scottydoesntknow: But he said he was only looking for a certain clientele - "not Starbucks-like people who have common interest in coffee. I don't want the McDonald's coffee drinker."So he's not looking for "Starbucks-like people" which I guess means people who need a large variety and willing to pay for it or hipsters writing their future screenplay in the cafe. That knocks out about 50%. And he's not looking for the "McDonald's coffee drinker" which I guess means people who need to have a cup of coffee to function (that's me) and are willing to get fast-food coffee to satisfy that. That knocks out the other 50%.Who exactly was the "clientele" you were going for?Moron
Vodka Zombie: This guy opened a coffee shop with the intent of appealing to all five, maybe six, <strike>comically fussy coffee</strike> comic book snobs in the Racine area willing to set aside their snobbery long enough to drink Alterra (which I love, but the snobs tend to frown on it).
MindStalker: Vodka Zombie: This guy opened a coffee shop with the intent of appealing to all five, maybe six, <strike>comically fussy coffee</strike> comic book snobs in the Racine area willing to set aside their snobbery long enough to drink Alterra (which I love, but the snobs tend to frown on it).
rumpelstiltskin: [bloximages.chicago2.vip.townnews.com image 300x224]Worst. Customers. Ever.
wee: You can tell he has a chin, because beard.
cannotsuggestaname: I think he was going for the pretentious art house coffee crowd. They aren't Starbucks fans and they don't drink the swill at McDonald's... they also aren't a very supportive crowd and can be insufferable twits to deal with.He shot himself in the foot by not being a part of the local business community. He drove away a steady customer base by focusing on prima donnas. Instead of taking responsibility for being short sighted and a generally bad business man he instead blames everyone else around him. No wonder he failed.
timujin: huh, he hates dealing with the general public and wonders why his shop didn't get any business.Also, subby, not that it makes a lot of difference, but according to the article he was open 18 months, not six.
sigdiamond2000: The internet is not going to be kind to this man.
MaudlinMutantMollusk: /what's his Fark handle?
scottydoesntknow: Who exactly was the "clientele" you were going for?Moron
mcicchi: There is no way this guy isn't a TFer.
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