LRA61380: "fruitcake" is a really common slang term for gay
Coco LaFemme: Last I checked, calling someone a fruitcake meant they were crazy, not gay. So subtard, what exactly is the point, here?
LRA61380: Like the article says it's possible Chick-fil-A just didn't know, somehow, that "fruitcake" is a really common slang term for gay. That's definitely not how I read the ad, though.
AliceBToklasLives: it means Chick-fil-A has a crappy PR department.
weirdneighbour: when I go out to offend the gays by calling them names and such I don't think I ever went to 'fruitcake'/did any of the gays even complain?
oukewldave: Fruit = gayfruitcake = crazy
fiver5: The most important thing to do is get all butthurt about it.
Skyrmion: I'm gonna have to agree with subby. I thought "fruitcake" was an anti-gay insult.
Corn_Fed: Wow, I didn't know so many people could be so clueless.Of COURSE this is a plausible-deniability slur against gay people. "Fruitcake" was a VERY common slur against gay people 30-40 years ago, deriving from the even-more common slur "fruit".This is being dog-whistle marketed toward those who, a generation or two ago, would have been very familiar with calling gays "fruits" and "fruitcakes".And when called on it, Chick Fil-A can always claim they just meant holiday fruitcakes. However, the advertisement really doesn't make any sense EXCEPT as an anti-gay dog-whistle.
Corn_Fed: However, the advertisement really doesn't make any sense EXCEPT as an anti-gay dog-whistle.
Dow Jones and the Temple of Doom: Maybe I'm not as up to speed on my homophobia terms as you are,
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