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(WSJ)   Media willing to do durn near anything to get ads, throw themselves prostrate before advertisers   (online.wsj.com) divider line 81
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5278 clicks; posted to Main » on 09 May 2002 at 6:11 PM   |  Favorite    |   share:  Share on Twitter share via Email Share on Facebook   more»



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2002-05-09 10:27:36 AM
We need a shot of Rosie eating that salad (I mean besides the b&w version that appears with the story). It would make a great Photoshop.
 
2002-05-09 11:38:01 AM
props to the mods for the better headline...but neither of us mentioned rosie.

my thought was, "i didn't want to repluse people."

man, she's chubby city these days.
 
2002-05-09 06:14:03 PM
Rosie eating a salad, like that would ever happen. She's the original salad-dodger.
 
2002-05-09 06:15:12 PM
Is it just me, or does Rosie look like she's not really happy eating the salad.

In fact, she has that "I'm about to puke" face.
 
2002-05-09 06:15:40 PM
these days?
 
2002-05-09 06:16:17 PM
Feh.
 
2002-05-09 06:18:40 PM
I read that as
Media willing to do durn near anything to get ads, throw their own prostates at advertisers
 
2002-05-09 06:18:58 PM
To doubers of Chomsky - it's living proof that media outlets are suspect to the lure of the dollar from advertisers and that the desires of these advertisers often have an averse effect on content and objectivity.

</"I told you so" rant>
 
2002-05-09 06:20:45 PM
(disgusting)

Someone tell those media outlets to throw their prostates somewhere else. I don't want to clean up all that spooge.

(/disgusting)
 
2002-05-09 06:22:55 PM
I'm suprised Rosy asked for a reason to eat anything. Did she try out for that cheerleading squad?
 
2002-05-09 06:26:09 PM
you're right, Lordargent, Rosie has always been her own zip code. I was thinking of oprah.

(shudder)
 
2002-05-09 06:26:31 PM
Good Lord, this makes me sick. It seems odd to me that they refer to less advertising spending as an "advertising slump". It's time for ad companies to wake up and realize that throwing their products in consumers' faces every two seconds of the day does nothing but jade consumers and make them sick of ads in general, like the stupid ads that cover the screen in websites now that you can't close.

Whatever happened to just telling consumers the benefits of your products clearly, concisely, and then leaving them the hell alone to make a decision. The media is beginning to act like a used car salesman, they won't leave you the hell alone until you've told them to fark themselves and walked away (or changed the channel, as the case may be). It won't be long before you can't buy a car that doesn't have some brand-name logo plastered all over it, like a Wendy's Toyota Camry. Hell, they've already started it with Eddie Bauer-edition Fords. Pathetic.

And why in God's name would magazines like Playboy think that it's in their best interest to replace the centerfold with a huge ad??? Have they lost their minds and forgotten what sells their magazines in the first place? I'm sure they love the little extra money that they get from selling that space, but how are they going to like the consumer outrage and backlash? Apparently business in general is starting to forget that you can only push products to consumers for so long before they get aggravated and want to boycott your products in protest of your obnoxious advertising practices. When Budweiser had their stupid frog commercials playing on TV every five seconds I decided then and there to never buy Budweiser out of pure hatred for their lame ads. Kind of self-defeating to actually drive customers away, don't you think? I'd rather have an indifferent customer than one who has decided against my product solely based on the ads for it.

Does anybody else agree with me that advertising can be just as harmful as it can be effective if they use dirty advertising techniques like they're beginning to?
 
2002-05-09 06:28:13 PM
Is that what they call that farking wanker now? "Talk Man"? If that prick starts walking through my favorite shows I'm gonna start offing people. Can you hear me now? CAN YOU biatch?!?!? *BLAM*

Proof that the world is rapidly spiralling towards apocolypse.
 
2002-05-09 06:28:52 PM
Ms. O'Donnell shoveled a fork-full of lettuce into her mouth

For some reason that sentence just gives me the willies.
 
2002-05-09 06:30:13 PM
Lorv, we actually had a discussion kind of like that regarding the OBVIOUS tagged article about people hating the new dynamic web ads. The consensus DOES seem to be to quit insulting the public, tell them what your product it, and quit trying to trick them as well.
 
2002-05-09 06:30:27 PM
Man my posts are way too long. Sorry.
 
2002-05-09 06:32:17 PM
But then again, so often, advertising isn't about promoting a particular product, but about creating brand recognition. Especially if you sell a product a lot like another person's. One beer vs another? It's more about making you remember that it exists and to keep the name in your mind, rather than convince you it's better than another brand. You'll notice that beer commercials, as a consequence, are rarely about the merits of their beers (except the Keystone "bitter beer face" ones). They're more about making something memorable (ie, frogs repeating brand names.)

