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(Canoe)   New drug called Obay that would allow parents to control the minds of their children turns out to be a viral ad. Should have taken Farkitrol instead   (cnews.canoe.ca) divider line 106
    More: Amusing  
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9898 clicks; posted to Main » on 26 Feb 2008 at 6:02 PM (7 years ago)   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



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2008-02-26 06:30:31 PM  
Buttle not Tuttle: Wow. This is all brand new to me. Do you have small institutions that teach liberal arts, like Bard, Oberlin, etc.? And are the drugs as good?

Well, kinda. Colleges and universities have better programs in this or that discipline and are of varying size. I wouldn't necessarily say that there's a direct analogy.

Oh, and the big, big difference between US universities and Canadian ones? The sporting programs aren't big business (or remotely popular) and you don't have people who dropped out of high school wearing university sweatshirts.

/Nice handle by the way
 
2008-02-26 06:31:50 PM  
I can only speak on behalf of Quebec which has a slightly different system.

Goes in this order:
Elementary: Grades K-6
High School: Grades 7-11
Cegep (Often called 'College' by the English kids): 2 years and results in a DEC: A Diplome D'Études Collègial. Some see this as a pre-university arena where you pay next to nothing and get all the stupid "Yay! I have some freedom! Let's Binge!" outta your system before hitting University. This allows for the students to also figure out what they might be interested in. Back in my day (less than 10 years ago) it was 150$ a semester (plus books) so there was little to no reason to not experiment with different disciplines before locking into one at a University.
It also allows for technical trades to be studied. Police Technology and Aircraft Maintenance were big at mine. Nursing, clerical studies, and similar are taught at this level. Jobs that require more than a basic high school certificate but not a full blown University degree.
University: I believe the systems are roughly equivalent at this point.

The sticking point is, in my view, the Cegep level. Some kids want to stop and take a trade but there is such a heavy emphasis on University education that many get funneled in by their well-meaning folks. We have a serious shortage of trade and skilled workers up here. I find that even having a Master's Degree doesn't seperate you from the norm anymore if you went the university route.
 
2008-02-26 06:32:30 PM  
Jerry Garcia: marthadumptruck

WIN!


/Sunday's episode depressed me.
//I wont spoil it if you haven't seen it



I just finished Season 4 on Netflix.
Too cheap to get HBO.
Nothing better happen to McNulty.
 
2008-02-26 06:37:04 PM  
Mercutio74 Thanks for educating me. I know you must slap your head in disbelief when you find out how little we know. I remember a coworker who was given some accounts for companies in Canada to manage. He payed one a visit, and found himself meeting the people he would be working with. They asked him "What's the capitol of Canada? Coworker: (Long pause.) Uh... Toronto? They all laughed their asses off.
 
2008-02-26 06:37:29 PM  
Yeah, University in Canada means liberal arts degree and more theory-related subjects and gives degrees (Engineering, Business, Arts, Science, Social Work etc.). Colleges are technical training institutions that teach things like welding, heavy machinery, refrigerator repair, etc. There is some overlap in subjects like engineering, comp sci and business, with the former offering degrees normally and the latter offering diplomas.

Memorial University of Newfoundland also has a college attached to it, Sir Wilfred Grenfell College, that does things like Fine Arts. Also, Memorial was a college (called itself Memorial University College) before being granted university status. So it might be different now than it used to be.
 
2008-02-26 06:37:48 PM  
Jose628: Is there anything boosted by a viral ad that is not complete crap?

Seriously. Cloverfield, Snakes on a Plane, Missionaries...

But then again, if the damn thing was good in the first place, it would stand on its own two feet, wouldn't need to trick people into watching/seeing/reading etc


The Dark Knight.
 
2008-02-26 06:39:56 PM  
I'm a student at Fanshawe College so I'm getting a kick out of these replies

/I do attend fanshawe
//I do think it's funny
///truth ftw
 
2008-02-26 06:40:59 PM  
Hosebag:

Fantastic job. Much better than my clumsy attempt. Would you mind if I copied that for future when this question comes up again?
 
