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(Deadline)   Cinemark theaters begin rewarding customers for not texting during a film. Next up, getting people to stop making phone calls, eating loudly or talking to the screen   (deadline.com ) divider line
    More: Spiffy, Cinemark, Alamo Drafthouse  
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1335 clicks; posted to Business » on 17 Nov 2012 at 8:54 AM (3 years ago)   |   Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



44 Comments     (+0 »)
 
View Voting Results: Smartest and Funniest
 
2012-11-17 08:41:44 AM  
Just put farking jammers in the farking theaters already.
 
2012-11-17 09:00:37 AM  
That wouldn't necessarily stop people from trying. What they need is some kind of automated laser turret which lases anyone with a glowing device during the movie.

Followed by a shot from the beanbag turret.

/too harsh?
 
2012-11-17 09:10:15 AM  
My son and I took advantage of the dollar shows during the summer, but nothing they are showing is worth full admission. Patience + Decent home setup wins over terrible theater conditions
 
2012-11-17 09:21:05 AM  

JonZoidberg: My son and I took advantage of the dollar shows during the summer, but nothing they are showing is worth full admission. Patience + Decent home setup wins over terrible theater conditions


Never going back to the theater.

/I wonder if the farktards that can't stop talking during the movie will whine when the last cineplex is shut down?
 
2012-11-17 09:30:41 AM  
Personally, I never have problems. Seriously... never. OK, I've heard a phone ring a few times, but in each case, either the guy realised and switched it off, or walked out and took the call.

My theory is that it's about the times I choose. I don't go Friday and Saturday nights. I go Saturday PMs with the kids, or go on a weekday, when you've got people who go to see a film, rather than going out as a group with nothing better to do.
 
2012-11-17 09:48:33 AM  
Let these 2 handle it.

img5.joyreactor.com
 
2012-11-17 10:07:28 AM  
I go during the afternoon or morning to see a flick so usally talking ain't a problem. The problem I have is food smugglers. I've smell and seen everything from Chinese food to pizza. The worst was a couple that had a 2 liter of orange soda, a bucket of KFC and a bottle of Tabasco. They threw the bones on the floor as they ate.
 
2012-11-17 10:09:34 AM  
DONT GO IN THERE!

I SAAHD DONT GO IN THAR!!

OH shiat, HE GONNA GO IT!

*pssst gimmie dat popcorn and the soda*
 
2012-11-17 10:33:16 AM  
At Alamo Drafthouse, they threaten you with violence. Seriously.
 
2012-11-17 10:34:30 AM  
I remember back during high school, I was with my friends in a packed theater to watch one of the Star Wars Special Editions, maybe Empire. We had all been stuffed in early, so the lights were still on. From near the back, some voice (probably dad) called "Alan, bring us the popcorn" and some young teenager gets up from near the front and walks a tub of popcorn to the back. As he returns to his seat, his mom (probably) called out "Thank you Alan." Later, the lights dimmed and the pre-preview theather crap starts to roll. "You can come get the popcorn, Alan." He gets up and retrieves it. On the way back to his seat, the entire theater yells "Thank you ALAN."

I don't know if I'll ever forget that story. Makes me chuckle every time.
 
2012-11-17 10:53:44 AM  

JonZoidberg: My son and I took advantage of the dollar shows during the summer, but nothing they are showing is worth full admission. Patience + Decent home setup wins over terrible theater conditions


I'm getting a little bit better at that.

/ Still, I saw "Skyfall" on opening day.
// Only saw one lit smartphone screen in front of me, which is pretty good..
 
2012-11-17 11:15:58 AM  
 
2012-11-17 11:38:48 AM  

Pumpernickel bread: At Alamo Drafthouse, they threaten you with violence. Seriously.


Relevant (NSFW language) 

/my favorite part of the video:

farm9.staticflickr.com

 
2012-11-17 01:12:35 PM  
As an old retired guy I usually hit the early afternoon shows, never have a problem with phones or loud mouths.
Everybody else is old too....
 
2012-11-17 01:18:08 PM  
Two tickets to an evening show: $24
Popcorn plus two drinks: $16
Babysitting: $30
= $70 to go see a movie with my wife

Redbox BluRay: $1.50
Sixpack of good beer: $7
Box of girl scout cookies: $3.50
= $12 to see a movie

Balance out seeing the movie sooner in the theater vs seeing it at home with no driving, no distractions, better food/drink options, ability to pause, and for me better seating, sound, and guaranteed picture sharpness.