When that's your aim, obnoxious repeating ads do nicely, unless you alienate your customer enough to make him swear off your product.
 
2002-05-09 06:36:38 PM
that tears it, i'm boycotting. Nothing but fark for me from now on!
 
2002-05-09 06:36:50 PM
Throwing themselves prostrate? More like down on all fours with their head down and their a$$ high in the air.
 
2002-05-09 06:37:24 PM
Screw ad revenue. TV stars are overpaid anyway. Doesn't the cast of friends get like a million each now or something? A friend of mine in a communications class told me an episode of ER costs $16,000,000 to make.

I remember back when the press was going on about how Jennifer Aniston was going to have a huge wedding ceremony that would cost a million, and thinking to myself, "You mean what she makes in a week?" Seriously, what justifies these salaries? And what teh **** do they need them for, anyway?

Screw that. Drop the cost of TV shows, or better yet, put it into the writing, and that way you won't have to rely so much on whoring yourself for ad revenue to turn a profit.
 
2002-05-09 06:38:28 PM
So the media are sluts.



I can just see Dave Thomas in heaven grinning and yelling, "Eat my greens! Yeah, graze, you heiffer! Do it for the money, honey!"
 
2002-05-09 06:38:58 PM
While I can understand the idea behind name recognition, name recognition for me plays out like:

"Hmm... I'm hungry, where to eat? There's a Taco Bell, even though their food makes me shiat my pants, it's bearable. Wait... Taco Bell= Obnoxious talking dog= Makes me want to rip my own eyes out = makes me not want to eat at Taco Bell."

or:

"There's a Circuit City. Their commercials are sometimes decent, maybe I should go there. But wait, their service has been atrocious every time I've gone in. Screw what their commercials say, they suck!"

If companies spent half of their advertising budget to pay their minimum-wage, bitter employees more they'd probably see their sales skyrocket within months. God I need to join a focus group so I can tell advertisers their tactics suck. They still probably wouldn't listen, they'd just hire a guy to follow me around all day repeating their product's name until I killed myself. I imagine advertising will eventually come to that. Half of the world's population will be employed in following the other half around, assailing them with corporate slogans and catch phrases.
 
2002-05-09 06:40:36 PM
Didn't pepsi want a giant billboard floating in space or on the moon or something? Maybe they just could carve their logo on the moon immortalized forever as a testimony to our greed. It would probably go over better than their "Pepsi. The taste of the new generation" campaign did in Japan. When translated, that ridiculous motto became "Pepsi. It will bring your ancestors back from the dead."
 
2002-05-09 06:41:29 PM
I just saw a headline flash on CNN that said,

Baby got CRACK!

I laughed my a$$ off.
 
2002-05-09 06:41:44 PM
Lorv - unfortunately, you're in the minority. You think.
 
2002-05-09 06:44:56 PM
Hey MetaPhyzix, I just happened to click on your name and saw you're in Denver. I'm in Colo Springs. I'm moving up to Denver at the end of this month. Well, if I can find an apartment and job there by then. That was kind of pointless but oh well, I am very bored at work and it's good to see fellow Coloradans that agree with me since no one in Colorado Springs does.
 
2002-05-09 06:49:01 PM
Casper: But what if it was Rosie's crack?! *eyes water with tears of pain*
 
2002-05-09 06:49:12 PM
FoamingPipeSnake: Yeah, that line reminds me of (damn, I'm gonna sound like a Stephen King fanboy, but I haven't read any of his stuff in years) a line from a Stephen King book where he said someone "didn't need a knife and fork. They need a conveyer belt and a steamshovel."
 
2002-05-09 06:49:47 PM
Lorv, let me know if you find any good deals. I need an apartment some time this summer. :)
 
2002-05-09 06:51:49 PM
I think that a lot of people are turning to the online world or paid services to get their entertainment. For example, I and nearly all of my friends spend most of our afternoons online. I read Fark, some play online games (EverCrack), and the rest do things about which I'm not sure. I know that I watch much less television than I did a few years ago, and the TV that I do watch is usually taped (because the stuff I want to watch comes on too late), enabling me to fast-forward through commercials. Online, I really haven't encountered that many ads, besides the stuff in the upper right hand corner of Opera and the banner ads on Fark. Even then, I don't notice them. I don't read them or anything, I just scroll down or ignore them. The friends I do have that doesn't spend much time online (at least, I think) either watch premium channels via digital cable (Showtime, HBO, etc.--no ads) or work/play sports. We teenagers (16-18 range) don't watch TV anymore, or at least I and the people I know don't.
 