2008-02-26 06:42:20 PM  
Vanis: Hosebag:

Fantastic job. Much better than my clumsy attempt. Would you mind if I copied that for future when this question comes up again?


Oops. Work or Fark, not both.
 
2008-02-26 06:44:17 PM  
"when I can't stop fiddling, I just takes me Ritalin..."

/Gleemenex FTW!
 
2008-02-26 06:44:22 PM  
Buttle not Tuttle: Mercutio74 Thanks for educating me. I know you must slap your head in disbelief when you find out how little we know. I remember a coworker who was given some accounts for companies in Canada to manage. He payed one a visit, and found himself meeting the people he would be working with. They asked him "What's the capitol of Canada? Coworker: (Long pause.) Uh... Toronto? They all laughed their asses off.

Well, it's kind of understandable. I mean, we use the same words so when an American hears college or university, there's really no reason to suddenly research why someone's using words already familiar to you in a context that seems exactly the same.

And, I must say, I live in the province next door to Quebec and I've never heard of this cegep thingee before reading about it in this thread.
 
2008-02-26 06:45:18 PM  
Otay.

How annoying is that? Too bad there wasn't some sort of drug that could selectively erase memories of Eddy Murphey.
 
2008-02-26 06:46:13 PM  
A++++++++ would definitely give to the tykes again!!

/oh, Obay
 
2008-02-26 06:47:39 PM  
img257.imageshack.us
 
2008-02-26 06:50:52 PM  
Mercutio74:
Well, it's kind of understandable. I mean, we use the same words so when an American hears college or university, there's really no reason to suddenly research why someone's using words already familiar to you in a context that seems exactly the same.

And, I must say, I live in the province next door to Quebec and I've never heard of this cegep thingee before reading about it in this thread.


F.Y.I.:

CEGEP= Collège d'enseignement général et professionnel.

It's a lot like the R.O.C.'s colleges, but it also offers general programs to prepare students for university: Sciences, Social Sciences, Humanities, etc.
 
2008-02-26 06:51:33 PM  
Well the problem in ontario is the way highschools run things. If in highschool you want to take the highest level math you take university level math but if your dumb you take college level math. It gives the idea that college students are dumb. I take computer programming at fanshawe college in london. I would challenge any Computer science student to do my projects. While I no doubt think they could do them I know they would have difficulty with them.

That being said I thought it was geared towards immigrants. Many of them in ontario discourage their children from attending college because they fear they will think for their own
 
2008-02-26 06:56:44 PM  
I'd like to clarify that while the community colelge description is 75% appropriate, the other 25% is way off. In many fields, colleges offer the hands-on training that you don't get in university. This is one of the reasons nursing programs are so prevalent in colleges.

I went to a college for journalism rather than a university because it was hands-on, instead of electives and theory.

Colleges are not purely technical trade schools.
 
2008-02-26 07:00:09 PM  
I see them on all the bus shelters. I knew it was a viral ad for something, but until now I had no idea what.
 
2008-02-26 07:04:21 PM  
Buttle not Tuttle: Mercutio74 Thanks for educating me. I know you must slap your head in disbelief when you find out how little we know. I remember a coworker who was given some accounts for companies in Canada to manage. He payed one a visit, and found himself meeting the people he would be working with. They asked him "What's the capitol of Canada? Coworker: (Long pause.) Uh... Toronto? They all laughed their asses off.

I thought it was Alberta.
 
2008-02-26 07:06:42 PM  
i202.photobucket.com
 
2008-02-26 07:15:41 PM  
MonkeyAngst

University over college? Would one of our Canadian Farkers care to translate this for us poor Yanks, for whom these words mean the same thing?


Even in the US, the definition varies. For example, in some states a university is any educational organization that offers at least one accredited graduate-level degree. A college is simply any post-secondary educational facility. In other cases, a university is a facility with more than one college. This is all as compared to a "uni", which is a guy with only one ball.
 
2008-02-26 07:15:48 PM  
The source of the ads

Obay College Ad Campaign
 
2008-02-26 07:17:13 PM  
I was just about to cave and look up the story behind these awesome viral ads. Now, thanks to Farkitol, I didn't have to go out of my way.