I'm surprised I still see 1-2 movies in the theater every year.
 
2012-11-17 01:31:30 PM  

Ed Finnerty: Just put farking jammers in the farking theaters already.


Cell phone jammers are illegal.
 
2012-11-17 01:37:39 PM  
Well... I guess that's the second best option, since you can't legally exclude black people from theaters.
 
2012-11-17 01:40:46 PM  

carnifex2005: Ed Finnerty: Just put farking jammers in the farking theaters already.

Cell phone jammers are illegal.


Except for law enforcement/military.

The perks of authority are many and varied. Quiet movies are just one of them, I guess.
 
2012-11-17 01:44:08 PM  
Hm I went to see Skyfall last night. I have the cinemark app, saw the ad for the deal that ran after the shut-up ad, and ran the app during the movie.

My reward was a coupon for a free small drink or small popcorn that is, unfortunately, only good until the end of the month. Would do again because I don't use my phone durning movies anyway.

As an aside this is the first non-3D flick I recall seeing in a digital theatre. Sharp as a farking tack. Very nice. Too sharp for Jarvier Bardem's big monster reveal, but there's always one bit of desperate CGI.
 
2012-11-17 01:45:04 PM  

Unimpressed Man: carnifex2005: Ed Finnerty: Just put farking jammers in the farking theaters already.

Cell phone jammers are illegal.

Except for law enforcement/military.


So... imposition of martial law over movie theaters?

*shrugs*

I can live with that.
 
2012-11-17 01:53:47 PM  

iwantamonkey: As an aside this is the first non-3D flick I recall seeing in a digital theatre. Sharp as a farking tack. Very nice. Too sharp for Jarvier Bardem's big monster reveal, but there's always one bit of desperate CGI.


it was poor, wasn't it?

On the other hand, Bardem's opening monologue is one of the finest villain moments in any Bond movie.
 
2012-11-17 01:57:19 PM  

farkeruk: On the other hand, Bardem's opening monologue is one of the finest villain moments in any Bond movie.


That long uninterrupted take of Bardem sauntering down and being so Bardem-y was AWESOME.
 
2012-11-17 02:01:22 PM  

madgonad: Two tickets to an evening show: $24
Popcorn plus two drinks: $16
Babysitting: $30
= $70 to go see a movie with my wife

Redbox BluRay: $1.50
Sixpack of good beer: $7
Box of girl scout cookies: $3.50
= $12 to see a movie

Balance out seeing the movie sooner in the theater vs seeing it at home with no driving, no distractions, better food/drink options, ability to pause, and for me better seating, sound, and guaranteed picture sharpness.

I'm surprised I still see 1-2 movies in the theater every year.


Once you factor in the startup costs for a decent home theater ($1200 for the TV, $300-500 for the player and audio system) the differential isn't so great, but your point is still valid.

/See most of my movies on airplanes nowadays, so pretty much anything else is an improvement.
 
2012-11-17 02:05:01 PM  

madgonad: Two tickets to an evening show: $24
Popcorn plus two drinks: $16
Babysitting: $30
= $70 to go see a movie with my wife

Redbox BluRay: $1.50
Sixpack of good beer: $7
Box of girl scout cookies: $3.50
= $12 to see a movie

Balance out seeing the movie sooner in the theater vs seeing it at home with no driving, no distractions, better food/drink options, ability to pause, and for me better seating, sound, and guaranteed picture sharpness.

I'm surprised I still see 1-2 movies in the theater every year.


But some times you just have to get out of the house
.
Two tickets to an evening afternoon show: $24 $9
Popcorn plus two drinks: $16
Babysitting: $30

= $70 to go see a movie with my wife

Dinner at the Longhorn ~ $50
$59 for movie and dinner with my wife
 
2012-11-17 02:27:17 PM  
My biggest reservation about paying for IMAX of Skyfall isn't the price but the possibility of yokels in the audience
 
2012-11-17 02:30:53 PM  
I've had a real hard time getting the app to work. But for as much as I go to the movies, I might as well keep trying.

/movies are $4 at this Cinemark. $6 weekend shows.
 
2012-11-17 03:07:00 PM  

Ed Finnerty: Just put farking jammers in the farking theaters already.


