FARK.com: (7506308) Maker's Mark expands into the cracker market

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		Maker's Mark expands into the cracker market (whiskeyreviewer.com)		90
		More: Fail, Makers, Bourbon House, Kentuckians, Duke of Edinburgh, Andre Mulligan

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11599 clicks; posted to Main » on 27 Dec 2012 at 5:03 PM | Favorite | share:

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make me some tea		2012-12-27 03:12:29 PM

*groan*

Endive Wombat		2012-12-27 05:02:51 PM

Idiots

skankboy		2012-12-27 05:05:24 PM

The restaurant only licenses the name.

WTF Indeed		2012-12-27 05:06:01 PM

Meh, their bourbon is expensive Jack Daniels anyway.

suthrnrunt		2012-12-27 05:06:38 PM

I thought their target market were crackers already.

blatz514		2012-12-27 05:07:06 PM

Bourbon flavored crackers with some port wine spreadable cheese? Sounds yummay!

pxlboy		2012-12-27 05:07:18 PM

This is probably going to denigrate into a "black people don't tip" and/or tipping thread. I think I will sit this one out.

Carry on.

Old enough to know better		2012-12-27 05:07:30 PM

Naturally I'd like to wait and hear the restaurants side. But damn. If its true, I hope those guys own that place by the time the lawsuits done.

Punk Floyd		2012-12-27 05:07:36 PM

I thought they already sold it in Kentucky??

/dnrfa

Citrate1007		2012-12-27 05:08:06 PM

I have a gut feeling that he was refused because he was a loud mouth, arrogant, dick and the owner didn't want to bother......after being told off the narcissist couldn't let it go so they made up a claim that it was based on racism. To me this is the Occam's razor in this situation.

tricycleracer		2012-12-27 05:08:50 PM

suthrnrunt: I thought their target market were crackers already.

0/10. Jim Beam would have been more trollworthy.

tricycleracer		2012-12-27 05:09:25 PM

tricycleracer: suthrnrunt: I thought their target market were crackers already.

0/10. Jim Beam would have been more trollworthy.

shiat, sorry, man. I quoted the wrong comment.

MaudlinMutantMollusk		2012-12-27 05:10:19 PM

WTF Indeed: Meh, their bourbon is expensive Jack Daniels anyway.

It's not THAT bad

StrandedInAZ		2012-12-27 05:13:25 PM

My brother sent an article about this to me yesterday knowing how much I love MM. In fact, I got a lovely bottle of it for Christmas. I've been to the distillery and to this restaurant. I did not have any issues there, although I don't doubt that this occurred. It seems like the corporate folks are "taking this very seriously." I will continue to enjoy MM.

suthrnrunt: I thought their target market were crackers already.

I don't know about that. It's quite popular within my (mostly back) circle of friends.

/We may not be a good indicator, though, since we also prefer classic rock to hip hop and rap.

cretinbob		2012-12-27 05:14:29 PM

WTF Indeed: Meh, their bourbon is expensive Jack Daniels anyway.

www.troll.me

T be fair, I didn't appreciate liquor until I was an adult. It all tasted the same in college.

MM needs to get their lawyers to pull their name from the restaurant pronto. Apparently MM isn't even being sued, just the management company.

StrandedInAZ		2012-12-27 05:16:44 PM

StrandedInAZ: I don't know about that. It's quite popular within my (mostly back) circle of friends.

I, of course, meant to type "mostly black." To be fair, some of my friends do have a lot of "back."

scubamage		2012-12-27 05:17:31 PM

If you license your name to someone who drags it through the mud constantly, it's time to revoke the license. I'm on their "Maker's Mark Ambassador" program and they actually sent documentation out explaining that all of the complaints against the bourbon house are because of the licensees and not Maker's Mark. And that was more than a year ago. It makes them look bad, period.

And you'd have to question their convictions against the behavior if they don't take punitive action against the licensee. I can't believe their attorneys wouldn't include wording allowing them to do so in their contract.

AcneVulgaris		2012-12-27 05:18:11 PM

pxlboy: This is probably going to denigrate into a "black people don't tip" and/or tipping thread. I think I will sit this one out.

Carry on.

Sounds like the restaurant was trying to denigrate itself.

/aisle seat, please

Girion47		2012-12-27 05:19:21 PM

I hope this doesn't cause 4th Street Live to shut down, I love having it in my city. It serves 2 purposes well.

It keeps the rednecks that are "goin to da city" the fark away from the Highlands and Frankfort Ave.

And it keeps the frat boy douchebags occupied as well.