Thanks, Farkitol!
 
2008-02-26 07:17:57 PM  
Can we finally wipe out the term 'going to Uni/University' or 'when i was at Uni/University'?

Not to say other peoples usage of the word is worse than ours here in the states... but other peoples usage of the word is worse than ours here in the states.
 
2008-02-26 07:19:46 PM  
What's really lame is that the viral campaign, which I never saw, has already been done up in the sci-fi podcast Escape Pod.

Just Do It (p) By Heather Lindsley.

Rated R. Contains sexual innuendo, advertising warfare, and better living through chemistry.
 
2008-02-26 07:20:08 PM  
I'm still waiting for New Aerosol Quaaludes! It's the quicker farker upper! One squirt and the little buggers are out long enough for you to get your own buzz on!
 
2008-02-26 07:20:29 PM  
My husband and I saw this ad last week just a few minutes after a fight with our teenager. It took .05 seconds to realize it was a joke and to share a good laugh with each other wishing it wasn't.
 
2008-02-26 07:21:50 PM  
Sygonus: However, the upside potential to many 4-year degrees is greater than their college equivalents. A B.Comm is going to trump a business diploma in most circumstances. Or if you want to be a technologist, scientist, software engineer etc. (read: a technically demanding but high-paying job), you're going to need a university degree. Also, getting a diploma limits your future choices with regards to getting a post-graduate degree of any sort.

The problem with this way of thinking is that not everybody is cut out for university, or work needing a university degree. I don't mean that only people too dumb to attend university should go to college (although there is some of that), but that many people's aptitudes and personalities are better suited to a more hands-on type or career. Too many people are funnelled towards university "because they have good grades so they're too smart to just go to college", but do not have the temperament for scholarly pursuits. So they take someone who would have made a great nurse or electrician, and turn it into a lousy commerce or management graduate.

/glad to finally find out what the fark these ads were for
//you'd have to have been deaf, blind and dumb not to know these were for some ad stunt
 
2008-02-26 07:43:22 PM  
And to add another wrinkle to the descriptions of colleges in Canada, it's important to understand that they are different in every province. For example, colleges in British Columbia have developed laddering programs that allow students to transfer straight from a college to a university without losing any credit; such as from an engineering technologist diploma program to a university's B.Eng. program. In Ontario, this is unheard of.
 
2008-02-26 07:48:18 PM  
Yar, in the US a university offers post-graduate degrees, colleges only undergraduate degrees. Sounds like what Canadians call "colleges" we call "trade schools."

I tried like the dickens to get my kids to go to trade school. An electrician or a plumber--pay's good, join a union and hardly work, then retire at 55. Beats a liberal arts degree, that's for sure. If I could do it over again, a plumber's life for me! (hey diddley dee)
 
2008-02-26 08:04:38 PM  
i242.photobucket.com
 
2008-02-26 08:08:32 PM  
home.golden.net
 
2008-02-26 08:12:43 PM  
Vanis: Fantastic job. Much better than my clumsy attempt. Would you mind if I copied that for future when this question comes up again?

Feel free :)
 
2008-02-26 08:17:44 PM  
clambam: Sounds like what Canadians call "colleges" we call "trade schools."

Kinda, but not quite... trades are offered, but so are "non-trade" programs such as Computer Programmer, Business, Accouting, etc. - basically any part of university where they can take most of the theory out and just teach the practical. They're designed to teach you what you need to know to do the job, whereas University teaches you the theory behind it and the analytical thought processes needed.

Also, a lot of colleges have post-graduate diploma/certificate programs for both college and university graduates - like public relations, fundraising, etc. Essentially, more specialized practical knowledge. I know a number of people who completed university, then went to college for a year for one of these specialized programs.
 
2008-02-26 08:18:14 PM  
Shocktopus: I thought it was Alberta

it is.

/albertan.
 
2008-02-26 08:23:51 PM  
I was standing at a bus stop with a friend who has a UK law degree, and is currently enrolled getting 2 more law degrees.

He looked at the add which had just been put up that day, and had to seriously ask me if it was real or not.

I lol'd in his face.
 