I bet that would work great in a theater shooting!
 
2012-11-17 03:08:24 PM  
Did asking those around you to kindly STFU become to difficult for you pussies?
 
2012-11-17 03:37:42 PM  

austerity101: I've had a real hard time getting the app to work. But for as much as I go to the movies, I might as well keep trying.

/movies are $4 at this Cinemark. $6 weekend shows.


I go to that theater on occasion. It's weird that just 45 miles north of there, movies are over $9...

/ economically, we're on the same playing field as Springfield...
 
2012-11-17 04:27:32 PM  

Toshiro Mifune's Letter Opener: Unimpressed Man: carnifex2005: Ed Finnerty: Just put farking jammers in the farking theaters already.

Cell phone jammers are illegal.

Except for law enforcement/military.

So... imposition of martial law over movie theaters?

*shrugs*

I can live with that.


Me too.
 
2012-11-17 04:28:55 PM  

farkeruk: Personally, I never have problems. Seriously... never. OK, I've heard a phone ring a few times, but in each case, either the guy realised and switched it off, or walked out and took the call.

My theory is that it's about the times I choose. I don't go Friday and Saturday nights. I go Saturday PMs with the kids, or go on a weekday, when you've got people who go to see a film, rather than going out as a group with nothing better to do.


It SEEMS to be a community-by-community thing. This one tends to have...fairly well-behaved theater-goers, but the cinema just five miles down the road can be a boisterous place. Five miles beyond that, in a posh section of town, the cinema is like a church.

It also helps that because of my weirdo working hours, my weekend is Tuesday and Wednesday. I went to see Skyfall just a few days after it opened and I was one of only about six people in the entire auditorium. Going to a theater on Wednesday nights has actually, more often than not, left me as the only person in the room. For Wreck-It Ralph, which I saw two Tuesdays after opening night, I was the only one in the cinema.

I think movies are still worth it for a better sound and picture quality than I have room for, but with so many screens in such a small area, the market is crazy-oversaturated. You just know that cinema chains are going to be biatching about home theater and DVD systems when their business model comes crashing down, but maybe putting an 8-screen Cinemagic about one mile from a 12-screen Cinemagic and having them both show the same thing wasn't the best use of their money.
 
2012-11-17 04:29:27 PM  

Toshiro Mifune's Letter Opener: farkeruk: On the other hand, Bardem's opening monologue is one of the finest villain moments in any Bond movie.

That long uninterrupted take of Bardem sauntering down and being so Bardem-y was AWESOME.


Rats. I came here to say that.
 
2012-11-17 04:36:42 PM  

John Buck 41: Rats Coconuts. I came here to say that.

 
2012-11-17 04:46:32 PM  

peasandcarrots: farkeruk: Personally, I never have problems. Seriously... never. OK, I've heard a phone ring a few times, but in each case, either the guy realised and switched it off, or walked out and took the call.

My theory is that it's about the times I choose. I don't go Friday and Saturday nights. I go Saturday PMs with the kids, or go on a weekday, when you've got people who go to see a film, rather than going out as a group with nothing better to do.

It SEEMS to be a community-by-community thing. This one tends to have...fairly well-behaved theater-goers, but the cinema just five miles down the road can be a boisterous place. Five miles beyond that, in a posh section of town, the cinema is like a church.

It also helps that because of my weirdo working hours, my weekend is Tuesday and Wednesday. I went to see Skyfall just a few days after it opened and I was one of only about six people in the entire auditorium. Going to a theater on Wednesday nights has actually, more often than not, left me as the only person in the room. For Wreck-It Ralph, which I saw two Tuesdays after opening night, I was the only one in the cinema.

I think movies are still worth it for a better sound and picture quality than I have room for, but with so many screens in such a small area, the market is crazy-oversaturated. You just know that cinema chains are going to be biatching about home theater and DVD systems when their business model comes crashing down, but maybe putting an 8-screen Cinemagic about one mile from a 12-screen Cinemagic and having them both show the same thing wasn't the best use of their money.


We have five 15-20 screen theaters in 15 mile radius for a county of about 600,000 and 4 of them are owned by the same company. It is great when you're looking for one particular start time, but I don't know how that works for their bottom line.
 
2012-11-17 05:02:49 PM  

Harvey Manfrenjensenjen: Once you factor in the startup costs for a decent home theater ($1200 for the TV, $300-500 for the player and audio system) the differential isn't so great, but your point is still valid.


