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(Marketwatch)   11) Me sometimes get itching down there after snoo snoo   (marketwatch.com) divider line 49
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5039 clicks; posted to Business » on 26 Jun 2012 at 11:54 AM (2 years ago)   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



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2012-06-26 08:48:38 AM
A typical e-book user read 24 books in the past year versus just 15 read by buyers of paper books...a third of people who read e-content say they now spend more time reading than they did before e-books.

Well then, hooray for e-books.
 
2012-06-26 08:55:33 AM
2. "Kindle Fire? You might be happier with an iPad."

I love my Fire and am fully aware that I could do more with an iPad. However, I can also do a lot of stuff with the extra $600 I have in my pocket from buying a Fire rather than an iPad.
 
2012-06-26 08:59:32 AM
This reads like a Consumerist article.
 
2012-06-26 09:30:30 AM
TFA: Out of the top reviews at online retailer Amazon.com analyzed in 2011 by technology entrepreneur Filip Kesler and Trevor Pinch, a professor at Cornell University's Department of Science and Technology Studies, more than 80% were positive.

One big reason, the study found: 85% of the site's most prolific reviewers have received free products from publishers, agents, authors and manufacturers. Members of the Amazon Vine program-a select group of the site's "most trusted" reviewers-do receive free products from participating vendors, according to the site's terms and conditions.


It doesn't surprise me that more than 80% are positive even without the free products. I'd be very surprised if it was anywhere near 50%, because you should see massive sampling bias.

I'm not buying things at random from Amazon. I don't review there, but if I did, I wouldn't be reviewing products that I don't want. I'd be reviewing things that, at the moment of purchase, I thought were good enough to spend money on.

Now, sometimes you buy something from Amazon and it turns out meh. But even that's hard these days-- you can preview books, download demos for games, download specs for housewares from the manufacturers, listen to samples from songs, etc.

If your purchases are backfiring even 20% of the time, you're doing it wrong.
 
2012-06-26 09:35:31 AM
TFA: "3. "You'll spend a bundle on e-books."

Despite the Kindle's low price and many conveniences, studies show e-readers have a way of emptying wallets. In one market research survey from ChangeWave, a third of Kindle owners said they planned to increase their Amazon spending over the next 90 days, compared with 19% of non-owners. And, as we reported, Amazon customers who don't own a Kindle spend an average of $87 a month, those with a Kindle spend $136, and Kindle Fire owners spend over $150."

Isn't this simply a sign that the Kindle is an awesome product?
 
2012-06-26 09:49:17 AM

chimp_ninja: TFA: "3. "You'll spend a bundle on e-books."

Despite the Kindle's low price and many conveniences, studies show e-readers have a way of emptying wallets. In one market research survey from ChangeWave, a third of Kindle owners said they planned to increase their Amazon spending over the next 90 days, compared with 19% of non-owners. And, as we reported, Amazon customers who don't own a Kindle spend an average of $87 a month, those with a Kindle spend $136, and Kindle Fire owners spend over $150."

Isn't this simply a sign that the Kindle is an awesome product?


Probably more of that is due to people likely to buy a lot of stuff from Amazon are more likely to buy a Kindle.
 
2012-06-26 10:07:26 AM
Ooh, they mentioned the free shipping. I would love to see what kind of deal they have with UPS. I ordered a single can of shaving cream once. There's absolutely no way Amazon made money on that deal.
 
2012-06-26 10:42:24 AM
In the early days of e-readers it was actually worth buying one. The couple hundred you shelled out on the reader itself was more than paid for by the discount you got on the ebooks. Now the ebook prices are nearly the same as the print versions, despite a lack of having to pay for paper, ink, printing, storage, and transport.

I'm really glad I didn't get suckered in to that deal. I'll stick with my cheap paperbacks, thanks.
 
2012-06-26 12:06:00 PM
Nice headline.
 
2012-06-26 12:28:45 PM
In the past six months, DealNews.com listed 228 product deals sold by Best Buy. In instances "Best Buy had a lower price on that item than Amazon or any other reputable merchant,"

Yeah, and when you get around to driving to your local Best Buy store you find out they sold the two units of that product they actually had.
 
2012-06-26 12:41:16 PM

BurnShrike: In the early days of e-readers it was actually worth buying one. The couple hundred you shelled out on the reader itself was more than paid for by the discount you got on the ebooks. Now the ebook prices are nearly the same as the print versions, despite a lack of having to pay for paper, ink, printing, storage, and transport.

