwwwwwwwwwww....
 
2013-03-10 04:57:17 PM  

Generation_D: that pic is a booth babe of wine.

wine snob thread.

//screw wine drink more whisky


friend of mine owns a winery, was at it for a few hours last night.  Large crowd, 25-45yo, all very attractive - average, only slightly less attractive than that girl.  Went up to the semi-private lounge area he has there at his winery, where there was a smaller crowd - all the women were quite a bit more attractive than that girl (but they were, admittedly, the creme).

Hot young women like wine.  No hired models needed.
 
2013-03-10 04:57:27 PM  
Bottled off three bombers of organic, wildflower mead yesterday. Enjoying one now. No use for non-honey wines. Best part of mead is wine, beer, scotch, etc., drinkers enjoy a glass of mead; plus, you will not ruin the taste of food as a well-hopped beer could nor will food ruin the taste as with a wine. The ridiculous part is making proper mead only requires pouring the ingredients into the same fermenting container and waiting. Seven weeks in and this is absolutely amazing, and I have ten more gallons which my patience will only make better.

Tell me when some proper, domestic mead-makers come into the market.
 
2013-03-10 05:00:31 PM  
The wine industry IS growing.  Several hundred new wineries open every year in California.  While CA is 90% of the US wine market, many other states are growing rapidly too.  Virginia for example, has expanded 50% in the last five years, without having to try cater to ditzy youngin' with slutty wine names.

/Get off my lawn
 
2013-03-10 05:00:41 PM  
Good. I'm so tired of watching vineyards getting snatched up by businesses looking for an investment/tax shelter, or by some 'celebrity' looking to exploit his or her perceived name recognition to sell cat piss.
 
2013-03-10 05:03:41 PM  
Meh, the halcyon days (if you will) of older working professionals swishing and spitting wines for several hours on a Sunday afternoon while talking about things like...terroir...I think will end by the time us millennials are in charge.

If wine makers simply want to attract the younger generation for the sheer economic benefit of sales, that's fine. But, they'll probably fail hard to recruit a new generation that will actually take the time to appreciate it like their elders did. We can't go five minutes without looking at our smartphones, so I can't see a quantifiable number of a "younger, hipper" crowd actually taking such a fancy in a complex and time-consuming endeavor of being a true wine aficionado.

Unless, of course, someones develops an app.
 
2013-03-10 05:04:08 PM  
I love wine and wine tastings. My experience is those of the female variety are attracted to a man with a working knowledge of wine.

Also: malbecs, please. Though I'm afraid they've started to get a little TOO popular lately and the prices are about to soar in the same way pinot noir shot up several years ago and is just now beginning coming down.

Also (again), South Africa is producing some of the best wines on Earth right now.
 
2013-03-10 05:05:36 PM  

IamAwake: Generation_D: that pic is a booth babe of wine.

wine snob thread.

//screw wine drink more whisky

friend of mine owns a winery, was at it for a few hours last night.  Large crowd, 25-45yo, all very attractive - average, only slightly less attractive than that girl.  Went up to the semi-private lounge area he has there at his winery, where there was a smaller crowd - all the women were quite a bit more attractive than that girl (but they were, admittedly, the creme).

Hot young women like wine.  No hired models needed.


Do you even know anything about wine?
Hnngh, hot babes drinking white zin.
 
2013-03-10 05:06:23 PM  

Pappas: I love wine and wine tastings. My experience is those of the female variety are attracted to a man with a working knowledge of wine.

Also: malbecs, please. Though I'm afraid they've started to get a little TOO popular lately and the prices are about to soar in the same way pinot noir shot up several years ago and is just now beginning coming down.

Also (again), South Africa is producing some of the best wines on Earth right now.


I had a malbec and thoroughly enjoyed it.
 
2013-03-10 05:15:02 PM  
I don't care what movie characters say, I love merlot.
 
2013-03-10 05:20:24 PM  
I've had great times at wineries.  Don't be a snob or anti social and chat it up with the folks behind the counter and you'll usually drink for free and even get some "special" pours behind the counter.  I've spent 4-5 hours in a single winery before.  Good times and made some good friends.
 
