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(MinnPost) Fail Target's new "Operation: Annoy the Crap Out of our Customers" test project doesn't seem to be working too well   (minnpost.com) divider line 217
More: Fail, Target, Christmastime, Edina, Minneapolis, waiting in line, climate variability  
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24301 clicks; posted to Main » on 22 Nov 2011 at 2:24 PM   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»   |    Get this fabulous T-Shirt and impress the methane out of your friends! shirt it!



217 Comments   (+0 »)
   

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2011-11-22 10:42:21 AM
Ratcheting the checkout experience up to "Fry's." Good luck with that.
 
2011-11-22 10:57:01 AM
And brick-and-mortar stores wonder why people flock to the internet for their purchases now.
 
2011-11-22 11:00:58 AM
Ah, the sort of thing that's been in the UK for oh, about two decades. You Americans are soooo forward thinking, man it's like totally awesome. Or something.
 
2011-11-22 11:14:55 AM
In other news, Antoine LaFramboise is the gayest name on the planet.
 
2011-11-22 11:18:25 AM
colinspooky: Ah, the sort of thing that's been in the UK for oh, about two decades. You Americans are soooo forward thinking, man it's like totally awesome. Or something.

Alot of stores here have been doing this or some variation on it. A Michael's I go to, Best Buy, and HomeGoods all do the funneled queue. And WalMart always had those ridiculously small checkout counters.
 
2011-11-22 11:20:06 AM
Kohl's & Best Buy have done this for years (albeit sans monitor screens). I have no problem with it. Most Wendy's do this, too--you queue up in one line, give your order, and move down the line to retrieve your food. I read an article years ago comparing Wendy's to other fast food joints and Wendy's way was faster.

At least it takes the Murphy's Law of "The other line always moves faster" out of the equation. With one queue waiting for the next available register, you don't have to worry about getting hung up behind some idiot digging for coupons, trying to find a credit card that still has money on it, or holding up the line because she forgot something.
 
2011-11-22 11:32:43 AM
Look Target, don't mess with my ability to get in the line with the cutest cashier.
 
2011-11-22 11:33:20 AM
Single queue, multi-station IS the most efficient. I guess these morans in line have never been to a bank.
 
2011-11-22 11:37:07 AM
It makes sense to do it that way. It also does not surprise me that people freak out and biatch about change.
 
2011-11-22 11:45:57 AM
CougarJeff: Look Target, don't mess with my ability to get in the line with the cutest cashier.

This. I'll wait in a longer line if the girl is cuter. If there are no cute girls available, I rely on my other super-secret line-choosing scheme to find the fastest line.
 
2011-11-22 12:00:06 PM
MS1Q is the most efficient queuing system. It will give each customer the lowest average wait time. It does, however, have increased floor space requirements which make it not always the best choice.
 
2011-11-22 12:01:24 PM
Ugh. They're making it like Fry's. I hate shopping at Fry's. Hate it.
Is Target going to presume that you've stolen everything in your bag until you prove otherwise like Fry's does?
 
2011-11-22 12:06:53 PM
CSB time:

I went into that Target a few months ago right after they changed over to this system. After the initial WTF moment, I understood immediately why they went to this system.

/It's going to be an effing zoo there come Black Friday, though.
 
2011-11-22 12:22:44 PM
Before I read TFA, I thought they were talking about the psycho blonde from the Target commercials.
 
2011-11-22 12:31:58 PM
As long as I don't have to wait on line to trample someone Friday. I've got a very busy schedule.
 
2011-11-22 12:34:32 PM
Actually I like lines like that. They do it at my bank and we move really fast.

But I friggin hate those new commercials.
 
2011-11-22 01:49:40 PM
"superior shopping experience for guests."

I absolutely abhor that word in lieu of customer but they are fanatical about it. My younger Son worked there over the summer and was called on the carpet for using the term 'customer' instead of 'guest'.
 
2011-11-22 01:55:58 PM
ecmoRandomNumbers: Antoine LaFramboise

Tony Raspberry?
Sounds like a Bronx mob hitman with fashion sense!
 
2011-11-22 02:04:47 PM
Works OK at the airport checkin line, except for when there's an idiot who doesn't realize there's a spot open and blocks the whole line. Add a security guard with a baseball bat to force that guy to the back of the line as punishment for his incompetence and you've got a pretty good system.
 
2011-11-22 02:26:58 PM
robmilmel: ecmoRandomNumbers: Antoine LaFramboise

Tony Raspberry?
Sounds like a Bronx mob hitman with fashion sense!