/So many better(and cheaper) places to go out in Louisville than 4SL.

skinink		2012-12-27 05:21:37 PM

So obviously when the Fark server goes down, the SysAdmins puts a Maker's Mark bottle there to ward off any minority looters, like garlic to a Frankenstein.

beerspill.fark.com

God-is-a-Taco		2012-12-27 05:22:12 PM

skankboy: The restaurant only licenses the name.

Eh, when you sell your name you open yourself up to this.
Can't say I feel bad for Maker's Mark.

thisiszombocom		2012-12-27 05:22:52 PM

pxlboy: This is probably going to denigrate into a "black people don't tip" and/or tipping thread. I think I will sit this one out.

Carry on.

im thinking restaurants would include the gratuity for a party, but still dont let me interfere with a good thread jack.

but as a private company, aren't they allowed to discriminate customers all they want? i mean, there's a country club near where i live that's legally obligated to be a EEO. but its not as if they allow non-white members.

stirfrybry		2012-12-27 05:23:05 PM

OMG racial incident!! Call out the FARK army!

thisiszombocom		2012-12-27 05:24:36 PM

oops, i mean Equal Opportunity Employer (EOE)

exvaxman		2012-12-27 05:26:49 PM

As mentioned, but needs to be said again, the eatery only licensed the name.
Much like Sprecher's goofed and licensed their good name to a place that provides (being polite) sub-par food. Really sub-par food and service.

StrandedInAZ		2012-12-27 05:29:43 PM

thisiszombocom: but as a private company, aren't they allowed to discriminate customers all they want? i mean, there's a country club near where i live that's legally obligated to be a EEO. but its not as if they allow non-white members.

That's addressed in the article I read about this earlier.
Here's the link

letrole		2012-12-27 05:29:51 PM

It's simple. The dude is a liar and knave.

http://www.courier-journal.com/article/20121222/NEWS01/312220053/Law su it-alleges-racism-Maker-s-Mark-Bourbon-House

From the above link:

"Mulligan, who is described in the suit as a University of Louisville graduate with bachelor's degrees in political science and history, has been involved in at least two other lawsuits involving restaurants, and he was arrested in September following an incident at a downtown Louisville nightclub.

"In 2008, he was denied permanent disability benefits stemming from an injury he received while working at McDonald's. In 2011, he sued Applebee's for personal injury, but the case was dismissed.

suthrnrunt		2012-12-27 05:35:54 PM

bouncers greeted the white patrons, but you can reasonably infer that they were polite, given that their job is to welcome (all) customers into the bar.

has this "journalist" ever been to a location with a bouncer?! their job is not to greet anyone, they are employed by an establishment to prevent troublemakers from entering or to eject them from the premises....

Mutiny32		2012-12-27 05:39:20 PM

This kind of behavior is not an isolated incident from Cordish. They also manage KC Live in Downtown Kansas City which also has a Maker's Mark restaurant in it. They have been accused of racism in a round-about way with their dress code. I hate racism, but I can also see where Cordish is coming from in their thinking. It's wrong to do what they're doing, but at the same time, anecdotal evidence from the past at least in the Downtown KC area says exactly what they're basing their policy on; violence and other incidents are predominantly African American historically. Still more, correlation does not equal causation. Cordish needs to completely remove race from their entrance policy altogether. Someone there has their head up their asses for not learning from years of repeated discrimination accusations.

OgreMagi		2012-12-27 05:39:37 PM

Wait a second here. The person wanting to have the party stated that it would be "100% african american". So who's being racist?

suthrnrunt		2012-12-27 05:41:20 PM

OgreMagi: Wait a second here. The person wanting to have the party stated that it would be "100% african american". So who's being racist?

i wonder just how many of those self proclaimed african-american's have dual citizenship... thus they are liars!!!!

pxlboy		2012-12-27 05:43:03 PM

suthrnrunt: OgreMagi: Wait a second here. The person wanting to have the party stated that it would be "100% african american". So who's being racist?

i wonder just how many of those self proclaimed african-american's have dual citizenship... thus they are liars!!!!

There was a (white) South African guy in my college Japanese class. He had answered a question by the teacher (whose wording I cannot recall) by stating that he was African-American. While true, he didn't use it in the sense that it is used here in the States.

/dull story, bro

Isildur		2012-12-27 05:46:37 PM

scubamage: If you license your name to someone who drags it through the mud constantly, it's time to revoke the license. I'm on their "Maker's Mark Ambassador" program and they actually sent documentation out explaining that all of the complaints against the bourbon house are because of the licensees and not Maker's Mark. And that was more than a year ago. It makes them look bad, period.

And you'd have to question their convictions against the behavior if they don't take punitive action against the licensee. I can't believe their attorneys wouldn't include wording allowing them to do so in their contract.

