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(Marketwatch)   Reader's Digest publisher condenses debts into Chapter 11   (marketwatch.com ) divider line
    More: Fail, Reader's Digest  
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1266 clicks; posted to Business » on 18 Feb 2013 at 9:57 AM (3 years ago)   |   Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



37 Comments     (+0 »)
 
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2013-02-18 08:05:16 AM  
My parents subscribed to Reader's Digest when I was growing up. You could always count on there being some copies right next to the shiatter.
 
2013-02-18 08:49:51 AM  
I don't think I ever actually read an article in Reader's Digest.  I would occasionally page through it for the "humor".
 
2013-02-18 08:58:29 AM  

EvilEgg: I would occasionally page through it for the "humor".


Humor in Uniform? Laughter is the greatest medicine?

I grew up on RD and read a crap load of "condensed" books by them before I developed taste.

This one actually makes me have a bit of a sad despite not having read one in decades.
 
2013-02-18 09:33:07 AM  
When I was a kid every summer we drove from CA to grandma's house in IL.  The only thing she had to read was a RD condensed book.  You know, where they condense 4 books and put them behind covers.  One of the stories was a typical 50s atomic war with the family emerging from the fallout shelter to sunshine and puppies.

When grandma died they asked if I wanted anything, I asked for that book.  It's now one of my most prized possessions.
.
 
2013-02-18 09:52:42 AM  
I guess their readers are dying off.
 
2013-02-18 10:12:39 AM  

Sybarite: My parents subscribed to Reader's Digest when I was growing up. You could always count on there being some copies right next to the shiatter.


Thats where mine used to be, 6 months worth. Then I got better magazines. Now they are inevitably waiting for my trip to the paper recycling bin..
 
2013-02-18 10:13:48 AM  
What's a wait at the doctors without leaffing through a copy.
 
2013-02-18 10:15:19 AM  
Dear god, the communists have won.
 
2013-02-18 10:32:56 AM  
Good riddance to bad trash.

The idea of dumbing written works down so the average right wing american farkwit would read it ..... was a brilliant idea, but that doesn't make me have to mourn its passing.
 
2013-02-18 10:40:20 AM  
To be fair, some authors, for example Robert Jordan, would have benefited from Readers Digest going over their work.
 
2013-02-18 10:43:54 AM  

ha-ha-guy: To be fair, some authors, for example Robert Jordan, would have benefited from Readers Digest going over their work.


Hey now, some of us fantasy fans are really, really interested in finding out what color women's skirts are slashed with and whether or not a particular event caused one or more persons to tug at their braid.
 
2013-02-18 10:52:08 AM  
Reader's Digest had it's place after Golden Books in my development. I'll miss it. It could be why I'm such a boring person these days.
 
2013-02-18 11:13:00 AM  
My wife hopes they don't discontinue their large type edition.
 
2013-02-18 11:14:23 AM  

Generation_D: Good riddance to bad trash.

The idea of dumbing written works down so the average right wing american farkwit would read it ..... was a brilliant idea, but that doesn't make me have to mourn its passing.


deadhomersociety.files.wordpress.com
 
2013-02-18 11:28:45 AM  
Check, Please . . . .
 
2013-02-18 11:43:44 AM  

Kristoph57: Sybarite: My parents subscribed to Reader's Digest when I was growing up. You could always count on there being some copies right next to the shiatter.

Thats where mine used to be, 6 months worth. Then I got better magazines. Now they are inevitably waiting for my trip to the paper recycling bin..


Never read a single article.  Just read HUmor in Uniform and Laughter the Best medicine.
 
2013-02-18 11:55:47 AM  
Not Again
 
2013-02-18 12:18:43 PM  
My mother's parents subscribed to Reader's Digest, as did the doctor and dentist I went to as a kid (and some of the others I went to as an adult). My parents subscribed to Time and The New Yorker, among other things. Lots of stuff in New Yorker was TL;DR, but I got really interested in more than their cartoons when they ran the article on why the Apollo 13 mission almost didn't make it back.

Still, I learned to appreciate Sidney Harris and Charles Addams at a young age, even if I didn't fully understand all of them.

Also, I want to thank Time for that illustrated article on Cheryl Tiegs when I was a teenager.

/my lawn, etc.
 
2013-02-18 12:50:30 PM  
Have any of you looked at the magazine recently? Talk about losing your focus! Gone are the condensed articles from a wide selection of magazines and newspapers. Gone are the condensed books. Now it is just fun facts for senior citizens. The magazine looks NOTHING like the CIA funded general interest magazine of our childhoods. It deserves to die!
 
2013-02-18 01:14:36 PM  
Don't worry about it...I'm sure if they enter enough sweepstakes they'll make enough money to go out of debt.
 
2013-02-18 01:18:45 PM  

Delawheredad: Have any of you looked at the magazine recently? Talk about losing your focus! Gone are the condensed articles from a wide selection of magazines and newspapers. Gone are the condensed books. Now it is just fun facts for senior citizens. The magazine looks NOTHING like the CIA funded general interest magazine of our childhoods. It deserves to die!


