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(Wall Street Journal)   Obama campaign used Salesforce.com to get voters to buy what he was selling   (blogs.wsj.com) divider line 85
    More: Interesting, obama, Vivek Kundra, CIO  
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2014 clicks; posted to Politics » on 10 Dec 2012 at 1:29 PM (1 year ago)   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



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2012-12-10 04:21:30 PM  

abb3w: mrshowrules: The GOP has lost two cohorts of young people.

Only if you measure cohorts by decade rather than the more usual span of a generation. Using the Strauss-Howe demarcations, the GOP have functionally lost the GenY voters, but they're still working on losing GenX. At the rate they're screwing up, though, even the Boomers are teetering, and the only reason they've any prospects with GenZ is that the GOP has a dozen years to get their act together and rewrite their platform completely before the Z's start voting.

Of course, there's a good chance the Z's will have spent their adolescence with "Republican" being synonymous with "idiot"....


I look at this biological/primal sense also. At all of these rallies, celebrations and ultimately the victory parties surrounding the DNC campaign, there were likely many people getting laid. Many young people getting laid. Those people are going to associate some combination of victory, hope, love, sex and happiness with the DNC party. Romney didn't help any one get laid.

As stated by another Farker in another Thread, erections matter.
 
2012-12-10 04:32:09 PM  

jake_lex: You know, in the end, I don't think that first debate was as big a deal for the campaign as everyone thought at the time. Romney won absolutely none of the swing states he was targeting, which shows he was unable to make a case for why voters should ditch Obama for him. I think people did think that Romney did a better job in that debate, but at the same time, it didn't make them any more likely to vote for him because they also knew he was lying his ass off and just saying what he thought they wanted to hear.


Don't listen to the news media. Almost *none* of the campaign stuff, including the debates, is about convincing anyone of anything. The "undecided" vote is meaningless to the campaigns. It's about a million times easier to get someone who already agrees with you to show up than it is to change someone's mind. It's ALL about energizing the base. After that first debate Republican yard signs came out of the woodworks. These people were generally Republican voters before, but they became unashamed after that performance, at least enough to put up the signs. So those people might have actually showed up to the polls whereas before they were Republican leaning but might have stayed at home.
 
2012-12-10 04:36:02 PM  
And yet he pummeled the "Business" candidate. Suck it, subby.
 
2012-12-10 04:36:28 PM  

mrshowrules: The gap between GOP the and the DNC in terms of information technology could easily expand. In 2016, some enterprising company is going to be selling the GOP a re-packaged version of what the DNC was using in 2012 (but really it won't quite be that good). Meanwhile the DNC will have been using it and perfecting it for 8 years. Who knows what bells and whistles they will add to it by then.

The GOP has lost two cohorts of young people. Many of which will self-identify with the DNC for the rest of their life. Winning feels good and leave a positive impression. At the same time the GOP base is literally dying faster than DNC voters. Add the growing Latino population and it doesn't even seem like a fair fight.


What really helped was Obama kept all of his campaign offices open for the first 4 years and had his professional staff ready to go. They didn't have to restart the ground game from 08' they never stopped it.

What could be interesting is if Obama after he leaves office uses his ground teams to become a king maker. If his team stays intact and he throws his weight behind someone in 16' he'll play a bigger role then Bill Clinton in election outcomes
 
2012-12-10 04:41:07 PM  

abb3w: mrshowrules: The GOP has lost two cohorts of young people.

Only if you measure cohorts by decade rather than the more usual span of a generation. Using the Strauss-Howe demarcations, the GOP have functionally lost the GenY voters, but they're still working on losing GenX. At the rate they're screwing up, though, even the Boomers are teetering, and the only reason they've any prospects with GenZ is that the GOP has a dozen years to get their act together and rewrite their platform completely before the Z's start voting.

Of course, there's a good chance the Z's will have spent their adolescence with "Republican" being synonymous with "idiot"....