2008-02-26 09:00:06 PM  
What a shame, it could get the kids of Jenkem.
 
2008-02-26 09:14:14 PM  
From TFA:

Studies also show most young people entering high school intend to go to university, but the majority of them don't, he said.

umm...

citation needed?

/university != college in Aus as well
 
2008-02-26 09:56:37 PM  
Joe Two-Rivers: And to add another wrinkle to the descriptions of colleges in Canada, it's important to understand that they are different in every province. For example, colleges in British Columbia have developed laddering programs that allow students to transfer straight from a college to a university without losing any credit; such as from an engineering technologist diploma program to a university's B.Eng. program. In Ontario, this is unheard of.

I work with at least one who did it in Ontario. It can be done.
 
2008-02-26 10:15:48 PM  
I see no one else from the ad industry has popped by, so, allow me ...


This WAS NOT a viral campaign. It was a teaser campaign.

You cannot do a viral campaign in any medium except the Internet -- which includes email and the web.

A teaser gets your attention and makes you think WTF?!? until it is revealed. Like this one was.

A viral campaign is spread through people telling friends "Hey, dja see this?!?" and forwarding it, or sending others to the site.

Like a virus.

Shame, journalists and farkers, shame.
 
2008-02-26 10:29:13 PM  
aCiD99: He looked at the add which had just been put up

I lol'd in his face.


I lol in your face.
 
2008-02-26 10:46:03 PM  
Obay is all right, but I like it better when it was called Ritalin
 
2008-02-26 10:59:21 PM  
Never heard of it.
 
2008-02-26 11:04:26 PM  
Buttle not Tuttle

Good name.

Fark Vassar.
 
2008-02-26 11:13:33 PM  
who was it that said "that's ok, son, we need ditch diggers, too"?

sort of a sore subject for me. I got good grades in school, my parents wanted me to go to colle... university. In junior high school, you had to take shop (trade) courses. I did very well in them, and in fact, quite enjoyed them. I still have a crow bar (pry bar) I made in my metal works class.

I had a major row with my parents about choice of vocation. My dad never went to university, and I think he always resented being passed over repeatedly for a VP position when he was general manager of sales at his company, because he didn't have a degree.

Ultimately, it came down to 'because we are the parents and you have to do what we say until you are 18'. I could have dropped out of school at 16, but that option was not exactly available. So I basically had to cave and wallowed through the rest of my junior and senior high school career. I really didn't want a desk job.

As a teen, I worked various restaurant jobs, washing dishes, bussing tables. After graduating, retail (distributive education graduate in HS), then manufacturing as a mechanical assembler. I eventually became the best assembler in the plant, and often found myself having to tell the highly educated and very well paid engineers how to do their jobs. I was making a lofty 4.08 an hour in 1979.

I thought (incorrectly, as it turned out) maybe old Dad was right about going to University. Being very mechanically inclined, I decided to pursue Mechanical Engineering. Until I failed Calculus 4 times, never having taken it in High School, then my engineering dream died. I have since read that the brain connections that it takes to learn calc have to be started early in the teen years. I took three years off after HS before University. I'm inclined to believe that, as otherwise, I am extraordinarily good with number and math in general. Calculus was as foreign as Greek to me.

As far as I'm concerned, most university curriculum are designed to delay entry into the real working world as long as possible, in the vain hope that there will actually be jobs when you graduate. In essence, glorified post-adolescent day care.
 
2008-02-26 11:19:21 PM  
Anthropophaguy: Buttle not Tuttle

Good name.

Fark Vassar.



Thanks. Also, I grew up in Poughkeepsie, so I'm getting a kick out of your reply.

/Haven't been back in 12 years, and I'm not planning on it any time soon, if I can help it.
 
2008-02-26 11:24:16 PM  
i236.photobucket.com
 
2008-02-26 11:30:23 PM  
My favorite of the new drugs is ACIPHEX. I about died when they said the name on the commercial.

/yes it is pronounced ass-effects
 
2008-02-27 12:19:08 AM  
shogun.smugmug.com
 
2008-02-27 12:26:07 AM  
Ofay?
 
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