If you can read this, either the style sheet didn't load or you have an older browser that doesn't support style sheets. Try clearing your browser cache and refreshing the page.

(LA Times)   University of California abandons new "yellow dot chasing its tail" logo in favor of old "dead tree and pentagram" logo   (latimes.com) divider line 75
    More: Followup, University of California, Mayor Gavin Newsom, logos, law students  
•       •       •

15960 clicks; posted to Main » on 15 Dec 2012 at 12:11 PM (2 years ago)   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



75 Comments   (+0 »)
   
View Voting Results: Smartest and Funniest

Archived thread

First | « | 1 | 2 | » | Last | Show all
 
2012-12-15 12:14:58 PM  
Well that was money well spent
 
2012-12-15 12:16:24 PM  
I can't see why a busy browser logo fell flat at such a technically inclined school.
 
2012-12-15 12:19:59 PM  
i46.tinypic.com 
Shame. I liked this one.
 
2012-12-15 12:20:04 PM  
Go Bears!
 
2012-12-15 12:20:30 PM  
Don't **** with tradition. There's nothing wrong with the old classic UC logo. Just give it a touchup.

Next thing you know they'll tear down the White House and redesign it.
 
2012-12-15 12:21:23 PM  
WOAH, did everyone get this picture of UC Berkeley's new chancellor in the sidebar with that article?
www.trbimg.com

I couldn't even read the article. He looks like a Daniel Clowes character brought to life by a Japanese CGI studio.
 
2012-12-15 12:21:34 PM  
THAT's the best they could do? Holy dogshiat.
 
2012-12-15 12:21:35 PM  
Man, that is one ugly logo.
 
2012-12-15 12:23:46 PM  

germ78: I can't see why a busy browser logo fell flat at such a technically inclined school.


It's the logo for all the UC schools, not just Berkeley..the old one is boring, but at least it's not hideous.
 
2012-12-15 12:24:21 PM  

buzzcut73: [i46.tinypic.com image 640x408] 
Shame. I liked this one.


You, sir, are a genius.
 
2012-12-15 12:25:23 PM  

leevis: buzzcut73: [i46.tinypic.com image 640x408] 
Shame. I liked this one.

You, sir, are a genius.


I wish I could take credit, but I stole it from somebody on Facebook, that stole it from somebody else (who also probably stole it).
 
2012-12-15 12:26:03 PM  
the national nightmare is over
 
2012-12-15 12:26:09 PM  

buzzcut73: [i46.tinypic.com image 640x408] 
Shame. I liked this one.


Excellent.

applause.gif
 
2012-12-15 12:28:03 PM  

Bonzo_1116: germ78: I can't see why a busy browser logo fell flat at such a technically inclined school.

It's the logo for all the UC schools, not just Berkeley..the old one is boring, but at least it's not hideous.


Ah. Well that would explain the outrage. They actually should consider selling the logo to the University of Phoenix, being an online school and what not.
 
2012-12-15 12:29:19 PM  
How much did it cost to go from one thing to another and then back again?

/money well spent, I assume
 
2012-12-15 12:29:21 PM  

flux: WOAH, did everyone get this picture of UC Berkeley's new chancellor in the sidebar with that article?
[www.trbimg.com image 600x400]

I couldn't even read the article. He looks like a Daniel Clowes character brought to life by a Japanese CGI studio.


My unibrow is wider than my moustache; your argument is invalid.
 
2012-12-15 12:30:24 PM  

flux: WOAH, did everyone get this picture of UC Berkeley's new chancellor in the sidebar with that article?


I couldn't even read the article. He looks like a Daniel Clowes character brought to life by a Japanese CGI studio.


Dat unibrow

/glasses add a nice touch too
 
2012-12-15 12:31:41 PM  
25.media.tumblr.com
 
2012-12-15 12:32:44 PM  

No Time To Explain: How much did it cost to go from one thing to another and then back again?

/money well spent, I assume


It does explain the new logo's resemblance to a flushing toilet
 
2012-12-15 12:34:55 PM  

No Time To Explain: /glasses add a nice touch too


Notice how he doesn't wear them over his eyes, but pushed down his nose, so that, from straight on, his glasses are equidistant from both unibrow and mustache?

This would be his emoticon: }:8^{D
 
2012-12-15 12:37:17 PM  

MaudlinMutantMollusk: No Time To Explain: How much did it cost to go from one thing to another and then back again?

/money well spent, I assume

It does explain the new logo's resemblance to a flushing toilet


+1
 
2012-12-15 12:37:38 PM  

flux: No Time To Explain: /glasses add a nice touch too

Notice how he doesn't wear them over his eyes, but pushed down his nose, so that, from straight on, his glasses are equidistant from both unibrow and mustache?

This would be his emoticon: }:8^{D


Nice!
 
2012-12-15 12:41:50 PM  
Just submitted the Chancellor as a 'shoop contest, if TFers want to monkey with it.
 
2012-12-15 12:52:42 PM  
University of California abandons new "yellow dot chasing its tail" logo in favor of old "dead live tree and pentagram" logo
www.jimmywarnerdesign.com
 
2012-12-15 12:58:51 PM  
Dot chasing its tail?

I thought it was a disappearing cheeto!
 
2012-12-15 01:05:59 PM  
They probably got a cease and desist notice from The Open University, which has a remarkably similar logo.
 
2012-12-15 01:09:32 PM  
Not having followed this story, I was somehow expecting the controversial logo to resemble a confused sperm cell. This is mildly disappointing.
 
2012-12-15 01:10:12 PM  
They can assign whatever logo they want to the whole UC system; it's not like anybody's going to buy a t-shirt saying they attended the system. But don't fark with logos for specific campuses like Berkeley or UCLA (or UCSF if you're in med school).