As a gen X'er... they're working hard on losing my friends. Even my anti-Democrat friends in the same age range aren't pro-Republican. They just went too far off the crazy reservation... the fiscal conservatives in the Gen X crowd can't bring themselves to vote for people who don't believe in tectonic plates or evolution... and everyone saw under Bush that the GOP is anything but fiscally conservative when they get power.
 
2012-12-10 04:41:29 PM  
Obama won because the majority of voters did't buy into the Romney I hate Obama campaign. Once their voter suppression failed, it was over. It was Romney that energized the Obama base.
 
2012-12-10 04:56:14 PM  
The first time in history that the use of Salesforce actually contributed to anyone buying anything, then.
 
2012-12-10 05:00:17 PM  

CorporatePerson: Obama won by being more competent and business savvy than Romney.

But at least the Republicans succeeded in believing in themselves and having high self esteem while they were failing.


Ouch.
 
2012-12-10 05:13:16 PM  
So, Romney the 65-year-old "businessman" who hasn't actually run a business since the 90's didn't understand new technology?

He'd have been a lousy "CEO of America." Deserved to lose.
 
2012-12-10 05:17:23 PM  

TwistedFark: Duke Phillips' Singing Bears: I wonder, a little, if the biggest problem the Republican party faces in the future won't actually be their policies, but their inability to attract the kind of people that are on the cutting edge of social media and organization tool development to their campaigns. Look at where the talent in that sector of our economy is, and look how they tend to vote.


I work in a tech startup and this article is currently making its way around internal company chat, just like the one last week about the intensive A/B testing of email campaigns.

And yeah, we skew hella liberal around here (plus some Browncoat libertarian types.) The Romney campaign's many technical farkups are fascinating to us professionally, but they're also pretty emblematic of how poorly prepared the GOP is to address contemporary reality.

We're well-paid professionals, even a few "job creators" in the investor class. But there isn'ta foothold here for the Republican worldview. And there are countless others like us.
 
2012-12-10 05:17:34 PM  

Insatiable Jesus: Why am I sure the GOP is about to get taken to the cleaners by software people?


If you belong to the anti-science party, don't be surprised if all the scientists are working for the other guy.

/yeah, computer techs aren't exact "scientists", but close enough
 
2012-12-10 05:20:30 PM  

ghare: So, Romney the 65-year-old "businessman" who hasn't actually run a business since the 90's didn't understand new technology?

He'd have been a lousy "CEO of America." Deserved to lose.


Oh, and this. Romney always struck me as the kind of guy who has someone else type his shiat for him. He's an overblown MBA hairdo, which is an entirely different sort of "entrepreneur" than the kind driving real growth in today's America.
 
2012-12-10 05:30:32 PM  

abb3w: mrshowrules: The GOP has lost two cohorts of young people.

Only if you measure cohorts by decade rather than the more usual span of a generation. Using the Strauss-Howe demarcations, the GOP have functionally lost the GenY voters, but they're still working on losing GenX. At the rate they're screwing up, though, even the Boomers are teetering, and the only reason they've any prospects with GenZ is that the GOP has a dozen years to get their act together and rewrite their platform completely before the Z's start voting.

Of course, there's a good chance the Z's will have spent their adolescence with "Republican" being synonymous with "idiot"....


I'm GenX, and I'm pretty much locked in to "not a Republican" at this point. What's interesting to me is how my kids are learning things. My son's 7, and he pays attention during the news. Gay marriage finally made sense to him a few weeks ago, when he asked "Do Republicans think Jimmy's mommies shouldn't be allowed to get married?" "Yeah, little dude, that's what they're saying."

"Republicans are idiots."

I tried to explain to him that not all Republicans think that way, but he's already made the connection in his mind between someone he knows, and GOP policy. This is going to get interesting.
 
2012-12-10 05:46:53 PM  

brigid_fitch:

There was a definite shift in the polls immediately following that first debate. Nate Silver shows Obama losing 40 electoral votes in just a week after the debate, a decline that took him a month to regain. My own personal theory is that the 1st debate gave the Undecideds (who weren't media trolls & attention whores) the courage & justification to finally admit they were voting for Romney all along.