2013-03-10 05:27:21 PM  
Crap, I'm wasting time making wine in Virginia.  We never get girls like that at our tastings.
 
2013-03-10 05:31:01 PM  

rnatalie: Crap, I'm wasting time making wine in Virginia.  We never get girls like that at our tastings.


Take a hot friend with you and more will follow; To compete.
 
2013-03-10 05:38:02 PM  
Is that Asia Carrera?
 
2013-03-10 05:38:08 PM  

Vangor: Tell me when some proper, domestic mead-makers come into the market.


I'm pondering opening a meadery myself...wife and I have really gotten in to Ethiopian food, and of course the drink one drinks while eating Ethiopian food is mead...it just went from there.

Way way sweeter than what I normally drink...but good stuff none the less.
 
2013-03-10 05:38:40 PM  

Bane of Broone: Is that Asia Carrera?


Strike that. No falsies.
 
2013-03-10 05:43:33 PM  
The only time I went to a winery, the boomer-aged host was clearly drunk and trying to hit on the most attractive single woman he could find. It occurred in the tasting room while his wife was outside with the rest of the customers. That was farking awkward. I would have left the room but I'd paid money to sample different wines, so instead everyone just had to sit there and listen to it unfurl like a slow motion blimp crash. Double plus fun: the target was foreign and didn't speak English very well, so she had this look on her face the entire time that was like "is this what you guys do in America?" She tried to humor him as best she could.
 
2013-03-10 05:57:14 PM  

IamAwake: I'm pondering opening a meadery myself...wife and I have really gotten in to Ethiopian food, and of course the drink one drinks while eating Ethiopian food is mead...it just went from there.

Way way sweeter than what I normally drink...but good stuff none the less.


Considered getting my license for a little bit, primarily as an excuse to brew more. Will say on the sweetness aspect, lowering to about 2.8lbs per gallon (one gallon of honey per four gallons of water, generally) greatly reduces the negative, saccharine aspect of such a sweet drink around the twelve week mark. Means this could easily be combined with other drinks throughout the night will little to no ill effects. Will be toying with a Hungarian, medium char, oak aging to see what else might be done now I've locked in ratios and water quality.
 
2013-03-10 06:07:47 PM  
Wine is merely unfinished brandy
 
2013-03-10 06:10:07 PM  

IamAwake:

Hot young women like wine dudes rich enough to own a winery.  No hired models needed.

Fixed that for you

Vangor: Bottled off three bombers of organic, wildflower mead yesterday. Enjoying one now. No use for non-honey wines. Best part of mead is wine, beer, scotch, etc., drinkers enjoy a glass of mead; plus, you will not ruin the taste of food as a well-hopped beer could nor will food ruin the taste as with a wine. The ridiculous part is making proper mead only requires pouring the ingredients into the same fermenting container and waiting. Seven weeks in and this is absolutely amazing, and I have ten more gallons which my patience will only make better.

Tell me when some proper, domestic mead-makers come into the market.



Michigan has some really good meads all over the place. I just moved here three months ago and I have tried so many different meads and mead based products that freakin' rock. I doubt much of it gets out of state though.
 
2013-03-10 06:20:34 PM  

AbbeySomeone: IamAwake: Generation_D: that pic is a booth babe of wine.

wine snob thread.

//screw wine drink more whisky

friend of mine owns a winery, was at it for a few hours last night.  Large crowd, 25-45yo, all very attractive - average, only slightly less attractive than that girl.  Went up to the semi-private lounge area he has there at his winery, where there was a smaller crowd - all the women were quite a bit more attractive than that girl (but they were, admittedly, the creme).

Hot young women like wine.  No hired models needed.

Do you even know anything about wine?
Hnngh, hot babes drinking white zin.


There is no such thing.
 
2013-03-10 06:21:34 PM  
I've replaced Welch's fruit juice with moscato.  Didn't notice a difference, except the nice buzz throughout the rest of the morning.
 
2013-03-10 06:26:29 PM  
That gall looks straight out of Newport Beach.
 
2013-03-10 06:29:07 PM  

McGrits: I doubt much of it gets out of state though.


That'll be the issue. I've had a few varieties which are actually available, and they're waxy and unexciting. Much as I love my own, not exactly available in various establishments, and there is some great variety to be had in mead which I simply cannot get via homebrew without a mass of gallon experiments.
 
