If you can read this, either the style sheet didn't load or you have an older browser that doesn't support style sheets. Try clearing your browser cache and refreshing the page.

(MotorTorque)   Get your tin hats on... Volkswagen Super Bowl ad condemned as 'racist', labelled the 'Jar Jar Binks of 2013'   (motortorque.com) divider line 71
    More: Fail, Jar Jar Binks, Volkswagen of America, Jamaican English, Super Bowl Commercials, construction workers, Volkswagen Super Bowl  
•       •       •

5939 clicks; posted to Entertainment » on 29 Jan 2013 at 11:03 AM (1 year ago)   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



71 Comments   (+0 »)
   
View Voting Results: Smartest and Funniest

Archived thread

First | « | 1 | 2 | » | Last | Show all
 
2013-01-29 01:56:56 PM
radiovox

Oh for fark's sake...as a VW driver and enthusiast, I'll admit that this isn't their best commercial by far but racist? Really? Go fark yourself then die in a fire.


You're a VW enthusiast? Really?  Interesting.
 
2013-01-29 01:59:20 PM
Can we stop focusing on the not racist aspect and focus on how horrible the commercial is? I want to punch that guy.
 
2013-01-29 02:06:47 PM
spreadluv.files.wordpress.com
 
2013-01-29 03:04:09 PM
Imitation alone isn't enough to be racist unless there is some form of negativity involved.

You wouldn't call a cross dresser inherently sexist, would you?
 
2013-01-29 04:00:07 PM

Saners: Imitation alone isn't enough to be racist unless there is some form of negativity involved.

You wouldn't call a cross dresser inherently sexist, would you?


*I* would.
 
2013-01-29 04:18:53 PM
I always measure humor by how it tips the pejorative vs observational scale.

I see them affecting an existing accent-observational

They use said accent in conjunction with localized slang and phrases- potentially observational
said phrases are not an invented dialect meant to demean a group of people. Like the aforementioned "Ching Chong" dribble for Asians (LesserEvil's post),
or the "yes Massa" slang for Uncle Tom era bigotry, therefore- observational

The use of the dialect and accent are a means to engender a positive attitude amongst fellow coworkers- observational.

So far nothing strikes me as strictly pejorative. There is nothing said that is demeaning to the Rasta culture, or inferring them to be lesser.

My next step is to swing the humorous device in the opposite direction to try and gain some perspective.

I imagine a black Jamaican man affecting an American or British accent. This man is interacting with coworkers in his place of employ. The visual I receive is still pretty corporate, but maybe with hotter temperatures and more ocean view. I can deduce from this that I personally associate Rasta culture with tropical life, nothing seriously offensive here (which is a relief as it is self reflection). I also imagine the coworkers reacting much like the ones in the video; bewildered, but otherwise accepting. I am an American white man, and this imagined scenario doesn't spark any offense.

I am trying to stay away from some scenario of false-equivalency (the 'if they can do it, then i can do it' argument) by trying to examine both side. Upon reflection, I do not find the commercial offensive. It is not my taste of humor, but that is due to my upbringing; I am from New York City, so people of many races speaking in many different accents is not very jarring to me. From a practical standpoint, I doubt it will air as perceived racism is still a PR mess.
 
2013-01-29 04:44:51 PM
What Jamaican people may look (and sound) like: Link

The best mon is at the end.
 
2013-01-29 05:11:33 PM
FTA: "New York Times columnist, Charles Blow, has also commented, saying: 'I don't like it at all. It's like blackface with voices.'"

geek-news.mtv.com
 
2013-01-29 05:15:49 PM
webpages.scu.edu

/approves
 
2013-01-29 05:21:37 PM
Speaking in an accent is racist now?
 
2013-01-29 05:23:11 PM
Are there no whites in Jamaca?
 
2013-01-29 05:32:54 PM
Cue the token white media liberal who is "outraged".

Where's the outrage for McDonald's?Their commercials lead people to believe that minorities eat only low class, cheap food, even going so far as to assume "Big Macs" are a great appetizer for a semi-formal party. Why not just have Herr's hire a Stepin Fetchit lookalike to sell BBQ chips?
 
2013-01-29 06:05:15 PM

Broktun: Are there no whites in Jamaca?


Yeah, the guy that had Wendy tattooed on his penis
 
2013-01-29 06:52:52 PM
Offensive:

How many Jews can you fit in a VW?
 
2013-01-29 07:09:22 PM

torr5962: Cue the token white media liberal who is "outraged".

Where's the outrage for McDonald's?Their commercials lead people to believe that minorities eat only low class, cheap food, even going so far as to assume "Big Macs" are a great appetizer for a semi-formal party. Why not just have Herr's hire a Stepin Fetchit lookalike to sell BBQ chips?


Whachoo talkin' bout'???

i.dailymail.co.uk
 
2013-01-29 07:32:50 PM

LesserEvil: Hmmmm... they went for a drive and turned into Rastafarians?

So, the VW Bug was just the mode of transportation to their pot dealer?

[img2u.info image 244x244]


Well, it is more or less shaped like a Power Hitter.
 
2013-01-29 08:32:00 PM
Oh Snap! Probably still racist.
 
2013-01-29 08:37:45 PM
Dude sounds exactly like the security guard at work.

Why doesn't everyone have a nice hot cup of Lighten Up, Francis?
 
2013-01-29 08:59:24 PM

Broktun: Are there no whites in Jamaca?


Yes, I've met a few. Generally, they sound like a fractionally toned-down version of the classic Irie phoneme set. Sometimes just as indecipherable for those whose cities lack a Lawrence 54 bus.
 
2013-01-29 10:53:38 PM
wantmyplaylist.com

/really?...nobody?
 
2013-01-30 02:34:58 AM
Are the "offended" going to point out the Asian guy didn't pronounced his L's as R's? If you are going to assume there are no white Jamaicans you must be stupid enough to assume all asians say "me rove you rong time"
 
Displayed 21 of 71 comments

First | « | 1 | 2 | » | Last | Show all

View Voting Results: Smartest and Funniest


This thread is archived, and closed to new comments.

Continue Farking
Submit a Link »






Report