This. The "it's only a licensee" excuse only works the first time. If shiat like this has happened before and they didn't lay down the law hard, they're responsible too.

fappomatic		2012-12-27 05:49:43 PM

cretinbob:
To be fair, I didn't appreciate liquor until I was an adult. It all tasted the same in college.

Agreed. Once I had a taste of Booker's, I never looked back.

j__z		2012-12-27 05:51:16 PM

letrole

It's simple. The dude is a liar and knave.

The story sounded a little strange to begin with. I know some restaurant managers are pretty stupid, but I don't know of any who would ask the question "What are the demographics of the party going to be?"

What_Would_Jimi_Do		2012-12-27 05:51:57 PM

" we reserve the right to refuse to anyone. no matter who you are or think you are or who your daddy is "

kombat_unit		2012-12-27 05:55:53 PM

Mutiny32: I hate racism.

Why? Racism is hella cute when done by minorities.

FlameDuck		2012-12-27 05:56:45 PM

To my black list they go and that's not a pun or reference to race. I hope Jack Daniels doesn't succumb to this kind of behavior.

Plant Rights Activist		2012-12-27 05:57:17 PM

kindms		2012-12-27 06:00:08 PM

Buffalo Trace is better anyway and usually same price or cheaper.

Enemabag Jones		2012-12-27 06:01:24 PM

Time to pull the license to the franchise guys?

Happy Hours		2012-12-27 06:02:16 PM

Endive Wombat: Idiots

You mean all the people in this thread believing an article that only reports one side of the story?

It doesn't even say they tried to contact the restaurant to see if there was more to it.

According to a link from another poster the guy suing seems to have a strange way of finding racism and has sued 2 other restaurants for the same thing.

I've seen false accusations of racism in my life before - even in cases where the color of skin of the person crying."racism!" was not known to those being accused of being racist.

Fleet		2012-12-27 06:04:01 PM

I went to the distillery back in November with my girlfriend and her family. Got to taste the Maker's White that you can get only on site, and they ended the tour with bourbon chocolates which were delicious.

The point to that story is I have a girlfriend.

Honest.

letrole		2012-12-27 06:08:34 PM

letrole: It's simple. The dude is a liar and knave.

j__z : The story sounded a little strange to begin with.

Counter-culture type magazines and blogs have picked this up. The linked article (and a fair number of restaurant blogs) for this thread is pretty much repeating what's been said by alternet.

The supposed facts are completely outrageous. It just didn't happen like that. And taking into account the history of Mulligan, it's possible that nothing actually happened at all.

HaywoodJablonski		2012-12-27 06:10:06 PM

Bourbon: when Tequiza just won't cut it

One of Those Deaf Mutes		2012-12-27 06:11:02 PM

Fleet: I went to the distillery back in November with my girlfriend and her family. Got to taste the Maker's White that you can get only on site, and they ended the tour with bourbon chocolates which were delicious.

The point to that story is I have a girlfriend.

Honest.

Odd, I would have thought Real Dolls would have been unwelcome on the tour...

On a serious note though, the distillery tour is pretty awesome. Hoping to make the trip soon.

Maybe you should drive		2012-12-27 06:16:15 PM

This story would be more believable if the accusation was that the manager had just claimed to be booked for the date of the party, or if they were to have been shown to charge a higher deposit or fee for African Americans. I suppose it's possible, but I find it hard to believe that even the dumbest and most racist restaurant manager would be this blatant. Now seeing the guy's history I feel comfortable that this is 100% bullshiat.

nickerj1		2012-12-27 06:22:47 PM

StrandedInAZ: thisiszombocom: but as a private company, aren't they allowed to discriminate customers all they want? i mean, there's a country club near where i live that's legally obligated to be a EEO. but its not as if they allow non-white members.

That's addressed in the article I read about this earlier.
Here's the link

This article doesn't clear it up either. The "restaurant" in question isn't a "restaurant". It's called a "House and Lounge". It has "bouncers" that prevent people from walking in and getting service. So far, nothing has indicated this place isn't a private club.

The article goes on and states:
As defined in KRS 344.130, "place of public accommodation, resort, or amusement" includes any place, store, or other establishment, either licensed or unlicensed, which supplies goods or services to the general public or which solicits or accepts the patronage or trade of the general public." In other words, a restaurant, such Maker's Mark Bourbon House and Lounge.

I don't know if the Kentucky state law (the only law which seems might apply here) applies to this place if it's a private nightclub. Does a private nightclub render service to "the general public"? I don't know, depends on your definition of general public. Also note that KRS 344.130 explicitly excludes private clubs whose members determine the policies. Though it says nothing about private clubs whose members don't determine the club's policies.