/Staff, has no t-shirt.
 
2012-12-15 01:14:17 PM  

Canton: Not having followed this story, I was somehow expecting the controversial logo to resemble a confused sperm cell. This is mildly disappointing.


You can think of it like a figurative toilet flushing, much like the non-science related degree you might get from the UC system.
 
2012-12-15 01:16:38 PM  
That new logo is all unholy kinds of wrongness.

I'm not a graphic designer or anything like one, but I've heard you don't want to use gradients in a logo because it doesn't travel well to t-shirts, patches, and other stuff. Not only that, but it's too simple. The colors clash, and I think they would be invisible to certain kinds of colorblindness--lucky bastards. Finally, it doesn't convey any information or concepts about the university to the viewer.

Honestly, if I were in charge of that place, I'd be looking to fire anyone who approved, contributed to, or in any way enabled that abomination.
 
2012-12-15 01:22:10 PM  
in oooo-klah colors no less.
 
2012-12-15 01:24:10 PM  
Can we get rid of Boise State's terrible new logo, too?
 
2012-12-15 01:29:31 PM  
I take it that "controversial" is the new "stupid".
 
2012-12-15 01:40:57 PM  
I remember when the UC system was free.

/Thank you governor Reagan.
 
2012-12-15 01:41:32 PM  

flux: WOAH, did everyone get this picture of UC Berkeley's new chancellor in the sidebar with that article?
[www.trbimg.com image 600x400]

I couldn't even read the article. He looks like a Daniel Clowes character brought to life by a Japanese CGI studio.


He stole my glasses! The bastard!

/I actually went through the UC system for a while before deciding I liked cooking better 
//if you love it, stick with it, no matter what others may think
 
2012-12-15 01:42:24 PM  

AsprinBurn: That new logo is all unholy kinds of wrongness.

...

Honestly, if I were in charge of that place, I'd be looking to fire anyone who approved, contributed to, or in any way enabled that abomination.


Fire someone in the UC system for waste or incompetence? You must be from outta town. We only dump people out of the system for racism, genderism, agism, fill in the blankism, and voting republican.
 
2012-12-15 01:44:53 PM  
FTA "While I believe the new logo would gain acceptance over time, the large negative response from [practically everyone]..."

What evidence do you have that the logo would be acceptable? And you still believe that in light of all this counter evidence? You sir are not fit to run a university.
 
2012-12-15 01:48:54 PM  

studs up: AsprinBurn: That new logo is all unholy kinds of wrongness.

...

Honestly, if I were in charge of that place, I'd be looking to fire anyone who approved, contributed to, or in any way enabled that abomination.

Fire someone in the UC system for waste or incompetence? You must be from outta town. We only dump people out of the system for racism, genderism, agism, fill in the blankism, and voting republican.


Also for following orders so the chancellor can avoid blame.
 
2012-12-15 01:52:37 PM  
Obviously, tuition will have to go up 20% to cover for the expense.
 
2012-12-15 01:55:31 PM  
Good for them. That new one looks like the result of some overzealous design hack.
 
2012-12-15 02:01:23 PM  

pootsie: Dot chasing its tail?

I thought it was a disappearing cheeto!


But it failed, due to the lack of Mountain Dew.
 
2012-12-15 02:01:32 PM  
Good, I would not have worn or bought alumni gear bearing that hideous graphic.
 
2012-12-15 02:04:22 PM  
This is my university logo. I never thought anything of it. Still don't.
www.goodlogo.com

/Would you kindly remove yourself from my lawn?
 
2012-12-15 02:06:17 PM  

thenooch: I remember when the UC system was free.

/Thank you governor Reagan.


More like Prop-13 and that short-sighted Howard Jarvis.
 
2012-12-15 02:07:36 PM  
Probably asked someone from across the Bay at Academy of Arts University to make that logo.
 
2012-12-15 02:09:16 PM  
Haha "Could hurt the system's reputation"!
/good one
 
dh2
2012-12-15 02:21:20 PM  

GoSlash27: Haha "Could hurt the system's reputation"!
/good one

"Critics of the new University of California logo, right, say it looks like the loading symbol for a computer operating system. They worry that the new logo could hurt the system's reputation."

I wonder which operating system's reputation they were worried it could hurt?
 
2012-12-15 02:36:02 PM  
"While I believe the design element in question would win wide acceptance over time,.."
In other words, yeah it's a shiatty logo, but you'll get used to it.
 
2012-12-15 02:41:03 PM  

L.D. Ablo: [25.media.tumblr.com image 350x350]


ejwsod36: This is my university logo. I never thought anything of it. Still don't.
[www.goodlogo.com image 204x250]

/Would you kindly remove yourself from my lawn?


Caffeine has hindered my selection capabilities today, but these needed to be combined.

i45.tinypic.com
 
2012-12-15 02:44:04 PM  

No Time To Explain: flux: WOAH, did everyone get this picture of UC Berkeley's new chancellor in the sidebar with that article?


I couldn't even read the article. He looks like a Daniel Clowes character brought to life by a Japanese CGI studio.

Dat unibrow

/glasses add a nice touch too


He looks like his face is on upside down.
 
Displayed 50 of 75 comments

First | « | 1 | 2 | » | Last | Show all

View Voting Results: Smartest and Funniest


This thread is archived, and closed to new comments.

Continue Farking
Submit a Link »
On Twitter





In Other Media


  1. Links are submitted by members of the Fark community.

  2. When community members submit a link, they also write a custom headline for the story.

  3. Other Farkers comment on the links. This is the number of comments. Click here to read them.

  4. Click here to submit a link.

Report