Exactly. You know his name was probably Tony Raspberry, but he uses his stage name when working at Target.
 
2011-11-22 02:27:29 PM
Considering how awful the checkout configuration is at Target the Fry's approach is preferred
 
2011-11-22 02:28:59 PM
Dancin_In_Anson: "superior shopping experience for guests."

I absolutely abhor that word in lieu of customer but they are fanatical about it. My younger Son worked there over the summer and was called on the carpet for using the term 'customer' instead of 'guest'.


He should try working for Disney. The employee handbook is bigger than War and Peace.
 
2011-11-22 02:29:06 PM
For a moment I was afraid they were allowing the damnable bell ringers this season.
 
2011-11-22 02:29:55 PM
CougarJeff: Look Target, don't mess with my ability to get in the line with the cutest cashier.

There you go. How hard is that?
 
2011-11-22 02:29:59 PM
I'm just happy I got into Target last Monday and got a 2tb external hard drive for 89.99 after Amazon and Newegg jacked up the prices.

/target has since jacked up their price too
//CSB
 
2011-11-22 02:31:03 PM
I think the Walmart by us uses this for the express lines only. If you buy lots of crap you choose your line like you always have
 
2011-11-22 02:32:05 PM
robmilmel: ecmoRandomNumbers: Antoine LaFramboise

Tony Raspberry?
Sounds like a Bronx mob hitman with fashion sense!


♪♫♪ He wore a raspberry beret(ta)... ♪♫♪
 
2011-11-22 02:32:41 PM
Diogenes: Dancin_In_Anson: "superior shopping experience for guests."

I absolutely abhor that word in lieu of customer but they are fanatical about it. My younger Son worked there over the summer and was called on the carpet for using the term 'customer' instead of 'guest'.

He should try working for Disney. The employee handbook is bigger than War and Peace.


I get annoyed by Chik-Fil-A's indoctrination. I feel sorry for the poor bastards who work there. When you say "thanks," they have to say "my pleasure," or something of that nature. Yet, you know while they are saying "my pleasure," they are actually thinking "get your ass out of line, you stupid fark!"
 
2011-11-22 02:33:47 PM
jaylectricity: CougarJeff: Look Target, don't mess with my ability to get in the line with the cutest cashier.

This. I'll wait in a longer line if the girl is cuter. If there are no cute girls available, I rely on my other super-secret line-choosing scheme to find the fastest line.


Rule 1: NO OLD PEOPLE
Rule 2: NO OLD PEOPLE
Rule 3: NO WELFARE QUEENS

Follow those 3 simple rules at the grocery store to ensure a speedy checkout
 
2011-11-22 02:34:27 PM
this makes the most sense. I hope more stores do it.
 
2011-11-22 02:35:32 PM
It sounds like a good system to me, they just need bigger stations. If you have to swap out the items on the counter and in the cart, there is greater chance that something won't get scanned (or the same thing gets scanned twice), either on purpose or accident.
 
2011-11-22 02:35:42 PM
Only annoying to stupid people.

// And for God's sake it's "a lot". Two words. A..............................................LOT
 
2011-11-22 02:35:56 PM
"It's not at all customer-friendly," said customer Shirley Nelson on a recent trip to the test store. "I object to having to line up and wend my way around the aisles filled with more stuff. It's an offensive marketing tool."

I know that the Best Buy in South Bend, IN did this exact same thing last year.

It does seem like it should speed up the checkout process.

/wend?
 
2011-11-22 02:36:23 PM
c0717682.cdn.cloudfiles.rackspacecloud.com

operation annoy the crap out of customers
 
2011-11-22 02:36:31 PM
Most large-scale retailers are moving toward the single-queue checkout, to minimize wait times. While it does actually reduce the wait times, it increases the perception of waiting in line. This isn't such an issue when you're in a line of 3 people at a single open register, even if it's moving slowly. However, when you're in a line of 12 people, despite the fact that four registers are open and it's moving faster, you still feel like you're waiting longer.

In reality, it has more to do with funneling people past a vast array of impulse buy selections, in an effort to increase sales. Two stores, off the top of my head, that use this, are Fry's Electronics and Michael's Arts & Crafts. Both have single queues that force the customer to pass and wait by a vast wall of cheap crap.
 
2011-11-22 02:37:29 PM
Actually I think Khol's wins the "annoy the crap out of its customers" contest by using that goddam Friday song in its holiday ad campaign.
 