2013-03-10 06:39:50 PM  
How did wineries become the Disneylands for bored middle-aged adults?  The only difference between a winery tour and going on It's a Small World is that there aren't any animated dolls singing that damn song.  At both you wish you were drunk (or more drunk), and at the end you still have to exit through the gift store.
 
2013-03-10 06:47:08 PM  

Vangor: Tell me when some proper, domestic mead-makers come into the market.


There's apparently a few up here in the PNW, since whenever I go into the craft brew place there's always at least one domestic on tap.  Last Friday it was something by Rogue, out of OR.

I'll admit however that I'm not much of a fan, since the last couple times I've had mead it tasted like someone melted an otter pop into my glass.
 
2013-03-10 07:08:00 PM  

toraque: There's apparently a few up here in the PNW, since whenever I go into the craft brew place there's always at least one domestic on tap.  Last Friday it was something by Rogue, out of OR.


Didn't know Rogue made a mead. However, much as I love St. Rogue, Hazelnut, Somer Honey, Daddy's Little Helper, Dead Guy, and so on and so forth, when Rogue starts to venture out the enjoyment seems to drop.

toraque: I'll admit however that I'm not much of a fan, since the last couple times I've had mead it tasted like someone melted an otter pop into my glass.


This is why I said "proper". Using inferior honey, strains of yeast, water, time, nutrients, etc., will make a lackluster mead in the same way replacement adjuncts in grain make a lackluster beer.
 
2013-03-10 08:04:56 PM  
Porn stars go to wineries now?

www.theday.com
 
2013-03-10 08:39:17 PM  

casual_sex: The only time I went to a winery, the boomer-aged host was clearly drunk and trying to hit on the most attractive single woman he could find. It occurred in the tasting room while his wife was outside with the rest of the customers. That was farking awkward. I would have left the room but I'd paid money to sample different wines, so instead everyone just had to sit there and listen to it unfurl like a slow motion blimp crash. Double plus fun: the target was foreign and didn't speak English very well, so she had this look on her face the entire time that was like "is this what you guys do in America?" She tried to humor him as best she could.


that's truly pathetic and not representative of the typical winery / vineyard tour experience. sorry that your fun day was marred by a dooshbag, that's a shame.

--- as for aiming at a younger market: your typical baby boomer has done the wine tour thing to death, many of them years ago. and it does make sense that older folks no longer drink as much as they used to.
 
2013-03-10 08:42:05 PM  

ggecko: Porn stars go to wineries now?

[www.theday.com image 312x475]


Oh hey, Sandra Oh got sluttier.
 
2013-03-10 08:50:20 PM  
FTA That means more irreverent labels, easy drinking wines, singles events and laid-back tastings - all aimed at demystifying the elite atmosphere surrounding wine while grooming the next generation of oenophiles.

Here's how you dymistify the elite atmosphere surrounding wine.  Let your kid pick out a bottle in your price range and drink whatever he/she picks.
 
2013-03-11 02:16:04 AM  

KrispyKritter: casual_sex: The only time I went to a winery, the boomer-aged host was clearly drunk and trying to hit on the most attractive single woman he could find. It occurred in the tasting room while his wife was outside with the rest of the customers. That was farking awkward. I would have left the room but I'd paid money to sample different wines, so instead everyone just had to sit there and listen to it unfurl like a slow motion blimp crash. Double plus fun: the target was foreign and didn't speak English very well, so she had this look on her face the entire time that was like "is this what you guys do in America?" She tried to humor him as best she could.

that's truly pathetic and not representative of the typical winery / vineyard tour experience. sorry that your fun day was marred by a dooshbag, that's a shame.

--- as for aiming at a younger market: your typical baby boomer has done the wine tour thing to death, many of them years ago. and it does make sense that older folks no longer drink as much as they used to.


That drunken party atmosphere totally depends on where you go. I went tasting today at two wineries where I'm a wine club member, one in Napa, one in Sonoma. Pretty mellow clientele, warm and friendly.

I've also been to wineries where I've seen frat types prepartying in the parking lot with pbr, and drunk girls vomitting pink vomit in the bushes.
 
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