I'm really glad I didn't get suckered in to that deal. I'll stick with my cheap paperbacks, thanks.


You should read this. Even for paper books, the cost of the paper, shipping and storage is only a very small portion of the price. Most of the cost of books is author advances, marketing, design, editing, publicity and overhead for office staff. When e-book prices first started going up, publishers were actually getting less money per book then they originally got from Amazon when Kindle first came out. Now they are probably getting the same or more, but just because there isn't paper doesn't mean the publisher doesn't have overhead costs that have to be met.
 
2012-06-26 12:53:33 PM

serial_crusher: Ooh, they mentioned the free shipping. I would love to see what kind of deal they have with UPS. I ordered a single can of shaving cream once. There's absolutely no way Amazon made money on that deal.


I have Amazon Prime. They routinely two-day ship me orders of one item costing ~$5, with no shipping charge. That tiny bulb in my refrigerator burned out recently. Amazon had pages of options.

Sometimes, they get it there next day for no apparent reason. One time in several years, a video game arrived at my house one day late, and they sent me a $10 gift certificate without being prompted.

I have no idea how they make money on any of that, but empirical evidence suggests that they're much smarter about this than I am.
 
2012-06-26 01:04:42 PM

Krieghund: In the past six months, DealNews.com listed 228 product deals sold by Best Buy. In instances "Best Buy had a lower price on that item than Amazon or any other reputable merchant,"

Yeah, and when you get around to driving to your local Best Buy store you find out they sold the two units of that product they actually had.


The advantage of best buy is I can get upsold by a surly geeks squad moron, offered an extended warranty and given a 20% discount on cables with a 2,000% markup.
 
2012-06-26 01:13:46 PM
5. "Our list prices are sometimes misleading."

Isn't that how every furniture dealer everywhere operates?

10. "We don't always have the best deals."

They do once you take sales tax into the equation
 
2012-06-26 01:23:57 PM
11. Sometimes Ninjas attack for no reason.
 
2012-06-26 01:34:18 PM
HP Touchpad owner. I won't need another tablet until this one dies.

/knowing HP it shouldn't be too long :P
 
2012-06-26 01:35:20 PM
This reads like someone has an axe to grind with Amazon. These are all pretty niggling details that should be plainly obvious.
 
2012-06-26 01:35:47 PM

dittybopper: Nice headline.

 
2012-06-26 01:41:33 PM
BurnShrike: In the early days of e-readers it was actually worth buying one. The couple hundred you shelled out on the reader itself was more than paid for by the discount you got on the ebooks. Now the ebook prices are nearly the same as the print versions, despite a lack of having to pay for paper, ink, printing, storage, and transport.

If you just like to read, and aren't concerned with reading the latest in the X series from popular author Y, then you can get by just on free books.

First, you can hit up Project Gutenberg for the classics.

Then you can skim through the Daily free kindle books list (which shows books that amazon has made free for a limited time ... to the tune of a few dozen books per day).
 
2012-06-26 02:28:26 PM

serial_crusher: Ooh, they mentioned the free shipping. I would love to see what kind of deal they have with UPS. I ordered a single can of shaving cream once. There's absolutely no way Amazon made money on that deal.


I ordered Zippo flints the other day.

Which reminds me... I have to see why the one-shipping option no longer shows up when I checkout...
 
2012-06-26 02:40:46 PM
All of these are things the informed Amazon user would know, with the possible exception of the working conditions at their fulfillment centers.

When that story broke last year it was front page news in the Lehigh Valley for about 2 weeks. I think Amazon coming in and taking corrective action by installing air conditioning and enforcing more breaks was a good response. These fulfillment centers aren't staffed by Amazon employees either, they usually contract out the manual labor, so I bet many of the employee complaints never made it into Amazon's reporting structure.
 
2012-06-26 02:50:23 PM
1. "Take our customer reviews with a grain of salt."

I always read the worst reviews first.
 
2012-06-26 02:54:19 PM

Fish in a Barrel: This reads like someone has an axe to grind with Amazon. These are all pretty niggling details that should be plainly obvious.


Racist!
 