In essence, yes.. the press coverage of the debate (not the debate itself, that showed Romney for the liar he is) pretty much told all those 'republican but's that it was okay to vote for Romney, and okay to say you would.

That was of course the aim of the exercise, a horse-race was wanted and Obama gave the press the doorway to that and they barged through it with glee.
 
2012-12-10 06:14:30 PM  
25.media.tumblr.com

But can you smell what Barack is cooking?
 
2012-12-10 06:19:18 PM  

Uranus Is Huge!: Meanwhile the Romney campaign use cutting edge tools like MySpace and Google+ to reach out to their tech-savvy supporter.


you are forgetting Paul Ryan's thread on Quora.

/don't worry, everyone forgot that.
 
2012-12-10 06:37:16 PM  
Could you imagine if he was allowed to update government instead of having the GOP fight him every part of the way?

The GOP wants government to fail. They try to make it fail so it falls in line with their beliefs. It's to Rep. advantages for government to fail.
 
2012-12-10 06:39:21 PM  

Epoch_Zero: And yet he pummeled the "Business" candidate. Suck it, subby.


This is what is so hilarious - Romney had NEVER run anything bigger than a firm with a few hundred people until he was governor. Four years as the leader of a state with 1/50th of the population of the US, no military (yeah, the National Guard isn't exactly the US Army or no foreign policy of consequence. Obama actually had a GREAT deal more actual managerial experience.

The fact that Obama put together an organization that utterly cleaned Romney's clock is pretty much the proof in the pudding.
 
2012-12-10 06:59:30 PM  

Uranus Is Huge!: Meanwhile the Romney campaign use cutting edge tools like MySpace and Google+ to reach out to their tech-savvy supporter.


I was thinking AOL.
 
2012-12-10 07:02:11 PM  

thamike: [25.media.tumblr.com image 500x680]

But can you smell what Barack is cooking?


I love the Brahma Bull flag pin. It's the little details.
 
2012-12-10 07:02:44 PM  

sprawl15: mrshowrules: He didn't even get a real bump when he announced his running mate.

I still think the selection of Paul Ryan was as big a misstep for Romney as Palin was for McCain.


Very much so. The man's an idiot and selecting him as running mate makes Romney an idiot as well.

resources0.news.com.au
 
2012-12-10 07:47:23 PM  

Rapmaster2000: Uranus Is Huge!: Meanwhile the Romney campaign use cutting edge tools like MySpace and Google+ to reach out to their tech-savvy supporter.

I was thinking AOL.


Compuserve.

/Prodigy?
 
2012-12-10 08:41:41 PM  
We all bought it, Submittard, and we're not having buyers' remorse... so give it a rest, hmmm?
 
2012-12-10 09:53:23 PM  
img155.imageshack.us
 
2012-12-11 12:57:33 AM  
Romney campaign used News Corporation to get voters to buy what he was selling.
 
2012-12-11 02:25:39 AM  

fatassbastard: It's pretty laughable that the author of TFA seems to think this makes Obama look bad, when it actually reads like an endorsement for SalesForce.com. "SalesForce.com: We're so good, we helped elect a President!"


This.

To be honest, I'd never heard of SalesForce before this article. Now? I'm looking into using their services myself.
 
2012-12-11 04:11:26 AM  
I'm not sure either subby or the article writer are suggesting that it was bad or wrong of Obama to have utilized an already existing tech product in order to run a better, tighter more savvy campaign.

I may have missed something, of course,
 
2012-12-11 06:30:07 AM  

quatchi: I'm not sure either subby or the article writer are suggesting that it was bad or wrong of Obama to have utilized an already existing tech product in order to run a better, tighter more savvy campaign.

I may have missed something, of course,


The GOP is the party that ran with a campaign of "asking for any bang for your tax buck makes you greedy"... is it really a shock that they're against efficiency after this last cycle?