2002-05-09 06:52:10 PM
It appears that 2 parents stuffed thier baby full of crack to smuggle across the boader.
 
2002-05-09 06:53:18 PM
Meta, Ok will do, once I've found something. God I hate moving but I have to get out of this right-wing military hellhole. Anyway I'll let you know, we should talk philosophy some time if you're really interested in metaphysics. Philosophy is my area of study. Talk to you later.
 
2002-05-09 06:55:19 PM
I despise advertising. I really do. I just wish I knew a good way to get rid of it. It's only useful function is alerting people to products that they are interested in, but would not know about otherwise. However, 99.9% of advertising is brand-recognition stuff, which serves no useful function at all.
 
2002-05-09 06:55:22 PM
I hate ads. I'm sick of them. They're taking over the world... It's as if the marketing idiots are in control of every magazine, web site, street corner, and broadcast network on the planet now. You (seriouly) can't use the bathroom any more without running into ads one the back of the freakin' stall door! The only way to get away from the damned things is to completely remove yourself from human society... Which sucks. A lot.

Anybody else think it's way past time to say "enough is enough"? Any ideas on how to get that message across to the marketeers?
 
2002-05-09 06:58:43 PM
AyaB
But what if it was Rosie's crack?! *eyes water with tears of pain*


I don't have a wide screen so it'll never fit on my tv.
 
2002-05-09 07:02:32 PM
Advertising works just the opposite on me. Hey! LA Times! I'm sick of your lame ass theater ads. Knock it off. And I will NEVER buy a bed at Sit N Sleep.
I could go on all day.
 
2002-05-09 07:05:56 PM
An excellent start Jostah, but at least in the short term it only makes the situation worse.

Less revenue = desperation to increase sales = even more invasive ads.

It's not the "Hey, we've got a new product. Here's what it's for" ads that are a problem. Those have been around forever and will be around forever... It's the obnoxious, in-your-face-"Oh aren't we so CLEVER!"-stuff that really gets my fur ruffled.
 
2002-05-09 07:06:28 PM
CappyGoat

Is it just me, or does Rosie look like she's not really happy eating the salad.

Rosie O'fatbiatch never looks happy about anything. Gah, at least she was minimally entertaining when she did Stand Up Spotlight.

Coloradans? I'm'a goin' to the Av's game Saturday! W00t!
 
2002-05-09 07:08:02 PM
Fat whore.
 
2002-05-09 07:12:05 PM
What advertising people need to do is to embrace the tenets of the Samurai discipline.
If your commercial fails, you must disembowel yourself.
 
2002-05-09 07:14:17 PM
05-09-02 06:26:31 PM TheLorvenist
Good Lord, this makes me sick. It seems odd to me that they refer to less advertising spending as an "advertising slump". It's time for ad companies to wake up and realize that throwing their products in consumers' faces every two seconds of the day does nothing but jade consumers and make them sick of ads in general, like the stupid ads that cover the screen in websites now that you can't close.


I'm not good, I'm evil.
 
2002-05-09 07:14:58 PM
see

 
2002-05-09 07:15:16 PM
Who needs to pay that fat biatch to shovel food in her mouth. She probably eats anything that crosses her path.
 
2002-05-09 07:15:56 PM
Or retire from the Ad business and do something useful to balance out their evil.

"My ad failed, and was a pox upon civilization. I have to make up for the harm I've done to mankind... I'll retire to a monestary now and brew free beer for the poor."
 
2002-05-09 07:17:19 PM
That's even better. Everyone wins!
That is, until they start marketing the beer for rich folks.
 
2002-05-09 07:18:07 PM
Scuse me. They're doing this because why? Oh yes, "consumers are feeling bombarded with advertising.


AND WHOSE GOD DAMN MOTHER COCKING FAULT IS THAT YOU BRAINDEAD TROLLS?
 
2002-05-09 07:18:51 PM
Argent... Don't make me come over there and throw a pile of Papa John's and grocery store sale papers at you.
 
2002-05-09 07:24:41 PM
I guess this is the dark side of capitalism; not as oppressive as a communist re-education camp, not as violent as a right-wing death squad, just a slow, soul destroying grinding down, the endless demand of more-more-more bigger better until we're nothing but cogs in the soulless machine of a 'progress' with no destination. Except the grave.


[Cue somber music]
 
2002-05-09 07:25:47 PM
I have called the post office on different occasions and requested them to cease delivering junk mail. I was told that they HAVE to send it, it was all paid for.
Pendejos.
 
2002-05-09 07:27:44 PM
eh? Prostate massage ?
 
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