2012-06-26 03:02:08 PM
I have a set routine for finding low prices and the best product:

* Pricewatch.com
* Google.com/shopping
* Bing.com/shopping

Then I'll pull up the best prices and look immediately at the shipping costs so I know which are cheapest for total cost. After than it's time to read the reviews (onsite and at other sites like hardocp) and if it's a computer part I immediately search for benchmarks and pertinent details using hwcompare.

I also keep an eye on sites like dealnews.com for daily deals.
 
2012-06-26 03:08:08 PM
Mrs. Snuffybud is a member of the Amazon Vine program. Most of what she gets are books (she reads like mad) but occasionally we get better stuff. Once a week she logs on at a certain time and she gets the opportunity to get what's available. Snuffybud's beard trimmer came that way (great battery life, bulky size), our Widi reciever was a freebie (seems to work fine, we haven't that much of a chance to use it yet), and our printer (sucks, and so says her review). She's getting a Parrot Asteroid Andoid powered car stereo, I don't know why. We've both got decent stereos in our cars, it may end up in her son's. i know what his review will be - "yeah, it works. Ummm..... you wanted more than that???"
 
2012-06-26 03:08:33 PM

chimp_ninja: TFA: "3. "You'll spend a bundle on e-books."

Despite the Kindle's low price and many conveniences, studies show e-readers have a way of emptying wallets. In one market research survey from ChangeWave, a third of Kindle owners said they planned to increase their Amazon spending over the next 90 days, compared with 19% of non-owners. And, as we reported, Amazon customers who don't own a Kindle spend an average of $87 a month, those with a Kindle spend $136, and Kindle Fire owners spend over $150."

Isn't this simply a sign that the Kindle is an awesome product?


Yes with a but.

Studies show people spend more while shopping if they use plastic as opposed to cash. Plus, impulse purchases are easier to make when it takes the click of a button while you are sitting around the house than if you actually have to get up and drive to the bookstore. It should be no surprise that even if the kindle isn't in any way superior to books in terms of the final product that it is going to sell more books.

lordargent: If you just like to read, and aren't concerned with reading the latest in the X series from popular author Y, then you can get by just on free books.


If you just like to read, and aren't concerned with the content, you can get by on random google results. Or a dictionary. Or old newspapers. Ingredients lists at the grocery store.

/yes, I acknowledge that popular isn't necessarily good, but neither is unpopular necessary as good or better than popular literature either.
 
Slu
2012-06-26 03:09:54 PM

Lost Thought 00: 5. "Our list prices are sometimes misleading."

Isn't that how every furniture dealer everywhere operates?

10. "We don't always have the best deals."

They do once you take sales tax into the equation


In NY we pay tax on purchases on Amazon. Bastards.
 
2012-06-26 03:10:54 PM
I have never seen a cooled warehouse. A cooled office in a warehouse, yes, but full A/C for an entire warehouse? That's insane. I mean, I've spent days climbing racks in 115+ heat...you just stay hydrated and take frequent breaks outside or in the office.
 
2012-06-26 03:13:37 PM

Cheron: Krieghund: In the past six months, DealNews.com listed 228 product deals sold by Best Buy. In instances "Best Buy had a lower price on that item than Amazon or any other reputable merchant,"

Yeah, and when you get around to driving to your local Best Buy store you find out they sold the two units of that product they actually had.

The advantage of best buy is I can get upsold by a surly geeks squad moron, offered an extended warranty and given a 20% discount on cables with a 2,000% markup.


I would pay 20% more just so I didn't have to step inside Best Buy. I bought my husband waterproof two-way radios for his birthday. Amazon with expedited shipping was still $25 less than Best Buy. I would like to see what these "great deals" really were. The sales tax at the store would probably more than offset most of the deals.
 
2012-06-26 03:18:14 PM

Tyrone Biggums: 1. "Take our customer reviews with a grain of salt."

I always read the worst reviews first.


So This! They are probably the most honest.
 
2012-06-26 03:35:13 PM
1. Internet reviews on their own are BS. Most people either love it, are a paid shill, are too stupid to know how to use it, or genuinely got a lemon or had a bad experience.