/brought to you by the people who voted for Medicare Part D, but made sure the government can't negotiate bulk prices, because socialism.
 
2012-12-11 07:16:40 AM  

Lionel Mandrake: Not news. We all know how smart and, organized efficient Obama's campaign was.


Yes, why bother designing a good product when all you need is a slick sales organization. Its unfortunate that none of this effort has translated to good government. He doesn't know how to do anything but campaign, which explains why he'd rather give speeches in Michigan than negotiate with Congress.

/his latest campaigning tour to sell more taxes with few spending cuts could backfire though.
 
2012-12-11 07:23:39 AM  

bronyaur1: Epoch_Zero: And yet he pummeled the "Business" candidate. Suck it, subby.

This is what is so hilarious - Romney had NEVER run anything bigger than a firm with a few hundred people until he was governor. Four years as the leader of a state with 1/50th of the population of the US, no military (yeah, the National Guard isn't exactly the US Army or no foreign policy of consequence. Obama actually had a GREAT deal more actual managerial experience.

The fact that Obama put together an organization that utterly cleaned Romney's clock is pretty much the proof in the pudding.


What's so hilarious is that Obama never held an executive position of any kind before the presidency, but you think he had tons of executive experience.

Obama got reelected because he carefully tailored his message and his organization to service each constituent group that imagines itself to be the recipient of targeted govt handouts. That required a lot of organizing but isn't something to be proud of.

/you guys have elected a 21st century president, and you're going to get the 21st century currency inflation and poverty you deserve, courtesy of the govt you earned.
 
2012-12-11 07:47:37 AM  

firefly212: quatchi: I'm not sure either subby or the article writer are suggesting that it was bad or wrong of Obama to have utilized an already existing tech product in order to run a better, tighter more savvy campaign.

I may have missed something, of course,


The GOP is the party that ran with a campaign of "asking for any bang for your tax buck makes you greedy"... is it really a shock that they're against efficiency after this last cycle?

/brought to you by the people who voted for Medicare Part D, but made sure the government can't negotiate bulk prices, because socialism.


And yet despite all of that there remains in too many minds the conventional wisdom/notion that the GOP are the "better for the economy" party.

Propaganda works, I guess.
 
2012-12-11 07:50:51 AM  

Animatronik: ...tons of executive experience.


Bush/Cheney had more collective "executive experience" than any other POTUS/Veep combination in living memory and they shiat the bed economically.

Your argument is invalid.

/Also, you're ugly and your mother dresses you funny.
 
2012-12-11 07:56:08 AM  

Animatronik: you guys have elected a 21st century president, and you're going to get the 21st century currency inflation and poverty you deserve, courtesy of the govt you earned


Keep 'em coming!

img37.imageshack.us
 
2012-12-11 08:35:36 AM  

mrshowrules: The Lone Gunman: Wait, are you saying that Obama's experience as a community organizer benefited him when it came to gauging how the man on the street feels about varying issues?

HAH! It's funny because Obama used to be a community organizer.

Remember that scene in Knight's Tale where they all laugh at his thin, light armour and then he deftly jumps on his horse and they stop laughing. That is what it makes me think of.


Are you thinking of 13th warrior?

"Give an Arab a sword and he turns it into a knife!"
"When you die, can I give that to me daughter?"

And they refer to his horse as a large dog until he uses it to jump over one of the vikings.

Good times.
 
2012-12-11 09:25:26 AM  

mrshowrules: I look at this biological/primal sense also. At all of these rallies, celebrations and ultimately the victory parties surrounding the DNC campaign, there were likely many people getting laid. Many young people getting laid. Those people are going to associate some combination of victory, hope, love, sex and happiness with the DNC party.


That may lead to some GenZ kids (despite the Democratic stance on contraception), but I'm not sure about how that would influence the voting patterns of said GenZs.

Gonz: "Republicans are idiots."


His elementary school social studies classes should be interesting.
 
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