2011-11-22 02:37:52 PM
jaylectricity: This. I'll wait in a longer line if the girl is cuter


I'm the opposite.....I just want to get out quickly....I don't care if the cashier looks like Mama Fratelli.
 
2011-11-22 02:38:00 PM
The_Sponge: Before I read TFA, I thought they were talking about the psycho blonde from the Target commercials.

Same here. Those commercials are awful.
 
2011-11-22 02:39:20 PM
SpocksEars: Only annoying to stupid people.

// And for God's sake it's "a lot". Two words. A..............................................LOT


Sure, but I think it's also "for God sakes"

: )
 
2011-11-22 02:39:30 PM
Suddenly last June, customers at the Target at Lake and Hiawatha in Minneapolis were faced with a jarringly different checkout system.

Jarringly?

img1.tvloop.com
 
2011-11-22 02:40:29 PM
Our Best Buy has this arrangement. I like it just fine. The only downfall is that I inevitably get the trainee cashier who has been employed for a total of 42 minutes of her life and needs her supervisor watching over her shoulder or I get the bitter old bat who moves too slow and is daydreaming about her next cigarette break.
 
2011-11-22 02:40:30 PM
Diogenes: Dancin_In_Anson: "superior shopping experience for guests."

I absolutely abhor that word in lieu of customer but they are fanatical about it. My younger Son worked there over the summer and was called on the carpet for using the term 'customer' instead of 'guest'.

He should try working for Disney. The employee handbook is bigger than War and Peace.


That makes sense for Disney - they're selling you an experience, which includes a certain atmosphere and feel.

At Target, I'm there to buy some farking cat food. Most people don't need anything but a clean, orderly place to shop.
 
2011-11-22 02:41:17 PM
H-E-B Central Market does this hybrid approach with a single file line for express lanes that are shuffled to the next availabe register and regular lanes for those with more than a few items. I use the checkouts the way they're intended and it makes for a better shopping experience.

Express lane moves well, providing you have enough cashiers to run them. My experience with Target has always been a supreme lack of cashiers manning the registers which would negate the purpose of this experiement anyways.
 
2011-11-22 02:41:17 PM
"It's not at all customer-friendly," said customer Shirley Nelson on a recent trip to the test store. "I object to having to line up and wend my way around the aisles filled with more stuff. It's an offensive marketing tool."

Right, and I'm just sure Shirley Nelson won't be lining up at 4am for all those great Black Friday bargains.
 
2011-11-22 02:41:51 PM
LincolnLogolas

Both have single queues that force the customer to pass and wait by a vast wall of cheap crap.


I hate to say this, but especially lately, taking money from stupid people to make the rich richer is the American Way.

Control your impulses.

"Ooooooooooh shiny crap I don't need."

*places it in cart*
 
2011-11-22 02:41:56 PM
bhcompy: Considering how awful the checkout configuration is at Target the Fry's approach is preferred

Yeah, their stacked checkouts are annoying, having to go around people to get to the lane further down and all that. This seems like a good idea, all the people complaining have obviously never chosen the shortest line only to get stuck behind some little old lady with 100 coupons, paying half in pennies and half by check and her license is so old the mag strip doesnt work and....

Stores really need to institute this shiat for their self checkouts at least, its always a mess because theres no clear queuing system... is there one line? 2 lines, one for these four and another for these four? 4 lines, one for each row of two? Seems to depend on the time of day.
 
2011-11-22 02:42:05 PM
This is going to totally f*ck up my speed score.
 
2011-11-22 02:42:55 PM
The current Target setup fails mightily because it's hard to see who's buying a rubber mallet and some condoms and who has a full register belt and seven different expired gift cards until you're practically in the line.

And the staggered checkstands make it hard to get your cart past the shambling hambeast buying a diving bell full of Li'l Smokies and squalling at her kids to stop shoveling double-handfuls of Reese's Pieces onto the belt.
 
2011-11-22 02:43:05 PM
Fish in a Barrel: The_Sponge: Before I read TFA, I thought they were talking about the psycho blonde from the Target commercials.

Same here. Those commercials are awful.


Those are bad, but they're no "SAVED BY ZERO".
img.timeinc.net

SAAAAAAAAAAAVED BYYYYYYYYYYY ZEEEEEEEEROOOOO
 
2011-11-22 02:44:09 PM
Half the time I go to Target there aren't enough checkers for the customers. Have to wonder if they aren't justifying hiring just enough people to handle the load
 
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