2. I actually kind of agree with this. If I get a tablet it'll be a Galaxy Tab or Ipad.

3. Oh noes! People are spending money on e-BOOKS and READING?! How is this a complaint?

4. Free shipping means, "Good, my textbook will get here on time." Amazon Prime is worth it.

5. List prices are a problem if can't read the NEXT LINE RIGHT BELOW STATING THE ACTUAL SELLING PRICE.

6. Mom and pop stores now sell through Amazon. If you want old or used sh*t Amazon "sells" it but it's just a virtual storefront for a smaller business. Amazon basically helped ruin Ebay, not tiny bookstores. Barnes and Noble, Borders et al ruined independent bookstores decades ago.

7. Well there used to be these godawful, socialist things called "unions" but American workers don't look out for their own interests anymore.

8. Duh. The real point is how much information about people is actually useful or worth a damn? Not much of it, as it turns out.

9. Again this is something that would bother an idiot.

10. People shop Amazon for deals maybe 50% of the time. The point is skipping on sales tax and low-cost shipping, and the fact that Amazon actually has it, whereas the shop in town may or may not carry it.
 
2012-06-26 03:49:49 PM

chimp_ninja: If your purchases are backfiring even 20% of the time, you're doing it wrong.


I don't usually review things until I've had them for a while. I did have a salad spinner that worked awesome until it broke a few months later. I did write a negative review for it.
 
2012-06-26 03:52:55 PM

Slu: Lost Thought 00: 5. "Our list prices are sometimes misleading."

Isn't that how every furniture dealer everywhere operates?

10. "We don't always have the best deals."

They do once you take sales tax into the equation

In NY we pay tax on purchases on Amazon. Bastards.


In the US you're supposed to send a check for X% of the purchase price to your State's Comptroller for the sales tax.

// yeah, really
// have you ever met someone that actually does that, though?
// I mean, besides me, of course...
 
2012-06-26 04:32:21 PM
"Kindle Fire? You might be happier with an iPad."

I've heard plenty of people who were very happy with their Kindle Fire, once someone managed to root it.
 
2012-06-26 06:14:44 PM

dragonchild: dittybopper: Nice headline.

 
2012-06-26 06:21:34 PM

A Leaf in Fall: I have never seen a cooled warehouse. A cooled office in a warehouse, yes, but full A/C for an entire warehouse? That's insane.


I have worked for a biotech and a medical device company and both had defined limits on storage conditions for raw materials. It is not unheard of, depending on the commodities.
 
2012-06-26 06:24:55 PM

Rising_Zan_Samurai_Gunman: You should read this. Even for paper books, the cost of the paper, shipping and storage is only a very small portion of the price.


While that is correct, I suspect a lot of books are purchased used/borrowed from friends or the library in the print version a lot more than purchased, read and shelved in personal libraries.

E-books have EULAs and DRM associated with them. This means that each person in my home has to "own" a copy of their own, or read the book in the two week window on the books I'm "allowed" to lend out. When they become prominent (and they will, of course) everyone will not be buying "books," they'll be buying software licenses for the books that can be revoked at any time for any (or no) reason.

I like my Kindle DX, but the future is looking a bit bleak right now.
 
2012-06-26 07:05:39 PM
I stopped reading after the bit on Vine.

I'm a Vine reviewer. Amazon offered it to me after I'd been writing reviews for a few years.
Once a month, Amazon sends us a newsletter with a list of things to review. The deal is that if you review an item, you can keep it. There's no pressure to be nice to an item just because it's free. There's no repercussions (as far as I know) if you give an item a bad review. There's a limited number of each item, and a limit to the number of items you can review, so the only pressures are to select and review early.

Amazon is a quite remarkable example of a bizarre business model which worked. I wish them every success (but I hope they don't impact too many small bookshops).
 
2012-06-26 07:07:21 PM

lordargent: BurnShrike: In the early days of e-readers it was actually worth buying one. The couple hundred you shelled out on the reader itself was more than paid for by the discount you got on the ebooks. Now the ebook prices are nearly the same as the print versions, despite a lack of having to pay for paper, ink, printing, storage, and transport.

If you just like to read, and aren't concerned with reading the latest in the X series from popular author Y, then you can get by just on free books.

First, you can hit up Project Gutenberg for the classics.

Then you can skim through the Daily free kindle books list (which shows books that amazon has made free for a limited time ... to the tune of a few dozen books per day).


Thanks I just got a tablet with Kindle app, I have to check this out.
 
2012-06-26 07:15:02 PM

common sense is an oxymoron: dragonchild: dittybopper: Nice headline.


