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(Kotaku)   Sony is suing its spokesman for playing Wii in a new ad   (kotaku.com) divider line 8
    More: Amusing, Wii, Sony, California Secretary of State, Bridgestone, Sony Computer Entertainment America  
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14889 clicks; posted to Main » on 07 Oct 2012 at 12:11 PM (2 years ago)   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



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2012-10-07 12:50:15 PM  
2 votes:

IlGreven: I believe it is a standard contract clause that an actor can't be in an advertisement for another product in the same class as one he's already in an advertisement for, for as long as they're contracted for the first product. Meaning if you're in a Pepsi or McDonald's commercial, you can't immediately then do a Coke or Burger King commercial. Or Flo can't do a Geico commercial and Dennis Haysbert can't suddenly start doing Progressive commercials.


I think it is somewhat revealing that Sony is suing over trademark infringement, not breach of contract. If he'd violated his contract, it'd be over that, and it'd be open and shut - that it is not suggests that either his contract expired, or this didn't violate it. So that means Sony is basically trying to say that he (!) or the character he portrayed (more likely) is part of their trademark, and can't be used like this. If it goes to court, I wouldn't give them very good odds - unless they obviously used the character from the Sony ads, reusing the actor doesn't imply you are portraying that character, and juries will be...unsympathetic to the idea that a person can be made a trademark against their will.
2012-10-07 12:26:02 PM  
2 votes:
Their suing him for doing what all their customers were doing?
2012-10-07 12:41:00 PM  
1 votes:
It Only Sues Everything™
2012-10-07 12:32:38 PM  
1 votes:
I'd be more interested in Sony or Xbox if they bothered with backwards compatibility like Nintendo does. I'd rather have one system to play all of my games on than 2 or 3 different generations of consoles taking up room and gathering dust.
2012-10-07 12:31:50 PM  
1 votes:
Only times the Wii gets used is when my nephew comes over since it has more kid friendly games.
2012-10-07 12:17:47 PM  
1 votes:
Hey Sony nice way to hype up Wii U.
2012-10-07 12:15:16 PM  
1 votes:
I'm gonna go play with my Wii and then play some video games.
2012-10-07 12:14:41 PM  
1 votes:
I'll just go ahead and assume the guy has a clause in his contract about not doing anything with any other gaming platform. Although if Bridgestone edited out, it does seem like a bit of a dick move by Sony. Plus the Wii is a dying console, no reason to be sensitive about it.

/perhaps Sony is still butthurt over the fact their ice cream cone motion control never really caught on
 
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