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(Time)   Do you really want the phrase "Ambassador of Buzz" as a job title on your resume instead of Marketing Manager?   (business.time.com) divider line 62
    More: Silly, Ambassador of Buzz, job descriptions, Chief Marketing Officer, resumes, corporate communications, hierarchy  
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2927 clicks; posted to Main » on 12 Feb 2013 at 5:18 AM (1 year ago)   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



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2013-02-12 12:01:32 PM
seventiesmusic.files.wordpress.com

Sultan of Swing.
 
2013-02-12 12:07:59 PM

Mr_Fabulous: I've worked at the same marketing agency for 20 years. In all that time, I've never had a job title...and neither has anyone else (except the president). Whenever I'm pressed for an actual title, I either say "Evil Genius" or "Power Forward".

/really a copywriter, consultant, strategizer and half-assed media planner
//but evil genius sounds better


you've worked for the same agency for 20 years - that is insane! Seriously.
 
2013-02-12 01:07:06 PM
dilbert.com
 
2013-02-12 01:11:22 PM

abhorrent1: Who cares what your stupid, hipster boss calls you. Just put Marketing Manager on your resume. How hard is that?


No, do not put Marketing Manager on your resume unless you actually do marketing.  Marketing is *not* sales, or advertising or promotions, or client management.  Marketing is 1. identifying a target market, then 2. designing goods or services that will be bought by that target market. Once 1 & 2 are completed, a business will use salespeople, advertising and promotions to reach out to the target market and attract customers, but those activities are not Marketing.

Marketing just sounds a lot more sexy than, I call people to ask if they want to buy our product, or I build web pages per guidelines from the actual Marketing Dept., or I handle current clients and maintain the working relationship.  Those positions are Sales, Design and Customer Service.  They are not Marketing.
 
2013-02-12 01:39:42 PM

El Pachuco: abhorrent1: Who cares what your stupid, hipster boss calls you. Just put Marketing Manager on your resume. How hard is that?

No, do not put Marketing Manager on your resume unless you actually do marketing.  Marketing is *not* sales, or advertising or promotions, or client management.  Marketing is 1. identifying a target market, then 2. designing goods or services that will be bought by that target market. Once 1 & 2 are completed, a business will use salespeople, advertising and promotions to reach out to the target market and attract customers, but those activities are not Marketing.

Marketing just sounds a lot more sexy than, I call people to ask if they want to buy our product, or I build web pages per guidelines from the actual Marketing Dept., or I handle current clients and maintain the working relationship.  Those positions are Sales, Design and Customer Service.  They are not Marketing.


Thank you and I love you
/Marketing Director
 
2013-02-12 02:11:41 PM

offmymeds: [seventiesmusic.files.wordpress.com image 600x581]

Sultan of Swing.


"The Sultan of Swat!"

"The King of Crash!"

"The Colossus of Clout!"

"THE GREAT BAMBINO!"
 
2013-02-12 02:13:26 PM
Back on topic: My friend's boss's title is "Chief of WOW!"
 
2013-02-12 02:22:37 PM
upload.wikimedia.org

"If there's a steady paycheck in it, I'll believe be anything you say."
 
2013-02-12 05:06:09 PM

p the boiler: El Pachuco: abhorrent1: Who cares what your stupid, hipster boss calls you. Just put Marketing Manager on your resume. How hard is that?

No, do not put Marketing Manager on your resume unless you actually do marketing.  Marketing is *not* sales, or advertising or promotions, or client management.  Marketing is 1. identifying a target market, then 2. designing goods or services that will be bought by that target market. Once 1 & 2 are completed, a business will use salespeople, advertising and promotions to reach out to the target market and attract customers, but those activities are not Marketing.

Marketing just sounds a lot more sexy than, I call people to ask if they want to buy our product, or I build web pages per guidelines from the actual Marketing Dept., or I handle current clients and maintain the working relationship.  Those positions are Sales, Design and Customer Service.  They are not Marketing.

Thank you and I love you
/Marketing Director


Seconded!

The way I look at it, I identify and deliver qualified leads (through various methods) to the sales team, and then they take it from there,.

/Director of Online Marketing
 
2013-02-12 06:00:12 PM

dumbobruni: if I see more jobs with "ninja" attached to them at NY tech firms, I'm going to get stabby.

/Accounts Payable Ninja? Really?


You're right. All the ninjas hang out in accounts receivable.
 
2013-02-12 08:09:40 PM
How else would I describe being a PA for the Melvins?
 
2013-02-12 09:03:51 PM

Dracolich: durbnpoisn: This reminds me fondly of when I was on jury duty.  When the judge asked me what my profession was, I answered "Petroleum Transfer Engineer".

It was most amusing.  And for some reason, they excused me from the jury.

Well, unless you're covered by the industry exclusion, you have to have a P.E. to call yourself an engineer in many states.  The joke works almost as well with "Technician" or "Director of."


After many years of working with actual degreed engineers, I have issues with my new "design engineer" job title. But I didn't ask for it they just gave it to me at my new job. Came with a job description and everything.
 
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