Lots of celebrity news, 'advice' columns, diet tips (hint: don't eat anything) and generally the same crap that sunk so many other magazines. It went from its stolid world to something it wasn't, and that's what killed it.
 
2013-02-18 01:25:58 PM  
Reader's Digest is about 1/5th as thick as they used to be.

Also, isn't this about the 3rd time it has gone through bankruptcy?

I used to be amused at the 8+ page 'insert' by the Republican Party or promoting nuclear power that would be pretending as hard as it could to be part of the magazine.
 
2013-02-18 01:33:58 PM  
RD had a condensed version of "Nineteen Eighty-Four". I was surprised when I read the original book that I only had read the first third.

The art for "Dogs of War" was bunk material: go for the section where the daughter shows she has no scars.

/"Malevil" FTW!
 
2013-02-18 01:56:55 PM  

Generation_D: Good riddance to bad trash.

The idea of dumbing written works down so the average right wing american farkwit would read it ..... was a brilliant idea, but that doesn't make me have to mourn its passing.


It's "passing?"  You don't get out on the Web at all, do you?
 
2013-02-18 02:31:17 PM  
In other news Reader Digest still exists.
 
2013-02-18 02:48:51 PM  
www.insidesocal.com

"I'm Joe's Bankruptcy"
 
2013-02-18 06:52:44 PM  

Sybarite: ha-ha-guy: To be fair, some authors, for example Robert Jordan, would have benefited from Readers Digest going over their work.

Hey now, some of us fantasy fans are really, really interested in finding out what color women's skirts are slashed with and whether or not a particular event caused one or more persons to tug at their braid.


Go on...
 
2013-02-18 08:07:24 PM  

Mugato: I guess their readers are dying off.


pretty much this, it won't survive the passing of the baby boomers.
 
2013-02-19 02:38:35 AM  

quatchi: EvilEgg: I would occasionally page through it for the "humor".

Humor in Uniform? Laughter is the greatest medicine?

I grew up on RD and read a crap load of "condensed" books by them before I developed taste.

This one actually makes me have a bit of a sad despite not having read one in decades.


I read the fark out of RD throughout grade school. Grandma had a stack and for some reason my 6th grade teacher had tons for various reading assignments, being forced to sit in that particular corner for awesomeness led me to reading 50+ of those things in short order. My favorite story involved a woman whose car accelerated out of control, couldn't get in the meridian the difference in tire speeds would surely flip the car! She somehow thought to herself...
 
2013-02-19 05:58:47 AM  
Serves them right for repeatedly rejecting my subscription application
 
2013-02-19 06:52:23 AM  
I don't know how or why, but Reader's Digest sent me a book last week with a bill attached to it. I didn't order it, and I refuse to pay for it. So now I have to take the damn thing back to the post office this week and send it back to them so that I don't get billed anymore.

fark Reader's Digest. Maybe they wouldn't be broke if they didn't send out books to people who didn't farking order them in the first place.
 
rpm
2013-02-19 11:00:26 AM  

Axana: I don't know how or why, but Reader's Digest sent me a book last week with a bill attached to it. I didn't order it, and I refuse to pay for it. So now I have to take the damn thing back to the post office this week and send it back to them so that I don't get billed anymore.


You didn't ask for it, it's yours.
 
2013-02-19 12:30:51 PM  
TheGreatGazoo:  Also, isn't this about the 3rd time it has gone through bankruptcy?

Yes
 
2013-02-19 12:36:52 PM  
I always thought that brand name could make the jump to a decently successful blog for AOL or something.  I mean, dumbing down other people's work? Filled with mildly amusing humor?  It was ahead of its time, of you think about it.
 
2013-02-19 02:30:51 PM  

Sybarite: You could always count on there being some copies right next to the shiatter.


There are two issues on my shiatter right now, so I'm getting a kick...

Mugato: I guess their readers are dying off.


Yeah, but they're passing it on. When my wife and I got married, we were "gifted" three subscriptions to RD by our ancestors. Thanks a freaking lot. For a while we were getting three copies of each issue. I called RD and got it straightened out; they credited the account so that we had three years of RD to look forward to. That time is long-passed, but we are still getting it. We've asked the original three buyers to cut it off, and all claim they don't buy it for us anymore. Who the hell is buying me this magazine!?I stopped reading it when they stopped putting trivia ot jokes on the bottom of many pages.

Generation_D: so the average right wing american farkwit would read it


Holy shiat, does everything on fark have to be political?
 
2013-02-19 09:03:39 PM  
I was gifted this rag and god-damned farking "Reminisce" by my MIL. Reminisce is (was?) a bunch of old farts going on about how great life was in the Depression and WWII and the 1950s.

fark off Reminisce. I took great pleasure in throwing them away, still in their plastic wrap. I refused to recycle them, such was my spite. Ptoo.
 
2013-02-21 08:30:22 PM  
Reader's Digest losing subscribers?  But I thought the number of people over 70 was increasing.
 
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