I had that happen to me once.

/turned out to be poison ivy
//from "sleeping" under the stars
 
2012-06-26 07:26:41 PM
This is not a Kindlemark.
 
2012-06-26 08:03:48 PM

chimp_ninja: TFA: Out of the top reviews at online retailer Amazon.com analyzed in 2011 by technology entrepreneur Filip Kesler and Trevor Pinch, a professor at Cornell University's Department of Science and Technology Studies, more than 80% were positive.

One big reason, the study found: 85% of the site's most prolific reviewers have received free products from publishers, agents, authors and manufacturers. Members of the Amazon Vine program-a select group of the site's "most trusted" reviewers-do receive free products from participating vendors, according to the site's terms and conditions.

It doesn't surprise me that more than 80% are positive even without the free products. I'd be very surprised if it was anywhere near 50%, because you should see massive sampling bias.

I'm not buying things at random from Amazon. I don't review there, but if I did, I wouldn't be reviewing products that I don't want. I'd be reviewing things that, at the moment of purchase, I thought were good enough to spend money on.

Now, sometimes you buy something from Amazon and it turns out meh. But even that's hard these days-- you can preview books, download demos for games, download specs for housewares from the manufacturers, listen to samples from songs, etc.

If your purchases are backfiring even 20% of the time, you're doing it wrong.


This doesn't even figure into the equation that people who dislike a product are much more likely to go back and leave a negative review than someone who really enjoyed it.
 
2012-06-26 08:22:42 PM
I ordered a new camera on Monday from Amazon after the local stores were all sold out. Went to the Kindle store this morning and the first two recommendations were ebooks about the camera I ordered.
 
2012-06-26 09:01:30 PM
11. We let anybody sell on our site as an affiliate and when that affiliate farks you over our attitude is "hey, you got farked watta you want us to do about it?"
 
2012-06-26 09:36:45 PM

Welfare Xmas: 11. We let anybody sell on our site as an affiliate and when that affiliate farks you over our attitude is "hey, you got farked watta you want us to do about it?"


That is the worst for textbooks. I learned after getting burned a few times that you never, ever, ever buy the cheapest few options that pop up for books or music from affiliates. Because they list everything even when they don't have it in stock. And give no farks if you have to wait a month or more for them to get it and ship it to you.
 
2012-06-26 11:35:38 PM

serial_crusher: Ooh, they mentioned the free shipping. I would love to see what kind of deal they have with UPS. I ordered a single can of shaving cream once. There's absolutely no way Amazon made money on that deal.


I've got 60 pounds of free weights on the way. I spent $40 on them and got free shipping. I can't fathom a way they're not losing money on that.
 
2012-06-26 11:41:58 PM

Slu: In NY we pay tax on purchases on Amazon. Bastards.


You should look for the "fulfilled by Amazon" icon if a product has more than one seller. You'll get prime shipping but many times these stores don't collect sales tax.
 
2012-06-27 08:26:19 AM
Amazon's review system is garbage, anyway. Most of the time it's some idiot biatching about a Marketplace buyer without realizing what Marketplace is, or that maybe everybody wants to hear about the product itself instead of some Jackass's experience with a seller.
 
2012-06-27 10:22:23 AM
1. "Take our customer reviews with a grain of salt."

Reviews can be vetted by reading them with skepticism. And lots of retail sites have reviews.

2. "Kindle Fire? You might be happier with an iPad."

Read the description before you buy. If you don't want an entry-level tablet don't buy one.

3. "You'll spend a bundle on e-books."

Reading is good for you.

4. "Free shipping helps you overspend."

Welcome to business 101. Many online retailers offer this.

5. "Our list prices are sometimes misleading."

Welcome to business 101.

6. "We hurt mom-and-pop stores."

Who cares? They cost a lot more and very rarely provide any benefit.

7. "We're slow to improve our working conditions."

Every company I've ever worked for was slow to improve pretty much anything.

8. "We know more about you than you think."

So does Facebook, Google, Bing and many, many others. My local food store was hacked recently and the thieves know a lot about me now too.

9. "Our recommendations leave shoppers flummoxed."

Amazon's recommendations are ridiculous. Ignore them if you are "flummoxed" by them.

10. "We don't always have the best deals."

Zero tax and zero shipping generally make up for it.

Apparently the author of this article is short on Amazon stock.
 
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