That's why I've not bought a home cinema system. A good setup is around £1000, and I only spend around £100 on cinema tickets a year. I see the big stuff that looks good. I'll wait for films like The Master and Rust and Bone to appear on DVD before I see them.
 
2012-11-17 05:18:19 PM  
I use Screen Filter for my droid. Works pretty well.
 
2012-11-17 07:31:26 PM  
Even with the bribe for what should be PROPER behaviour, why would I want to see a movie in the two crappy Cinemark theatres in town when I can see a movie at the Rave theatres (which, of note, will bring beer and wine and mixed drinks and food to your seat)?

And then there's home, where I can have bourbon with my movie :D (Not as nice as the IMAX, though, and honestly it's the IMAX stuff that usually gets my butt in the theatre. On a weekday, during the day, when there is a blissful lack of teenagers and babbies :D)
 
2012-11-17 07:54:36 PM  

Toshiro Mifune's Letter Opener: John Buck 41: Rats Coconuts. I came here to say that.


Two-shay.
 
2012-11-17 09:19:29 PM  

Great Porn Dragon: Even with the bribe for what should be PROPER behaviour, why would I want to see a movie in the two crappy Cinemark theatres in town when I can see a movie at the Rave theatres (which, of note, will bring beer and wine and mixed drinks and food to your seat)?


how does that work exactly? Is that not equally distracting to those not ordering food and drinks? or do they only do it pre-show? It bothers me when a waitress comes around during a stand-up comedy show, I would think it would be the same if not worse during a movie.
 
2012-11-18 02:23:15 AM  

Mid_mo_mad_man: I go during the afternoon or morning to see a flick so usally talking ain't a problem. The problem I have is food smugglers. I've smell and seen everything from Chinese food to pizza. The worst was a couple that had a 2 liter of orange soda, a bucket of KFC and a bottle of Tabasco. They threw the bones on the floor as they ate.


Those people are animals. I know homeless people that have better manners than that.
 
2012-11-18 06:38:58 PM  

baorao: Great Porn Dragon: Even with the bribe for what should be PROPER behaviour, why would I want to see a movie in the two crappy Cinemark theatres in town when I can see a movie at the Rave theatres (which, of note, will bring beer and wine and mixed drinks and food to your seat)?

how does that work exactly? Is that not equally distracting to those not ordering food and drinks? or do they only do it pre-show? It bothers me when a waitress comes around during a stand-up comedy show, I would think it would be the same if not worse during a movie.


In general, it's pre-show stuff--you sit down, you order, they bring it to you :D (It's also particularly advertised for stuff with reserved seating like the IMAX showings, so it's not quite as bad as one would think--and it doesn't hurt that the Rave theatres are pretty much all stadium seating.)

Basically it would seem they've been a bit inspired by a certain brewpub-movie theatre in Austin (Rave is based out of Texas) and realise that making folks comfy in movies earns money. :D (They also tend to have things like "sensory sensitivity showings" (read: autistic-friendly movie showings) and at one theatre have pretty much "crying room" showings explicitly marketed to moms with kids--so that folks who do not want babby at the movies can avoid those times, and moms who want to see a movie but can't get a babby-sitter can watch movies without disturbing others.)
 
2012-11-18 10:08:29 PM  

cig-mkr: Two tickets to an evening afternoon show: $24 $9
Popcorn plus two drinks: $16
Babysitting: $30
= $70 to go see a movie with my wife

Dinner at the Longhorn ~ $50
$59 for movie and dinner with my wife


I can swing $59... when can I pick her up?
 
2012-11-18 11:11:58 PM  

Mid_mo_mad_man: I go during the afternoon or morning to see a flick so usally talking ain't a problem. The problem I have is food smugglers. I've smell and seen everything from Chinese food to pizza. The worst was a couple that had a 2 liter of orange soda, a bucket of KFC and a bottle of Tabasco. They threw the bones on the floor as they ate.


How the fark did they get all that in there? I realize many women today carry large purses, but Jesus.

/saw Lincoln at 9:55am Saturday
//no talkers
///I smuggled in a little pizza
////sorry
 
2012-11-20 02:24:36 AM  
The cinemark app has had "cinemode" for at least 2 months. I've used it a couple times. What's up with "rolling out today"?
 
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